Cold calling major donors to arrange appointments doesn’t work— but this method does

iMarketSmart

Our cold-calling wasn’t working! Here’s how it works. This will work for you too but you have to recognize that engagement calling involves a mandatory two-step process involving the following components: CALL #1. Then let me know how it works!

Work 205

Keeping Spirits High at Work #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

You can’t feel satisfied with your work if you feel lost because you have no proper education. Share in the comments… The post Keeping Spirits High at Work #NPCOMMLIFE appeared first on Kivi's Nonprofit Communications Blog.

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Work-Life Balance at #15NTC

Kivi's Nonprofit Communications Blog

This morning, Stephanie Bowen, Leili Khalessi, Kerala Taylor and I led a session called Paradox but Possible: Hardcore on Work AND Life. Greetings from Texas, Y’all! Kristina and I are currently in Austin, TX at this year’s Nonprofit Technology Conference.

Work 266

6 Ways to Stay Motivated in the Summer and Still Get Work Done

Kivi's Nonprofit Communications Blog

Here are a few ways to stay motivated during the sweet summertime months when all of that work still needs to get done. The key here is to actually leave earlier rather than getting sucked into more work or meetings!

Summer 283

Tell Us What Your Work Day Is Like

Kivi's Nonprofit Communications Blog

Tell us all about the day-to-day work that keeps your organization going. How It Works It’s extremely simple! The post Tell Us What Your Work Day Is Like appeared first on Kivi's Nonprofit Communications Blog. How is your day going so far?

Work 184

Finally, you can learn what words work to raise money!

iMarketSmart

Last year I worked with Dr. Russell James to present his findings in the ground-breaking webinar titled Words that Work (get the quick-read eBook here ). If you want to see the whole Words that Work webinar, you can check out the recording here.

Does Slacktivism Actually Work?

EveryAction

While social media has profoundly amplified the reach and influence of nonprofits, it’s also created a dilemma commonly referred to as “slacktivism.”

Work 199

Why your fundraising stories don't work

Fundraising Coach

But if you're working hard to create the best fundraising stories exclusively by talking to your staff, these data points and healthcare acronyms will dominate your talk. For libraries, most donors I've worked with aren't concerned about "literacy."

Work 97

Crying in Your Car After Work? You Have Two Options

Kivi's Nonprofit Communications Blog

But that doesn’t mean there won’t be really hard days when you feel like the least favorite person in your organization and break down as soon you leave work. It has some great process advice on how to work through the changes you need to make.

Work 184

When Everything Is Going Great at Work #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

The post When Everything Is Going Great at Work #NPCOMMLIFE appeared first on Kivi's Nonprofit Communications Blog. While we know a lot of you are completely overwhelmed or stressed by your job, we also know a lot of you are out there kicking butt! Your campaigns get attention. Your advocates make change happen. Emails are being opened and checks are being mailed. You are on top of the world! So how do you handle that success?

Work 143

Quote of the Week: Are We Ever Done Working?

SocialButterfly

So, as you wrap up your week, ask yourself: What am I working for? Are you working for retirement or are you working with a purpose? Clayton Christensen, over at the Harvard Business Review , offers some great insight into work, meaning and our purpose in life.

Work 213

3 things you can do when fundraising is no longer fun and you want a new job.

iMarketSmart

Some try it and go back to working for a nonprofit. Turnover. If you’ve been in fundraising for any length of time you probably already know that turnover is a problem in the sector.

Jobs 130

Working in Canada goes Mobile

Public Sector Marketing 2.0

Essentially these are government services that I have discovered through my consulting work, which are not always well known, yet extremely valuable. It was initially developed for skilled immigrants looking to work in Canada, however once you try it out yourself you’ll realize that it’s useful for domestic audiences as well. There is also the very useful branded Working in Canada YouTube Channel with useful videos and enabled comments.

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Marketing Your Cause to Millennials—What Works

Getting Attention

Guest blogger, Chapin Cole is a proud Millennial who works in nonprofit development in the California Bay Area. What has worked for you? She blogs here on getting successful yet stress-free as a nonprofit staffer. The Secret to Marketing to Millennials—There Isn’t One.

Work 270

An insider snapshot of what it’s like to work at MarketSmart

iMarketSmart

But I thought I’d share it with my readers so they could get a glimpse into what it’s like to work here at MarketSmart. Here’s Zach’s article about working at MarketSmart. The post An insider snapshot of what it’s like to work at MarketSmart appeared first on MarketSmart, LLC |. Fundraising fundraising report card marketsmart marketsmart glassdoor philosophy podcast Side Hustle School work culture

Work 109

When You Work at a Nonprofit - A Case Study

Social Media Bird Brain

Don’t Over-Think It: A Case Study For Testing Ideas, From “When You Work At A Nonprofit”. when you work at a nonprofit small nonprofits ideas social media testing case study acceptance When you see the response to your proposeduse of a new social media tool: This came into my mailbox and I think it is so cool. At this point, I''ve got nothing to add that I think would make it any better. Read it.

How MarketSmart Works With Partners

iMarketSmart

People often ask me, “How does MarketSmart work with partners (allies) to help nonprofits lower costs and increase revenues?” So, today I thought I’d explain how we work with consultants, consulting firms, direct marketing agencies, CRM software companies and others. Bottom line: Our friends, partners, and allies in the fundraising community work with us to use our platform and to learn to employ it. . Do you work for a CRM or other software company?

Work 109

Spread the work around

Get Fully Funded

If you working on raising the money of your dreams, you should always be on the lookout for people who can help advance your cause. After all, you can’t do it yourself and many hands make light work. People don’t have to be Board members to serve on a committee for your organization, they just have to care about the work your nonprofit is doing, and be willing to give their time and talent. . Make sure they have the time and are willing to do some work.

Work 146

Three Ways to Overcome Decision Fatigue in Your #npcomm Work

Kivi's Nonprofit Communications Blog

I make what feels like a million decisions in managing work and family, and it’s exhausting. There are so many different approaches, so many different “best practices” and not enough time or resources to work through them all.

Work 187

My Simplest Explanation of How Engagement Fundraising Works

iMarketSmart

I’ve been talking about this for about 10 years (ever since I revamped my marketing agency to only work with nonprofits). The post My Simplest Explanation of How Engagement Fundraising Works appeared first on MarketSmart.

Work 130

Work Our Audience-Driven News Climate

Getting Attention

How YOU Can Work this Trend to Benefit YOUR Organization. Thanks to guest blogger Mollie Katz, Multimedia Strategist at Mollie Katz Communications. In their day, legendary journalists like Ben Bradlee of The Washington Post essentially defined the day’s news for their audiences.

Last Chance to Take Our Survey on Boundaries at Work

Kivi's Nonprofit Communications Blog

Ahead of next week’s two-part series focusing on how to stop being overwhelmed and preventing burnout at work , we have been gathering data on how boundaries are respected at your organization. Do Your Bosses and Co-Workers Respect Your Boundaries?

Survey 141

What Prevents You from Getting Your Best Work Done

Kivi's Nonprofit Communications Blog

We’ve added several new questions to the 2016 Nonprofit Communications Trends Survey ( take it now! ), including: How big of a problem are these situations in preventing you from getting your best work done at your nonprofit? Too many interruptions in the work day.

Best 218

Stay Focused at Work: 4 Ideas You Can Try

Kivi's Nonprofit Communications Blog

Pick just one and see if using it every day for a week helps you feel more focused at work. If you work in an open floor plan office, or the office culture is very conversational, you may need to give others around you cues for when you shouldn’t be interrupted.

Ideas 211

SEO and PR - Working Together For You

Social Media Bird Brain

Normally, this wouldn't matter to much to a small nonprofit, but Google (and now Facebook) are working on more social versions of search, which means that search results are now more. This is one of the best explanations of how to currently get higher up in Google search rankings.

SEO 196

Bring Yourself to Work? James Porter Does

Getting Attention

Do you bring yourself—with your passions, personal history, and personality—to work, or do you check “the real you” at the front door? Here’s hoping you bring “all of you” to work. He describes the race, and the cause, then links his passion for his work (and participation in the race) with his experience of being marginalized as a gay boy growing up. Use this inspiring model as motivation to bring one more aspect of yourself to work today.

Work 110

Outside Magazine's 'Best Places to Work' and Cause Marketing

Cause Related Marketing

The electrons were barely dry on yesterday’s post about cause marketing and Fortune’s ‘100 Best Companies to Work For’ list when I got an email from a friend in the outdoor business. Indeed Outside magazine also publishes an annual list of the ’ 50 Best Places to Work.’

Work 161

Work Your Small (Case Study: Meals on Wheels)

Getting Attention

million marketing budget funding the work of three departments and 13 staff members. Now, just over two years later, I find myself at a much different organization— Meals on Wheels of Central Maryland—working in a much different way. I am working hard to develop a low-budget marketing program that engages each audience segment. And my plans are based on what I know works in our region—community events, not multi-million dollar ad budgets.

Interdisciplinary Work

A Small Change

Pull in someone who works with your database to talk about how to segment your approach with different donors. We all work with donors in a different way using methods and techniques that illicit different responses and information. We all benefit from a diversified approach to our projects and donors. Last month I built the case that we are moving away from being solely advance practitioners into having a main area of experience and a hobby area.

Work 108

3 Big Trends That Should Change the Way You Work Online

Kivi's Nonprofit Communications Blog

Because of the way Facebook works, people expect you to understand them and to deliver customized, engaging content they want to see. Identify some easy fixes to your online experiences and work on those first, while budgeting time and money to work on the harder elements later.

Trends 200

STARTS TODAY – Measuring the Effectiveness of Your Communications Work

Kivi's Nonprofit Communications Blog

Measuring the effectiveness of your nonprofit communications work is hard. Join us tomorrow for a BRAND NEW webinar series: Measuring the Effectiveness of Your Communications Work. Don’t let the idea of measuring your work intimidate you.

The Work behind Your Work: Your Methods & Wants for Nonprofit Blog Carnival

Getting Attention

This is the work behind our work. . That’s the work behind our work. We focused on marketing work there but the discussion got so deep and passionate that I wanted to expand it to include all of you, across functions.

Work 192

What Type of Communications Team Works Best at Your Nonprofit?

Kivi's Nonprofit Communications Blog

That has major implications for the effectiveness of your communications work, depending on your goals. According to our research, 75% of nonprofit communications teams are organized in one of four ways, based on how the workload for the team is created.

Team 163

Why I’m Working with Bloomerang

Kivi's Nonprofit Communications Blog

So it was sort of a big deal, at least in my own head, when I started talking to Jay Love , the CEO of Bloomerang , about working together. In late 2012, Jay decided to create a new kind of donor management and fundraising software, this one with best practices baked right into how it worked. Jay’s work with Tom led him to me. Much of what we talk about at Nonprofit Marketing Guide requires software to do well.

Work 169

4 Tips for Subject Lines That Work

Fundraising 123

Subject lines are more important than you might think. On average, at least 100 emails flood your constituents'' inboxes every single day. That''s a lot of digital noise to shout over, which is why your email subject lines need as much TLC as the content inside. Here''s a simple, four-step makeover to help transform your subject lines from ho-hum to "Oh, wow!" " 1. State the Obvious. Don''t dance around the point of your email.

Work 189

The science behind why social fundraising works

CrowdRise

When embraced, social fundraising can be an incredibly successful way for nonprofits to engage, empower, and activate their community of supporters.

Work 71

Social Marketing Works

SocialButterfly

For all those working to raise awareness, guess what? Take a step today towards effectiveness--know that the social marketing approach works. Awareness just got punked.

Work 197

Telephoning Works

The Agitator

After last week’s focus on sexy social media, it is with some trepidation that I turn this week to — dare I say it?! — mundane telephone fundraising. So yesterday. At first I wasn’t going to do this.

Work 107

Working the Room

A Small Change

A good development officer understands the value of working the room. Whether it is a small house party, a large gala or luncheon, or even just a tour it is important to make a special connection with your guests. Everyone has a different capacity of how many new people they can meet at one time. Some people could meet people all day; they love it, and are really wonderful in new environments.

Work 128

Working the Room

A Small Change

A good development officer understands the value of working the room. Whether it is a small house party, a large gala or luncheon, or even just a tour it is important to make a special connection with your guests. Everyone has a different capacity of how many new people they can meet at one time. Some people could meet people all day; they love it, and are really wonderful in new environments.

Work 128

Bring Yourself to Work? James Porter Does

Getting Attention

Do you bring yourself—with your passions, personal history, and personality—to work, or do you check “the real you” at the front door? Here’s hoping you bring “all of you” to work. He describes the race, and the cause, then links his passion for his work (and participation in the race) with his experience of being marginalized as a gay boy growing up. Use this inspiring model as motivation to bring one more aspect of yourself to work today.

Work 100

Social Media Awareness That Works: S’mores in the Outdoors

Kivi's Nonprofit Communications Blog

If you know anything about me, you know that whenever I am not working, I am outdoors – hiking, biking, skiing, paddling, camping, taking long walks with the dogs (my self-proclaimed motto is “I brake for trailheads”). Julia Reich.

What Ask String Works Best?

The Agitator

This, of course, only works for PETA — you’d want to swap in the name of your own organization and test for yourself. The life of a direct response fundraiser is filled with so many questions – far more questions than answers. Take the question, “How much should we ask for?”.

Best 94