Trending Articles

Objectives for Your Nonprofit Communications Plan

Kivi's Nonprofit Communications Blog

In previous posts, I’ve shared with you the twelve most common nonprofit marketing and communications goals and the twelve most common nonprofit marketing and communications strategies. Today let’s talk about the types of objectives you should have in your communications plan. Objectives are the SMART steps you take to achieve a strategy, and at Nonprofit Marketing Guide, we prefer to define SMART as Specific, Measurable, Achievable, Resourced, and Time-Bound.

8 Annual Reports We Love

EveryAction

Annual Reports are a staple of nonprofit life, but are they worth it?

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4 Steps to Year-End Balance, Energy, & Focus (Beth Kanter)

Getting Attention

There’s no better gift than learning from a friend. And what a treat I had recently, learning self-care at work techniques from Beth Kanter , a fellow speaker at the JCamp 180 conference. We all know how pressured year-end is, especially on the fundraising side.

The 2019 Best Nonprofit Conferences Calendar

EveryAction

It's finally here! If you loved our 2018 Best Nonprofit Conferences Calendar get ready for our new, improved, and updated 2019 calendar! We've searched far and wide for the best and brightest nonprofit conferences from all around the country! These conferences range in size, location, and topic.

How the Hemophilia Federation of America Created Their Thank You Video

Kivi's Nonprofit Communications Blog

Emily Roush-Bobolz. Thanksgiving may be next week, but year-end is a great time to thank your supporters. If you don’t think you can pull together a thank-you video quickly, Emily Roush-Bobolz, Communications Manager at the Hemophilia Federation of America shares how she did just that.

3 Ways to Turn #GivingTuesday Donors Into Year-Round Supporters

J Campbell Social Marketing

As you probably know Giving Tuesday is right around the corner. This year it’s on November 27th. I have seen nonprofits spend so much time this year working on their campaigns, creating buzz and excitement, thinking of ways to bring in new donors and get supporters excited before year-end.

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Who are you, under that mask?

Wild Woman Fundraising

You never started out wanting to be a fundraiser. But here you are. What do you think of your career so far? Are you satisfied? Are there things you wish you could change, but “oh well, I’m 10-20 years in now, can’t stop?”

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2018's Best Giving Tuesday Campaigns

EveryAction

With Giving Tuesday behind us, it's time to highlight just a few of the organizations who ran stellar campaigns, activated supporters, and beat their fundraising goals. Successful fundraising campaigns come in many shapes and sizes, and not every tactic works for every organization's audience.

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12 Ways to Add More Hygge to Your Office

Kivi's Nonprofit Communications Blog

If you are on Instagram or Pinterest at all, you can’t help but run into a lot of hygge-inspired photography. The photo at the top of this post isn’t mine, but the smaller ones below are.)

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How to Gain Support for an “Unsexy” Cause

J Campbell Social Marketing

Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back every Monday inside the Group to see if I answer your question! .

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10 most popular posts of 2018

Wild Woman Fundraising

If you’ve ever wondered what the most popular posts are in this fundraising blog- which is increasingly becoming a career blog, and a leadership blog, well, wonder no longer! I give you: The 10 most popular articles of 2018 plus ONE MORE.

Which Story to Share? (G.R.E.A.T. Stories)

Getting Attention

Sometimes we have so many strong stories available that it’s hard to select the best ones to feature in a specific campaign. At other times, it seems impossible to source the right story or find a fitting one to harvest from the story bank. I’ve been there.

5 Ways To Optimize Your Donation Pages for End-of-Year Fundraising

EveryAction

Improving your website donation pages is the single best way to raise more money during the year-end giving season. The unfortunate reality is that the average fundraising page completion rate is only 17%, according to the M+R 2017 Benchmarks Study.

5 Simple Strategies to Organize Your Nonprofit’s Donor Data

Kivi's Nonprofit Communications Blog

Jay Love Collecting data is an important part of your job as a nonprofit communicator. But if you aren’t organizing it in a way that is useful, you may be wasting your time and not being as effective as you could be.

How Can My Small Nonprofit Cut Through the Clutter and Reach More People?

J Campbell Social Marketing

Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back every Monday inside the Group to see if I answer your question! .

My Failures of 2018- What’s in YOUR pot of foolishness?

Wild Woman Fundraising

What is in YOUR pot of foolishness? Recently i went to the Seattle art museum with my friend Vanessa Chase. This is a picture of one of my favorite exhibits, made with the active participation of people whose culture this is.

3 simple steps to break your transactional, spray-and-pray fundraising addiction

iMarketSmart

Nonprofits tend to get addicted to transactions. Of course addictions are hard to break. But that doesn’t mean they shouldn’t be broken at all.

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4 Easy Ways to Prepare Your Website for End-of-Year Fundraising

EveryAction

The year-end giving season always offers a unique opportunity to engage with your members, donors, and volunteers. It’s a busy time for fundraising, which means you’re competing with a lot of other nonprofits and causes for their attention and support.

Do You Skip Thanksgiving Too?

Kivi's Nonprofit Communications Blog

Back off, Old Man. It ain’t your time yet. How annoying is it that department stores skip over Thanksgiving and go right to Christmas?

5 Digital Fundraising Trends for Nonprofits in 2019

J Campbell Social Marketing

Planning for 2019 is in full swing, so it’s time to assess current and upcoming trends in digital fundraising and how your nonprofit can leverage them for maximum impact. Before we begin, please note: This is not a TO DO list!

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My 2018 Annual Report

Wild Woman Fundraising

Last week I talked about my mistakes. This week, I bring you my 2018 annual report. This is a chance for me to tell you what I’ve done this year that I’m proud of. And things I’m so grateful for! Favorite twitter jokes of 2018? I got you.

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5 Simple Steps for Fundraising Success Thanks to Marc Pitman

iMarketSmart

A Welcome Discovery! I came across this terrific little book while I was home, nursing a really bad cold this past week. I bought it a long time ago but somehow failed to read it. Big mistake! It’s titled Ask Without Fear, written by Marc Pitman and it’s a dandy!

How to Address Common Digital Content Creation Challenges

J Campbell Social Marketing

Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back each Monday inside the Group to see if I answer your question! .

10 tunes to work to-and take you into fun winter times

Wild Woman Fundraising

How do you get through your workday? Is it podcasts? Is it music? Is it a combo of both? I tend to go with music when I’m working, because podcasts can be distracting to me. I like podcasts when I’m driving.

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Exciting addition to the team!

iMarketSmart

On December 3rd , we shared an exciting announcement that nonprofit fundraising veteran, Dan Doyle is joining our Fundraising Report Card team!

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3 Easy Ways To Make Your Nonprofit's Email Program Stand Out Today [With Free Templates]

EveryAction

For most nonprofits, email is the backbone of their digital fundraising program. However, as all digital fundraisers know, effective email fundraising consists of far more than sending out an ask for donations.

So You Made an Audience Persona. Now What?

Kivi's Nonprofit Communications Blog

Beth Hallowell. Back in April, Beth Hallowell wrote a great guest post for us on How a Little Communications Research Can Yield Big Results. Today she is back to talk to you about supporter journeys and how to create an effective one. Kristina. Guest Post by Beth Hallowell.

How to Create Your 2019 Digital Content Strategy

J Campbell Social Marketing

Welcome to the fifth episode of Nonprofit Social Media Nerds , where we discuss and demo social media tools, tech, tips, and tricks.

Make #GivingTuesday More Than Just a Giving Day

Ann Green

I’m sure you’ve all heard of #GivingTuesday, the annual giving day that takes place the Tuesday after Thanksgiving. This year it will be on November 27. Perhaps you’ve participated in the past and it’s been successful, or maybe it wasn’t. Perhaps you’re planning to participate for the first time.

Imagine: One extra call each day.

iMarketSmart

I simply love inspirational quotes. Here’s one I recently came across from Thomas Edison. He once said, “The successful person has a habit of doing the things failures don’t like to do.” ” That led me to think about calling donors.

Our EveryAction Hero: Middle East Children's Alliance

EveryAction

The Middle East Children’s Alliance (MECA) works to protect the rights and improve the lives of children in the Middle East through aid, empowerment and education. This year they're celebrating 30 years of serving the region. With programs ranging from education, sports, income generation and more, we’re proud to stand with such an incredible organization! Earlier this month I spoke with MECA’s Development Director, Deborah Agre, to talk about some recent campaigns as well as year-end strategy!

Mixed Links for Nonprofit Communicators – December 7, 2018

Kivi's Nonprofit Communications Blog

SpringHouse. Lake Martin, AL Who is ready for the weekend? And who is ready for the best articles, posts, tips, and more from around the world of marketing and fundraising? This week I have social media inspiration, nonprofit blogs to read, email ROI, and ELMO.

3 Ways to Build Up Excitement Leading Up to #GivingTuesday and Year-End Giving

J Campbell Social Marketing

As you probably know Giving Tuesday is right around the corner. This year it’s on November 27th. Hopefully if you are launching a campaign you’ve spent some time creating a plan and calendar for the day of and what comes after.

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Show Some Gratitude to Your Donors

Ann Green

Thanksgiving will be here soon and it’s a time of the year in the U.S. when we show gratitude to the special people in our lives. Do you extend this same gratitude to your donors? It often doesn’t seem like it. Nonprofit organizations tend to treat thanking their donors as an afterthought.

What Are You Doing to Change?

iMarketSmart

“If you always do what you always did, you’ll always get what you always got.” ” I don’t know who came up with that quote. I hear it a lot in hi-tech circles. But it applies to just about everything — including fundraising.

4 easy ways to boost post-event engagement

CrowdRise

Focusing on details before and during a fundraising event are super important, but how much time do you spend thinking about the moments immediately following your event

The Secret Ingredient That Will Help Your Next Media Pitch Stand Out

Kivi's Nonprofit Communications Blog

Volunteers can often be great spokespeople for nonprofits that are looking to tell their stories in the media. Creative Commons photo courtesy of DC Central Kitchen). Nonprofits face an uphill battle when they pitch stories to the media.

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