Kivi's Nonprofit Communications Blog

DECEMBER 6, 2018

In previous posts, I’ve shared with you the twelve most common nonprofit marketing and communications goals and the twelve most common nonprofit marketing and communications strategies. Today let’s talk about the types of objectives you should have in your communications plan. Objectives are the SMART steps you take to achieve a strategy, and at Nonprofit Marketing Guide, we prefer to define SMART as Specific, Measurable, Achievable, Resourced, and Time-Bound.

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Objectives Nonprofit Communications Plan Communications 178

EveryAction

DECEMBER 6, 2018

Annual Reports are a staple of nonprofit life, but are they worth it?

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Report Environment America Impression 130

Getting Attention

NOVEMBER 28, 2018

There’s no better gift than learning from a friend. And what a treat I had recently, learning self-care at work techniques from Beth Kanter , a fellow speaker at the JCamp 180 conference. We all know how pressured year-end is, especially on the fundraising side.

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Satisfaction Healthcare Trigger Techniques 246

EveryAction

NOVEMBER 27, 2018

It's finally here! If you loved our 2018 Best Nonprofit Conferences Calendar get ready for our new, improved, and updated 2019 calendar! We've searched far and wide for the best and brightest nonprofit conferences from all around the country! These conferences range in size, location, and topic.

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Conference Best Las Vegas San Diego 240

Kivi's Nonprofit Communications Blog

NOVEMBER 14, 2018

Emily Roush-Bobolz. Thanksgiving may be next week, but year-end is a great time to thank your supporters. If you don’t think you can pull together a thank-you video quickly, Emily Roush-Bobolz, Communications Manager at the Hemophilia Federation of America shares how she did just that.

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Federal America Video Cleveland 234

J Campbell Social Marketing

NOVEMBER 9, 2018

As you probably know Giving Tuesday is right around the corner. This year it’s on November 27th. I have seen nonprofits spend so much time this year working on their campaigns, creating buzz and excitement, thinking of ways to bring in new donors and get supporters excited before year-end.

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Donors Video November Trust 193

Wild Woman Fundraising

NOVEMBER 18, 2018

You never started out wanting to be a fundraiser. But here you are. What do you think of your career so far? Are you satisfied? Are there things you wish you could change, but “oh well, I’m 10-20 years in now, can’t stop?”

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Loyalty Sports College Club 182

EveryAction

DECEMBER 4, 2018

With Giving Tuesday behind us, it's time to highlight just a few of the organizations who ran stellar campaigns, activated supporters, and beat their fundraising goals. Successful fundraising campaigns come in many shapes and sizes, and not every tactic works for every organization's audience.

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Kivi's Nonprofit Communications Blog

NOVEMBER 27, 2018

If you are on Instagram or Pinterest at all, you can’t help but run into a lot of hygge-inspired photography. The photo at the top of this post isn’t mine, but the smaller ones below are.)

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J Campbell Social Marketing

NOVEMBER 13, 2018

Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back every Monday inside the Group to see if I answer your question! .

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How To Cancer Storytelling Firm 163

Wild Woman Fundraising

DECEMBER 9, 2018

If you’ve ever wondered what the most popular posts are in this fundraising blog- which is increasingly becoming a career blog, and a leadership blog, well, wonder no longer! I give you: The 10 most popular articles of 2018 plus ONE MORE.

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New York City Letter Museum Flickr 148

Getting Attention

NOVEMBER 14, 2018

Sometimes we have so many strong stories available that it’s hard to select the best ones to feature in a specific campaign. At other times, it seems impossible to source the right story or find a fitting one to harvest from the story bank. I’ve been there.

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Solution Signature Ethics Relevance 202

EveryAction

NOVEMBER 6, 2018

Improving your website donation pages is the single best way to raise more money during the year-end giving season. The unfortunate reality is that the average fundraising page completion rate is only 17%, according to the M+R 2017 Benchmarks Study.

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Optimization Donations Display Benchmark 148

Kivi's Nonprofit Communications Blog

NOVEMBER 20, 2018

Jay Love Collecting data is an important part of your job as a nonprofit communicator. But if you aren’t organizing it in a way that is useful, you may be wasting your time and not being as effective as you could be.

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Strategy Organic Organization CRM 209

J Campbell Social Marketing

NOVEMBER 26, 2018

Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back every Monday inside the Group to see if I answer your question! .

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Advertisement Advertising Storytelling Groups 148

Wild Woman Fundraising

NOVEMBER 27, 2018

What is in YOUR pot of foolishness? Recently i went to the Seattle art museum with my friend Vanessa Chase. This is a picture of one of my favorite exhibits, made with the active participation of people whose culture this is.

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Nigeria Sports Bundling Seattle 161

iMarketSmart

NOVEMBER 26, 2018

Nonprofits tend to get addicted to transactions. Of course addictions are hard to break. But that doesn’t mean they shouldn’t be broken at all.

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Funnel Best Practice Best Practices Spam 141

EveryAction

NOVEMBER 19, 2018

The year-end giving season always offers a unique opportunity to engage with your members, donors, and volunteers. It’s a busy time for fundraising, which means you’re competing with a lot of other nonprofits and causes for their attention and support.

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Websites Dec Display Optimization 141

Kivi's Nonprofit Communications Blog

NOVEMBER 13, 2018

Back off, Old Man. It ain’t your time yet. How annoying is it that department stores skip over Thanksgiving and go right to Christmas?

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Christmas November Display October 212

J Campbell Social Marketing

DECEMBER 7, 2018

Planning for 2019 is in full swing, so it’s time to assess current and upcoming trends in digital fundraising and how your nonprofit can leverage them for maximum impact. Before we begin, please note: This is not a TO DO list!

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Trends P2P Florida Nov 134

Wild Woman Fundraising

DECEMBER 3, 2018

Last week I talked about my mistakes. This week, I bring you my 2018 annual report. This is a chance for me to tell you what I’ve done this year that I’m proud of. And things I’m so grateful for! Favorite twitter jokes of 2018? I got you.

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Report Minneapolis Radio Oregon 148

iMarketSmart

DECEMBER 7, 2018

A Welcome Discovery! I came across this terrific little book while I was home, nursing a really bad cold this past week. I bought it a long time ago but somehow failed to read it. Big mistake! It’s titled Ask Without Fear, written by Marc Pitman and it’s a dandy!

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Best Practice Best Practices Holiday Fundraiser 130

J Campbell Social Marketing

DECEMBER 4, 2018

Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back each Monday inside the Group to see if I answer your question! .

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Content Storytelling How To Audience 134

Wild Woman Fundraising

NOVEMBER 14, 2018

How do you get through your workday? Is it podcasts? Is it music? Is it a combo of both? I tend to go with music when I’m working, because podcasts can be distracting to me. I like podcasts when I’m driving.

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Winter Podcast Work Frequency 148

iMarketSmart

DECEMBER 5, 2018

On December 3rd , we shared an exciting announcement that nonprofit fundraising veteran, Dan Doyle is joining our Fundraising Report Card team!

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Team Charitable Benchmark December 130

EveryAction

NOVEMBER 15, 2018

For most nonprofits, email is the backbone of their digital fundraising program. However, as all digital fundraisers know, effective email fundraising consists of far more than sending out an ask for donations.

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Kivi's Nonprofit Communications Blog

NOVEMBER 6, 2018

Beth Hallowell. Back in April, Beth Hallowell wrote a great guest post for us on How a Little Communications Research Can Yield Big Results. Today she is back to talk to you about supporter journeys and how to create an effective one. Kristina. Guest Post by Beth Hallowell.

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Audience Goal Team Blogger 200

J Campbell Social Marketing

DECEMBER 3, 2018

Welcome to the fifth episode of Nonprofit Social Media Nerds , where we discuss and demo social media tools, tech, tips, and tricks.

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Content Strategy Objectives How To 134

Ann Green

NOVEMBER 13, 2018

I’m sure you’ve all heard of #GivingTuesday, the annual giving day that takes place the Tuesday after Thanksgiving. This year it will be on November 27. Perhaps you’ve participated in the past and it’s been successful, or maybe it wasn’t. Perhaps you’re planning to participate for the first time.

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Attitudes Donations November Campaign 95

iMarketSmart

DECEMBER 3, 2018

I simply love inspirational quotes. Here’s one I recently came across from Thomas Edison. He once said, “The successful person has a habit of doing the things failures don’t like to do.” ” That led me to think about calling donors.

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Best Practice Best Practices Business Strategy 130

EveryAction

NOVEMBER 29, 2018

The Middle East Children’s Alliance (MECA) works to protect the rights and improve the lives of children in the Middle East through aid, empowerment and education. This year they're celebrating 30 years of serving the region. With programs ranging from education, sports, income generation and more, we’re proud to stand with such an incredible organization! Earlier this month I spoke with MECA’s Development Director, Deborah Agre, to talk about some recent campaigns as well as year-end strategy!

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Lebanon Iraq Elementary School Sports 100

Kivi's Nonprofit Communications Blog

DECEMBER 7, 2018

SpringHouse. Lake Martin, AL Who is ready for the weekend? And who is ready for the best articles, posts, tips, and more from around the world of marketing and fundraising? This week I have social media inspiration, nonprofit blogs to read, email ROI, and ELMO.

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December Link Nonprofit Communications Communications 171

J Campbell Social Marketing

NOVEMBER 16, 2018

As you probably know Giving Tuesday is right around the corner. This year it’s on November 27th. Hopefully if you are launching a campaign you’ve spent some time creating a plan and calendar for the day of and what comes after.

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Lead Leads Build Florida 143

Ann Green

NOVEMBER 6, 2018

Thanksgiving will be here soon and it’s a time of the year in the U.S. when we show gratitude to the special people in our lives. Do you extend this same gratitude to your donors? It often doesn’t seem like it. Nonprofit organizations tend to treat thanking their donors as an afterthought.

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Donors Attitudes Cards Holiday 78

iMarketSmart

NOVEMBER 30, 2018

“If you always do what you always did, you’ll always get what you always got.” ” I don’t know who came up with that quote. I hear it a lot in hi-tech circles. But it applies to just about everything — including fundraising.

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Best Practice Best Practices Best Practices 130

CrowdRise

NOVEMBER 19, 2018

Focusing on details before and during a fundraising event are super important, but how much time do you spend thinking about the moments immediately following your event

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Fundraiser Fundraising 74

Kivi's Nonprofit Communications Blog

NOVEMBER 29, 2018

Volunteers can often be great spokespeople for nonprofits that are looking to tell their stories in the media. Creative Commons photo courtesy of DC Central Kitchen). Nonprofits face an uphill battle when they pitch stories to the media.

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Help Media Report Release 178