Expert insights. Personalized for you.
It’s a creative brief and they will make your life so much easier! Creative Briefs are worksheets that communications staff use to collect the specific information they need from others before they begin working on a project. MORE
You know major gift fundraising is a marathon, not a sprint. But your boss wants results now. So you screen your list for wealth. Or maybe you have a predictive model developed to determine whom to contact first. Next, you send a letter to your prospect and promise to follow it up with a phone call. MORE
I’m very thankful that Dr. Russell James has graciously shared 10 smart ways your supporters can give wisely before the end of this year. He recommends you share these concepts right away, as you see fit. 1. Deduct $300 without itemizing. This year only! MORE
Stumped for what you can tweet in December or say in your email newsletter? We have you covered! These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts. MORE
Organizations frequently seek someone to consult on their organization’s brand, or reputation. How would you consult yourself? The post What Would You Tell Your Past Self? appeared first on Mission Minded. MORE
In the last few weeks, I’ve had interesting conversations with people about asking. CEOs who think that asking is a “schpeal” – a precise formula of words that will get the prospect to give generously. MORE
When Facebook announced what it was doing this year for GivingTuesday December 1, nonprofits everywhere went into a frenzy. Just as it did last year, the company will match $7 million in qualifying donations made on its website or app starting on Tuesday, December 1, at 8 am Eastern Time. MORE
Instead of numeric jargon, create analytics reports focused on your organizational goals and how your digital strategy helps to achieve them. The post Digital Metrics Reporting that Makes Sense appeared first on Mission Minded. Blog Digital Nonprofit Web Social Media MORE
Build an audience. Engage with that audience. Monetize that audience (with corporate and other forms of support). For those of you who have been readers for a while, I can see your eye balls rolling.??I I know. I say this all the time! It's kind of become my mantra. MORE
You know that a picture is worth 1,000 words. But did you know that a picture can also be worth thousands of eyeballs? MORE
Happy Friday! Ready to wind down the week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have some bad news for Twitter’s Fleets, podcast topics, year-end fundraising advice, and more. MORE
Think of it this way: a seal looks backward while a new logo looks forward. The post Your Logo and Your Seal. What’s the Difference? appeared first on Mission Minded. Blog Independent Schools Nonprofit Design MORE
Our sector is, once again, awaiting the results of Giving Tuesday without much thought about what value WE are giving to our supporters— and that’s really too bad. Why,” you might ask? The answer: Because immutable laws apply when money is involved. MORE
Another Friday the 13th? Let’s just all keep our heads down and read the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have eye-tracking studies, sexy nonprofits, media coverage tips for the holiday season and more. MORE
Be truthful, no tricks! You cannot build relationships upon lies. Not even white lies. Be relevant. . To do that, you must consider where ea ch supporter resides in the consideration process for giving and what they might be thinking. MORE
If you are just getting started with creating and using an editorial calendar at your nonprofit, you might get overwhelmed at the prospect of including EVERYTHING in it. Relax. Here’s some good news. Most nonprofits don’t put every social media post into their editorial calendars. MORE
Fundraising is filled with things that seem to make sense, but don't. One of those areas is when it comes to thanking donors. When we thank donors, we think we need to prove to them that we did great work. So we fill our donor newsletters with. Statistics (we fed X many people). MORE
Between #GivingTuesday and year-end giving, nonprofits will be sending a lot of emails in the upcoming weeks. How will you stand out in a sea of appeals? Well first things first – before they can decide whether they want to open your email, it has to be delivered to their inbox. MORE
What a training! Watch the replay – Patty Breech, email marketing expert, tells us how to dramatically improve our email marketing. Email is a powerful tool to raise money and build relationships, but unfortunately, many nonprofits are not using it to its full potential. MORE
As your year-end donations come in, you may have some new donors. If you get new donors this year, don’t take that for granted. In this tumultuous year, these donors saw a need and found a connection to your cause. Maybe you’re a food bank that’s seeing a record number of people. MORE
Welcome to the last month of 2020! Let’s celebrate getting one step closer to a new year with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. MORE
So here we are, in the middle of a global pandemic, trying to make sense not only of where we are but how we can plan for the future. MORE
I encourage all nonprofits, social change agents, activists, and anyone who wants to change the world through generosity and kindness to celebrate this year’s global day of unity on December 1 – Giving Tuesday! . MORE
Much of nonprofit marketing and communications success is about finding and maintaining your balance. Think of it as walking a fine line. If you venture too far to the left or the right away from that line, you’ll end up struggling in several different ways. MORE
Even with all the bashing, I still believe social media marketing can move the needle in a positive direction for your organization. It’s not easy. It’s not free. But it is a satisfying way to authentically connect with your customers. And to encourage the next sales. . Why Bother? MORE
Every year around this time, I share some tips on dealing with the extra stress that happens during the holidays. You can read those here: Less Stress This Year-End Season? Yes, Please! How to Take Care of Yourself This Season. MORE
Crowdfunding is a flexible and relatively easy way to tap into supporters’ generosity. Learn the best tactics to see long-term benefits from your campaign. By Lomesh Shah. MORE
Join me for a brand new training, How to Hire and Inspire a Social Media Intern for Your Nonprofit! What’s on tap for nonprofit marketing as we enter 2021? Which digital marketing trends do nonprofits need to understand and to be aware of? MORE
Fundraising during a pandemic can be a challenge. Check out our top four strategies for maintaining revenue and morale at your nonprofit during COVID-19. By Leigh Kessler. Nonprofits all across the globe have been met with substantial and unprecedented financial challenges so far this year. MORE
Aleeka Kay Morgan. With the cancellation of so many in-person fundraising events, organizations have had to use unique ways to meet their goals this year. Let’s see what Aleeka Kay Morgan has done. Kristina. Guest Post by Aleeka Kay Morgan of American Cancer Society. Marching in place. MORE
Even with all the bashing, I still believe social media marketing can move the needle in a positive direction for your organization. It’s not easy. It’s not free. But it is a satisfying way to authentically connect with your customers. And to encourage the next sales. . Why Bother? MORE
Website content creation and curation is the number one reason for many web project delays. Follow these steps to keep your timeline on track. The post How to Keep Your Website Project On Track: A Checklist for Website Content Creation appeared first on Mission Minded. Blog Digital Nonprofit Web MORE
This week, Twitter announced that it too is jumping on the ephemeral content bandwagon by releasing the Fleets functionality — fleeting tweets or fleets that disappear after 24 hours. It is rolling out across accounts, so if you don’t have it yet, hang on, you will soon. MORE
Our ability to produce our annual Nonprofit Communications Trends Report depends entirely on YOUR participation in the annual survey. The Trends Report is our most popular download of the year and is the “go to” source for what’s REALLY happening in the world of nonprofit communications. MORE
The final numbers are still being calculated, but GivingTuesday 2020 is shaping up to be a huge success! GivingTuesday reports total giving increased from $1.97 billion to $2.47 billion in the United States alone, representing a 25% increase compared to GivingTuesday 2019. Read more here. MORE
I imagine most of you are familiar with #GivingTuesday, the annual giving day that takes place the Tuesday after Thanksgiving. This year it will be on December 1. I don’t need to remind you the world is in a very different place than it was last year at this time. MORE
Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: Save $200 Off Our All-Access Training Pass NOW. Access our webinars, workshops, exclusive online courses and downloads, and our Private Facebook Group for 365 days for only $599. MORE
iMarketSmart
DECEMBER 1, 2020
Our sector is, once again, awaiting the results of Giving Tuesday without much thought about what value WE are giving to our supporters— and that’s really too bad. Why,” you might ask? The answer: Because immutable laws apply when money is involved.
Kivi's Nonprofit Communications Blog
DECEMBER 4, 2020
Welcome to the last month of 2020! Let’s celebrate getting one step closer to a new year with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising.
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iMarketSmart
NOVEMBER 3, 2020
I’m very thankful that Dr. Russell James has graciously shared 10 smart ways your supporters can give wisely before the end of this year. He recommends you share these concepts right away, as you see fit. 1. Deduct $300 without itemizing. This year only!
J Campbell Social Marketing
NOVEMBER 17, 2020
Join me for a brand new training, How to Hire and Inspire a Social Media Intern for Your Nonprofit! What’s on tap for nonprofit marketing as we enter 2021? Which digital marketing trends do nonprofits need to understand and to be aware of?
Kivi's Nonprofit Communications Blog
NOVEMBER 16, 2020
Our ability to produce our annual Nonprofit Communications Trends Report depends entirely on YOUR participation in the annual survey. The Trends Report is our most popular download of the year and is the “go to” source for what’s REALLY happening in the world of nonprofit communications.
Fundraising Coach
NOVEMBER 9, 2020
In the last few weeks, I’ve had interesting conversations with people about asking. CEOs who think that asking is a “schpeal” – a precise formula of words that will get the prospect to give generously.
Mission Minded
NOVEMBER 5, 2020
Website content creation and curation is the number one reason for many web project delays. Follow these steps to keep your timeline on track. The post How to Keep Your Website Project On Track: A Checklist for Website Content Creation appeared first on Mission Minded. Blog Digital Nonprofit Web
Nonprofit Marketing brings together the best content for nonprofit marketing professionals from the widest variety of industry thought leaders.
Kivi's Nonprofit Communications Blog
NOVEMBER 13, 2020
Another Friday the 13th? Let’s just all keep our heads down and read the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have eye-tracking studies, sexy nonprofits, media coverage tips for the holiday season and more.
Ann Green
NOVEMBER 11, 2020
Thanksgiving is coming up and it’s a time of the year in the U.S. when we show gratitude to the special people in our lives. For many, it will be a different Thanksgiving.
Fundraising Coach
DECEMBER 2, 2020
Fundraising is filled with things that seem to make sense, but don't. One of those areas is when it comes to thanking donors. When we thank donors, we think we need to prove to them that we did great work. So we fill our donor newsletters with. Statistics (we fed X many people).
iMarketSmart
NOVEMBER 20, 2020
Be truthful, no tricks! You cannot build relationships upon lies. Not even white lies. Be relevant. . To do that, you must consider where ea ch supporter resides in the consideration process for giving and what they might be thinking.
J Campbell Social Marketing
DECEMBER 1, 2020
When Facebook announced what it was doing this year for GivingTuesday December 1, nonprofits everywhere went into a frenzy. Just as it did last year, the company will match $7 million in qualifying donations made on its website or app starting on Tuesday, December 1, at 8 am Eastern Time.
Kivi's Nonprofit Communications Blog
NOVEMBER 24, 2020
Stumped for what you can tweet in December or say in your email newsletter? We have you covered! These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts.
Ann Green
NOVEMBER 30, 2020
Fundraising during a pandemic can be a challenge. Check out our top four strategies for maintaining revenue and morale at your nonprofit during COVID-19. By Leigh Kessler. Nonprofits all across the globe have been met with substantial and unprecedented financial challenges so far this year.
Mission Minded
DECEMBER 2, 2020
Organizations frequently seek someone to consult on their organization’s brand, or reputation. How would you consult yourself? The post What Would You Tell Your Past Self? appeared first on Mission Minded.
iMarketSmart
NOVEMBER 13, 2020
You know major gift fundraising is a marathon, not a sprint. But your boss wants results now. So you screen your list for wealth. Or maybe you have a predictive model developed to determine whom to contact first. Next, you send a letter to your prospect and promise to follow it up with a phone call.
J Campbell Social Marketing
DECEMBER 3, 2020
The final numbers are still being calculated, but GivingTuesday 2020 is shaping up to be a huge success! GivingTuesday reports total giving increased from $1.97 billion to $2.47 billion in the United States alone, representing a 25% increase compared to GivingTuesday 2019. Read more here.
Kivi's Nonprofit Communications Blog
NOVEMBER 17, 2020
Between #GivingTuesday and year-end giving, nonprofits will be sending a lot of emails in the upcoming weeks. How will you stand out in a sea of appeals? Well first things first – before they can decide whether they want to open your email, it has to be delivered to their inbox.
Ann Green
NOVEMBER 4, 2020
Crowdfunding is a flexible and relatively easy way to tap into supporters’ generosity. Learn the best tactics to see long-term benefits from your campaign. By Lomesh Shah.
Mission Minded
NOVEMBER 18, 2020
Think of it this way: a seal looks backward while a new logo looks forward. The post Your Logo and Your Seal. What’s the Difference? appeared first on Mission Minded. Blog Independent Schools Nonprofit Design
Diva Marketing Blog
DECEMBER 1, 2020
Even with all the bashing, I still believe social media marketing can move the needle in a positive direction for your organization. It’s not easy. It’s not free. But it is a satisfying way to authentically connect with your customers. And to encourage the next sales. . Why Bother?
J Campbell Social Marketing
NOVEMBER 12, 2020
So here we are, in the middle of a global pandemic, trying to make sense not only of where we are but how we can plan for the future.
Kivi's Nonprofit Communications Blog
DECEMBER 2, 2020
Much of nonprofit marketing and communications success is about finding and maintaining your balance. Think of it as walking a fine line. If you venture too far to the left or the right away from that line, you’ll end up struggling in several different ways.
Ann Green
DECEMBER 3, 2020
As your year-end donations come in, you may have some new donors. If you get new donors this year, don’t take that for granted. In this tumultuous year, these donors saw a need and found a connection to your cause. Maybe you’re a food bank that’s seeing a record number of people.
Mission Minded
NOVEMBER 11, 2020
Instead of numeric jargon, create analytics reports focused on your organizational goals and how your digital strategy helps to achieve them. The post Digital Metrics Reporting that Makes Sense appeared first on Mission Minded. Blog Digital Nonprofit Web Social Media
Diva Marketing Blog
DECEMBER 1, 2020
Even with all the bashing, I still believe social media marketing can move the needle in a positive direction for your organization. It’s not easy. It’s not free. But it is a satisfying way to authentically connect with your customers. And to encourage the next sales. . Why Bother?
J Campbell Social Marketing
NOVEMBER 13, 2020
What a training! Watch the replay – Patty Breech, email marketing expert, tells us how to dramatically improve our email marketing. Email is a powerful tool to raise money and build relationships, but unfortunately, many nonprofits are not using it to its full potential.
Kivi's Nonprofit Communications Blog
DECEMBER 1, 2020
Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: Save $200 Off Our All-Access Training Pass NOW. Access our webinars, workshops, exclusive online courses and downloads, and our Private Facebook Group for 365 days for only $599.
Ann Green
NOVEMBER 18, 2020
I imagine most of you are familiar with #GivingTuesday, the annual giving day that takes place the Tuesday after Thanksgiving. This year it will be on December 1. I don’t need to remind you the world is in a very different place than it was last year at this time.
Selfish Giving
DECEMBER 2, 2020
Build an audience. Engage with that audience. Monetize that audience (with corporate and other forms of support). For those of you who have been readers for a while, I can see your eye balls rolling.??I I know. I say this all the time! It's kind of become my mantra.
Kivi's Nonprofit Communications Blog
NOVEMBER 23, 2020
Every year around this time, I share some tips on dealing with the extra stress that happens during the holidays. You can read those here: Less Stress This Year-End Season? Yes, Please! How to Take Care of Yourself This Season.
Kivi's Nonprofit Communications Blog
DECEMBER 3, 2020
You know that a picture is worth 1,000 words. But did you know that a picture can also be worth thousands of eyeballs?
Kivi's Nonprofit Communications Blog
NOVEMBER 19, 2020
This week, Twitter announced that it too is jumping on the ephemeral content bandwagon by releasing the Fleets functionality — fleeting tweets or fleets that disappear after 24 hours. It is rolling out across accounts, so if you don’t have it yet, hang on, you will soon.
Kivi's Nonprofit Communications Blog
NOVEMBER 20, 2020
Happy Friday! Ready to wind down the week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have some bad news for Twitter’s Fleets, podcast topics, year-end fundraising advice, and more.
Kivi's Nonprofit Communications Blog
NOVEMBER 18, 2020
It’s a creative brief and they will make your life so much easier! Creative Briefs are worksheets that communications staff use to collect the specific information they need from others before they begin working on a project.
Kivi's Nonprofit Communications Blog
NOVEMBER 5, 2020
If you are just getting started with creating and using an editorial calendar at your nonprofit, you might get overwhelmed at the prospect of including EVERYTHING in it. Relax. Here’s some good news. Most nonprofits don’t put every social media post into their editorial calendars.
Kivi's Nonprofit Communications Blog
NOVEMBER 11, 2020
Aleeka Kay Morgan. With the cancellation of so many in-person fundraising events, organizations have had to use unique ways to meet their goals this year. Let’s see what Aleeka Kay Morgan has done. Kristina. Guest Post by Aleeka Kay Morgan of American Cancer Society. Marching in place.
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