INDUSTRY INSIGHTS YOUR PEERS ARE READING
What is this groovy book? It’s called Never Split the Difference by Chris Voss. My friend Aaron Levine (of podcast fame) recommended this book recently and I’m SO glad he did. MORE
In these days of information overload, it can be hard to get your donors’ attention. In my last post, I wrote about the importance of telling stories. Written stories are great, but since donors get so many messages from different sources they may not want to read another word. . MORE
Do you hear the word “influencer” and think of a million dollar campaign? Not anymore! You already have micro-influencers in your online community just waiting to get more involved with your organization! MORE
About a year and a half ago I started doing strength training with a personal trainer. My initial assessment was humbling, to say the least, and at the beginning, there were several times I wondered “Why am I doing this?”. But I’ve benefited so much. MORE
How often do you use stories when you communicate with your donors? Most likely, not enough. That’s a mistake because people respond better to stories. . MORE
What are your internal communications goals? Not sure? It’s time to figure it out and create some, just like you create goals for external communications. MORE
I’m reading this book called No Hard Feelings, and it’s all about embracing emotions at work. Let me explain to you how I screwed up with this. Long ago, I worked in an animal shelter. I was concerned that I didn’t fit in with my boss or colleagues. MORE
When you send an email, are your donors missing the picture? Seriously. Many may not have images automatically open. So all you get it a weird blank space. And possibly some words. Those words are the "alt" text. MORE
Private coaching clients have been emailing me the doom and gloom articles on the latest Giving USA report. Giving was up about $3 billion but when adjusted for inflation, giving was down in 2018. This should grab our attention. But not for the reasons you think. MORE
Technology is challenging the way people gather for meetings. That’s why online press conferences and media events are a growing trend in the busy news world. MORE
We got a great response to our new survey question on nonprofits that require or request a minimum revenue commitment from corporate partners. MORE
If you’ve ever hoped for a digest of my best posts, today is your lucky day! Each year, my staff review the data to determine which posts were viewed and shared the most. Then they pull the copy from the most popular articles to create a brief, easy-to-read digest. You can get it now, for free. MORE
Learn how to ask, train, and support your team in this free webinar on July 23. Register now. We all have an incredible resource right in front of us — our colleagues, board, donors, volunteers, and members. MORE
What’s the next step for you in your fundraising career? How can you figure out where you want to go? I help people with this question all the time. MORE
Did you meet your fundraising goal? If not, take a look at your brand. For many nonprofits, when your fiscal. The post Did You Meet Your Fundraising Goal? appeared first on Mission Minded. MORE
Does polite persistence really work any more? When I first got into sales, my uncle told me that polite persistence was the key to achieving results. He said that I needed to be gentle but tenacious. Like water dripping on a rock again and again until it finally wears away the stone. MORE
Are you spending your days creating content for every social media imaginable — and getting very little in return? I was invited to give a presentation on Pamela Grow’s Motivate Monday webinar this week, and the topic was Social Media Survival Strategies for the Small Shop Fundraiser. MORE
Can you believe we’re already halfway through the year? I hope your fundraising and communications are going well so far. If not, you’re not alone. According to the 2019 Giving USA report, overall giving is down 1.7%. 5 Key Takeaways from the 2019 Giving USA Report. MORE
Have you seen the recent posts from the Agitator blog about thanking your donors? It’s worth reading, as are all Agitator posts. They cite a study where thank you calls didn’t result in an increase in donations. Thanks, But No Thanks. MORE
I think most campaign feasibility studies leave a ton of money on the table. Here’s a hyper-simplified description of how it usually works. You hire a consultant. Together, you conduct the feasibility study and review the results. MORE
Whether they are signing up for an email newsletter or donating to your cause, it’s important to make new supporters feel all warm and fuzzy about getting involved with your organization. An email welcome series is a great way to start building relationships that can last. MORE
Remember when the Lilly School predicted at least a $13 billion drop in giving due to the Trump Tax Cut (which would have taken us to $376 billion)? Instead, we saw a.7% rise in real dollars to $427.71 billion. They should have egg on their faces for their doomsday prediction. MORE
I don’t know about you, but sitting at my desk all day is really hard right now. Like near impossible. Here are a few ways to stay motivated during the sweet summertime months when all of that work still needs to get done. Give more time to strategic thinking and professional development. MORE
Flickr Creative Commons photo by Steve Bustin. Now more than ever, journalists need good PR people. MORE
Nonprofit work is stressful. So often we go about our work without realizing the effects of that ongoing stress on our brains. But Jessica Sharp does. The founder of Sharp Brain Consulting , Jessica helps leaders and the people they serve. MORE
First, it is not all your fault. Well then, can we blame it on leadership? Leadership should share the burden of blame because fundraisers tend to feel a lot of pressure to do what’s always been done. In many cases they are driven (by leadership) to avoid trying anything new in case it doesn’t work. MORE
Newsletter reader Trish Conklin , Director of Corporate Sponsorships at One Warm Coat , had a great idea for a survey question: Does your nonprofit require corporate partners to make a minimum revenue commitment? MORE
Social media video continues its dominance over all other social media content, solidifying its role as a critical and crucial element in any nonprofit digital marketing plan. . In case you (or your supervisor or Board members) are not convinced: . MORE
Toups Meatery. New Orleans, LA It’s Friday! Before we get to the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising, I wanted to remind you about our Summer All-Access Pass Sale. MORE
In this interview with Aaron Levine, who has a master’s in sociology from Portland State University, we discuss what hegemonic masculinity is- and how it manifests in our nonprofits. Listen here! link]. Show 1: Introduction, Gender Structure and the Workplace. MORE
How we met. I had the great fortune of meeting Mazarine at AFP ICON in March (her trademark spear caught my eye!). But we didn’t meet in a conference session or at a workshop or even at a networking event. MORE
For those of you actually at work today, welcome! I, too, am not taking a long weekend after the holiday so I can bring you the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. MORE
I think too many nonprofit leaders don’t really know how to lead. Instead they just boss people around. Having a title means you have authority. But authority isn’t the same as leadership. In fact, too often people get into positions of authority only to become dictators, not leaders. MORE
Today's guest post is from Neon One's Tim Sarrantonio. He's a fundraiser, a database whiz, and regular conference speaker. A more complete bio comes after this article. You can see his most recent thoughts GIFs on Twitter @midwesttgs. How to use data to build authentic relationships with prospects. MORE
In the last several years, I have seen a disturbing trend. It’s requiring degrees in a discipline that seems to require experience more than a degree to do well. For instance. Outreach. I have a friend who has 20+ years experience in outreach, but no college degree. MORE
Something about the term moves management has always made me feel uneasy. When I first heard the phrase I figured it was all about managing the moves fundraisers make to get donors to move forward in the decision-making process, and I was right. MORE
We know that nonprofits rely on email and meetings for internal communications — in fact, they over-rely on them! MORE
You’ve undoubtedly heard that to amplify your nonprofit marketing, you need a strategy to create and share great videos on your website and social media channels. Video is the best performing content type on social. Having videos on your website increases the time spent on the site by 71%. MORE
Getting Attention
JULY 17, 2019
Learn how to ask, train, and support your team in this free webinar on July 23. Register now. We all have an incredible resource right in front of us — our colleagues, board, donors, volunteers, and members.
J Campbell Social Marketing
JULY 18, 2019
You’ve undoubtedly heard that to amplify your nonprofit marketing, you need a strategy to create and share great videos on your website and social media channels. Video is the best performing content type on social. Having videos on your website increases the time spent on the site by 71%.
Kivi's Nonprofit Communications Blog
JUNE 26, 2019
I don’t know about you, but sitting at my desk all day is really hard right now. Like near impossible. Here are a few ways to stay motivated during the sweet summertime months when all of that work still needs to get done. Give more time to strategic thinking and professional development.
Wild Woman Fundraising
JULY 14, 2019
What is this groovy book? It’s called Never Split the Difference by Chris Voss. My friend Aaron Levine (of podcast fame) recommended this book recently and I’m SO glad he did.
Ann Green
JUNE 25, 2019
Have you seen the recent posts from the Agitator blog about thanking your donors? It’s worth reading, as are all Agitator posts. They cite a study where thank you calls didn’t result in an increase in donations. Thanks, But No Thanks.
Kivi's Nonprofit Communications Blog
JUNE 25, 2019
Flickr Creative Commons photo by Steve Bustin. Now more than ever, journalists need good PR people.
Wild Woman Fundraising
JUNE 30, 2019
I’m reading this book called No Hard Feelings, and it’s all about embracing emotions at work. Let me explain to you how I screwed up with this. Long ago, I worked in an animal shelter. I was concerned that I didn’t fit in with my boss or colleagues.
Nonprofit Marketing brings together the best content for nonprofit marketing professionals from the widest variety of industry thought leaders.
J Campbell Social Marketing
JULY 8, 2019
Are you spending your days creating content for every social media imaginable — and getting very little in return? I was invited to give a presentation on Pamela Grow’s Motivate Monday webinar this week, and the topic was Social Media Survival Strategies for the Small Shop Fundraiser.
Ann Green
JULY 9, 2019
How often do you use stories when you communicate with your donors? Most likely, not enough. That’s a mistake because people respond better to stories. .
Kivi's Nonprofit Communications Blog
JUNE 20, 2019
We know that nonprofits rely on email and meetings for internal communications — in fact, they over-rely on them!
Wild Woman Fundraising
JULY 8, 2019
In this interview with Aaron Levine, who has a master’s in sociology from Portland State University, we discuss what hegemonic masculinity is- and how it manifests in our nonprofits. Listen here! link]. Show 1: Introduction, Gender Structure and the Workplace.
iMarketSmart
JULY 10, 2019
If you’ve ever hoped for a digest of my best posts, today is your lucky day! Each year, my staff review the data to determine which posts were viewed and shared the most. Then they pull the copy from the most popular articles to create a brief, easy-to-read digest. You can get it now, for free.
J Campbell Social Marketing
JUNE 25, 2019
Do you hear the word “influencer” and think of a million dollar campaign? Not anymore! You already have micro-influencers in your online community just waiting to get more involved with your organization!
Fundraising Coach
JUNE 28, 2019
Today's guest post is from Neon One's Tim Sarrantonio. He's a fundraiser, a database whiz, and regular conference speaker. A more complete bio comes after this article. You can see his most recent thoughts GIFs on Twitter @midwesttgs. How to use data to build authentic relationships with prospects.
Kivi's Nonprofit Communications Blog
JULY 3, 2019
Whether they are signing up for an email newsletter or donating to your cause, it’s important to make new supporters feel all warm and fuzzy about getting involved with your organization. An email welcome series is a great way to start building relationships that can last.
Wild Woman Fundraising
JUNE 23, 2019
How we met. I had the great fortune of meeting Mazarine at AFP ICON in March (her trademark spear caught my eye!). But we didn’t meet in a conference session or at a workshop or even at a networking event.
iMarketSmart
JULY 8, 2019
Something about the term moves management has always made me feel uneasy. When I first heard the phrase I figured it was all about managing the moves fundraisers make to get donors to move forward in the decision-making process, and I was right.
J Campbell Social Marketing
JULY 3, 2019
Social media video continues its dominance over all other social media content, solidifying its role as a critical and crucial element in any nonprofit digital marketing plan. . In case you (or your supervisor or Board members) are not convinced: .
Ann Green
JULY 16, 2019
In these days of information overload, it can be hard to get your donors’ attention. In my last post, I wrote about the importance of telling stories. Written stories are great, but since donors get so many messages from different sources they may not want to read another word. .
Kivi's Nonprofit Communications Blog
JULY 2, 2019
Technology is challenging the way people gather for meetings. That’s why online press conferences and media events are a growing trend in the busy news world.
Wild Woman Fundraising
JUNE 17, 2019
In the last several years, I have seen a disturbing trend. It’s requiring degrees in a discipline that seems to require experience more than a degree to do well. For instance. Outreach. I have a friend who has 20+ years experience in outreach, but no college degree.
iMarketSmart
JUNE 25, 2019
Does polite persistence really work any more? When I first got into sales, my uncle told me that polite persistence was the key to achieving results. He said that I needed to be gentle but tenacious. Like water dripping on a rock again and again until it finally wears away the stone.
Fundraising Coach
JUNE 24, 2019
When you send an email, are your donors missing the picture? Seriously. Many may not have images automatically open. So all you get it a weird blank space. And possibly some words. Those words are the "alt" text.
Ann Green
JULY 2, 2019
Can you believe we’re already halfway through the year? I hope your fundraising and communications are going well so far. If not, you’re not alone. According to the 2019 Giving USA report, overall giving is down 1.7%. 5 Key Takeaways from the 2019 Giving USA Report.
Kivi's Nonprofit Communications Blog
JUNE 18, 2019
What are your internal communications goals? Not sure? It’s time to figure it out and create some, just like you create goals for external communications.
Wild Woman Fundraising
JULY 7, 2019
What’s the next step for you in your fundraising career? How can you figure out where you want to go? I help people with this question all the time.
iMarketSmart
JUNE 24, 2019
I think too many nonprofit leaders don’t really know how to lead. Instead they just boss people around. Having a title means you have authority. But authority isn’t the same as leadership. In fact, too often people get into positions of authority only to become dictators, not leaders.
Fundraising Coach
JULY 19, 2019
Nonprofit work is stressful. So often we go about our work without realizing the effects of that ongoing stress on our brains. But Jessica Sharp does. The founder of Sharp Brain Consulting , Jessica helps leaders and the people they serve.
Mission Minded
JULY 3, 2019
Did you meet your fundraising goal? If not, take a look at your brand. For many nonprofits, when your fiscal. The post Did You Meet Your Fundraising Goal? appeared first on Mission Minded.
Kivi's Nonprofit Communications Blog
JUNE 28, 2019
Toups Meatery. New Orleans, LA It’s Friday! Before we get to the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising, I wanted to remind you about our Summer All-Access Pass Sale.
Selfish Giving
JULY 10, 2019
Newsletter reader Trish Conklin , Director of Corporate Sponsorships at One Warm Coat , had a great idea for a survey question: Does your nonprofit require corporate partners to make a minimum revenue commitment?
iMarketSmart
JUNE 18, 2019
Remember when the Lilly School predicted at least a $13 billion drop in giving due to the Trump Tax Cut (which would have taken us to $376 billion)? Instead, we saw a.7% rise in real dollars to $427.71 billion. They should have egg on their faces for their doomsday prediction.
Fundraising Coach
JULY 15, 2019
Private coaching clients have been emailing me the doom and gloom articles on the latest Giving USA report. Giving was up about $3 billion but when adjusted for inflation, giving was down in 2018. This should grab our attention. But not for the reasons you think.
Ann Green
JUNE 18, 2019
About a year and a half ago I started doing strength training with a personal trainer. My initial assessment was humbling, to say the least, and at the beginning, there were several times I wondered “Why am I doing this?”. But I’ve benefited so much.
Kivi's Nonprofit Communications Blog
JULY 5, 2019
For those of you actually at work today, welcome! I, too, am not taking a long weekend after the holiday so I can bring you the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising.
Selfish Giving
JULY 17, 2019
We got a great response to our new survey question on nonprofits that require or request a minimum revenue commitment from corporate partners.
iMarketSmart
JUNE 17, 2019
First, it is not all your fault. Well then, can we blame it on leadership? Leadership should share the burden of blame because fundraisers tend to feel a lot of pressure to do what’s always been done. In many cases they are driven (by leadership) to avoid trying anything new in case it doesn’t work.
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