Trending Articles

Mixed Links for Nonprofit Communicators – February 15, 2019

Kivi's Nonprofit Communications Blog

Bourbon on Rye. Lexington, KY Did y’all have a good week? I hope so! Let’s dive right into the best articles, posts, tips, and more from around the world of marketing and fundraising. Today I share Facebook stats and news and how to get responses to your emails.

Tracking Long-Term Donor Value: The Report You Shouldn't Miss in 2019

EveryAction

While almost all nonprofit professionals recognize the importance of running data-driven programs, most fundraising and digital staff of all levels don’t feel like they have access to the data they need for informing strategic decisions.

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Avoid These 10 Mistakes to Get More News Coverage

Kivi's Nonprofit Communications Blog

Flickr Creative Commons photo by Jeff Eaton Many nonprofit communicators have a similar complaint about the news media. It goes something like this: “We have great stories, but nobody covers us.”

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Announcing the Name It! Podcast!

Wild Woman Fundraising

Welcome to Martin Luther King Jr. And welcome to our new podcast! Helen Choi and I met up in November, in Vancouver at AFP Congress. We started talking about the conference theme, disrupting philanthropy. And we started to talk about what we wanted to see for the sector.

Fundraise Across Borders with International Giving on EveryAction

EveryAction

Many large U.S. based nonprofits working in the areas of international development, refugee services, and environmental conservation, among other sectors, perform a significant amount of work and raise a significant amount of money in the United Kingdom, Europe, and Canada.

2 Weeks into 2019: Where are You Headed?

Getting Attention

This updated marketing plan template takes you from big-picture goals to the right methods, activities, required skills, and budget, and impact! Preview the plan template here. Eeesh! Those New Year’s resolutions—including the ones we set for marketing and fundraising work—are so hard to keep.

Communicating change and tech disruption to citizens

Public Sector Marketing 2.0

More Trending

Just say no to #donorlove and say hello to staff love

Wild Woman Fundraising

Are you looking forward to valentine’s day? This time of year always makes me think about the love in our sector. Going out on a limb here. a lot of people are all about donor love. Not me! Nope! I say, “NUTS to donor love, how about staff love? How about THAT?”

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Why Your Nonprofit Should Start A Social Media Ambassador Program

J Campbell Social Marketing

People don’t trust institutions. Edelman just released a new report showing the following dismal statistics about public trust: .

10 Ways to Use Body Language to Close More Major Gifts

iMarketSmart

Almost 50 years ago, Albert Mehrabian figured out that our words matter least and our body language matters most in face-to-face communications.

Five Features Every Nonprofit Annual Report Should Include

Kivi's Nonprofit Communications Blog

We really push for you to create a shorter, more visual nonprofit annual report here as opposed to long print reports. Shorter annual reports don’t take as many resources, can be shared more easily, and will be read more often. But whether you have an infographic, a video, a 4-page, or a 40-page annual report, there are five elements essential to a successful nonprofit annual report.

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How the Nonprofit Sector Captures Us- And Refuses to Let Us Go.

Wild Woman Fundraising

Have you ever wanted to leave the sector, but you’re 5 to 10 years in, and it’s looking like you can’t leave? What keeps you stuck? What makes you stay? Recently I was talking with a friend of mine who is looking for a job.

The Biggest Digital Fundraising Trends of 2018 (And How To Use Them This Year)

EveryAction

Rapid technological developments over the past few years have left many nonprofit professionals scrambling to stay up-to-date with the newest tools and techniques without wasting time and money on passing fads.

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5 Steps to Prepare Your Nonprofit Digital Strategy for the Instagram Donate Button

J Campbell Social Marketing

A donate button on Instagram – could it be true? At the Facebook Community Summit last week, Facebook announced that later this year they are going to bring donation stickers to Instagram.

4 types of supporters that self-qualify their interest in being in your portfolio/caseload.

iMarketSmart

If you’ve been reading this blog for a while, you probably know that I think donor surveys are great for qualifying and prioritizing your supporters for outreach.

It’s 10 years in and what have you learned?

Wild Woman Fundraising

HERSTORY: In 2008 I had the idea to start a business. i was still working for a nonprofit. but I decided to start writing my book. I called it the CD project. Hilarious. Here I am in my barely furnished apartment in Portland.

Major update to CrowdRise registration (and all the ways it will help you raise more money)

CrowdRise

Hi there. We’ve got some pretty big news and can’t wait to tell you about it. CrowdRise Updates Product

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5 Ways to #KonMari Your Digital Life

J Campbell Social Marketing

If you are like most of America, you’ve fallen in love with Marie Kondo, author of the book The Life-Changing Magic of Tidying Up and start of Netflix’s new popular show, “Tidying Up with Marie Kondo.”

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Too much major and legacy gift fundraising is focused on HOW when it should be focused on WHY.

iMarketSmart

What the heck am I talking about?

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Use Facebook Live to Raise Money For Your Nonprofit

Kivi's Nonprofit Communications Blog

Guest Post By John Haydon You already know that Facebook Live lets any nonprofit live-stream fundraising events , breaking news, impact stories, and more, directly from their Facebook Page. But did you know that Facebook lets nonprofits add a donate button to their Facebook Live broadcast ?

Are You Shortchanging Your Donors?

Ann Green

Your donors made a commitment to your organization by giving to you. Are you making the same commitment to them? Donors have a choice. There are many nonprofits they could donate to, but they chose yours, along with others I’m sure.

What 8 fundraising experts had to say about taking their events to the next level

CrowdRise

Fundraising for an event, whether it’s a fun run, gala, dinner, or 5k, is a staple in the nonprofit community. But, taking these events and adding in social fundraising, ticketing and registration, fundraising minimums, and more can really enhance your event and take it to the next level.

3 New Ways to Determine Nonprofit Social Media Success (That Don’t Involve Numbers)

J Campbell Social Marketing

Social media continues to perplex, overwhelm, and frustrate many a nonprofit marketer. Does this sound familiar? You are discouraged by your lack of “results” and “ROI” – and your supervisor is also. You post promotions on social media, fairly consistently, but no one engages.

What The Heck Is Progressive Profiling And Why You Need To Do It?

iMarketSmart

It’s about their timing, not yours. Fundraisers, as well as their organization’s leadership and board members, need to come to terms with the fact that donors make decisions based on their timing, needs, wants, desires, and interests, not your organization’s.

Mixed Links for Nonprofit Communicators – January 18, 2019

Kivi's Nonprofit Communications Blog

Cochon Butcher. New Orleans, LA Did you have a good week, friends? It’s been a hectic one around here, but I still, of course, gathered the best articles, posts, tips, and more from around the world of marketing and fundraising.

Is This The Best You Can Do?

Ann Green

I sometimes wonder if nonprofit organizations are doing the best they can when they communicate with their donors. Unfortunately, there are a lot of examples of poor communication out there. It doesn’t have to be like this.

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Newsletter: How to Partner with Sports Teams ?? ; Domino’s Raises $9.8M for St. Jude ; Greenpeace Saves the Arctic from Shell Oil ??

Selfish Giving

When Brittany Hill from Catalist called me last week she had had enough. Your past two newsletters have been all about the New England Patriots. ?? Blah, blah, blah," she said. Instead of bragging, how about if you actually show your readers why and how to work with sports teams."

5 Steps to a Killer Nonprofit Instagram Strategy

J Campbell Social Marketing

Why should you consider building your nonprofit Instagram strategy? Instagram is growing rapidly, with one-third of online adults reporting that they use Instagram! They have nearly 1 billion monthly active users.

It’s too bad that nonprofit leaders and board members thwart risk-taking

iMarketSmart

I think too many in the nonprofit sector fear failure. Unfortunately, that paralyzes people. It prevents them from making decisions and thwarts innovation. In most cases it isn’t the fundraisers fault. They want to take risks.

Five Content Marketing Strategy Essentials for Nonprofits

Kivi's Nonprofit Communications Blog

The 2019 Nonprofit Communications Trends Report found that the most successful nonprofit communicators were putting significantly more emphasis on content marketing than less effective organizations. For the most effective nonprofits, 24% consider content marketing an essential strategy, with only 5% saying it’s a low priority.

Filling in your fundraising gaps with DIY

CrowdRise

From a business standpoint, whether you’re for-profit or not-for-profit, the start of a new year really can be a time where you can gain momentum from reviewing what’s worked, what hasn’t, and commit to trying to new things and creating new plans of attack. Fundraising

Are You Boring Your Donors By Bragging Too Much?

Ann Green

I’m sure you’ve been stuck in a conversation with someone who brags about all the wonderful things he’s done or talks too much about herself while ignoring you. As they drone on and on, you think – “Hey, I’m part of this conversation, too.” .

Newsletter: Watch All the Super Bowl Cause Ads ; Become a ‘Poptivist’ ; How to Pitch Yourself as a Podcast Guest

Selfish Giving

Well, it wasn't much of a game to watch, but at least my New England Patriots won! And we had some cause ads to count and watch. Here's my list of this year's Super Bowl cause ads 1. Budweiser, Wind Never Felt Better 2. Verizon, The Coach Who Wouldn't Be Here 3.

Let’s treat donors like piggy banks, not ATMs!

iMarketSmart

Stay with me on this. Of course, you can’t expect to get money out of a piggy bank unless you first make deposits. That framework has resulted in positive outcomes for eons. That’s why you should treat your supporters like piggy banks! You, the fundraiser, must make deposits first.

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We’re Looking for a Graphic Designer

Kivi's Nonprofit Communications Blog

We want to add a new member to the Nonprofit Marketing Guide crew. Please share this with your freelance graphic designer friends! Nonprofit Marketing Guide LLC is seeking a graphic designer for a variety of projects, including Graphics for email promotions, landing pages, and online advertising Iconography for sections of our website and various training frameworks Graphics and themes for PowerPoint decks Design and layout of e-books Our preferences are to work with a designer who is.

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How BvB Dallas used CrowdRise to turn their community into a movement

CrowdRise

“We needed a place we could advertise and push out, and that could collect our funds and show it in the right way. It needed to be user friendly for our participants, but also offer different levels of involvement for donors.

Artificial Intelligence Is the Newest Shiny Object — Don’t Fall Prey

Fundraising Report Card

You tell me, is that what’s really holding back nonprofits from growth — their lack of machines to make decisions in place of their staff? The post Artificial Intelligence Is the Newest Shiny Object — Don’t Fall Prey appeared first on Fundraising Report Card. Culture