INDUSTRY INSIGHTS YOUR PEERS ARE READING
How is your day going so far? We would love to hear what your typical Day in the Life of a Nonprofit Communicator looks like for our popular blog series. Tell us all about the day-to-day work that keeps your organization going. What’s going on at your desk right now? Are you chugging coffee all day? MORE
Summer is almost here, yea! This is often a quieter time for most nonprofits, but you don’t want to be too quiet and ignore your donors. In fact, this is a great time to do some relationship building. MORE
The cure for the common fundraising career! Are you ready to rise? Let’s go! I want to help you rise in your career. But first, we have to figure out what’s holding you back. Are you aware of the systems that are acting all around you? MORE
During the wee hours of the morning of April 8 th , I received a call from Tom Harrison, director of the award-winning North Carolina Black Bear Festival and Bear-ology Museum. Tom and I met a few months earlier at my G.R.E.A.T. media relations presentation for NC ShowFest. MORE
About a year and a half ago I started doing strength training with a personal trainer. My initial assessment was humbling, to say the least, and at the beginning, there were several times I wondered “Why am I doing this?”. But I’ve benefited so much. MORE
I'm back from the Engage for Good Conference in Chicago! The conference was great, as usual. Congrats to David, Megan and the entire Engage for Good team. I moderated two session at the conference and attended several more. A few highlights. MORE
There is no doubt that visual marketing rules the social web. The visual marketing mantra of “Show, Don’t Tell” can be heard loud and clear via the most successful social media content. MORE
If you have a July 1 fiscal year start date, you’re most likely working on your budget for next year (at least you should be). Those of you who use the calendar year as your fiscal year will be working on yours later in the year. MORE
Leading and funding a nonprofit is surprisingly hard. You got into the work to do good. But others don't see it as quickly as you do. On top of that, nonprofit work can be isolating. As they rise, leaders find fewer and fewer people to confide. And fundraisers? MORE
Engagement calling, not cold calling! About 1 1/2 years ago I introduced the concept of Engagement Calling as the best way to land appointments with highly qualified, major gift donor prospects (much better than cold calling). But back then I failed to provide metrics for managing the process. MORE
Successful social media strategies demand authenticity. But what does that actually look like when you are juggling a million different tasks, trying your best to stay strategic, and work in a boring office environment that’s not exactly photogenic? MORE
Are you tired of working really hard and getting the same results? Maybe it’s time to listen to the experts, and see what you can do differently to grow your fundraising revenue for the second half of 2019. MORE
Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. MORE
What’s your hook? This question likely looms over you daily if your job is to pitch stories to the media or create content for your organization’s owned media channels. MORE
During my time as a leadership and fundraising coach, I've helped thousands of nonprofit leaders clarify their fundraising stories. Nearly all make the same mistake: they forget the audience - the donors. Take hospitals for instance. MORE
Predictive Analytics Fundraising Product Fuels EveryAction’s Rise in Nonprofit Market. Washington, D.C., June 6, 2019 – EveryAction, a leading software provider for nonprofit fundraisers, announced today that it has acquired DonorTrends. MORE
For decades, fundraisers have sought a ‘magic box’ to identify the most ideal donor prospects for outreach, relationship-building, and solicitation. Of course they do. Who wouldn’t want one? With a ‘magic box’ a fundraiser could become much more efficient and effective. MORE
I moderated a great panel at the Engage for Good Conference with the National Park Foundation on how nonprofits can attract companies from a variety of industries. Kim Hirose from NPF recorded footage from the session and I have eight clips to share with you. MORE
Nonprofits, we are failing our donors. The Fundraising Effectiveness Project’s 2018 Fourth Quarter Report found that charitable giving did in fact increase by a meager 1.6% in 2018. Cause for celebration? Hardly. MORE
First, it is not all your fault. Well then, can we blame it on leadership? Leadership should share the burden of blame because fundraisers tend to feel a lot of pressure to do what’s always been done. In many cases they are driven (by leadership) to avoid trying anything new in case it doesn’t work. MORE
Last week Kivi shared some Conversion Copywriting Tips for Nonprofits including advice like “only include one call to action” and “emphasize the why and why now.” ” This week, we’ll dive into some more thoughts on making that ask. MORE
My favorite definition of a story comes from The Elements of Persuasion : “A story is a fact, wrapped in an emotion , that compels us to take an action that transforms our world.” Richard Maxwell and Robert Dickman All of the five words I have in bold are essential to nonprofit storytelling success. MORE
We counsel our clients to repeat, repeat, repeat: Get a good message and stick with it—in print, digital, and spoken. The post When it comes to your message, how much is enough? appeared first on Mission Minded. Blog Nonprofit Communications Nonprofit Messaging Storytelling MORE
While Instagram is definitely a visual platform and photos are best, you can still manage a successful Instagram strategy without photography. Just take a look at the ACLU’s feed and stories. MORE
Mobile is an increasingly valuable medium for nonprofits. According to the M+R Benchmarks Reports , in 2018 mobile accounted for 48% of all traffic to nonprofit websites. Despite this increase in mobile traffic, up from 44% last year, mobile users accounted for just 30% of gifts, and 21% of revenue. MORE
Essentially, there are two types of face-to-face fundraising. When fundraising staff meet with highly qualified, major and or legacy gift donors and/or prospects; When part-time staff stand on street corners interrupting passersby asking them to give (I call this ‘street spam’). MORE
First, it is not all your fault. Well then, can we blame it on leadership? Leadership should share the burden of blame because fundraisers tend to feel a lot of pressure to do what’s always been done. In many cases they are driven (by leadership) to avoid trying anything new in case it doesn’t work. MORE
Here’s how to figure out what questions they will ask you in the fundraising job interview. And how to answer tricky questions! In this 9 minute video, you’ll learn: –How to answer the “Why did you leave your last position?” ” question. MORE
Spring is here (well, maybe not in Boston but everywhere else)! With it comes new energy, fresh ideas, and the motivation to try new things – on your nonprofit social media accounts! . MORE
Madeline Kronenberg Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. MORE
In the last several years, I have seen a disturbing trend. It’s requiring degrees in a discipline that seems to require experience more than a degree to do well. For instance. Outreach. I have a friend who has 20+ years experience in outreach, but no college degree. MORE
Some nonprofits do a good job of communicating with their donors, but many do not and that’s a problem. Mediocre or poor donor communication will hinder your success. If you wonder why your retention rates are floundering that may be the reason. MORE
This video talks about the 3 common mistakes people make in their fundraising job interview. If you do these, you’re not alone! But this can help. If you want more advice about how to get a fundraising job, Schedule a call to chat about what you are looking for right now: [link]. MORE
A few weeks ago I hosted a webinar about Fundraising Climate Change (a term I developed some time ago and included in my book titled Engagement Fundraising ). MORE
Stop me if you’ve heard this story, but Stories—as in the increasingly popular way to share content on social media—are. The post Social Media Stories That Succeed appeared first on Mission Minded. Blog Digital Nonprofit Web MORE
G uest post by Sam Horn. Are you preparing an important communication? Whether it’s a report to your boss or board, [annual report, or donor thank-you campaign], its success depends a lot on whether people can remember what you said. Because if they can’t, all the hours (weeks?) MORE
You may already be a listener of Apply Yourself, a podcast from Tim McDonough of Finalsite. He’s passionate about interesting. The post Apply Yourself: Listen in for Brand-Focused Inspiration appeared first on Mission Minded. Blog Independent Schools Nonprofit Branding MORE
Ever been asked to create a marketing strategy or a communications plan for your nonprofit without any further guidance? You aren’t alone! Let’s sort it all out, so you can figure out what you really need to create. First, let’s address the definitions. MORE
Wild Woman Fundraising
JUNE 17, 2019
In the last several years, I have seen a disturbing trend. It’s requiring degrees in a discipline that seems to require experience more than a degree to do well. For instance. Outreach. I have a friend who has 20+ years experience in outreach, but no college degree.
Kivi's Nonprofit Communications Blog
JUNE 17, 2019
How is your day going so far? We would love to hear what your typical Day in the Life of a Nonprofit Communicator looks like for our popular blog series. Tell us all about the day-to-day work that keeps your organization going. What’s going on at your desk right now? Are you chugging coffee all day?
Kivi's Nonprofit Communications Blog
MAY 16, 2019
Successful social media strategies demand authenticity. But what does that actually look like when you are juggling a million different tasks, trying your best to stay strategic, and work in a boring office environment that’s not exactly photogenic?
Wild Woman Fundraising
JUNE 10, 2019
Are you tired of working really hard and getting the same results? Maybe it’s time to listen to the experts, and see what you can do differently to grow your fundraising revenue for the second half of 2019.
EveryAction
JUNE 6, 2019
Predictive Analytics Fundraising Product Fuels EveryAction’s Rise in Nonprofit Market. Washington, D.C., June 6, 2019 – EveryAction, a leading software provider for nonprofit fundraisers, announced today that it has acquired DonorTrends.
Getting Attention
MAY 22, 2019
G uest post by Sam Horn. Are you preparing an important communication? Whether it’s a report to your boss or board, [annual report, or donor thank-you campaign], its success depends a lot on whether people can remember what you said. Because if they can’t, all the hours (weeks?)
J Campbell Social Marketing
MAY 14, 2019
Spring is here (well, maybe not in Boston but everywhere else)! With it comes new energy, fresh ideas, and the motivation to try new things – on your nonprofit social media accounts! .
Nonprofit Marketing brings together the best content for nonprofit marketing professionals from the widest variety of industry thought leaders.
EveryAction
MAY 15, 2019
Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector.
iMarketSmart
JUNE 17, 2019
First, it is not all your fault. Well then, can we blame it on leadership? Leadership should share the burden of blame because fundraisers tend to feel a lot of pressure to do what’s always been done. In many cases they are driven (by leadership) to avoid trying anything new in case it doesn’t work.
J Campbell Social Marketing
JUNE 3, 2019
Nonprofits, we are failing our donors. The Fundraising Effectiveness Project’s 2018 Fourth Quarter Report found that charitable giving did in fact increase by a meager 1.6% in 2018. Cause for celebration? Hardly.
Kivi's Nonprofit Communications Blog
MAY 15, 2019
While Instagram is definitely a visual platform and photos are best, you can still manage a successful Instagram strategy without photography. Just take a look at the ACLU’s feed and stories.
Wild Woman Fundraising
MAY 26, 2019
This video talks about the 3 common mistakes people make in their fundraising job interview. If you do these, you’re not alone! But this can help. If you want more advice about how to get a fundraising job, Schedule a call to chat about what you are looking for right now: [link].
EveryAction
JUNE 10, 2019
Mobile is an increasingly valuable medium for nonprofits. According to the M+R Benchmarks Reports , in 2018 mobile accounted for 48% of all traffic to nonprofit websites. Despite this increase in mobile traffic, up from 44% last year, mobile users accounted for just 30% of gifts, and 21% of revenue.
iMarketSmart
JUNE 17, 2019
First, it is not all your fault. Well then, can we blame it on leadership? Leadership should share the burden of blame because fundraisers tend to feel a lot of pressure to do what’s always been done. In many cases they are driven (by leadership) to avoid trying anything new in case it doesn’t work.
J Campbell Social Marketing
MAY 22, 2019
There is no doubt that visual marketing rules the social web. The visual marketing mantra of “Show, Don’t Tell” can be heard loud and clear via the most successful social media content.
Kivi's Nonprofit Communications Blog
MAY 23, 2019
What’s your hook? This question likely looms over you daily if your job is to pitch stories to the media or create content for your organization’s owned media channels.
Wild Woman Fundraising
JUNE 3, 2019
Here’s how to figure out what questions they will ask you in the fundraising job interview. And how to answer tricky questions! In this 9 minute video, you’ll learn: –How to answer the “Why did you leave your last position?” ” question.
Fundraising Coach
MAY 21, 2019
During my time as a leadership and fundraising coach, I've helped thousands of nonprofit leaders clarify their fundraising stories. Nearly all make the same mistake: they forget the audience - the donors. Take hospitals for instance.
iMarketSmart
JUNE 11, 2019
A few weeks ago I hosted a webinar about Fundraising Climate Change (a term I developed some time ago and included in my book titled Engagement Fundraising ).
Ann Green
MAY 28, 2019
If you have a July 1 fiscal year start date, you’re most likely working on your budget for next year (at least you should be). Those of you who use the calendar year as your fiscal year will be working on yours later in the year.
Kivi's Nonprofit Communications Blog
JUNE 4, 2019
My favorite definition of a story comes from The Elements of Persuasion : “A story is a fact, wrapped in an emotion , that compels us to take an action that transforms our world.” Richard Maxwell and Robert Dickman All of the five words I have in bold are essential to nonprofit storytelling success.
Wild Woman Fundraising
MAY 20, 2019
The cure for the common fundraising career! Are you ready to rise? Let’s go! I want to help you rise in your career. But first, we have to figure out what’s holding you back. Are you aware of the systems that are acting all around you?
Mission Minded
MAY 17, 2019
You may already be a listener of Apply Yourself, a podcast from Tim McDonough of Finalsite. He’s passionate about interesting. The post Apply Yourself: Listen in for Brand-Focused Inspiration appeared first on Mission Minded. Blog Independent Schools Nonprofit Branding
iMarketSmart
JUNE 4, 2019
Essentially, there are two types of face-to-face fundraising. When fundraising staff meet with highly qualified, major and or legacy gift donors and/or prospects; When part-time staff stand on street corners interrupting passersby asking them to give (I call this ‘street spam’).
Ann Green
JUNE 11, 2019
Summer is almost here, yea! This is often a quieter time for most nonprofits, but you don’t want to be too quiet and ignore your donors. In fact, this is a great time to do some relationship building.
Kivi's Nonprofit Communications Blog
JUNE 12, 2019
During the wee hours of the morning of April 8 th , I received a call from Tom Harrison, director of the award-winning North Carolina Black Bear Festival and Bear-ology Museum. Tom and I met a few months earlier at my G.R.E.A.T. media relations presentation for NC ShowFest.
Fundraising Coach
MAY 31, 2019
Leading and funding a nonprofit is surprisingly hard. You got into the work to do good. But others don't see it as quickly as you do. On top of that, nonprofit work can be isolating. As they rise, leaders find fewer and fewer people to confide. And fundraisers?
Mission Minded
MAY 22, 2019
Stop me if you’ve heard this story, but Stories—as in the increasingly popular way to share content on social media—are. The post Social Media Stories That Succeed appeared first on Mission Minded. Blog Digital Nonprofit Web
iMarketSmart
MAY 29, 2019
For decades, fundraisers have sought a ‘magic box’ to identify the most ideal donor prospects for outreach, relationship-building, and solicitation. Of course they do. Who wouldn’t want one? With a ‘magic box’ a fundraiser could become much more efficient and effective.
Ann Green
JUNE 4, 2019
Some nonprofits do a good job of communicating with their donors, but many do not and that’s a problem. Mediocre or poor donor communication will hinder your success. If you wonder why your retention rates are floundering that may be the reason.
Kivi's Nonprofit Communications Blog
MAY 20, 2019
Madeline Kronenberg Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words.
Selfish Giving
JUNE 5, 2019
I'm back from the Engage for Good Conference in Chicago! The conference was great, as usual. Congrats to David, Megan and the entire Engage for Good team. I moderated two session at the conference and attended several more. A few highlights.
Mission Minded
JUNE 7, 2019
We counsel our clients to repeat, repeat, repeat: Get a good message and stick with it—in print, digital, and spoken. The post When it comes to your message, how much is enough? appeared first on Mission Minded. Blog Nonprofit Communications Nonprofit Messaging Storytelling
iMarketSmart
MAY 21, 2019
Engagement calling, not cold calling! About 1 1/2 years ago I introduced the concept of Engagement Calling as the best way to land appointments with highly qualified, major gift donor prospects (much better than cold calling). But back then I failed to provide metrics for managing the process.
Ann Green
JUNE 18, 2019
About a year and a half ago I started doing strength training with a personal trainer. My initial assessment was humbling, to say the least, and at the beginning, there were several times I wondered “Why am I doing this?”. But I’ve benefited so much.
Kivi's Nonprofit Communications Blog
MAY 14, 2019
Last week Kivi shared some Conversion Copywriting Tips for Nonprofits including advice like “only include one call to action” and “emphasize the why and why now.” ” This week, we’ll dive into some more thoughts on making that ask.
Selfish Giving
JUNE 12, 2019
I moderated a great panel at the Engage for Good Conference with the National Park Foundation on how nonprofits can attract companies from a variety of industries. Kim Hirose from NPF recorded footage from the session and I have eight clips to share with you.
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