INDUSTRY INSIGHTS YOUR PEERS ARE READING
Last week, we talked about the importance of your From Line in getting your emails opened. It’s a big one that deserved its own post ! Let’s look at five other important factors in your increasing your open rates. Good Subject Lines. MORE
Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. Laurice Grae-Hauck is a marketer passionate about social justice, art equity, and dismantling oppressive systems. MORE
Half of the battle with successful email marketing is getting your emails opened, period. The decision to open an email is made in a split second (actually less than that). MORE
Interested in getting monthly ideas for social media, blog posts, or newsletter articles earlier? Sign up for our Monthly Nonprofit Writing Prompts. I send this email newsletter the first week of every month with prompts for the following month. MORE
Quite a bit of my consulting work lately has focused on helping clients counter false information spreading online. MORE
Do you feel it? The airports and highways are filled with last minute vacation seekers. Back to school supplies are flying off shelves. The school buses are doing practice runs. It's almost the fall. MORE
Should it be this word or that word ? Nonprofit communicators debate these kinds of things all the time. For example, earlier this month, I wrote a blog post called Improving Your Open Rate: The From Line. MORE
Information overload. Analysis paralysis. Noise. Clutter. . It’s a crowded digital landscape, with thousands of messages and notifications being consumed by our supporters each day. How can nonprofits get their message seen by the right people? MORE
So many fundraising problems can be solved by interacting with donors. Getting to know them. Asking about their interests. Learning their stories. I call it "seeing donors in their natural habitat.". MORE
Recently a lot of people have been writing about the high level of turnover among fundraisers in our field. MORE
Hope everyone has had a good week and is ready for the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising! This week we have social media ads, how to get your board to give, and better Instagram photos. It’s time for Mixed Links… Amy Gesenhues answers the question, What’s the Trick to Story Ads that Work? Here is Everything You Need to Know About Landing Page Design. Did you hear? Facebook Rolls Out Lead Generation In Messenger. MORE
Minero. Atlanta, GA Happy Friday! I hope you had a good week and are ready to join me for the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. It’s time for Mixed Links… Are you dealing with Organizational Silos? MORE
At Mission Minded, our support of nonprofits lasts long after the work day is done. For several of us, that. The post You Can Be the Best Board Chair appeared first on Mission Minded. Blog Nonprofit Communications MORE
Reaching your fans on Facebook is getting increasingly harder, especially if you don’t have a large marketing department or tons of time to spend creating posts. But don’t despair! MORE
The power of convenience as an influencer and motivator of outcomes is enormous and should never be underestimated. Ours is a culture of convenience; we expect it in every area of our lives. Amazon.com is growing and profiting because it provides astounding levels of convenience to its customers. MORE
The very first Nonprofit Social Media Summit was held on August 29th at Babson College, near Boston, MA – and what a day it was!! MORE
Wow, what happened to summer? How did it get to be September already? We’re about to enter the busiest time of the year, especially if you’re doing a year-end appeal. Hopefully, you’ve started planning your campaign. Now it’s time to think about writing your appeal. MORE
Asheville, NC. Hope your luck as been good all day today on this Friday the 13th. Nothing spooky about the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising though! This week we talk about Instagram Stories, humor in fundraising and robots. MORE
New Orleans, LA. Good afternoon to you! I have had a very long week and am ready to kick off the weekend with the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. MORE
Hit the ground running at your new job with this FREE checklist of 100 tasks that you should try to complete in the first 100 days there. Whether you are just starting your career as a nonprofit communicator or are a veteran who has recently switched jobs, this FREE download is for you. MORE
What would you do with $2.5 trillion? Retire? Buy a beach house? Travel the world? Develop a marketing strategy for Charitable IRA Rollovers? Probably not the latter). The options seem limitless, and, in fact, they most certainly are if you were to come across that much money! MORE
Nonprofit work is often a fight against something or someone bad in the world, and that’s coming through loud and clear in nonprofit messaging. Here are five nonprofits using the “fight” language front and center on their websites. American Kidney Fund. MORE
Recently a lot of people have been writing about the high level of turnover among fundraisers in our field. MORE
The survey results are in on asking corporate partners for a minimum revenue commitment (MRC). There are four parts to this post. The graphs showing the results. I took these right from the Survey Monkey survey my email subscribers completed in July. MORE
Many communications professionals — but certainly not all — are natural-born writers. And if you like to write, or if you tell good stories, you’ve probably been told, “You should write a book!” ” So. should you? As you may remember, Antionette Kerr and I co-founded a non-fiction book publishing company called Bold and Bright Media a couple of years ago. MORE
In nonprofit fundraising, the constant pressure to raise more with fewer resources can be so all consuming that we forget to step back and look at future trends. To help us break out of that, we recently had fundraising futurist Trista Harris in The Nonprofit Academy. MORE
By Wayne Elsey. Fundraising is the lifeblood of nonprofit organizations. But, planning and executing effective fundraisers is not an easy task to juggle while pursuing your mission. MORE
How is your day going so far? We would love to hear what your typical Day in the Life of a Nonprofit Communicator looks like for our popular blog series. Tell us all about the day-to-day work that keeps your organization going. What is your morning commute like? Are you chugging coffee all day? MORE
Short answer: YES! We get a lot of questions about how to organize stories and photos. What are communications directors using now? What do they love/hate about their current system (or lack thereof)? MORE
A pitch-perfect tagline can be the foundation of all the messages you create about your organization or program. It’s a. The post Is Your Tagline Too Long? (Or Or Too Short?) appeared first on Mission Minded. Blog Nonprofit Copywriting Nonprofit Taglines MORE
I wish I didn’t have such a “clickbait” title. Even I’d think twice before reading a blog post that suggests it can make you more effective at everything… But, before you press the back button or open a new tab, please hear me out. MORE
The Government of Canada has a generally well-written Values and Ethics Code , which public servants must abide by. MORE
We hear this question often: Should we be branding each of our individual programs, or creating one umbrella brand under. The post Should Each of Your Programs Have its Own Brand? appeared first on Mission Minded. Blog Nonprofit Branding Nonprofit Messaging MORE
The holiday season inspires a certain sense of altruism. Around the world, it’s a season of giving thanks -- and often a time for paying this thankfulness forward, too. No day embodies this more than #GivingTuesday, held on the first Tuesday following Thanksgiving. MORE
by Olivia Warnes. Check out these 10 examples of excellent nonprofit’s websites for tips on how to improve your own. Your website is the centre of your nonprofits online presence. MORE
At MarketSmart, we don’t close sales and we don’t close deals. When it comes to how to ask for a gift, you’ll see there’s a parallel with how we conduct sales, and how nonprofits should raise funds. MORE
Litmus is out with a new update to its State of Email Engagement Report. Here are a few interesting findings from their research on more than 10 billion emails worldwide. Where People Open Email. MORE
This week I’ve spent several days working over our marketing metrics here at Nonprofit Marketing Guide, especially related to email engagement. MORE
Kivi's Nonprofit Communications Blog
SEPTEMBER 20, 2019
New Orleans, LA. Good afternoon to you! I have had a very long week and am ready to kick off the weekend with the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising.
Public Sector Marketing 2.0
SEPTEMBER 19, 2019
The Government of Canada has a generally well-written Values and Ethics Code , which public servants must abide by.
Kivi's Nonprofit Communications Blog
SEPTEMBER 5, 2019
Half of the battle with successful email marketing is getting your emails opened, period. The decision to open an email is made in a split second (actually less than that).
Public Sector Marketing 2.0
SEPTEMBER 5, 2019
Quite a bit of my consulting work lately has focused on helping clients counter false information spreading online.
iMarketSmart
SEPTEMBER 20, 2019
I wish I didn’t have such a “clickbait” title. Even I’d think twice before reading a blog post that suggests it can make you more effective at everything… But, before you press the back button or open a new tab, please hear me out.
J Campbell Social Marketing
SEPTEMBER 17, 2019
The very first Nonprofit Social Media Summit was held on August 29th at Babson College, near Boston, MA – and what a day it was!!
Fundraising Coach
AUGUST 29, 2019
So many fundraising problems can be solved by interacting with donors. Getting to know them. Asking about their interests. Learning their stories. I call it "seeing donors in their natural habitat.".
Nonprofit Marketing brings together the best content for nonprofit marketing professionals from the widest variety of industry thought leaders.
iMarketSmart
SEPTEMBER 4, 2019
What would you do with $2.5 trillion? Retire? Buy a beach house? Travel the world? Develop a marketing strategy for Charitable IRA Rollovers? Probably not the latter). The options seem limitless, and, in fact, they most certainly are if you were to come across that much money!
J Campbell Social Marketing
SEPTEMBER 12, 2019
Information overload. Analysis paralysis. Noise. Clutter. . It’s a crowded digital landscape, with thousands of messages and notifications being consumed by our supporters each day. How can nonprofits get their message seen by the right people?
Fundraising Coach
AUGUST 17, 2019
Do you feel it? The airports and highways are filled with last minute vacation seekers. Back to school supplies are flying off shelves. The school buses are doing practice runs. It's almost the fall.
Kivi's Nonprofit Communications Blog
SEPTEMBER 9, 2019
Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. Laurice Grae-Hauck is a marketer passionate about social justice, art equity, and dismantling oppressive systems.
Mission Minded
SEPTEMBER 20, 2019
We hear this question often: Should we be branding each of our individual programs, or creating one umbrella brand under. The post Should Each of Your Programs Have its Own Brand? appeared first on Mission Minded. Blog Nonprofit Branding Nonprofit Messaging
iMarketSmart
AUGUST 26, 2019
Recently a lot of people have been writing about the high level of turnover among fundraisers in our field.
J Campbell Social Marketing
AUGUST 19, 2019
Reaching your fans on Facebook is getting increasingly harder, especially if you don’t have a large marketing department or tons of time to spend creating posts. But don’t despair!
Fundraising Coach
SEPTEMBER 11, 2019
In nonprofit fundraising, the constant pressure to raise more with fewer resources can be so all consuming that we forget to step back and look at future trends. To help us break out of that, we recently had fundraising futurist Trista Harris in The Nonprofit Academy.
Kivi's Nonprofit Communications Blog
SEPTEMBER 4, 2019
Litmus is out with a new update to its State of Email Engagement Report. Here are a few interesting findings from their research on more than 10 billion emails worldwide. Where People Open Email.
Ann Green
SEPTEMBER 3, 2019
Wow, what happened to summer? How did it get to be September already? We’re about to enter the busiest time of the year, especially if you’re doing a year-end appeal. Hopefully, you’ve started planning your campaign. Now it’s time to think about writing your appeal.
iMarketSmart
AUGUST 26, 2019
Recently a lot of people have been writing about the high level of turnover among fundraisers in our field.
Mission Minded
SEPTEMBER 4, 2019
At Mission Minded, our support of nonprofits lasts long after the work day is done. For several of us, that. The post You Can Be the Best Board Chair appeared first on Mission Minded. Blog Nonprofit Communications
Fundraising Coach
SEPTEMBER 10, 2019
The holiday season inspires a certain sense of altruism. Around the world, it’s a season of giving thanks -- and often a time for paying this thankfulness forward, too. No day embodies this more than #GivingTuesday, held on the first Tuesday following Thanksgiving.
Kivi's Nonprofit Communications Blog
SEPTEMBER 18, 2019
Short answer: YES! We get a lot of questions about how to organize stories and photos. What are communications directors using now? What do they love/hate about their current system (or lack thereof)?
Ann Green
AUGUST 27, 2019
By Wayne Elsey. Fundraising is the lifeblood of nonprofit organizations. But, planning and executing effective fundraisers is not an easy task to juggle while pursuing your mission.
iMarketSmart
AUGUST 23, 2019
The power of convenience as an influencer and motivator of outcomes is enormous and should never be underestimated. Ours is a culture of convenience; we expect it in every area of our lives. Amazon.com is growing and profiting because it provides astounding levels of convenience to its customers.
Mission Minded
AUGUST 28, 2019
A pitch-perfect tagline can be the foundation of all the messages you create about your organization or program. It’s a. The post Is Your Tagline Too Long? (Or Or Too Short?) appeared first on Mission Minded. Blog Nonprofit Copywriting Nonprofit Taglines
Selfish Giving
AUGUST 21, 2019
The survey results are in on asking corporate partners for a minimum revenue commitment (MRC). There are four parts to this post. The graphs showing the results. I took these right from the Survey Monkey survey my email subscribers completed in July.
Kivi's Nonprofit Communications Blog
AUGUST 28, 2019
Interested in getting monthly ideas for social media, blog posts, or newsletter articles earlier? Sign up for our Monthly Nonprofit Writing Prompts. I send this email newsletter the first week of every month with prompts for the following month.
Twenti
SEPTEMBER 11, 2019
by Olivia Warnes. Check out these 10 examples of excellent nonprofit’s websites for tips on how to improve your own. Your website is the centre of your nonprofits online presence.
iMarketSmart
AUGUST 20, 2019
At MarketSmart, we don’t close sales and we don’t close deals. When it comes to how to ask for a gift, you’ll see there’s a parallel with how we conduct sales, and how nonprofits should raise funds.
Kivi's Nonprofit Communications Blog
SEPTEMBER 13, 2019
Asheville, NC. Hope your luck as been good all day today on this Friday the 13th. Nothing spooky about the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising though! This week we talk about Instagram Stories, humor in fundraising and robots.
Kivi's Nonprofit Communications Blog
SEPTEMBER 17, 2019
Should it be this word or that word ? Nonprofit communicators debate these kinds of things all the time. For example, earlier this month, I wrote a blog post called Improving Your Open Rate: The From Line.
Kivi's Nonprofit Communications Blog
SEPTEMBER 19, 2019
This week I’ve spent several days working over our marketing metrics here at Nonprofit Marketing Guide, especially related to email engagement.
Kivi's Nonprofit Communications Blog
SEPTEMBER 12, 2019
Nonprofit work is often a fight against something or someone bad in the world, and that’s coming through loud and clear in nonprofit messaging. Here are five nonprofits using the “fight” language front and center on their websites. American Kidney Fund.
Kivi's Nonprofit Communications Blog
SEPTEMBER 6, 2019
Hope everyone has had a good week and is ready for the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising! This week we have social media ads, how to get your board to give, and better Instagram photos. It’s time for Mixed Links… Amy Gesenhues answers the question, What’s the Trick to Story Ads that Work? Here is Everything You Need to Know About Landing Page Design. Did you hear? Facebook Rolls Out Lead Generation In Messenger.
Kivi's Nonprofit Communications Blog
AUGUST 23, 2019
Minero. Atlanta, GA Happy Friday! I hope you had a good week and are ready to join me for the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. It’s time for Mixed Links… Are you dealing with Organizational Silos?
Kivi's Nonprofit Communications Blog
SEPTEMBER 16, 2019
How is your day going so far? We would love to hear what your typical Day in the Life of a Nonprofit Communicator looks like for our popular blog series. Tell us all about the day-to-day work that keeps your organization going. What is your morning commute like? Are you chugging coffee all day?
Kivi's Nonprofit Communications Blog
SEPTEMBER 11, 2019
Hit the ground running at your new job with this FREE checklist of 100 tasks that you should try to complete in the first 100 days there. Whether you are just starting your career as a nonprofit communicator or are a veteran who has recently switched jobs, this FREE download is for you.
Kivi's Nonprofit Communications Blog
AUGUST 20, 2019
Many communications professionals — but certainly not all — are natural-born writers. And if you like to write, or if you tell good stories, you’ve probably been told, “You should write a book!” ” So. should you? As you may remember, Antionette Kerr and I co-founded a non-fiction book publishing company called Bold and Bright Media a couple of years ago.
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