Trending Articles

Do You Skip Thanksgiving Too?

Kivi's Nonprofit Communications Blog

Back off, Old Man. It ain’t your time yet. How annoying is it that department stores skip over Thanksgiving and go right to Christmas?

How to stop over-thinking and start engaging

iMarketSmart

Confucius said, “ Life is really simple, but we insist on making it complicated.” ” Engagement fundraising is so darn simple too! You don’t need to over-think it. Learn. Just start with a survey and ask your supporters about themselves.

7 Steps to Ethical Storytelling (G.R.E.A.T. Stories)

Getting Attention

Does the protagonist of your story know what she’s getting into—how you’ll use her story, and the risks are of sharing it? Probably not, if you’re like most communicators. Let’s change that.

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So You Made an Audience Persona. Now What?

Kivi's Nonprofit Communications Blog

Beth Hallowell. Back in April, Beth Hallowell wrote a great guest post for us on How a Little Communications Research Can Yield Big Results. Today she is back to talk to you about supporter journeys and how to create an effective one. Kristina. Guest Post by Beth Hallowell.

The 6 Scariest Monsters Nonprofit Fundraisers Are Facing This Halloween

EveryAction

This October 31 st , it’s not ghosts and ghouls that most nonprofit fundraisers are worried about.

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16 Simple Things Your Best Donors Want

iMarketSmart

Here’s my list of essential major donor needs that you must aim to fulfill: 1. Your best donors want you to do the important work they can’t or won’t do. Your best donors want you to give them the credit and praise for your achievements. They want to be the hero in the story, not you.

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What is Facebook Doing for #GivingTuesday 2018?

J Campbell Social Marketing

#GivingTuesday 2018 is coming up fast! Last year 45 million dollars were raised on Facebook on #GivingTuesday, marking 15% of the total amount raised! That’s almost half a million people giving money, to more than 46,000 organizations. The best part?

More Trending

Mixed Links for Nonprofit Communicators – November 9, 2018

Kivi's Nonprofit Communications Blog

Cosmos. Orange Beach, AL. I am currently in Gulf Shores, AL at a tennis tournament, but I will always bring you the best articles, posts, tips, and more from around the world of marketing and fundraising.

What Email Spam Rates Mean for Your #GivingTuesday Fundraising Campaign

EveryAction

Email deliverability is an important metric for nonprofit fundraisers and digital staff to track, especially in the time leading up to major digital fundraising days, such as Giving Tuesday. Between 2016 and 2017, spam rates rose for nonprofits across the board, averaging at 24.16% for the year.

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How I leave voicemail messages that get returned

iMarketSmart

Generally here’s how I leave messages that get returned: APPRECIATION: I say ‘thank you’ (and I get sort of ’emotional and gracious’ in my tone… without going overboard). It’s important to convey emotion so you sound relatable… human!

Šukran (thank you), Sharjah Government Media Bureau!

Public Sector Marketing 2.0

Last month I had the privilege of being invited by the Sharjah Government Media Bureau’s International Government Communication Centre (IGCC) to train government communications professionals in Sharjah, United Arab Emirates (UAE).

3 Ways to Turn #GivingTuesday Donors Into Year-Round Supporters

J Campbell Social Marketing

As you probably know Giving Tuesday is right around the corner. This year it’s on November 27th. I have seen nonprofits spend so much time this year working on their campaigns, creating buzz and excitement, thinking of ways to bring in new donors and get supporters excited before year-end.

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Responsible for Graphic Design, but Have No Real Training? Join us Tomorrow!

Kivi's Nonprofit Communications Blog

If you have been tasked with creating graphics for your organization, but have little to no design training, then our next BRAND NEW webinar is for you! You can create powerful images that successfully engage donors, funders, media, volunteers and other supporters in-house.

5 Ways To Optimize Your Donation Pages for End-of-Year Fundraising

EveryAction

Improving your website donation pages is the single best way to raise more money during the year-end giving season. The unfortunate reality is that the average fundraising page completion rate is only 17%, according to the M+R 2017 Benchmarks Study.

30 Tools and Tips to Speed Up Your Digital Workflow as a Government Communicator in 2018

Public Sector Marketing 2.0

Last week I delivered a presentation at the Conference Board of Canada’s Public Sector Social Media event in Ottawa where I deviated from my usual focus on overarching digital trends and strategy.

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How to Gain Support for an “Unsexy” Cause

J Campbell Social Marketing

Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back every Monday inside the Group to see if I answer your question! .

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8 Tips for Proofreading from a Reformed Grammar Nerd

Kivi's Nonprofit Communications Blog

Let’s start with a cartoon in honor of Halloween: <SHUDDERS> Yesterday, I shared a few things that scare me and what I am doing about it. I also encouraged you to share what scares you too. Would “bad grammar” make your list? I didn’t include it on my list because I am actually trying to let go of the “grammar nerd” in me. At least when it comes to things like texting and commenting on social media.

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Go get your almost equal pay

Wild Woman Fundraising

It’s an open secret in the nonprofit sector that it’s a pink collar ghetto. We have the lowest wages of the entire USA. Chart courtesy of reader survey on blue avocado 2010. It’s bad in Canada too. See below. Lower than the public sector. Lower than the private sector.

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How Your Restaurant Waiter Can Teach You About Fundraising

iMarketSmart

The theory of reciprocity is powerful. And nowhere is it displayed more dramatically than in restaurants every day. Think about it. Your waiter is basically working to inspire you to donate money after your meal to fund their livelihood.

Why You Need a Multichannel Fundraising Campaign

Ann Green

Year-end fundraising season is here and it’s the busiest time of the year for most nonprofit organizations. You need to plan carefully. If you just send one fundraising letter and wait for the donations to pour in, you’re chasing rainbows.

How to Grab Attention and Avoid Storytelling Fatigue at Year-End

J Campbell Social Marketing

It’s year-end fundraising time! WHEEEEEEEEEEEEEEEE! Giving Tuesday, holiday campaigns, annual reports, Thanksgiving – you name it, nonprofits are going full force these next two months to get their share of the year-end giving pie. And it’s a big pie.

How to Make Your Year-End Media Pitch

Kivi's Nonprofit Communications Blog

Flickr Creative Commons photo by Steve Baker. It keeps getting harder for nonprofits to get news coverage — particularly in local markets where media organizations are slashing their reporting staffs and shrinking their news holes.

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How it is to be a millennial listening to a 60+ year old white man’s life advice

Wild Woman Fundraising

I went to a talk for business leaders last week, and the first speaker was a 63 year old tall white man.

How to think about major gifts

iMarketSmart

Ditto! That’s all I can say when I read Veritus Group’s blog articles. Ditto! These guys (Richard Perry and Jeff Schreifels) totally ‘get’ it!

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5 tips to get more recurring donors over the holidays

CrowdRise

#GivingTuesday, the global day of philanthropy that kicks off the holiday giving season, is right around the corner. And, if you’re like most nonprofits, this time of year ignites your community’s generosity and helps you raise a good portion of your annual funding for your cause

6 Strategies to Maximize Nonprofit Text-to-Give Donations

J Campbell Social Marketing

Guest blog by John Killoran, CEO of Snowball. On any given day, how many times do you think you check your phone? The answer is probably a lot! In fact, research has shown that Americans check their phones on average once every 12 minutes.

12 Communications Strategies for Nonprofits

Kivi's Nonprofit Communications Blog

You set goals, like these twelve communications goals for nonprofits , including community engagement, raising awareness of issues, and fundraising. And every day you manage tactical communications channels like email, social media, print marketing, PR and more. But what’s in the middle? What connects that tactical work to the larger goals? The answer is Communications or Marketing Strategies. .

Incorporating Monthly Giving Into Your Fundraising

Ann Green

Image via Bloomerang. Most of you are getting ready to launch your year-end appeal if you haven’t already done so. I hope your organization also has a monthly/recurring giving program.

Here’s What Supporters “Buy” When They Donate to Charity

iMarketSmart

I think buying and donating are the same. Here’s why. When I give money to a charity, I am buying: A chance to be moved by someone’s story in an emotional way. An opportunity to feel I’m not powerless in the face of need and can help (this is especially true during disasters).

The science behind why social fundraising works

CrowdRise

When embraced, social fundraising can be an incredibly successful way for nonprofits to engage, empower, and activate their community of supporters.

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It’s Time for Some Tough Love On Nonprofit Facebook Fundraisers

J Campbell Social Marketing

Nonprofits – it’s about time that I provide some tough love and real talk about a controversial, divisive issue facing our nation: Facebook Fundraisers. Let me know if any of this sounds familiar.

Day in the Life of a Nonprofit Communicator – Brenda Bennett

Kivi's Nonprofit Communications Blog

Brenda Bennett. Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! 8:00 a.m. to 10:00 a.m – This series lets you describe your workday in your own words.

3 (Foolproof) Ways to Set Data-Driven Fundraising Goals for 2019

Fundraising Report Card

Not all organizations run on the calendar year, but if yours does, you know that we've entered "crunch time." Budgets are set, the fundraising calendar is in place, and 2019 is looking you squarely in the eyes. During these last few weeks of the calendar year it's important you feel confident in your fundraising goal for 2019. The post 3 (Foolproof) Ways to Set Data-Driven Fundraising Goals for 2019 appeared first on Fundraising Report Card. Analysis

The Definitive Menu of Engagement Fundraising Marketing Channels

iMarketSmart

We know that it’s not always easy to determine where you should be focusing your efforts (and your dollars).

Webinar Recap: The season for peer-to-peer

CrowdRise

Missed our webinar all about why social fundraising works best for holiday giving? No worries. After all, it was on Halloween. So spooky. Either way, we’ve got you covered and have everything you need to know right here

Show Some Gratitude to Your Donors

Ann Green

Thanksgiving will be here soon and it’s a time of the year in the U.S. when we show gratitude to the special people in our lives. Do you extend this same gratitude to your donors? It often doesn’t seem like it. Nonprofit organizations tend to treat thanking their donors as an afterthought.

Take the 2019 Nonprofit Communications Trends Survey Now

Kivi's Nonprofit Communications Blog

It’s our most popular download of the year: The Annual Nonprofit Communications Trends Report. Each year, more than 1,000 nonprofit communicators complete the annual Nonprofit Communications Trends Survey. and now it’s time to look ahead to 2019. The Nonprofit Communications Trends Report is the “go to” source for what’s REALLY happening in the world of nonprofit communications and fundraising.

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