#ProAging: Celebrating The Senior Games As Winter Approaches

Non Profit Marketing 360

Besides, winter could prove a notable setback, so we better give an extra push now. Doctors, teachers, and athletes encourage us all to get more exercise. For many of us, our springtime means the energy to start a program to get fit and overcome the initial discomforts. As we enter our summer months, the foundation of better health has been set, and we begin to push some of our boundaries.

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The Winter Doesn't Mean the End to Outdoor Fundraising Events

Cause Related Marketing

In fact, plenty of opportunities remain for outdoor events during the cold winter months. The snow has already begun to fly here in the northern hemisphere, so that means all those outdoor charity walks, runs, races, golf tournaments and such are done everywhere except in the sunbelt until Spring 2012, right? Not so fast, Jack Frost. You just need to think outside the Summer equinox box.

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Save the Harbor / Save the Bay Hosts Successful Winter Swim-a-thon Fundraiser

Blue Sky Collaborative

I'm not a huge fan of swimming in cold weather. But it's definitely more palatable if it's done in the name of a good cause. Save the Harbor / Save the Bay's ([link] mission is to restore and preserve Boston. Fundraising Tips Online Fundraising Software for Nonprofits Third Party Fundraising Viral Fundraising Walkathon software Walkathons

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Winter Break #1

Mission Paradox Blog

Time for me to head to Vegas.    It will be a week of splitting Aces and check raising fools with air.    You probably have no idea what any of that means, but trust me it's going to be exciting. New posts return on Wednesday, Dec.  

Five Tips for Recruiting Nonprofit Sponsors

Cause Related Marketing

CMNH had an executive who spent several years as an executive at the organizing committee for the 2002 Winter Olympics in Salt Lake City. Stephen Covey how to sell a cause marketing sponsorship Children's Miracle Network Hospitals CMNH Winter Olympics cause marketing with other nonprofits cause marketing schemaYesterday I talked about the power and ease of working with other nonprofits who serve as sponsors.

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Why Doesn't Your Cause Marketing Generate as Much Money as the Super Bowl?

Cause Related Marketing

The Winter Olympics are a few days away. Tags: Easy Bake Oven Winter Olympics Super Bowl World Cup An open letter to my friends in the nonprofit world. Dear Nonprofit Marketer:The Super Bowl was yesterday. It attracted the largest TV audience for any TV show ever in the United States with 106.5 million viewers. The World Cup is about 4 months from now. So I'm opening up Peabody's Way Back Machine to a post I wrote in 2007 that asks, 'why doesn't your.

Using Earned, Owned and Bought Media to Activate Cause Marketing

Cause Related Marketing

One final anecdote: 10 years ago this month the Winter Olympics were held in Utah. Komen for the Cure Facebook Tubbs Red Heinz Winter Olympics Romp to Stomp Twitter Activation General MillsLeading up to its Feb. 11, 2012 Romp to Stomp tour event in Utah, Tubbs Snowshoes bought local advertising. The day after the event, it garnered some earned media, in this case a story in one of the Salt Lake City dailies.

12 Ways to Add More Hygge to Your Office

Kivi's Nonprofit Communications Blog

Hygge is the Danish concept of coziness, comfort, warmth, and charm that gets Danes through the long, cold, dark winters. I am especially interested in upping the hygge factor at my office right now because I hate winter — and we all know winter is coming. I’m at my most depressed in the winter months. For me personally, soft yet bright light in the winter is much more comforting. Sitting by the window can get really cold in the middle of winter.

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How to Stage a Successful Virtual News Conference

Kivi's Nonprofit Communications Blog

The nonprofit One Warm Coat used a virtual news conference to kick off its annual winter coat drive campaign. that provides services to those in need, a mother and son who lead coat drives, and a winter weather expert from the Weather Channel.

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Cause Marketing for Commodity Items

Cause Related Marketing

you're a farmer and you sell a commodity like winter wheat or red delicious apples, you're stuck with the lowest prices, because there's little you can do as an individual farmer to make your wheat or apples stand out from every other winter wheat and red delicious grower.But fruit growers can do something that wheat growers can't: they can join a cooperative that tries. It's classic economics.If

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Jordan's Polar Plunge is Back

Blue Sky Collaborative

There is a really only one good reason to take a dip in the ocean off Plymouth Beach in the middle of winter. It is to raise money to help cancer patients. Jordan's Polar Plunge is a creative a-thon event.

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Zig When They Zag to Spur Action (Nonprofit Case Study)

Getting Attention

It was no surprise that many of them featured the weather in their subject lines, with references to winter, blizzard, polar bear, storm and snow. WNYC struck me with just the image I was looking for, providing me with a vision of sunny, sweaty, lemonade-lusting relief on a cold winter’s day. Keep in mind that this works so well here because we yearn to escape the cold winter for the 180-degree flip of a summery day.

Jordan's Polar Plunge is Back

Blue Sky Collaborative

There is a really only one good reason to take a dip in the ocean off Plymouth Beach in the middle of winter. It is to raise money to help cancer patients. Jordan's Polar Plunge is a creative a-thon event.

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6 Ways to Stay Motivated in the Summer and Still Get Work Done

Kivi's Nonprofit Communications Blog

Or if the air conditioner is on full freeze blast mode, a special warm drink normally reserved for winter! I don’t know about you, but sitting at my desk all day is really hard right now. Like near impossible. Here are a few ways to stay motivated during the sweet summertime months when all of that work still needs to get done. Give more time to strategic thinking and professional development. Go sit outside with a pen and a notebook and think big thoughts under a shady tree.

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Make Your Office More Comfortable – Wherever It Is Now

Kivi's Nonprofit Communications Blog

But first off, let’s define hygge: Hygge is the Danish concept of coziness, comfort, warmth, and charm that gets Danes through the long, cold, dark winters. For me personally, soft yet bright light in the winter is much more comforting. Sitting by the window can get really cold in the middle of winter. Kivi originally shared what hygge is and this helpful list back in November of 2018.

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Keep in Touch with Your Donors Throughout the Year by Using a Communications Calendar

Ann Green

Thanksgiving, the holidays, and winter can be a difficult time for some people. This will be an especially hard winter for many people. I like to emphasize the importance of keeping in touch with your donors throughout the year.

How Greenpeace & Other Environmental Groups Are Using Technology to Build a Better World


Protect Our Winters. Protect Our Winters is an expert in the art of engaging supporters to take action. There are thousands of nonprofits changing the world in big and small ways every single day. The best of these nonprofits know that one of the major keys to success is using top-notch nonprofit tools to run smart, creative, and impactful campaigns. We’re incredibly fortunate to power many of these organizations, helping raise more money and maximize their impact along the way.

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Social Media and Newsletter Ideas for December 2020

Kivi's Nonprofit Communications Blog

12/21: Winter Solstice. Stumped for what you can tweet in December or say in your email newsletter? We have you covered! These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*.

Giving Tuesday #Inspo: 14 Donation Pages That Know What They’re Doing


Protect Our Winters. Protect Our Winter’s donation page is the perfect example of a form that uses a multi-step process. Kicking off with #GivingTuesday, year-end fundraising season will be in full swing. This busy time is marked with nonprofits around the world striving for new and exciting ways to engage with potential donors. You need to launch your campaign , test your email deliverability , craft your message , and more.

How to Get People to Share Your Nonprofit Video on Social Media

J Campbell Social Marketing

Mary was cold and on the streets this past winter, homeless and without hope. “I You’ve undoubtedly heard that to amplify your nonprofit marketing, you need a strategy to create and share great videos on your website and social media channels. Video is the best performing content type on social. Having videos on your website increases the time spent on the site by 71%. After watching a video, 64% of people are more likely to make a purchase online.

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3 Steps to Meaningful and Memorable

Kivi's Nonprofit Communications Blog

Robert posted this irresistible photo in the midst of one of the horrific blizzards we had this winter. THIS is unforgettable visual storytelling. The kind we see once and don’t forget. The kind that we share with friends and family. The kind that feels good. The kind we act on. Kudos to Robert Egger, founder of DC Central Kitchen for delighting us with purpose.

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Frank Talk: Comms that Connect (Part 1)

Getting Attention

I found myself there this past winter, delighting in northern Florida rain while the rest of the country was being buried under snow. Guest blogger Mark Dessauer is Director of Communications at Blue Cross and Blue Shield of North Carolina Foundation. Frank : A gathering of communicators who work for the common good (or public interest).

We've Built The Tools You Need for 2018


Start getting your message heard >> WINTER. Throughout 2017, our team introduced some of the most cutting-edge tools to help empower nonprofits to not only reach, but exceed their goals. Read up on some of the biggest new features we released last year, and if you want to check them out for yourself, request a demo and get your year off to a strong start. Psst, most of these tools are exclusive to EveryAction so you won’t find them anywhere else!

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Cause Marketing Blog Interview with Neil Bradshaw of AVEX

Cause Related Marketing

In this second video interview from the 2013 Winter Outdoor Retailer trade show in Salt Lake City, I talk with AVEX’s Brand Ambassador Neil Bradshaw about how this product feature figured into their decision about which charity to support when it came time to do some cause marketing. AVEX water bottles have a handy water spout that keeps out the grit and dirt and can be activated with one hand.

Blizzard Mania Sparks Right-Things, Right-Now Marketing (2 Case Studies)

Getting Attention

That’s what I needed to here—they were perfectly attuned to mindset of the moment for parents like me, closeted with hyped-up kids on a snow day without snow, tired of winter and eager for it all to change. THIS is what you need to do to connect with your people (supporters, prospects, partners, staff, leadership and volunteers all) and move them to take the actions you need.

Day in the Life of a Nonprofit Communicator – Madeline Kronenberg

Kivi's Nonprofit Communications Blog

Right now, it’s mostly content creation to prep for our winter style challenge. Madeline Kronenberg Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. Madeline Kronenberg is the Communications Manager at Dressember Foundation, a non-profit utilizing fashion & creativity to fund anti-trafficking work around the world.

Cause Marketing for Good Bunnies

Cause Related Marketing

Patrick’s, Halloween, the Super Bowl, etc.According to National Retail Federation, the biggest holidays for retail sales are: the winter holidays (i.e.Christmas/Thanksgiving) by a country mile, back to school, Mother’s Day, Valentine’s Day, followed closely by Easter.Even though Easter falls three. In the States it’s common to see promotions centered around various holidays; Father’s Day, St.

Are You Making A Difference?

The Agitator

It seems like there are two points on the calendar when we tend to reassess such things … the dead of summer (during the August doldrums when our minds tend to wander as the workplace perhaps slackens) and the dead of winter (as we contemplate the new year and what we might hope to accomplish or change). For many people, the value they find in what they do (after the pay raise and reputation gain) is whether they are actually making a difference.

Dangerous Myth #1: Too Much Solicitation Causes Poor Retention

The Agitator

In the run-up to last year’s winter holidays I posted Don’t Eat the Poinsettia as an appropriate reminder that in fundraising — as in life — there are many myths we take for gospel. Some false or untrue myths like “Don’t swallow your gum; it stays in your stomach for seven years”, or “Don’t sit too close to the TV, you’ll hurt your eyes”, or “Don’t crack your knuckles, you’ll get arthritis” are harmless, even if adhered to religiously.

Email Welcome Magic: Huge Opportunity, Here’s How

Getting Attention

I’m on vacation rejuvenating, clearing space, and building energy for a productive fall and winter. I hope you tdo the same, if only for a day—It’s a necessity for good creative and intellectual work, and sense of wellbeing. PLEASE join me—It’s the best investment you can make. Thanks to guest blogger Allyson Kapin , founder of Rad Campaign and Women Who Tech. Congratulations, you’ve got a new email subscriber who’s interested in your cause and impact.

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Mixed Links for Nonprofit Marketers and Fundraisers

Kivi's Nonprofit Communications Blog

While the weather is warming up here, winter is still coming to Westeros this Sunday. Welcome to another round of Mixed Links… Next week is National Volunteer Week and the Nonprofit Toolkit has a graphic you can download to show your appreciation. Wild Apricot also has some National Volunteer Week resources for you. April’s Nonprofit Blog Carnival, hosted by Craig Linton, is dedicated to a great resource for nonprofits – SOFII.

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Our EveryAction Hero: Middle East Children's Alliance


We’re working with local grassroots community organizations to provide education programs, sports programs, medical aid, and winter relief. The Middle East Children’s Alliance (MECA) works to protect the rights and improve the lives of children in the Middle East through aid, empowerment and education. This year they're celebrating 30 years of serving the region.

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Take Some of the Stress Out of This Month with These Nonprofit Writing Prompts

Kivi's Nonprofit Communications Blog

12/21: Winter Solstice. The end of the year is BUUUUSSY. Stressing out about trying to come up with social media posts or ideas for your blog or newsletter is the last thing you need to be doing. Use these writing prompts taken from our Monthly Nonprofit Writing Prompts email newsletter to help you think a little more creatively about your communications for this month. If you need prompts for next year too, sign up for our the newsletter.

7 Year-End Campaigns to Study for a Stellar Fundraising Season


The Hunger Task Force includes end of year calls-to-action throughout their winter newsletter. The year is almost over but nonprofits around the world are busy with year-end giving , all leading up to one of the largest giving days of the year: December 31st. With December in full swing and the pressure of living up to arguably the best fundraising month, we know things can get overwhelming.

Inclusive Conversations: Moving Beyond the “Crunch”

Kivi's Nonprofit Communications Blog

I often go back to the words of Mary Frances Winters in We Can’t Talk about That at Work!: Winters advises you to “come from your heart, learn from your mistakes, and continue to contribute to making this a more inclusive world for all.”. Communications directors are in the perfect place to lead inclusive conversations–but let’s be honest–it’s not always easy.

#HowTo: Resources To Launch Your Nonprofit’s Video Campaign

Non Profit Marketing 360

Today we wanted to point to two fabulous resources to support your planning in the winter so you can efficiently and successfully get shooting in the spring. The holiday season provides us an opportunity to take stock of the past year and to consider new paths and goals for the next year. In that holiday spirit, MKCREATIVEmedia has been turning our focus (and hopefully yours) toward the benefits of video outreach and how video can reach the hearts and minds of donors and supporters.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

We apparently have six more weeks of winter left, so let’s gather around the proverbial fire and get warm by the light of the hottest articles, posts, tips, and more from around the world of marketing and fundraising. New Orleans, LA. It’s time for Mixed Links… In honor of Groundhog Day, find out What Bill Murray Can Teach You about Email Marketing.

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3 Quick Tips to Maximize Your Fundraising Efforts

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People can sell items at a winter market, just make sure they promote to buyers that the funds will benefit your cause. Nonprofits can benefit from many types of donations, gifts, and support from their community- particularly in the new year. Whether in the form of cash donations, in-kind offerings, Credit: eBay Giving Works.

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Marketing Makeover MAGIC with Kivi and Claire! [FREE WEBINAR]

Kivi's Nonprofit Communications Blog

It’s time to banish boring marketing and communications along with the winter blues and embrace a vibrant and fresh springtime with our Marketing Makeover Magic webinar. Blow your supporters away by replacing your boring nonprofit marketing and communications with fabulous and effective content. Springtime is the perfect time for you to get some fresh, new ideas for your nonprofit marketing and communications!

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10 Christmas Fundraising Ideas Guaranteed to Spread Holiday Cheer

Fundraiser Ideas

From holiday sayings to full winter scenes, business owners can support your charity and make their stores more festive at the same time. Christmas is a time of giving. It’s the time of year that people are most likely to open their hearts and their wallets. The following Christmas fundraising ideas are designed to not only help your organization raise much-needed funds but also spread holiday cheer in the process. Sell Christmas trees.

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Social Media and Newsletter Ideas for December 2019

Kivi's Nonprofit Communications Blog

12/21: Winter Solstice. These writing ideas come from our Monthly Nonprofit Writing Prompts email newsletter. You can use them for social media, blog posts, newsletter articles, and more. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts. I send this email newsletter the first week of every month with prompts for the following month. For example, I will email the prompts for January, 2020 the week of December 2nd.

Les Schwab Tire Ad for Rotary Coat Drive

Cause Related Marketing

Huzzahs to Rotary and Kiwanis, the Un-RedWhile everyone else is fawning over the new Red campaign, your humble servant is reviewing a very local campaign that gathers coats and winter items for the less fortunate here at home.But wait, you’re saying, isn’t this out of character?

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[PREVIEW] Top Nonprofit Conferences of Spring 2016


If you're like us, you can't wait to ditch those winter layers and welcome the springtime bloom. Why not celebrate the start of spring with some terrific nonprofit events? We narrowed down our full list of conferences to some of our very favorites coming up between March and May. This selection includes events from across the U.S. on a variety of topics, including association leadership, fundraising, technology, foundations, and more. Discover (and plan to attend!)

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