Web 2.0 One Tool at a Time

A Small Change

Social Media & Web 2.0Every time you look in your email box doesn’t it feel like there is another invitation for a new online social community? Should you promote your organization on Facebook or Myspace? Is Plaxo or LinkedIn the best tool for business networking? Social media can be overwhelming as you learn about the many different ways to communicate. There is always going to be a new tool out there to reach out to donors, friends, and businesses.

What Kevin Bacon Knows about Web 2.0

Fundraising 123

On July 23, 2009, we had the great opportunity to present "What Kevin Bacon Knows about Web 2.0" Download the presentation slides below Related Documents to learn more about these areas of social networking: What is Web 2.0 " to nonprofits at the Social Media for Social Good conference hosted by Capital Area Food Bank's Agency Achievement Academy, Young Nonprofit Professionals Network of DC, National Human Services Assembly and Google.

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Guideline for External Use of Web 2.0 in the Government of Canada

Public Sector Marketing 2.0

After years of hearing ”it’ll be released next week” promises, I finally got to witness the official announcement this morning from Minister Tony Clement: The Treasury Board Secretariat’s Guideline for External Use of Web 2.0 is now public. Here is an excerpt from Tony’s speech: “Web 2.0 The Guideline for External Use of Web 2.0

Write, write, write - Surf the Wave of Web 2.0

Get Fully Funded

Some of these your folks are using Web 2.0, And don’t be fooled, while the under 26 crowd tends to be the majority using Web 2.0, Twitter Website/Internet fundraising web 2.0This is a guest post from my fellow fundraiser Barbara Talisman, President of Talisman Associates, Inc., in Chicago. . . If you want your message to get noticed, be sticky, passed along or retweeted, you have to write about it.

Best Web 2.0 Collaboration Tools

Care2

As nonprofits get more efficient and leaner (but not meaner) in managing a 21st century workforce, they're discovering that all kinds of Web 2.0 Social Networking Technology Trends Web 2.0 collaboration tools can help team members in multiple locations communicate smarter and faster with each other. The tools also can help you work closer with partner organizations and volunteers. Here are five tools that we've encouraged our nonprofit clients to try out.

Web 2.0

Marketing for Nonprofits

A group of folks were asked to speculate on which of the new web-based tools ( wikis , blogs, social networking sites, RSS , etc.) Embracing "Web 2.0" In a Web 1.0 Conversely, in a Web 2.0 web 2.0Saw an interesting post on TechSoup about the first NetSquared Event. are most useful to nonprofits. While I am personally obsessed with blogs right now, I strongly agree with Bryan Nunez, Technology Manager, Witness.

Web 2.0 Basics, Again

Mission Minded

Be Your Own Reporter Using Web 2.0

Care2

Web 2.0 Reporters and news producers are on the web all day, every day. Traditional media relations and Web 2.0 Most nonprofits and social justice groups work with the traditional media to build audiences and new support for their vision. This morning’s stories in the Washington Post and The New York Times are what people are talking about at the water-cooler. When you get a story in the press, people believe it and become attracted to the issue.

OMG It’s 2010: Where Are You, Where Are Your Donors, and How Can You Achieve Marketing Glory in a Web 2.0 World?

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PART 1 of 4: "The 8 Online Fundraising Changes You Must Make in 2010" (You can download the full, free online fundraising eBook on which this series is based!) Online Fundraising Change #1: Get Online if You're Not Already There It's 2010: Do you know where your online donations are?

Old School Cause-Related Marketing for the Web 2.0 Era

Cause Related Marketing

I don’t remember the last time I saw a cause-related marketing campaign for which the donation was predicated on consumers redeeming a coupon.But right now for every $1 off coupon you redeem for Bausch & Lomb’s ReNu multipurpose contact lens solution, they’ll give a $1 donation to Susan G. Komen For the Cure. The donation is capped at $400,000 and $300,000 is guaranteed.Back in the day, here in. Komen

Your Volunteers Make, Or Break, Web 2.0 Outreach -- But You Have To Help Them Do It Right

Getting Attention

How are you making it easy for your volunteers to organize via Web 2.0? Nonprofit Communications Social Media Volunteers Web 2.0You know an idea is big when it bubbles up from various sources at the same time. That's what's been happening today with this one. Putting social media tools to work should be on your "to-do" list for 2009, although you have to take a quick look at what your communications goals are before jumping in.

OMG It’s 2010: Where Are You, Where Are Your Donors, and How Can You Achieve Marketing Glory in a Web 2.0 World?

Fundraising 123

PART 1 of 4: "The 8 Online Fundraising Changes You Must Make in 2010" (You can download the full, free online fundraising eBook on which this series is based!) Online Fundraising Change #1: Get Online if You're Not Already There It's 2010: Do you know where your online donations are?

Why Web 2.0 is important to small local nonprofits

The Nonprofit Consultant

There's lots of talk about how nonprofits should be using "Web 2.0" - interactive applications, two-way online communications, user generated content, "social media," etc. perhaps so much so that it can be bewildering to smaller, grassroots organizations who are just struggling to get the word out locally and are wondering what they need with a World Wide Web. In each of these examples, the idea is not how Web 2.0 Tags: video YouTube web 2.0

Why Every Nonprofit Should Embrace the Web 2.0 World

Care2

Judith Freeman of the New Organizing Institute and Liza Sabater of Culture Kitchen joined me on a panel earlier this week at the Fem 2.0 Conference to discuss the importance of incorporating Web 2.0 We had a lively discussion with several senior nonprofit executives about embracing the Web 2.0 The truth is, Web 2.0 So if your organization can’t recruit millions of new supporters and raise lots of money, then why is Web 2.0

4 nifty tips about branding in a Web 2.0 world

Nonprofit Marketing Blog

I’m at a Nonprofit Technology Conference at a session on branding in a web 2.0 world, and here’s what blogger Nancy Schwartz has to say: 1. Brand control is gone – lots of conversations are already going on about you. So you can either curse that or embrace it. That’s okay – the people talking about you are part of a tribe, that can become powerful communicators for you using social media tools.

How to survive the web 2.0 loss of control

Nonprofit Marketing Blog

in today’s Web 2.0 This is a big theme of the conference here - you don’t have control over your message, brand, conversation, etc. world. So what do you do? Here are some thoughts from Clay Shirky (see previous post) here at the Nonprofit Technology Conference, in a Q&A with NTEN mastermind Holly Ross. I paraphrase a bit for clarity here. Q: What’s the value proposition for nonprofits in a world where people can more easily organize themselves?

What to Do When Web 2.0 Delivers Brand Indigestion

Nonprofit Marketing Blog

So what if this kind of web 2.0 Things move at light speed on web 2.0 If you haven’t heard, two employees of Dominos caused the company a lot of heartburn this week with their gross-out YouTube video that included a worker putting cheese up his nose and then on a sandwich. The whole tale is here and here (register for AdAge-good reading).

Crowdfunding – a Web 2.0 twist on what community fundraisers have always done?

Giving in a Digital World

There was quite a bit of talk of Crowdfunding in some of the sessions at this week’s IFC Online eConference and that reminded me of an article I was asked to write a while back for Professional Fundraising , the Monthly trade magazine for the sector in the UK, specifically about how online fundraisers might learn from commercial crowdfunding initiatives.

Crowdfunding – a Web 2.0 twist on what community fundraisers have always done?

Giving in a Digital World

There was quite a bit of talk of Crowdfunding in some of the sessions at this week’s IFC Online eConference and that reminded me of an article I was asked to write a while back for Professional Fundraising , the Monthly trade magazine for the sector in the UK, specifically about how online fundraisers might learn from commercial crowdfunding initiatives.

Overbrook Foundation Reports Grantees Dont Know Web 2.0 - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Main | Online Video: An Interview Revealing Best Practices and Trends » Tuesday Sep 11 2007 Overbrook Foundation Reports Grantees Dont Know Web 2.0 Web 1.5

Happy Birthday to Grandpa Howard, Web 2.0 Style

A. Fine Blog

When you least expect it the Connected Age can jump up and bite you somewhere uncomfortable. My friend Cathy’s Grandpa Howard turned 100 last week in Newark, OH (about an hour northwest of Columbus for anyone interested.) Before, in the broadcast era, the best one could have done to nationally celebrate Grandpa Howard’s milestone would be for Willard Scott to read his name while we watched his face pasted inside of a Smucker’s jar.

Grantmakers Dive Into Web 2.0 - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Monday, August 27, 2007 at 02:12PM | by James OMalley If Web 2.0 Increasingly, however, grantmakers are swimming towards the deep end of Web 2.0,

Why Every Nonprofit Should Embrace the Web 2.0 World - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) 60) Search « Twestival: To Meet, Tweet And Raise $500K For Charity | Main | The Joys of Google Grants, Part 2 » Wednesday Feb 04 2009 Why Every Nonprofit Should Embrace the Web 2.0

Social Media Defined

Public Sector Marketing 2.0

Here’s how I like to simplify things: Web 2.0 : A shift of the Internet from a publishing environment to a participation environment. The problem with it is it sounds too techie and is partly to blame for the initial delegation of all things “web 2.0″ The term is in rapid decline and will hopefully cease to exist in the near future as people realize that web 2.0 Once in a while I like to go back to the basics.

Grantmakers Dive Into Web 2.0 - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Monday, August 27, 2007 at 02:12PM | by James OMalley If Web 2.0 Increasingly, however, grantmakers are swimming towards the deep end of Web 2.0,

The Coming Wave of Web 2.0 Consultants and Vendors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Main | Lean, Mean Blogging Machines » Thursday Nov 16 2006 The Coming Wave of Web 2.0 I believe that we will soon see a class of web 2.0

The Coming Wave of Web 2.0 Consultants and Vendors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Main | Lean, Mean Blogging Machines » Thursday Nov 16 2006 The Coming Wave of Web 2.0 I believe that we will soon see a class of web 2.0

Great “behind-the-scenes” progress in 2013, now let’s get creative!

Public Sector Marketing 2.0

Beginning to understand that the web is now permanently “social” The transition to “web 2.0″ the web as a 2-way platform for participation) is now old news. Compliment Governance Government 2013 social media campaigns 2014 christmas progress public sector Social Media social media guidelines training Web 2.0

We’re Going Mobile

Non Profit Marketing 360

But what seems to be most promising is not the text-to-give campaigns, which worked brilliantly for disaster relief, but the mobile web, and for several purposes besides fundraising. In an interview with Jocelyn Harmon, study author and Kaptivate CEO Ron Vassallo explains the advantages and drawbacks of text and web, and the start-up costs for each.

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Three quick buy-in quotes for your next presentation to senior mgmt on social media

Public Sector Marketing 2.0

Quote 1: “Within the Public Service we have begun to adapt to and better use Web 2.0 Quote 3: “Get used to the new world: web 2.0 Advice Government Insight 2012 prime minister's advisory committee report goc quotes Social Media tony clement treasury board wayne wouters Web 2.0Well, it’s that time of year again (fiscal year-end for most of our gov clients) during which I apologize for being absent and putting my blogging off to the side.

My thoughts on the Clerk’s 19th Annual Report to the Prime Minister on the Public Service of Canada

Public Sector Marketing 2.0

Yet many public servants are frustrated by a lack of access to the Web 2.0 I also encourage departments to continue expanding the use of Web 2.0 Insight Review 19th annual report clerk goc government of canada prime minister privy council Social Media wayne wouters Web 2.0Even as an external consultant, every year I very much anticipate the Clerk’s Annual Report.

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#INTERVIEW: Rob Wu of Causevox Tells Us About Developments In Online Fundraising

Non Profit Marketing 360

Rob Wu is co-founder of Causevox, an online social-media and donor-acquisition platform, and he and his team have been working hard over the last number of months moving the online system to 2.0. Causevox moves to version 2. We had the pleasure of talking with Rob a year or so ago, when Causevox first went live.

Finally an updated 2009 video about the new media landscape

Public Sector Marketing 2.0

did you know socialmedia video Web 2.0Here’s the 3rd installment of my favourite video series (i.e “Did You Know&# ) illustrating the changing media landscape. No explanation necessary, just watch the video and enjoy. The original Did You Know 3.0 video can be watched here. Videos 2009 4.0

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Your Followers Are Your Friends

A Small Change

Related posts: Business Before Pleasure Let’s Get Real: Why Use Social Media Solicitor Center Donor Plans Web 2.0 Social Media & Web 2.0Many people say social media will never replace a 1-to-1 connection with a donor, claiming that relationships cannot happen or lack authenticity on Facebook and Twitter. While I agree that social media is a different kind of communication, I don’t believe that means that eliminates a real connection.

Launch of my “Learn in 60 Seconds” video series

Public Sector Marketing 2.0

Here’s my first one, entitled: “How to find out who’s tweeting within 25km of your city&# : Tips Videos explanation explanation video geotagging how to learn in 60 seconds location Social Media twitter video videos Web 2.0I’ve been talking about doing this for a while now and finally decided to put tongue to purpose. What is “this&# exactly? Uber short 60 second screen capture videos explaining how to do something.

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Social Media Revolution 2011 – The new Erik Qualman video

Public Sector Marketing 2.0

Social Media Statistics Videos 2011 erik qualman social media revolution socialnomics video Web 2.0Those of us in the social media fishbowl are all familiar with the Socialnomics video series by Erik Qualman. I have used various versions throughout the years in my presentations, however not so much over the last few, due to the simple fact that many of them were being over-played and over-hyped.

Find company insights in 60 seconds

Public Sector Marketing 2.0

Seeing as how today is Monday, here is my second video, Lesson #2: “How to find free insight about a company based on LinkedIn profiles&# : Learn in 60 Seconds Tips Videos career company company analysis education free insight industry analysis insight learn in 60 seconds LinkedIn organizations profile research video Web 2.0 This weekend I decided to set myself an initial output objective surrounding my new “ Learn in 60 seconds &# video series.

New video on Web 3.0

Public Sector Marketing 2.0

Here is one from Semantics Incorporated that explains web 3.0/the semantic web from a service angle. Web 3.0 Tags: Videos future web semantic web video Web 2.0 I’m always hungry for new videos that illustrate where this new world of digital content creation and collaboration is taking us. I also really like the “ Did You Know 3.0 &# and “ The Machine is Using Us &# videos. Know any other good ones?

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Don’t Start Social Media Too Late

A Small Change

Web 2.0 My next couple posts will be about getting started and how to succeed using web 2.0. Social Media & Web 2.0Over the last number of weeks I’ve had the privilege of coaching a few people on social media. and social networking are currently catch phrases and “in” topics right now; however, most people and nonprofits are still at the very beginning of understanding and harnessing their power.

My thoughts on Digital Marketing in 2010

Public Sector Marketing 2.0

Tags: Insight List 2010 amazon kindle augmented reality barnes and noble buzzwords cepsm digital marketing e-reader guidelines htc touch iPhone live search Mike Kujawski nexus one palm pre policy predictions Social Media sony twitter Web 2.0

#HOWTO: Create A Tumblr Account And Why It Might Replace Your Blog

Non Profit Marketing 360

Communications Design How-to Marketing Nonprofit Public Relations Reviews Site Administration Social Media Software Review Technology Web and Print Web Design communication Facebook Foursquare Marketing and Advertising Online Communities StumbleUpon Tumblr Twitter web 2.0 If you follow the tech developments and platform inventions of social media, you can get a headache.

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Social Media Classes for Nonprofits: Seattle

A Small Change

Related posts: First Social Media Club Experience Let’s Get Real: Why Use Social Media Don’t Start Social Media Too Late Web 2.0 Social Media & Web 2.0One of my passions is talking with nonprofits about social media. There are unlimited opportunities for nonprofits when they leverage these tools for their mission. Susan Burnash, from Purple Duck Marketing , and myself are starting a series (in downtown Seattle). Thursday, October 15/22/29, 2009 from 6 to 8 pm.

#INTERVIEW: Rob Wu of Causevox Tells Us About Developments In Online Fundraising (Part I)

Non Profit Marketing 360

Causevox moves to version 2 Rob Wu is co-founder of Causevox, an online social-media and donor-acquisition platform, and he and his team have been working hard over the last number of months moving the online system to 2.0. Nonprofit CauseVox Charitable organization communication Fundraising marketing New York City Non-profit organization philanthropy Rob Wu Social Media Technology web 2.0