2 Strategies to Help Your Nonprofit Go Viral
Kivi's Nonprofit Communications Blog
APRIL 23, 2015
“Going viral” isn’t really something you can predict. Why can’t we go viral like that?”. You can explain that there are essentially two ways to go viral. These groups went viral alright — and it hurt their images and their balance sheets in devastating ways. Going viral isn’t really about what tactics you use in the moment — it’s the result of how you operate day-in and day-out. Peter Panepento.