Nonprofit Video Experts Share Tips & Tools: #501TechNYC (Part 1)

Getting Attention

It’s so challenging for nonprofits to get video right, especially with limited budgets and bandwidth. Ensure that the video is designed to advance priority goals, and is one of the best methods of doing so. Powerful videos require planning, lots and lots of planning.

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Best Nonprofit Videos of the Year

Kivi's Nonprofit Communications Blog

Hosted by See3, YouTube and the Nonprofit Technology Network, the DooGooder Awards highlight nonprofits, do-gooders and creators who use video to change the world. Over 150 videos were submitted from around the world with over 20,000 votes cast. Best Nonprofit Video Award.

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Trending Sources

Get More Video Views & Shares: #501TechNYC (Part 2)

Getting Attention

Thanks to NYC’s 501 Tech Club for inviting knowledgeable nonprofit video makers from Broadway Cares/Equity Fights AIDS and International Rescue Committee (IRC) to share tips, tools, and case studies with us video expert wannabees. Well, that increases tenfold with videos.

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The Biggest Mistake Nonprofits Make With Video

Getting Attention

Guest blogger, Annie Escobar is co-founder of ListenIn Pictures which produces compelling video stories for nonprofits. Creating engaging, sharable videos doesn’t seem to come naturally for most nonprofits and I think I know why. The best use of video is not to inform and educate.

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The RIGHT Way to Tell Your Story via Video

Getting Attention

Annie Escobar is co-founder of ListenIn Pictures which produces compelling video stories for nonprofits. I’m on a mission to end bad nonprofit video. You know, the boring, long, put-you-to-sleep video about what the nonprofit does and not why, how or results.

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How to Solve Any Nonprofit Marketing Problem [New Video]

Kivi's Nonprofit Communications Blog

Today I’m sharing the second video in our new series from the Communications Coaching Program for Executive Directors (we call it the CoCoa Club for short.). Can’t see the video player? CoCoa Club Videos Nonprofit Communications Nonprofit Marketing Strategy

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A Few Great Thank You Videos

Kivi's Nonprofit Communications Blog

This may have been the “Year of the Thank You Video” – lots of really great stuff arrived in my inbox in the last week. So much so that even the well-written Thanksgiving messages without videos seemed a little boring and dated to me.

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Editorial Calendars for Nonprofits: Excel and Google Calendars [Video]

Kivi's Nonprofit Communications Blog

Here’s the video link if you can’t see the player. ). Ready to get organized with an editorial calendar for your nonprofit? This week we’ll show you how to set up editorial calendars in several different formats. Today, we cover the basics in Excel and Google Calendars.

2 examples of great nonprofit video storytelling

J Campbell Social Marketing

The event was very well put together, but what stood out to me most were the two videos played during the introductions. The video goes on to feature a specific Bottom Line student and her college application process. The second video was from Cradles to Crayons.

Practice Makes Progress—Into Focus Nonprofit Video Guide

Getting Attention

See3 and friends have just released Into Focus , the first-ever benchmark guide to video in the nonprofit sector. It’s a good read based on solid research, with these key takeaways: Video is important and getting more so. 2) The role of video in the content spectrum has changed.

Nonprofit Thank You Videos – Binge Watch Here!

Kivi's Nonprofit Communications Blog

I am so excited about next week, not only because it’s Thanksgiving, but because this is when we see a huge wave of nonprofit thank you videos being released. I’ve started my 2014 Playlist of Nonprofit Thank You Videos. Nonprofit Communications Thank-You Letters Video

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Editorial Calendar Basics [New Video]

Kivi's Nonprofit Communications Blog

Today I’m sharing the third video in our new series from the Communications Coaching Program for Executive Directors (we call it the CoCoa Club for short.). In this video, we cover the basics with grid and calendar formats. ( Can’t see the video player?

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The Social Media Success Silver Bullet [VIDEO]

J Campbell Social Marketing

The post The Social Media Success Silver Bullet [VIDEO] appeared first on JCSM. Yes, it’s true! I will finally give you the answer to social media success, all without requiring you to invest any time, money, or effort! Yeah, you guessed it. HAPPY APRIL FOOL’S DAY!).

The 4 Best Examples of Non-Profit Video Storytelling - Guest Post

Social Media Bird Brain

Here''s the second of three guest posts on the subject of storytelling for your nonprofit through videos. Guest blogger Madeleine Hammond is a Marketing Executive at Skeleton Productions, a UK based corporate video production company. An oldy but a goody - the storytelling arc is a proven staple to video marketing. video storytelling video production Madeleine Hammond Skeleton Productions Small nonprofit

Launch of my “Learn in 60 Seconds” video series

Public Sector Marketing 2.0

Uber short 60 second screen capture videos explaining how to do something. Eventually these videos will encompass more advanced tips as well. I’ve been talking about doing this for a while now and finally decided to put tongue to purpose. What is “this&# exactly?

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Nonprofit Video Winners

The Agitator

The 2015 DoGooder Video Award winners were announced last week at the Nonprofit Technology Conference. The Best Nonprofit Video Award went to The Breath Before created by the UK’s Cystic Fibrosis Trust. This video was used to support a statewide media.

Nonprofit Videos: Best Practices and Benchmarks

Kivi's Nonprofit Communications Blog

Nonprofit Communications Video We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now.

Nonprofit Video – What’s It Really Worth?

Kivi's Nonprofit Communications Blog

Videos are a great way to engage and inspire your supporters and Lights. is a nonprofit organization that encourages other nonprofits to use film and video to tell their stories. They are currently conducting a survey of nonprofits about their use of video. Aaron Bramley.

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3 Steps to Video Annual Report Success: VolunteerMatch Case Study

Getting Attention

I dug into VolunteerMatch’s recent annual report in video format the minute it reached my inbox. It hit my sweet spot — I’m intrigued by innovative use of video and also by the challenge of reinventing nonprofit annual reports to be vibrant and meaningful.

Video Making for Fun and For (Non)Profits

Kivi's Nonprofit Communications Blog

Video may not be the most widely used marketing channel, but it is definitely one of the fastest growing. Video, when done right, can grab your audience’s attention and make a lasting impression. Just watch what your videos are associated with! Sean King.

12 Free Nonprofit Webinars and Training Videos You’ll Love

EveryAction

If you’re a nonprofit professional, then you probably know what it’s like to be short on time. Maintaining a work-life balance is hard enough without having to hunt down the resources you and need to develop your skills. That’s why we’re giving you a shortcut. training

Video Marketing Ammunition

The Agitator

Still having trouble justifying the use of more video in your online/digital fundraising efforts? Sure, they’re in the video marketing biz, but the data cited is not to be sniffed at. How does video help? According to Brightcove (citing a variety of studies and surveys) … Adding video to a landing page makes it 53% more likely to show up on the highly-desired first page of Google results. Video is.

Strong Emotions Drive Online Video

The Agitator

It’s Friday, and online video watching normally spikes on Fridays. Maybe a good day to talk about online videos. Greenpeace recently held a ‘Digital Mobilisation Skillshare’ to explore the characteristics of most effective online videos.

Words Or Video … Content Still King

The Agitator

Seth Godin blogged recently that while the web was built on words, today’s internet is built on video … “Much more difficult to create well, far more impact when it works.” ” He argues that professionalism still matters, even if anyone with a smartphone can make a video. But here’s his clincher point: “Great video doesn’t change the rules. A great video on your site isn’t enough.

A video to inspire you

Nonprofit Marketing Blog

The Children’s Hopsital at Darthmouth-Hitchcock recently posted an awesome video featuring staff and patients lip syncing and dancing to Katy Perry’s ‘Roar’. Wondering how you can make a video for your organization?

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3 Essentials for Nonprofit Email Newsletters [Video]

Kivi's Nonprofit Communications Blog

Today I’m sharing the fourth video in our new series from the Communications Coaching Program for Executive Directors (we call it the CoCoa Club for short.). In this video, I share the three essentials I am looking for when I review an email newsletter. (

Communications Is Everyone’s Job:Proof Point (Video)

Getting Attention

Join them to view this brief but powerful video interview with Jeff Clarke, interim president and CEO of the Council on Foundations, then discuss how your culture and impact would be enriched by the integration of marketing, and their concerns about that shift.

Explain (Video) Yourself

Social Media Bird Brain

Consider an explainer video. As Eric Blattberg lays out in this Digiday article, explainer videos are hot. Looking for a new way to reach out to your community?

Videos Rock!

The Agitator

Granted, Experian was looking at consumers not donors, but don’t kid yourself, it’s consumer marketing that drives us to use — and learn what to expect and demand from — all this new-fangled stuff like online and mobile video. Some findings … Video boosts email opens up to 13% (i.e., just using the word ‘video’ in the subject line!). Videos on a pace to account for half of all web traffic by 2014.

Three Pillars of Nonprofit Marketing Management [CoCoa Club Video #1]

Kivi's Nonprofit Communications Blog

Welcome to our new free video series from the Communications Coaching Program for Executive Directors (we call it the CoCoa Club for short.). Can’t see the video player? CoCoa Club Videos Nonprofit Marketing Strategy

Content Marketing for Nonprofits, Explained [Video]

Kivi's Nonprofit Communications Blog

Content Marketing Nonprofit Communications Nonprofit Marketing Strategy Trends Video We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now.

Submit Your Video Today: DoGooder Nonprofit Video Awards—Deadline Feb. 29

Getting Attention

Is your organization telling a great story via video? If so, enter your video today in the 6th Annual DoGooder Nonprofit Video Awards, presented by See3 Communications and You Tube. Now is your chance to get your nonprofit video featured on the YouTube homepage, receive prizes provided by Cisco and more. But there’s more… “ The DoGooder Nonprofit Video Awards enable nonprofits to learn about new techniques in making nonprofit videos.

The Year Of The Nonprofit Video

The Agitator

Here is a fascinating look at the already hot nonprofit videos of 2014. communications creativity Don''t Miss these Posts drtv online fundraising online video premium

Words vs Video

The Agitator

But now there’s video … but not just video … online video. YouTube noted that Hillary Clinton announced her presidential campaign via a YouTube video. I love words. I’ve made most of my career out of educating and persuading people through words.

Vote for the Best Do Gooder Videos of the Year

Kivi's Nonprofit Communications Blog

I love being one of the judges of the Nonprofit DoGooder Video Awards, and you can experience the fun of judging too! Select one of four categories (Small, Medium, and Large Orgs, plus Video Storytelling). You should see 4 videos in each category, so be sure you click through them all.

Video Fundraising: Meet Chuna

The Agitator

Online video viewing steadily grows, with consumers increasing grouchy and disinterested when marketers don’t provide video support for their marketing messages. These guys project that viewing via mobile devices will account for more than half of all online video views by 2016.

11 Rules for Video Fundraising

Fundraising 123

Using video in your fundraising campaign can be an easy and effective way to tell a story and capture the attention of your supporters. How does video fit in your nonprofit's fundraising strategy? Apply these 11 important principles to get the most out of your video efforts. Why is it that the person watching the video should care, and why now? . Maybe it is, “Share this video.” Video is one of many tools. Video is best as the center of a campaign.

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How to Use Trello for Your Editorial Calendar [Video]

Kivi's Nonprofit Communications Blog

Here’s our third video in this week’s series on editorial calendars for nonprofits. See the earlier videos on using Excel and Google Calendars for editorial calendars and using Asana.

Using Videos For Retention

The Agitator

Here are some suggestions about using videos to encourage retention from Peter Reynolds at For the Record Productions in Toronto, relayed via fundraising firm Hilborn. Actually, Peter believes all the various videos a nonprofit should have in its repertoire can contribute to retaining donors. Peter provides links to example videos of each type. The example he gives for a ‘thank you’ video is from Charity: Water.

How to Maintain Your Brand in a Video Conference Call

Mission Minded

Recently one of our clients, the executive director of a large membership organization, asked an important question: How do I conduct video conference calls from my home-office in a way that will reflect the brand of our organization and the authority of my position?