Should Nonprofits Use Video for Internal Communications?

Kivi's Nonprofit Communications Blog

Damien Johnson was a member of our Communications Director Mentoring Program and shared this great idea on using video for internal communications. It wasn’t until a recent change in executive management that the idea of sending our message through video came about. Damien Johnson.

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Nonprofit Video Experts Share Tips & Tools: #501TechNYC (Part 1)

Getting Attention

It’s so challenging for nonprofits to get video right, especially with limited budgets and bandwidth. Ensure that the video is designed to advance priority goals, and is one of the best methods of doing so. Powerful videos require planning, lots and lots of planning.

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Best Nonprofit Videos of the Year

Kivi's Nonprofit Communications Blog

Hosted by See3, YouTube and the Nonprofit Technology Network, the DooGooder Awards highlight nonprofits, do-gooders and creators who use video to change the world. Over 150 videos were submitted from around the world with over 20,000 votes cast. Best Nonprofit Video Award.

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Get More Video Views & Shares: #501TechNYC (Part 2)

Getting Attention

Thanks to NYC’s 501 Tech Club for inviting knowledgeable nonprofit video makers from Broadway Cares/Equity Fights AIDS and International Rescue Committee (IRC) to share tips, tools, and case studies with us video expert wannabees. Well, that increases tenfold with videos.

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The Biggest Mistake Nonprofits Make With Video

Getting Attention

Guest blogger, Annie Escobar is co-founder of ListenIn Pictures which produces compelling video stories for nonprofits. Creating engaging, sharable videos doesn’t seem to come naturally for most nonprofits and I think I know why. The best use of video is not to inform and educate.

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How WE Do It! The Best Video Ever

Getting Attention

This video from Make It Work —a community making things better for hardworking women, men and families across the country—works wonders. We can laugh at the video, and ourselves.

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How to Translate Your Program Into a Compelling Video

Getting Attention

Guest blogger, Annie Escobar has created over 60 videos for over 30 purpose driven organizations. When an organization comes to me and says, “We want a video about our program,” I always cringe a little bit. Their videos focus too much on what they do, instead of why they do it.

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Tips for Silent Videos (Or When People Turn Off Your Sound)

Kivi's Nonprofit Communications Blog

On Thursday, I’m presenting a webinar on how to create a great thank you video for your supporters. We’ll talk about the best scripts and soundtracks for these kinds of videos, but what about when you post them on social media and your supporters see it with the sound off?

Another Great Thank You Video You Need to See

Kivi's Nonprofit Communications Blog

Last October, Kivi presented a webinar on thank you videos. He also sent the thank you video his organization, SwimRVA, produced and I asked him to share their creation process with you. The holiday season was approaching and it seemed like the appropriate time to produce such a video.

Best Nonprofit Videos of the Year

Kivi's Nonprofit Communications Blog

Nonprofit Communications Video We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now.

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How to Solve Any Nonprofit Marketing Problem [New Video]

Kivi's Nonprofit Communications Blog

Today I’m sharing the second video in our new series from the Communications Coaching Program for Executive Directors (we call it the CoCoa Club for short.). Can’t see the video player? CoCoa Club Videos Nonprofit Communications Nonprofit Marketing Strategy

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How to Use Your Smartphone to Make a Donor Thank You Video  

J Campbell Social Marketing

Creating short, simple thank you videos and sharing them regularly can help combat donor fatigue and deepen relationships, leading to a long-term partnerships. Take these two simple but effective videos made by BellSchool:   [link] and [link]. Free mobile video editor.

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A Few Great Thank You Videos

Kivi's Nonprofit Communications Blog

This may have been the “Year of the Thank You Video” – lots of really great stuff arrived in my inbox in the last week. So much so that even the well-written Thanksgiving messages without videos seemed a little boring and dated to me.

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2 examples of great nonprofit video storytelling

J Campbell Social Marketing

The event was very well put together, but what stood out to me most were the two videos played during the introductions. The video goes on to feature a specific Bottom Line student and her college application process. The second video was from Cradles to Crayons.

5 interesting videos that promote legacy giving

iMarketSmart

Here are 5 videos for promoting legacy giving. Related Posts: >>3 easy ways to make a video that will inspire legacy or major gifts. >>Why Why you should add video to your website. The post 5 interesting videos that promote legacy giving appeared first on MarketSmart, LLC |. According to LegacyVoice these 5 are the best. I’m not so sure about that. But I do applaud the efforts. What do you think? Do you agree with their selections and think they are the best ?

Editorial Calendars for Nonprofits: Excel and Google Calendars [Video]

Kivi's Nonprofit Communications Blog

Here’s the video link if you can’t see the player. ). Ready to get organized with an editorial calendar for your nonprofit? This week we’ll show you how to set up editorial calendars in several different formats. Today, we cover the basics in Excel and Google Calendars.

Practice Makes Progress—Into Focus Nonprofit Video Guide

Getting Attention

See3 and friends have just released Into Focus , the first-ever benchmark guide to video in the nonprofit sector. It’s a good read based on solid research, with these key takeaways: Video is important and getting more so. 2) The role of video in the content spectrum has changed.

Nonprofit Thank You Videos – Binge Watch Here!

Kivi's Nonprofit Communications Blog

I am so excited about next week, not only because it’s Thanksgiving, but because this is when we see a huge wave of nonprofit thank you videos being released. I’ve started my 2014 Playlist of Nonprofit Thank You Videos. Nonprofit Communications Thank-You Letters Video

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Creating a Thank-You Video in a Day – How This Nonprofit Did It

Kivi's Nonprofit Communications Blog

Last week Angela Crist, CEO of Findlay Hope House, reached out to me and Kivi about a thank you video they created after attending our recent webinar. Mostly I just wanted to create a video like the Cornell Lab of Ornithology put out last year. Guest Bloggers Thank-You Letters Video

Editorial Calendar Basics [New Video]

Kivi's Nonprofit Communications Blog

Today I’m sharing the third video in our new series from the Communications Coaching Program for Executive Directors (we call it the CoCoa Club for short.). In this video, we cover the basics with grid and calendar formats. ( Can’t see the video player?

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The Social Media Success Silver Bullet [VIDEO]

J Campbell Social Marketing

The post The Social Media Success Silver Bullet [VIDEO] appeared first on JCSM. Yes, it’s true! I will finally give you the answer to social media success, all without requiring you to invest any time, money, or effort! Yeah, you guessed it. HAPPY APRIL FOOL’S DAY!).

Launch of my “Learn in 60 Seconds” video series

Public Sector Marketing 2.0

Uber short 60 second screen capture videos explaining how to do something. Eventually these videos will encompass more advanced tips as well. I’ve been talking about doing this for a while now and finally decided to put tongue to purpose. What is “this&# exactly?

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The 4 Best Examples of Non-Profit Video Storytelling - Guest Post

Social Media Bird Brain

Here''s the second of three guest posts on the subject of storytelling for your nonprofit through videos. Guest blogger Madeleine Hammond is a Marketing Executive at Skeleton Productions, a UK based corporate video production company. An oldy but a goody - the storytelling arc is a proven staple to video marketing. video storytelling video production Madeleine Hammond Skeleton Productions Small nonprofit

Nonprofit Video Winners

The Agitator

The 2015 DoGooder Video Award winners were announced last week at the Nonprofit Technology Conference. The Best Nonprofit Video Award went to The Breath Before created by the UK’s Cystic Fibrosis Trust. This video was used to support a statewide media.

Nonprofit Video – What’s It Really Worth?

Kivi's Nonprofit Communications Blog

Videos are a great way to engage and inspire your supporters and Lights. is a nonprofit organization that encourages other nonprofits to use film and video to tell their stories. They are currently conducting a survey of nonprofits about their use of video. Aaron Bramley.

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Nonprofit Videos: Best Practices and Benchmarks

Kivi's Nonprofit Communications Blog

Nonprofit Communications Video We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now.

3 Steps to Video Annual Report Success: VolunteerMatch Case Study

Getting Attention

I dug into VolunteerMatch’s recent annual report in video format the minute it reached my inbox. It hit my sweet spot — I’m intrigued by innovative use of video and also by the challenge of reinventing nonprofit annual reports to be vibrant and meaningful.

Video Making for Fun and For (Non)Profits

Kivi's Nonprofit Communications Blog

Video may not be the most widely used marketing channel, but it is definitely one of the fastest growing. Video, when done right, can grab your audience’s attention and make a lasting impression. Just watch what your videos are associated with! Sean King.

Strong Emotions Drive Online Video

The Agitator

It’s Friday, and online video watching normally spikes on Fridays. Maybe a good day to talk about online videos. Greenpeace recently held a ‘Digital Mobilisation Skillshare’ to explore the characteristics of most effective online videos.

Video Marketing Ammunition

The Agitator

Still having trouble justifying the use of more video in your online/digital fundraising efforts? Sure, they’re in the video marketing biz, but the data cited is not to be sniffed at. How does video help? According to Brightcove (citing a variety of studies and surveys) … Adding video to a landing page makes it 53% more likely to show up on the highly-desired first page of Google results. Video is.

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12 Free Nonprofit Webinars and Training Videos You’ll Love

EveryAction

If you’re a nonprofit professional, then you probably know what it’s like to be short on time. Maintaining a work-life balance is hard enough without having to hunt down the resources you and need to develop your skills. That’s why we’re giving you a shortcut. training

How to Use Live-Streaming Video to Share Stories as They Happen

J Campbell Social Marketing

So what is “live-streaming video”? Live-streaming means filming a video as it happens and broadcasting it via social media. This may sound terrifying to the uninitiated but take note: Live-streaming video is the most popular form of video content on the web today.

Words Or Video … Content Still King

The Agitator

Seth Godin blogged recently that while the web was built on words, today’s internet is built on video … “Much more difficult to create well, far more impact when it works.” ” He argues that professionalism still matters, even if anyone with a smartphone can make a video. But here’s his clincher point: “Great video doesn’t change the rules. A great video on your site isn’t enough.

Videos Rock!

The Agitator

Granted, Experian was looking at consumers not donors, but don’t kid yourself, it’s consumer marketing that drives us to use — and learn what to expect and demand from — all this new-fangled stuff like online and mobile video. Some findings … Video boosts email opens up to 13% (i.e., just using the word ‘video’ in the subject line!). Videos on a pace to account for half of all web traffic by 2014.

Communications Is Everyone’s Job:Proof Point (Video)

Getting Attention

Join them to view this brief but powerful video interview with Jeff Clarke, interim president and CEO of the Council on Foundations, then discuss how your culture and impact would be enriched by the integration of marketing, and their concerns about that shift.

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How a Homeless Shelter Used Facebook Live Video to DOUBLE Results on Giving Tuesday

Kivi's Nonprofit Communications Blog

Diving deeper into Facebook’s intent – to make “sure the time we all spend on Facebook is time well spent” — it’s become even more clear that Facebook Live video, among other tactics, will work in the new newsfeed. Take us through the videos. The videos don’t cost anything!

3 Essentials for Nonprofit Email Newsletters [Video]

Kivi's Nonprofit Communications Blog

Today I’m sharing the fourth video in our new series from the Communications Coaching Program for Executive Directors (we call it the CoCoa Club for short.). In this video, I share the three essentials I am looking for when I review an email newsletter. (

Explain (Video) Yourself

Social Media Bird Brain

Consider an explainer video. As Eric Blattberg lays out in this Digiday article, explainer videos are hot. Looking for a new way to reach out to your community?

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Words vs Video

The Agitator

But now there’s video … but not just video … online video. YouTube noted that Hillary Clinton announced her presidential campaign via a YouTube video. I love words. I’ve made most of my career out of educating and persuading people through words.

The Year Of The Nonprofit Video

The Agitator

Here is a fascinating look at the already hot nonprofit videos of 2014. communications creativity Don''t Miss these Posts drtv online fundraising online video premium

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