Breaking News: Humane Society of the United States Added to Microsoft's i'm Initiative List of Benefiting Charities
Cause Related Marketing
MAY 21, 2007
It's not often that I get to 'break' news here at the Cause-Related Marketing blog, but today I do.Here's a press release, leaked to me, which announces that The Humane Society of the United States is the tenth charity to benefit from Windows Live Messenger's cause-marketing campaign called the i'm Initiative.The Humane Society of the United States Announces Participation in the i’m Initiative.
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