Sat.Nov 11, 2017 - Fri.Nov 17, 2017

7 Planning Steps for a Short Annual Report

Kivi's Nonprofit Communications Blog

One of the beautiful things about a short annual report (think 2-4 pager, infographic or video) is that you don’t have to spend nearly as much time creating the thing. But there is a catch. . . You have to spend more time planning it.

A challenge for the fundraisers of the world…


Fundraisers have more competitors now than ever before. Your competition is global. They are everywhere because the Internet has made it easy to become a competitor. Some work from their kitchen tables and others from corporate offices. Scary, isn’t it? You are substitutable. The growth in competition makes your organization exponentially more substitutable. Donors now have more information conveniently available at their fingertips.

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5 Ways to Thank and Recognize Your Donors Using Digital Tools and Social Media

J Campbell Social Marketing

Donor attrition continues at a startling rate. Some nonprofits are losing as many as 90% of their first-time donors on an annual basis! The average across all types of donors isn’t much better, with about 59% of annual givers dropping off the radar each year. .

More On 2nd Gifts – Part 1

The Agitator

Tom’s post Why Are 2 nd Gifts Made triggered a number of valuable comments from readers. In turn, I want to devote two posts to digging into the critical subject of Second Gifts in greater detail; going beyond the basic “how to” advice from Jeff Brooks and John Haydon reported in Tom’s post.

Mail 18

Are You Skipping Thanksgiving Too?

Kivi's Nonprofit Communications Blog

Back off, Old Man. It ain’t your time yet. How annoying is it that department stores skip over Thanksgiving and go right to Christmas?

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Coming Soon: The CALM not BUSY Book Club

Kivi's Nonprofit Communications Blog

In just a couple of weeks, my new book, CALM not BUSY: How to Manage Your Nonprofit’s Communications for Great Results will be released.

Creating the Disney Experience (EF-0018)


On today’s episode we discuss creating the Disney experience for your donors. Visit [link] for more information about MarketSmart. The post Creating the Disney Experience (EF-0018) appeared first on MarketSmart, LLC |. Podcast

Your Appeal is the First Step

Ann Green

I imagine many of you are beyond busy working on your year-end appeal, but if you think you can take a deep breath and relax once the letters have gone out, you can’t. Your appeal is only the first step.

Why Are 2nd Gifts Made?

The Agitator

A couple of blog items floated across my screen the past few days regarding how to “Wow” that first-time giver and get the all-important second gift (e.g., Jeff Brooks here ). It seems the conventional fundraising wisdom is that you have zero chance of getting a third gift and building a donor relationship unless you get a second gift. I think that wisdom has been handed down ever since it was discovered that 3 followed 2. [I

What Will You Do Less of in 2018?

Kivi's Nonprofit Communications Blog

We’re asking that question in the 2018 Nonprofit Communications Trends Survey. So far, here’s the word cloud of answers from nearly 300 communications pros. See the trend?

Going Deeper

Wild Woman Fundraising

Are you frustrated right now? Maybe you’re writing your annual report or appeal letter, but you’re stuck. Or maybe you’re wondering how to connect with a donor and you just can’t seem to get through to them? What could we do to connect better with our donors? How can we help donors feel more connected with us? How do we help them see we don’t just see them as a dollar sign, but someone who is truly a partner in our missions?

Top 5 rhetorical questions - holiday edition


It’s the holiday season. That time of year when things are busier, time seems to move faster, and it’s easy to get overwhelmed. Fundraising Marketing

A Radical Fundraising Idea

The Agitator

FIRST… A REMINDER : Learn more about 2017 US giving trends. On Thursday, November 16 at 1:00pm EST two experts from the Fundraising Effectiveness Project will hold a Free Webinar about revenue and donor retention in 2017. Join Ben Mille r of DonorTrends and Jon Bidermann of Donor Perfect for this 30 minute session. REGISTER FREE RIGHT HERE.

Will Their Flag Decals Get Them Into Heaven? *

The Agitator

Ticketing made easy


For most nonprofits, live events are an integral component of expanding your network, engaging your supporters, and of course, raising more money. And we know they’re also a lot of work. So, to make sure you’re able to focus on running a successful event, we’re happy to say we’re taking all the hassle out of the ticketing process. Fundraising Product