Tennessee Valley Fundraising Institute offers blooming good idea!

Get Fully Funded

Last Thursday, I had the privilege of speaking at the Tennessee Valley Fundraising Institute in Chattanooga. It was a great event with over 100 fundraising professionals in attendance. I’m always on the lookout for interesting things at these sorts of events and saw something I wanted to share with you.

Get More Nonprofit Social Media Exposure: A Simple Idea From #bbcon

J Campbell Social Marketing

This year bbcon chose the Boys and Girls Clubs of Middle Tennessee to be the recipients of their Social Media Give Back campaign – smart, considering the conference is in Nashville. Post by Boys & Girls Clubs of Middle Tennessee. Sadly I wasn’t able to attend the Blackbaud Conference for Nonprofits (#bbcon) in person this year, but just by following the Twitter hashtag, I have learned a lot!

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Secret Shopper Strikes Again!

The Agitator

The folks at NTech contributed $25 to each of 32 nonprofits — some very large, like CARE and the Sierra Club; some not so big, like Alley Cat Allies and Elephant Sanctuary Tennessee — to see what would happen. Here is some wonderful insight into the state of online donor management, courtesy of Nonprofit Tech for Good (NTech). It’s all based on an old-fashioned ‘secret shopper’ approach, brought to the digital space.

Great web gems for nonprofits

Get Fully Funded

If you’re in East Tennessee, we’re having a special preview party and book signing at the Cedar Bluff Library in West Knoxville on Thursday, September 29 from 5 – 6:30 pm. One of the gifts I’ll be giving away to those who purchase the new Get Fully Funded book next week is a special report called “100 Best Web Resources for Nonprofits.” ” There are SO many great websites out there and I want to be sure my readers know about them and use them.

Let Your People Do the Talking (Do It Differently: Part 1)

Getting Attention

Thanks to Renee Thompson, director of philanthropy, Second Harvest Food Bank of Middle Tennessee. Our first post in the 2016 Do-It-Differently series, featuring fresh ideas from the field. Tested Turnaround! Introducing a new fundraising spokesperson—one of our clients (an individual who’s benefited from our donors’ support). Keeping It All about Our Donors, Not Our Organization. Traditionally, our ED produced all year-end content, reviewing the past year’s work and impact.

Your Official #18NTC Local's Guide to New Orleans

EveryAction

Visit this long-time New Orleans favorite and join the ranks of notable past patrons such as Ernest Hemingway, Truman Capote and Tennessee Williams. We're just a few weeks away from one of the most highly anticipated nonprofit conferences of the year , and we're so excited to be headed down South to the Big Easy!

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Great web gems for nonprofits

Get Fully Funded

If you’re in East Tennessee, we’re having a special preview party and book signing at the Cedar Bluff Library in West Knoxville on Thursday, September 29 from 5 – 6:30 pm. One of the gifts I’ll be giving away to those who purchase the new Get Fully Funded book next week is a special report called “100 Best Web Resources for Nonprofits.” ” There are SO many great websites out there and I want to be sure my readers know about them and use them.

Your Official #NN18 Local's Guide to New Orleans

EveryAction

Visit this long-time New Orleans favorite and join the ranks of notable past patrons such as Ernest Hemingway, Truman Capote and Tennessee Williams. We're just a few weeks away from one of the most highly anticipated nonprofit conferences of the year , and we're so excited to be headed down South to the Big Easy!

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The difference one can make

Get Fully Funded

We’re lucky enough to have Horse Haven of Tennessee close to us, and since Kristen and I have both volunteered with them before, it was a logical place to start. Nina Margetson made a big difference when she decided to start Horse Haven of Tennessee many years ago. One person can make a big difference in the lives of others. You know that. You see it every day in your nonprofit. Today I want to share a story about being on the receiving end of the difference one person makes.

TV Show + Nonprofit = Big Thanks!

Get Fully Funded

Food banking has a special place in my heart – I spent 5 years working as the Development Director for the Food Bank in East Tennessee. On most Tuesday nights, you can find me and my daughter on the couch watching our favorite TV show – Biggest Loser. We love watching people working hard to meet their goals. If you’re unfamiliar with Biggest Loser, it’s a reality show where contestants lose weight.

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#ProAging: Mandated Cuts In Medicare Stifle Expansion Plans

Non Profit Marketing 360

In Tennessee alone, nine projects are on hold – eight in Ohio. Click to enlarge. This past October 1st, the Centers for Medicare and Medicaid Services (CMS) put into effect new regulations concerning the payment or reimbursement of services to skilled nursing facilities and certain types of housing for older Americans. The reductions in payments were targeted at 3-4%.

Reflections on the storms

Get Fully Funded

Our local rescue squad mobilized immediately and drove an hour south to help one of the hardest hit areas in Tennessee. Thanks to everyone who has been asking/texting/posting to make sure we’re okay following the devastating tornadoes last Wednesday. I’ll have to say, it was a very long evening. We knew for a couple of days that severe weather was coming.

My 2009 blessings

Get Fully Funded

Being asked to speak at the Tennessee State Habitat for Humanity conference – for the 3rd year in a row. I’m pausing today to reflect on 2009 and I realize how blessed I’ve been this year. Many wonderful things have happened and many incredible people have come into my life. I think there’s something very valuable in stopping regularly to count my blessings.

Download Dice’s Local Market Report on Charlotte

Dice

Tech salaries in the city are slightly below the national average at $89,215, but higher than bordering neighbors to the south ($76,784 in South Carolina) and west ($82,749 in Tennessee). Charlotte is well-known as a leader in the banking industry, where it consistently ranks in the top three of U.S. banking centers and employs tens of thousands in the financial services industry.

The difference one can make

Get Fully Funded

We’re lucky enough to have Horse Haven of Tennessee close to us, and since Kristen and I have both volunteered with them before, it was a logical place to start. Nina Margetson made a big difference when she decided to start Horse Haven of Tennessee many years ago. One person can make a big difference in the lives of others. You know that. You see it every day in your nonprofit. Today I want to share a story about being on the receiving end of the difference one person makes.

Inviting the Geeks to Support Your Cause Marketing

Cause Related Marketing

A colleague hated NASCAR until her fundraising job at a children’s hospital in Tennessee forced to learn more about it. Wired magazine’s website has an intriguing story about the ways fanboys and girls of Dr. Who , Harry Potter , Star Wars , and others actively support charities. But how might your cause tap the support of these self-described geeks?

#Aging: Advancements In Diagnosis of Alzheimer’s Can Lead To Advancements In Treatment

Non Profit Marketing 360

The human side of this story was provided by the University of Tennessee Vols’ women’s basketball coach Pat Summitt, who is the winningest coach in any US sport in history, and who went public with her recent diagnosis of Alzheimer’s (long before it has led to any notable ‘dementia’). Image via Wikipedia.

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Unlock Your Grant Writing Talent

Get Fully Funded

She gained practical experience the last four years as a management executive at a large, faith based nonprofit managing a multi-million dollar budget with diverse programs around the East Tennessee region. Today’s blog post is provided by my dear friend and grant writer extraordinaire, Charlaine Hood.

3 Cause Marketing Lessons from Rural America's Go-To Store

Selfish Giving

Despite serving struggling rural communities across the country that may benefit more from local cause marketing campaigns that drive charitable dollars back into the community, Dollar General's cause marketing partner is a stand-alone hospital in Memphis, Tennessee. Photo via Mike Mozart on Flickr. Lower-priced items are often a financial necessity for shoppers. At a Dollar General in Nashville, Tenn.,

What Should You Name Your E-Newsletter?

Kivi's Nonprofit Communications Blog

The Land Trust for Tennessee: Today’s On the Ground Update. That’s the question that the MetroWest Health Foundation asked today on Twitter. Turns out that the current name of the e-newsletter is . ”E-Newsletter.” ” Here’s what it looks like. I do have a ton of nonprofit e-newsletters in my inbox called “E-Newsletter” so it’s not like that’s a horrible thing.

The Importance of Proximity in Cause Marketing Relationships

Cause Related Marketing

AutoZone, the car parts dealer with more than 4500 stores across the United States is headquartered in Memphis Tennessee. So too is St. Jude Children’s Research Hospital. Not surprisingly AutoZone is a cause marketing supporter of St. Fedex, another Memphis-based company sponsors the St. Jude Classic, a PGA Tour event held each year at the TPC Southwind golf course, also in Memphis.

Newsletter: This Tool Identifies Fast-Rising Retail Categories ; Nonprofit Builds Audience on Zoom with Goat-2-Meeting ; Why Your Newsletter Needs a Personal Voice

Selfish Giving

Cause Marketing Specialist, East Tennessee Children's Hospital (Knoxville, TN) 3. "It was the best of times, it was the worst of times." - Charles Dickens There are many things that are sinking my spirits this month: the loss of life to the virus, the economic disruption - both nationally and personally - the hassle and anxiety of trying to do anything outside the home. But there are some bright spots too ??. I have a great community of readers to serve.

Cause Marketing Matchmaking Freebie

Cause Related Marketing

Geographically Appalachia is generally considered to include counties in West Virginia, Virginia, Tennessee, North Carolina, Georgia, as well as Kentucky. One of the things my company, Alden Keene, does is match nonprofits and sponsors, a service clients pay handsomely for. Here’s a freebie for Ball jars, which sells food preserving jars and equipment, and Grow Appalachia, which teaches the people of rural Kentucky how to grow, cook and preserve their own food.

Why Donors Give, Really

Fundraising Breakthroughs

Prepping for a workshop I'll be leading next week in Tennessee on nonprofit branding, I discovered this gem of a post by Jeff Brooks, Donor Power Blog: The Secret of Nonprofit Branding. To quote: "Your donors are giving to you because of what that giving says about them." He reminds us that our donors (and we, because we who work in nonprofits are typically donors, too) aspire to be part of soomething bigger. And that, that, that is why we give, for goodness sake.

What About People Who Don?t Answer Donor Surveys?

The Agitator

You are likely paying for at least one solution right now that purports to have a glimpse at this answer, whether it’s a list co-op, an external modeling firm, or even RFM analysis (bless your heart, as they would say here in Tennessee). When you are in the business of asking donors about themselves and customizing their donor journeys based on that, you almost always get the question: “But what about those folks who don’t answer the survey?”

#INTERVIEW: Sherry Truhlar, President of Red Apple Auctions, Conducts Benefit Auctions for Nonprofit Organizations

Non Profit Marketing 360

This past year I traveled out to Wisconsin, New Hampshire, Arizona, Alabama, Tennessee. Sherry Truhlar, President of Red Apple Auctions , conducts benefit auctions for nonprofit organizations throughout the U.S. She founded the company after more than a decade in corporate sales, marketing and event management. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to the MKCREATIVE blog.

Corporate Partnerships & The Law: Contracts ??

Selfish Giving

11] Four states -- California [12] , Massachusetts, Tennessee, and Virginia -- require two officers of the charity to sign the contract. 10] See state laws in Arkansas, California, Connecticut, Florida, Georgia, Hawaii, Louisiana, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, South Carolina, Tennessee, Utah, Vermont, Virginia [11] South Carolina does not enforce inclusion of these numbers in the contract.

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Are You Talking To Hispanics?

The Agitator

Moreover, the states with the largest percent growth in their Hispanic populations include nine where the Latino population more than doubled , including a swath in the southeast United States — Alabama, Arkansas, Kentucky, Mississippi, North Carolina, Tennessee and South Carolina. Here from Pew Research is a nice wrap-up of the 2010 US Census figures as they relate to America’s Hispanic population. We all know the growth is strong — 43% over the past decade.

5 Reasons You Don’t Need to be a Cancer Cause to do Cause Marketing

Selfish Giving

Despite being just a 70 bed hospital in Memphis, Tennessee, St. With the month of pink finally over, a lot of causes have probably pinkwashed brainwashed themselves that they can’t do cause marketing without an official proclamation from Nancy Goodman Brinker. But here are five reasons why you’re wrong–and why you should get started today. The branding and fundraising rewards of cause marketing are not limited to cancer causes. Any cause can benefit from cause marketing.

#INTERVIEW: Sherry Truhlar, President of Red Apple Auctions, Conducts Benefit Auctions for Nonprofit Organizations

Non Profit Marketing 360

This past year I traveled out to Wisconsin, New Hampshire, Arizona, Alabama, Tennessee. Sherry Truhlar, President of Red Apple Auctions , conducts benefit auctions for nonprofit organizations throughout the U.S. She founded the company after more than a decade in corporate sales, marketing and event management. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to the MKCREATIVE blog.

Newsletter: 8-Point Framework for Working with Partners ; Lacoste Stores Go Crocodile-Free; Partnership Salaries by Region

Selfish Giving

Events & Cause Marketing Specialist, East Tennessee Children's Hospital (Knoxville, TN) 3. I'm back from the Engage for Good Conference in Chicago! The conference was great, as usual. Congrats to David, Megan and the entire Engage for Good team. I moderated two session at the conference and attended several more. A few highlights.

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B-to-B Cause Marketing

Selfish Giving

Originally located in Nashville, the historic Tennessee flooding in early May nearly cancelled the conference before it was hastily relocated to Las Vegas. A lot of people come to my blog for cause marketing advice, but Tricia Wilkerson, Senior Marketing Specialists at Conifer Health Solutions, found inspiration.

Nominate an Extraordinary Organization Working for Seniors

Fundraising Breakthroughs

Just before Thanksgiving, I returned from doing workshops in Tennessee with local leaders of organizations in the Senior Corps network. One impression was that they are working hands-on, supporting individuals and enhancing communities, but with too little recognition, acknowledgement, and power. Here are two awards for which leaders of groups like these can be considered. I would like to see some unexpected groups and visionaries be recognized for their work.

Corporate Partnerships & The Law: Registration & Reporting Requirements ??

Selfish Giving

6] Three states, Colorado, Mississippi, and Tennessee have enacted regulations that specify the number of donations or total dollar amount of contributions received online from a state that constitute “repeated and ongoing” or “substantial” for purposes of registering to solicit in the state. This is the second-part of a four-part series on the four key legal issues you - my readers! requested guidance on in the Selfish Giving / Accelerist Partnership Law Survey you completed last spring.

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Easy Resources for the Grant Writer

Seeking Grant Money Today

They have compiled and regularly update a Foundation Data Book that lists all of the foundations in each of the following states; California, Iowa, Kentucky, Louisiana, Nebraska, Nevada, Oklahoma, Oregon, Tennessee, and Washington State. Even if you're only new to grant writing and don't know how you'll learn what you need to be successful in raising grants, there's hope! There are many easily accessible resources that will get you on your way. Some resources are even free.