#VIDEO: Freelance Producers Wanted for Brooklyn Independent Television. Stipend Offered.

Non Profit Marketing 360

Brooklyn Independent Television (a division of the Community Media initiative of BRIC Arts | Media | Bklyn ), makes TV programs for and about Brooklyn, NYC, covering news, arts, culture, sports, health, business, and what’s happening in Brooklyn’s diverse neighborhoods.

#VIDEO: Freelance Producers & Reporters Wanted for Brooklyn Independent Television

Non Profit Marketing 360

Brooklyn Independent Television (a division of the Community Media initiative of BRIC Arts | Media | Bklyn ), makes TV programs for and about Brooklyn, NYC, covering news, arts, culture, sports, health, business, and what’s happening in Brooklyn’s diverse neighborhoods.

Starfish Television Network II

Cause Related Marketing

Last Wednesday I posted on the Starfish Television Network, a 501(c)(3) nonprofit public charity and a television network devoted to airing TV programming that supports the missions of other nonprofits.I As in, “Starfish will air your broadcast-quality nonprofit television programming for free.”Nothing Tags: Starfish Television Network So What’s the Catch?Last

Televised Social Networks

Social Marketing and Social Change

The convergence of internet and television may have just happened. At the Consumer Electronics Show one of the BIG news items today are the demonstrations by several television manufacturers of their internet-enabled sets.in

Public Broadcasting System Offering Prime Time, Limited Television Series, National Television Show Development Grant

Seeking Grant Money Today

Deadline: August 1, 2013 "Public Broadcasting System Seeks Applications for Program Challenge Fund "The Public Broadcasting System , in partnership with the Corporation for Public Broadcasting (CPB), is accepting applications for the production of high-profile, prime time, limited series for its national television schedule. RFP grants television program the foundation center From The Foundation Center.

Profile of Cause Marketing Veteran Joe Lake

Cause Related Marketing

Tags: Zelig Rob Lowe Mick Shannon Marie Osmond Starfish Television Network Omniture Children's Miracle Network Andy Andrews Salt Lake Enterprise paper icons John Schneider Joe Lake

Starfish Televison Network, 1 Year Later

Cause Related Marketing

Every couple of months it seems I hear of another television ‘network’ that is devoted to airing programming from and on behalf of nonprofits.Inevitably the network delivers its signal entirely online. Tags: Marshall McLuhan Starfish Television Network HDTV Dish 1000

Cause Marketing Becomes ‘The Man’

Cause Related Marketing

Tags: sponsorship Proctor and Gamble Stand Up To Cancer Yoplait Tipping Point Malcolm Gladwell Coke Wal-Mart General Mills Sponsorship and Television

Why Isn’t Your Cause On This List?

Cause Related Marketing

Tags: Starfish Television Network Special Olympics Forbes Magazine Super Bowl Final Four World Cup Sponsorship and Television

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Behind the Scenes of NBC’s Parenthood Project

SocialButterfly

Tags: Case Studies and New Orgs/Campaigns Boys and Girls Club Cathy Goldman CSR good good business influence Marketing NBC Parenthood Parenthood Project Social Media strategy television TV

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First Advertising Tweets Go Out Today And Await Your Clickthrough

Non Profit Marketing 360

Advertising Communications Marketing Measurement Media Review Newspaper Article Nonprofit Public Media Social Media Tweets Twitter Adam Bain advertising Business marketing Non-profit organization Online Communities PC World (magazine) Promoted Tweets Social Networking Stream Television advertisementTwitter launches a new feature to create a revenue stream for the microblogging site.

How to Get Your PSA on Hulu

Mission Minded

If you’re like us, you’re watching more and more television programming on the Internet via sites like Hulu, rather than traditional networks. Nonprofit Fundraising Nonprofit Web Nonprofit communications Social Media Storytelling Video ad placement appeal campaign development fundraising Hulu nonprofit PSA PSA on Hulu public service advertising television tv YouTube

Get Sponsored By Following the Lead of OK-GO and Others

Cause Related Marketing

Komen for the Cure Kanye West OK-GO Sponsorship and Television NASCARThe youngest person ever to attempt a solo crossing trip to the South Pole on snowshoes, the bass player for Kanye West’s touring band, Tony Stewart’s left side tire changer, a participant at a Susan G.

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Starfish Televison Network Goes Live

Cause Related Marketing

Watch it on Dish 1000 or on VDC.comThe Starfish Television Network profiled several times in this blog space, began broadcasting on Dish 1000 on Wednesday, April 18. Tags: VDC.com Starfish Television Network PBS Not long thereafter it began streaming live on Virtual Digital Cable, vdc.com. Starfish [itself a 501(c)(3) public charity] airs 24-7, so it still very much needs your nonprofit programming. Almost all types are welcome, including.

The Long Tail of Nonprofit Communications

Cause Related Marketing

Starfish Television Network Offers Free Airing of Your Nonproft ProgrammingHits used to rule.In Tags: Wired Starfish Television Network Rhapsody Chris Anderson The Long Tail Wal-Mart Dish 1000 Hollywood the blockbuster has been the dominant business model since the first Star Wars movie was released.In 2004, only 1,187 books sold 50,000 or more copies and only 10 titles sold more than a million copies in the States.

Nonprofit Rescue: The Pitch

Nonprofit Consultant Blog

show pitch Nonprofit reality television consultingWe all have dreams for the nonprofit sector: increased individual giving, more effective boards, simplified government grant applications, better trained staff. Well, one of my dreams for the sector is greater public understanding of the nuts and bolts of how nonprofits operate, and I've got an idea for implementing it: a reality TV show.

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How to Prep a Board Member to Be a Media Ambassador in 10 Minutes 

Kivi's Nonprofit Communications Blog

This was a major problem for live television or radio and resulted in producers calling on nonprofits with “subjects” they could trust.

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live TV becoming more affordable for nonprofits

Studio 501c

television tv videoPR pro Kami Huyse asks her blog's readers to consider putting live TV into their PR plans , with the help of some relatively inexpensive technology. She mentions a recommendation by Shel Holtz, who is a highly respected online PR strategist, and someone whose recommendation I would take very seriously.

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live TV becoming more affordable for nonprofits

Studio 501c

television tv video PR pro Kami Huyse asks her blog's readers to consider putting live TV into their PR plans , with the help of some relatively inexpensive technology. She mentions a recommendation by Shel Holtz, who is a highly respected online PR strategist, and someone whose recommendation I would take very seriously.

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Is This Technology We Need?

A. Fine Blog

Uncategorized Harvard Kennedy School technology televisionI’ll admit it, I’m not always the first one on the technology bandwagon. I know that may surprise some folks, I do write books and blogs about technology.

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Repurpose Your Content for Consistent Storytelling

Kivi's Nonprofit Communications Blog

That repurposed content, or rerun because it was a television show, actually had a great response when it aired the second time. As an award-winning television and multimedia producer, Mark’s original expertise was in response television.

What “Wheel of Fortune” Can Teach You About Your Brand

Mission Minded

I grew up watching the television show “Wheel of Fortune.” We didn’t spend every dinner in front of the TV, but when we did, I loved to solve the puzzle. I loved Pat Sayjak. I loved filling in the blanks. Now that I look back on it, I think it’s possible those early word puzzle […]. Blog Nonprofit Branding

What “Wheel of Fortune” Can Teach You About Your Brand

Mission Minded

I grew up watching the television show “Wheel of Fortune.” We didn’t spend every dinner in front of the TV, but when we did, I loved to solve the puzzle. I loved Pat Sayjak. I loved filling in the blanks. Now that I look back on it, I think it’s possible those early word puzzle […]. Blog Nonprofit Branding

Attract News Coverage for Your Cause: Free Online Advice, Today Noon ET (6/12)

Getting Attention

Nonprofits like yours get a big lift in credibility and visibility when covered (positively) by broadcast journalists in television, newspapers and magazines.

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Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Join me for some spooky Mixed Links… First things first, if you need a little help figuring out what scary movie to watch this weekend, here are The Best Halloween Movies and Television Shows on Netflix, Amazon Prime, and Hulu according to Time. Happy Halloween!

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When Am I ‘On the Record’ With a Journalist?

Kivi's Nonprofit Communications Blog

Television, radio and digital media. When preparing a member of your nonprofit’s team for an interview, you invariably spend time coaching them on what to say and how to act when the camera is rolling or when the reporter is scribbling notes.

From Screen to Shining Screen

Non Profit Marketing 360

Google released a study of media habits in late August that quantifies what many have observed: Americans consume digital content across four different devices – television, personal computer, tablet and smartphone. Together, the four account for 90% of media usage. Abandon hope, all ye who favor print!) Another interesting nugget: consumers start digital interaction from their smartphones 63% of the time, but usually complete it on a tablet or PC (shopping) or TV (movie).

40k to 4 Million Views! Boost YOUR YouTube Video Views (Case Study)

Getting Attention

As an award-winning television and multimedia producer, Mark’s original expertise was in response television. Guest blogger Mark Horvath founded and leads Invisible People who shares how to boost your YouTube views from meh to magnificent.

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Please Don’t Eat The Poinsettia

The Agitator

True] … “Don’t sit too close to the television you’ll hurt your eyes.” [Not I thought a holiday motif would be appropriate to remind us of the many myths we take for gospel. Some are true, some are not. As in: “Feed a cold, starve a fever.”

17 Fantastic Nonprofit Marketing Jobs: Movin’ Up Monday

Getting Attention

Digital Content Writer , Motion Picture and Television Fund (Woodland Hills, CA). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities. Blogger & Social Media Specialist , The Century Foundation.

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Social issue documentaries: Building a movement

ImpactMax

The one-hour film–which was scheduled to debut on Twin Cities Public Television this month–examines the contribution of modern agricultural techniques to the dangerous degradation of Midwest water and soil, and the burgeoning growth of the dead zone at the mouth of the Mississippi River.

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Your New Nonprofit Marketing Job: Movin’ Up Monday!

Getting Attention

National Community Engagement Manager , Independent Television Service, Inc. Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities.

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Death Of A Fundraising Pioneer

The Agitator

Russ Reid, a pioneer in monthly giving and direct response television (DRTV), died Saturday, December 7 at his home in Sierra Madre, California. He was 82 years old.

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Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Abby Jarvis of Qgiv (and my fellow sci-fi television show enthusiast) wrote a guest post for Guidestar sharing Five Marketing Strategies to Bring Supporters to Your Donation Page. Drinks in DC for #17NTC with Amy Albrecht, Angela Crist, and Maggie Siemer.

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Beware the Trends of January

Non Profit Marketing 360

News media typically tip their hats to Janus with end-of-the-year wrapups that appear in December, because hot news like Best Insults of 2012 and Most Embarassing Televised Moments of the Year cannot wait until January. Janus, the god of media year-in-review stories. Photo credit: Wikipedia).

Happy Thanksgiving, Cause Marketers, Wherever You Are

Cause Related Marketing

it's front-loaded with mythology.But we North Americans have given our modern harvest festival its own distinct spin; it’s a time of gratitude, televised parades, Tags: Detroit Lions Thanksgiving Macy's Thanksgiving Day Parade Jack Prelutsky

Day in the Life of a Nonprofit Communicator – Jenna Czaplewski

Kivi's Nonprofit Communications Blog

My evenings are generally spent unwinding with some television shows, playing a few games on Facebook, and reading (currently: The Lake House by Kate Morton). Jenna Czaplewski. Welcome to our latest installment in our series on the “Day in the Life” of nonprofit communicators!

Day in the Life of a Nonprofit Communicator – Emily Brennan

Kivi's Nonprofit Communications Blog

Emily is the Marketing Coordinator at a Community Access Television station north of Boston. Being the only marketer on staff, she is in charge of spreading awareness to the community about how to get involved with local television and help others discover a new hobby in video production.

Stop Approaching Public Relations Like It’s 2007

Kivi's Nonprofit Communications Blog

Communications teams are still busy cranking out old-style press releases and sending them to editors at their local newspapers and television stations hoping that they will pick up their announcements about their fundraising galas, grant awards, and capital campaigns. Peter Panepento.

Why it’s time for reinvention

iMarketSmart

Netflix is reinventing television shows and movie rentals. Something is happening all over the world. Entire systems are being reinvented. Uber is reinventing passenger transportation. Dare I get into politics… But Ben Carson, Carly Fiorina and Donald Trump are reinventing politics.