Some Comms Teams Thrived During the Pandemic. Others Not So Much.

Kivi's Nonprofit Communications Blog

Nonprofit Communications Team Nonprofit Marketing Trends Team Culture

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July 23 Free Webinar: Launch Team of Passionate Messengers

Getting Attention

Learn how to ask, train, and support your team in this free webinar on July 23. With the right training, support, and incentives, this team of messengers can power up, helping you boost donations, program participation, membership, and more. Learn how to ask, train, and support your team in this free webinar on July 23. Thank and reward your team. All-Org Marketing Team all-org team of messengers guidestar marketing membership Wild Apricot

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How Big Should Your Comms Team Be?

Kivi's Nonprofit Communications Blog

Just when and how your nonprofit communications team should grow depends on lots of factors. Learn how communications team size correlates with overall organization budget size in this video and in the 2019 Nonprofit Communications Trends Report. The post How Big Should Your Comms Team Be? Nonprofit Communications Team trendsBut one of them is the overall size of your organization.

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5 Strategic Conversations Your Comms Team Should Be Having

Kivi's Nonprofit Communications Blog

If you are interested in leveling up your team’s communications work, you should be having these five conversations. Find your team’s Marketing Maturity Level here and get a customized training plan (it’s free). The most effective communications teams are agile and can act quickly as new assignments and opportunities come up. How can we build more trust in the team? The overwhelming majority of nonprofit communications teams are trying to do too much.

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The Magic Number for Comms Team Size?

Kivi's Nonprofit Communications Blog

Based on the research for the annual Nonprofit Communications Trends Reports ( get the 2019 report here ), communications team effectiveness increases dramatically once you hit three FTE (full-time equivalents). To learn more about how big your team should be, check out this quick video and our 2019 Trends Report. The post The Magic Number for Comms Team Size?

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Meet the EveryAction Team 2018


We strive to promote a healthy work life balance, that’s why our team hosts things like “social fridays”, team yoga classes, company-wide bake-offs, and other activities to de-stress. Here’s what some members of our Sales Team had to say about working at EveryAction. A: I serve as the lead technical resource and expert for the EveryAction Sales team. Our product team and engineers release new features nearly every two weeks(!),

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Exciting addition to the team!


On December 3rd , we shared an exciting announcement that nonprofit fundraising veteran, Dan Doyle is joining our Fundraising Report Card team! Dan brings an unparalleled level of experience and know-how to the MarketSmart and Fundraising Report Card teams. He’s the founder of mobile fundraising app CharitySprout, was President & CEO of Mal Warwick + Donordigital, and part of the leadership team at the Alzheimer’s Association for many years.

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How Big Should Your Communications Team Be?

Kivi's Nonprofit Communications Blog

Here’s what we learned from the 2016 Nonprofit Communications Trends Report : Team size grows as budgets grow, surpassing one FTE somewhere between the $500,000 – $1 million mark and three FTE at the $5 – 10 million mark. In 2016, 72% of all survey participants said they expected their communications team’s staffing to stay the same size, with only 20 % expecting team staffing to grow. Marketing Team Trends

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Fundraising and Marketing Teams: Integrated or Separate But Equal?

Kivi's Nonprofit Communications Blog

In 39% of nonprofits, you’ll find an integrated team, with marketing and fundraising working together on an equal level under the same manager. In 37% of nonprofits, you’ll find separate marketing and fundraising teams with different managers, but with equal authority within the organization. While the percentage of “integrated” teams versus “separate but equal” teams is similar, we found some stark differences. Marketing Team Nonprofit Communications Trends

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Nonprofit Marketing Team Roles and Tasks – Who Does What?

Kivi's Nonprofit Communications Blog

I am working with two clients, ASPCApro and the Pittsburgh Park Conservancy , who are both looking at the best ways to staff what are essentially content marketing teams, even though the organizations don’t call them that. The following roles/tasks can be prioritized, organized, and combined in many different ways depending on the size of the marketing team, skill sets of individuals, details of the marketing strategy, etc.

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What Will Your Team Gain From Working at Home?

Mission Minded

The post What Will Your Team Gain From Working at Home? Mission Minded's remote work culture tips gained from working remotely since our founding in 2002. appeared first on Mission Minded.

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Is Your Communications Team Ready for 2020’s Next Big Crisis?

Kivi's Nonprofit Communications Blog

Here’s some advice on what you can do now to ensure that you’re ready to respond: Assemble a team. Your organization should have a designated crisis team that you can mobilize quickly if needed. Flickr Creative Commons photo by fotologic.

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What Skills Should a Communications Team Have?

Kivi's Nonprofit Communications Blog

I’m a member of EARN’s first-ever communications team, and we’re thinking strategically about what roles and functions we’ll need to fill for the coming year. I was wondering if you’d be willing to share any insights or resources into how best to setup a communications team at a nonprofit. Perhaps a better way to frame my question is this: what skill sets do you think a two- to three-person team should have ? Can you help me answer this question?

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Build Your Message Team: Part One

Getting Attention

I recently delivered a new message platform (tagline, positioning statement, talking points, elevator pitch outline) to the team at the Environmental Health Coalition (EHC ) as part of the ramp up to a big organizational anniversary. Your organization too can benefit hugely by pioneering an all-org message team. You’re the solo marketer in your organization, or that’s just part of your job, or you’re one of a team of five or ten. 8 Steps to a Team of Powerful Messengers.

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Your Take: All-Staff Marketing Team (Nonprofit Blog Carnival)

Getting Attention

Welcome to the Nonprofit Blog Carnival on Launching and Supporting Your All-Staff Team of Powerful Marketers— the best methods and tools to ask, train, support, and thank your colleagues to be effective insight gatherers and messengers. . Here’s how I train orgs like yours to Extend Your Reach with an All-Staff Messenger Team. All-Org Marketing Team

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Extend Your Reach with a Staff Messenger Team

Getting Attention

Here are four compelling reasons—backed up by the kind of research findings nonprofit decision makers adore—to launch your team of staff messengers a.s.a.p.: Whether you’re the solo marketer or fundraiser in your organization, that’s just part of your job, or you’re one of a team of five or even ten, you tell me the same thing. I urge you to launch—ask, train, support, and thank— your team of passionate employee messengers.

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Launch Your Team of Year-End Fundraisers: Free Training Th Oct 6

Getting Attention

Join me to learn how to turn your board, staff, and loyal volunteers into a team of passionate and engaging messengers. Let’s join forces and build your team together! Fundraising: Innovations & Research all-org team of messengers fundraising Network for Good Nonprofit Communications nonprofit marketing year-endRegister Now: Thursday, October 6 at 1pm EDT.

Oct 158

Empowering Your Team with a Marketing Bank

Kivi's Nonprofit Communications Blog

Marketing Team Nonprofit CommunicationsEarlier this afternoon, I hosted this month’s free webinar, Helping Your Staff and Board Become Great Nonprofit Marketers. We will add the recording to our Freebies Page this evening if you want to sign up to watch the recording. During the webinar, I talked a lot about giving other staff members and your board the tools they need to effectively help you, and to feel empowered as marketers for your organization.

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People First—4 Steps To Your All-Org Marketing Team

Getting Attention

Here are some examples of how all-org marketing teams work: The person who answers general calls directs callers on with warmth, interest and enthusiasm. Your CEO is “marketing” to the person staffing the info line and the customer service team (the importance of that welcoming attitude) as well as to her board members…and these examples are just the beginning. Learn more about developing your all-org marketing team: 8 Ways to Build a Team of Effective Messengers.

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Pop Your All-Staff Team of Messengers: Nonprofit Blog Carnival

Getting Attention

I’m in love, with a marketing method that’s a game changer for communications, fundraising, and program staff members in organizations like yours— Launching an all-staff team of messengers. For this month’s carnival post, I’m eager to hear your questions and concerns, tips, and tools on popping your team of all-staff messengers, : What about this approach intrigues and attracts you?

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Are You Seizing the Moment?

Kivi's Nonprofit Communications Blog

I’m getting a lot more inquiries about comms team coaching than I have in quite some time. Nonprofit Communications Team Team Leadership

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How Matching Gifts Can Help Your Fundraising Team Succeed

Ann Green

Trying out these approaches can help boost your matching gift revenue without too much extra effort from your team! In times when there’s not a global pandemic, your organization probably holds amazing events that bring your donors together with each other and members of your team.

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What Type of Communications Team Works Best at Your Nonprofit?

Kivi's Nonprofit Communications Blog

According to our research, 75% of nonprofit communications teams are organized in one of four ways, based on how the workload for the team is created. We’ve labeled these teams: Integrated. Join us for: The Four Types of Nonprofit Communications Teams: Making the Best Choice for Your Nonprofit. Should your team structure change as your organization grows?

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Build Your Message Team: Part Three—Skill Building

Getting Attention

Invite your entire message team to a briefing and skill-building session: Invite your message team to join you for an in-person messenger training focused on training, practice and feedback. Then train your team members in speaking (when and how to deliver each type of message), from the unchanging tagline to the elevator pitch that must be customized to the interests of the conversational partner. Note: If your team is geographically dispersed, hold a video training session.

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Build Your Message Team: Part 4—Grow Energy, Insights & Skills

Getting Attention

This is the last in a series of posts outlining the steps to building a team of effective messengers, following Part 1: Why & What, Part 2: Groundwork and Part 3: Skill Building. Imagine this—You’ve asked your colleagues and volunteers to develop their skills in engaging supporters, and trained them as a message team. You should: Trumpet successes with specifics, in one-to-one and all-team communications. Make sure your leadership is aware of the team effort.

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Wisdom for Executive Directors Managing Communications Teams

Kivi's Nonprofit Communications Blog

What words of wisdom would you add for executive directors who want to better manage their communications teams? After working closely with more than 100 nonprofit communications directors over the years, I’ve seen just how important a strong working relationship between the executive director and the communications director is. Data in our most recent trends report confirms how essential these partnerships are too.

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Build Your Message Team: Part Two—Groundwork

Getting Attention

Secure leadership buy in by sharing the value of your all-org message team. Position the message team as a program, not a one-off; a way of doing business, not a band-aid. Recruit your message team —Email or, even better, talk with your colleagues to: Request their help (attention, time and effort) in strengthening conversations and communications. Part Three will guide you through the specific skills and tools your team will need to be powerhouse messengers.

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Get Everyone on Your Marketing Team – 3 Steps

Kivi's Nonprofit Communications Blog

On Tuesday, I’m presenting the webinar, Turning Your Whole Staff and Board into an Effective Marketing Team. But there are some very simple things you can do to turn them into a marketing team, whether they know it or not, without really increasing their workload. I’ll be sharing many more ideas on how to grow your marketing team without hiring anyone new on the webinar. Turning Your Whole Staff and Board into an Effective Marketing Team.

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Create a Marketing Team with Your Staff and Board (Even If They Don’t Know) [Free On Demand Webinar]

Kivi's Nonprofit Communications Blog

Now you can learn how to get your staff and board to help with your marketing efforts with our all new marketing team management tips page. ” This 60-minute webinar will show you how to turn your staff and board members into an effective marketing team (whether they know it or not). Advice and tips on managing a marketing team. (If Marketing Team Nonprofit Communications We’ve published another tips and advice page on our website!

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5 Ways to Energize Your Team

Mission Minded

The post 5 Ways to Energize Your Team appeared first on Mission Minded. Have you ever been in a meeting where you found your colleagues’ minds were…stuck? Maybe your organization needed a new theme for your fundraiser, creative ideas for a strategic partnership, or a better way to approach a budget challenge. Yet all the ideas generated felt about as fresh as yesterday’s avocado toast. At Mission Minded […]. Blog News best practices communication communications

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#SOCIALMEDIA: Online Communication Is A Team Sport

Non Profit Marketing 360

It takes a team, and everyone contributes something critical to the overall success. Whatever the extent of your staff, you need to structure a social-media team who are dedicated to listening, contributing, and monitoring your outreach both quantitatively and qualitatively. As a team, the first thing to stress is that it needs to be more than one person. The Internet NEVER SLEEPS, so also this team.”). Prep your staff for social media success.

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Blending Marketing and Fundraising into Community Engagement Teams

Kivi's Nonprofit Communications Blog

Layla Fry, director of communications for Southwest Key Programs , emailed me this question: “My organization is interested in merging the now separate functions of fundraising and communications into a ‘Community Engagement Team’ as you recommended in your book. Nancy Schwartz also offers some helpful advice in 4 Steps to Moving Your Marketing and Fundraising Teams to a Productive Partnership.

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10 Exciting Fundraising Ideas for Sports Teams

Fundraiser Ideas

Sports teams often have to raise money for a variety of reasons. Whatever the reason your team needs to raise money, here are 10 exciting fundraising ideas for sports teams: Fast Pitch Fundraiser – This is a great fundraiser for baseball teams. Organize your fundraiser at a time when lots of other teams will be in attendance, such as during a tournament. Goal Kick Fundraiser – This is similar to the fast pitch fundraiser but only for soccer teams.

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The 23 CALMing Actions to Go from BUSY to CALM

Kivi's Nonprofit Communications Blog

Nonprofit Communications Team Productivity Team Culture #CALMnotBUSYCALM not BUSY is the framework we created to help you understand how to manage your nonprofit’s communications work for maximum effectiveness.

How to Use a Street Team to Enhance Your Crowdfunding

Fundraising Coach

One thing I often talk about in my crowdfunding workshops is the importance of creating these campaign evangelists, or an online street team. And when you recruit people to be part of your online street team, one of the most important things is to manage expectations so that everyone is on the same page about what is needed and what can be done. Tell them upfront, “I want you to be a part of my team, and here’s what I need from you.”

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5 Simple Ways to Motivate Your Fundraising Team

Fundraiser Ideas

When I think about how I came up with the skills to motivate my fundraising team, I remember a team I was on years ago. I never felt so inspired and motivated to sell as I did in that fundraising team. Looking back now, there were five reasons why that particular fundraising team motived me more than any others did. Our fundraising team leader came up with the idea to give everyone a personal goal. Successful Fundraising Comes from a Motivated Fundraising Team.

Some Questions to Ask Yourself When Your Workload is Too Overwhelming

Kivi's Nonprofit Communications Blog

Nonprofit Communications Nonprofit Communications Team Productivity Team CultureThrough the Nonprofit Communications Director Mentoring Program , I talk to a lot of communications directors who feel overwhelmed.

10 Engaging, Effective Team Fundraising Ideas

Fundraiser Ideas

Team fundraising can help reduce the cost of participation for students and provide much needed funds for activities, equipment, trips and more. The right team fundraising ideas can be fun and educational for students as well as financially lucrative. Here are 10 of the best team fundraising ideas. Car wash fundraisers can provide your group with a chance to build team spirit in a fun, outdoor environment. Team nights at restaurants.

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Tell Me Where Your Board Has Been Genuinely Helpful in Marketing

Kivi's Nonprofit Communications Blog

Or how a board member’s involvement, or a discussion amongst several board members, actually creates more work for the comms team without generating any organizational benefit to justify that additional work. Team Leadership nonprofit boards

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What Managing Expectations Can Look Like

Kivi's Nonprofit Communications Blog

Nonprofit Communications Team Team CultureA lot of the conversations I am having with nonprofit communications directors can be lumped under the category of “managing expectations.”

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Collaborating and Working Remotely: Advice from a Nonprofit Communications Director Who’s Done It For Years

Kivi's Nonprofit Communications Blog

Nonprofit Communications Team ProductivityAnna Mullen and her colleagues at the National Farm to School Network have always worked remotely. She shared some great advice on doing so successfully with others in her cohort of the Communications Director Mentoring Program last year.

When You Can’t Get Info Out of Coworkers

Kivi's Nonprofit Communications Blog

Nonprofit Communications Team Team CultureLet’s look at another common collaboration problem for communications staff: You can’t get the information you need from the right people to do your job well.

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10 Questions to Ask to Remove Your Marketing and Communications Bottlenecks

Kivi's Nonprofit Communications Blog

Nonprofit Communications Team Productivity bottleneck process workflowMuch of the success in communications and marketing work is creating smooth workflows and eliminating bottlenecks in those flows. Marketing and communications bottlenecks can look like.