Powerfully Memorable, in 8 Words or Less (Case Study)

Kivi's Nonprofit Communications Blog

Take a look at this one, from the South Carolina Children’s Theatre (SCCT): Totally professional. Every single nonprofit org—across size, budget, location and cause—shares a priceless opportunity to position its organizations, programs, fundraising campaigns and special events.

4 Motivating, Memorable Words (Message Case Study)

Getting Attention

Take a look at this one from the South Carolina Children’s Theatre (SCCT): Totally professional. You have a priceless, DOABLE opportunity to position your organization, programs, services, campaigns, and events in audiences’ hearts, minds, schedules, and wallets: Relevant messages ! Your tagline is the heart of your message platform.

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The 2019 Best Nonprofit Conferences Calendar


South Carolina's Nonprofit Summit. South Carolina's Nonprofit Summit. South Carolina’s Nonprofit Summit is the state’s largest and most comprehensive conference designed specifically by and for leaders in the nonprofit sector. It's finally here!

[PREVIEW] Top Nonprofit Conferences of Spring 2016


South Carolina's Nonprofit Summit. Best for: from the c-suite to the intern desk, SCANPO (the South Carolina Association of Nonprofit Organizations) has created a program for its conference that has something for everyone.

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Download Dice’s Local Market Report on Charlotte

Mission Minded

Professionals from Texas top the list for applying to Charlotte tech jobs, followed by South Carolina, California, Georgia and Virginia. Employer Resources Industry Insights Charlotte Hiring Job Hunting Job Skills Management North Carolina

Forget Corporate Giving, Focus On Individuals

Selfish Giving

I’m in Charleston, South Carolina this week teaching at the New Strategies Forum. That distinguished gentleman in the photo is Curt Weeden , the founder of the Forum and the former chief giving officer for Johnson & Johnson.

10 Miles at Midnight (or 10 Minutes till the Grant is Due)

Getting Attention

Thanks so much to guest blogger (and dear friend) Mark Dessauer, Director of Communications, Blue Cross Blue Shield North Carolina. Only the steady rain on a rural road deep in South Carolina. I was on a nine-person team running a 200-mile relay race from Columbia to Charleston South Carolina that started under increasingly grey skies on a Friday morning and now, was almost at the half way point.

One Lesson from the #iGiveLocal “Give Local America” Fiasco

Kivi's Nonprofit Communications Blog

In South Carolina, the Central Carolina Community Foundation scrambled to create a backup site using a Wufoo form for participants in Midlands Gives. Yesterday, May 3, was Give Local America Day.

Inclusive Conversations: Are Your Communications Making FRIENDS or FOES with People of Color?

Kivi's Nonprofit Communications Blog

Diversity in Giving: The Changing Landscape of American Philanthropy, a 2015 study by the Blackbaud technology firm in Charleston, South Carolina, challenges that thinking. CultureStrike’s Julio Salgado reimagines 90’s sitcoms with diverse casts.

New Strategies for Increasing Corporate Support

Selfish Giving

I just came back from a business trip to Charleston, South Carolina. Curt Weeden (shown above) is a corporate giving expert, speaker, author and founder of the New Strategies Forum. I first shared this post with my email newsletter subscribers last week.

The 2016 - 2017 Best Nonprofit Conferences Calendar


South Africa / $250. South Africa. South Carolina's Nonprofit Summit. South Carolina's Nonprofit Summit. The South by Southwest (SXSW) Conferences + Festivals offer the unique convergence of original music, independent films, and emerging technologies.

The 2018 Best Nonprofit Conferences Calendar


South Carolina's Nonprofit Summit. South Carolina's Nonprofit Summit. South Carolina’s Nonprofit Summit is the state’s largest and most comprehensive conference designed specifically by and for leaders in the nonprofit sector. It's finally here!

This Conference Entertains Good

Selfish Giving

I’m in Charleston, South Carolina, that week on business, but I’m hoping to escape the south and make this event so I can see one of my favorite actors, Tony Hale.

Fundraising Auction Tips on Magic Keys Radio, Friday at Noon Eastern

Kivi's Nonprofit Communications Blog

He’s run auctions for groups as diverse as the American Red Cross, Charleston Catholic School, March of Dimes, Western North Carolina AIDS Project, Greenville Rape Crisis & Child Abuse Center, and the National Kidney Foundation.

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New Cause Marketing Study Suggests that Consumers Feel Empowered When They Choose the Cause

Cause Related Marketing

A press account in Nonprofit Quarterly reports that a new academic study finds that when cause marketing campaigns give consumers the opportunity to determine which cause receives support that consumers are more likely to buy and have a more positive attitude toward the company than when no choice is offered The study, found in the current issue of the Journal of Marketing , was authored by Stefanie Rosen Robinson from North Carolina State University and Caglar Irmak and Frances Hipp of the University of South Carolina. I haven’t seen it yet, so I don’t know the methodology. But Rick Cohen writes on the Nonprofit Quarterly website that, “according to the study, three factors affect the content and potential success of consumer-driven cause-related marketing campaigns: collectivism, cause-brand fit, and goal proximity. The article abstract offers the following explanation:” “’Noncollectivists’ value choice because it allows them to choose their own individual preferences. However, even “collectivists” will appreciate CM campaigns based on choice because they appreciate and value collaborative actions and are thus attracted to the notion of their choices matching others’ charitable choices.” “If the choice of benefiting charities is limited by the corporation’s brand, the consumer-driven CM campaign is actually less effective than allowing consumers to have a sense of more personal control. In cause marketing, giving consumers real choice and control works better.” “Consumers are more likely to feel positively about their moneys contributing to projects that are close to their intended goals (the ‘goal proximity’ factor). So, hypothetically, consumers will feel better about their moneys going to a project that is 80 percent toward reaching its goal than one that is only 20 percent there and still far away. Companies might be well advised to donate the first 80 percent on their own so that consumers can think of themselves as finishing off the last 20 percent.” Study design counts in research like this. I’ve seen cause marketing campaigns that offer thousands of potential charities to choose from. But social science frequently finds too much choice to be paralyzing. More on this paper and its implications after I’ve had the chance to read it. Cause-Related Marketing does a world of good. Causerelatedmarketing.biz is dedicated to highlighting and dissecting the best and the worst cause-related marketing promotions and campaigns. Frances Hipp Caglar Irmak Stefanie Rosen Robinson Journal of Marketing Cause Marketing Research

Friends Listen to Friends: How to Engage Millennials, Gen Z on Instagram [SPONSORED]

Selfish Giving

Partnering with lifestyle clothing company River Happy , PurPics provided a creative entry into the University of South Carolina college market. “People influence people.

The 2016 Best Nonprofit Conferences Calendar


South Carolina's Nonprofit Summit. South Carolina's Nonprofit Summit. South Carolina’s Nonprofit Summit is the state’s largest and most comprehensive conference designed specifically by and for leaders in the nonprofit sector.

#PROAGING: Republican Budget Realigns Medicare But Ignores Long-Term Care

Non Profit Marketing 360

The macro-economics of aging over the next 40 years do not look great: the first Baby Boomers reached the age of Social-Security eligibility 15 months ago, but the crest of this so-called ‘Silver Tsunami’ will not come until about 2030. It will not recede for another couple of decades.

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Corporate Partnerships & The Law: Registration & Reporting Requirements ??

Selfish Giving

South Carolina : Companies need to ensure that campaign reports are timely submitted in South Carolina, as the state regularly imposes fines (which accrue daily) for late submission of campaign reports. [8]

Law 56

Seed Money for Southern State Organizations Addressing Social Change Through Organizing

Seeking Grant Money Today

Fund for Southern Communities Offers Support for Social Change Groups in Georgia, North Carolina, and South Carolina Deadline: September 1, 2007 The Fund for Southern Communities ( [link] ) is a public foundation that supports and unites organizations and donors working to create just and sustainable communities that are free of oppression and that embrace and celebrate all people.

Are You Talking To Hispanics?

The Agitator

Moreover, the states with the largest percent growth in their Hispanic populations include nine where the Latino population more than doubled , including a swath in the southeast United States — Alabama, Arkansas, Kentucky, Mississippi, North Carolina, Tennessee and South Carolina. The Hispanic population also more than doubled in Maryland and South Dakota.

Newsletter: A 'Long Haul' Fundraising Strategy; Rock the Casbah for a Cause ; Lacoste Ditches for Endangered & 9 Other At-Risk Species

Selfish Giving

In other checkout charity news, customers and associates throughout Kroger’s Atlanta division, which incorporates Georgia, Eastern Alabama and South Carolina, donated more than $185,000 to the American Heart Association ??

WANTED: Fundraisers With Merger, Acquisition and Investment Banking Experience

The Agitator

These bonds fund programs to reduce Oklahoma’s population of women in prison, help low-income mothers to have healthy pregnancies in South Carolina , teach refugees and immigrants English and job skills in Boston , house the homeless in Denver , and reduce storm water runoff in the District of Columbia. New thinking and new approaches are fundamental necessities for survival and growth. Not because all “old” ways are bad. Not all are.

Don't Kvetch About Your Coverage. Use the News to Get More Ink!

Marketing for Nonprofits

Dear Friend, We heard the governor of South Carolina had some trouble finding the Appalachian Trail last week. You may not like the news.

Grants for Community Media In GA, NC, and SC

Seeking Grant Money Today

To be eligible to apply, an organization must be working for media and/or social justice; be located and doing work in Georgia, North Carolina, and South Carolina; and have 501(c)(3) tax-exempt status or have established a relationship with a fiscal sponsor with tax-exempt status. From The Foundation Center.

6 Thanksgiving Cause Marketing Promotions I’m Thankful for

Selfish Giving

I love what Bridgewater Candle Company in Spartanburg, South Carolina, is doing for several reasons. Whatever challenges, misfortunes and problems you faced this year, I bet you still have something to be thankful for on Thanksgiving.

Social Media Can "Help" Build & Promote Your Personal Brand - Part 3

Diva Marketing Blog

Responsible for the marketing and sales efforts at a Centex branded community in the Coastal Carolinas Division. My greatest strength is common sense. I'm really a standard brand - like Campbell's tomato soup or Baker's chocolate.

Just Do It - Post #2

Diva Marketing Blog

Try South Carolina? Playing off the Nike tag line. Just Do It e arly this week I asked a seemingly simple question on Diva Marketing : In this overwhelming world what One - 1 - I thing would you just do ?