Is Email More Inspiring Than Social Media?

Kivi's Nonprofit Communications Blog

This surprised me as our Nonprofit Communications Trends Surveys usually has nonprofit communicators ranking social media as more important than email. Only 18% say that social media inspires them to give them most. Nonprofit Email Marketing Nonprofit Marketing Trends social media

5 Core Competencies of Effective Nonprofit Social Media Managers

J Campbell Social Marketing

Data shows that over 50% of nonprofits are active on at least two social media channels. We don’t know the answer to this question, because many nonprofits aren’t using social media strategically, nor are they measuring what they are doing there. .

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Social Media and Newsletter Ideas for April 2021

Kivi's Nonprofit Communications Blog

We have ideas for newsletter articles, blog posts, social media updates, and more. Great for social media videos, you can join in the latest TikTok dance or show your staff getting down to take a break. Looking to fill your editorial calendar next month?

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Which Social Channels Are Most Important to Nonprofits

Kivi's Nonprofit Communications Blog

While the full 2021 Nonprofit Communications Trends Report won’t be released until mid-January, I thought I’d share some preliminary data with you on the relative importance of social media channels to nonprofits. Nonprofit Social Media trends

Social Media for Social Good Academy 2020 – DOORS ARE OPEN!

J Campbell Social Marketing

The essential, step-by-step blueprint for taming the social media chaos, building a community of fans that rave about you, and getting your work day back on track. The ability to focus your day and to prioritize social media tasks.

How to Use Your Nonprofit CRM to Build a Social Media Ambassador Program

J Campbell Social Marketing

Tim came on my Facebook Live stream to share specific tips and steps to use your nonprofit CRM to create a social media ambassador program. How To Use Your Nonprofit CRM To Create A Social Media Ambassador Program . What is a social media ambassador program?

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How to Write a Nonprofit Social Media Policy

J Campbell Social Marketing

This is a small excerpt from my book, How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days, out now! . Internal Social Media Policies. Model good behaviors of productive sharing and positive participation on social media. .

Being More Social on Social Media: Where to Start?

Kivi's Nonprofit Communications Blog

I just finished Part 1 of our webinar series on Social Media Strategies That Won’t Waste Your Time. I discussed several ways that nonprofits need to come out from behind the logo and connect one on one with people via social media. Using social media as a customer service channel, not just as a promotional one , was the most popular first step. The post Being More Social on Social Media: Where to Start? Nonprofit Social Media

Using Social Media to Engage Your Digital Donors

J Campbell Social Marketing

Social media for nonprofits used to mean merely having a presence to keep supporters up-to-date on the work and to promote events and campaigns. How can nonprofits best use social media to engage these digital donors?

How to Convert Social Media Fans and Followers Into Donors and Long-Term Supporters

J Campbell Social Marketing

Social Media for Social Good Academy is OPEN for enrollment – for a very limited time! How to convert social media fans and followers into donors and long-term supporters? If we are spending all this time on social media, what are WE getting out of it?

Social Media and Newsletter Ideas for November 2020

Kivi's Nonprofit Communications Blog

Social media is great for these kinds of things. Nonprofit Communications Nonprofit Writing e-newsletters social mediaHave some gaps to fill in your editorial calendar for next month? The suggestions below should help! (If

10+ Ideas for a Nonprofit Social Media Intern

J Campbell Social Marketing

During the last live session of Social Media for Social Good Academy, there was a lot of discussion around work study students and social media interns. . Collect stories from program staff to turn into social media content. . Social media audit.

A 90-Day Plan to Revamp Your Social Media Strategy

Kivi's Nonprofit Communications Blog

Is it finally time to get a grip on your social media strategy? How can you build a social media ambassador program? The pandemic is causing many nonprofits to re-evaluate how they use online comms channels, especially social. Nonprofit Social Media

How to Conduct a Social Media Audit for Your Nonprofit (with free template)

J Campbell Social Marketing

Download the Nonprofit Social Media Audit template. Anybody have a Social Media Audit template? This question keeps coming up in my orbits, and I haven’t seen many specific recipes or templates for social media audits (or more comprehensive digital audits).”.

How to Set a Manageable Social Media Posting Schedule

J Campbell Social Marketing

Between answering emails, attending meetings, coordinating events, and more, who has time to maintain more than one social media account? How can you set and maintain a manageable social media posting schedule for your nonprofit? What social media posting strategies can you share?

Should You Put Social Media in Your Editorial Calendar?

Kivi's Nonprofit Communications Blog

Most nonprofits don’t put every social media post into their editorial calendars. Work social media into your content repurposing workflow. Create some simple rules or patterns for how you will repurpose the content above into social media and then follow those workflows.

5 Habits of Successful Nonprofit Social Media Managers in 2020

J Campbell Social Marketing

In the world of nonprofit social media, the landscape is changing so rapidly, and it’s becoming harder and harder to build community in our hyper-connected world. . There is a lot on the plate of the modern nonprofit social media manager. . The same goes for social media. .

Donor Acquisition: 5 Effective Strategies for Social Media

J Campbell Social Marketing

Social Media for Social Good Academy 2.0 This challenge is even more apparent on social media platforms like Facebook , Twitter, and Instagram. When used correctly, social media can be one of your most powerful tools for donor acquisition.

3 Must-Have Elements of Social Media Content that Converts

J Campbell Social Marketing

Social Media for Social Good Academy is opening soon! It’s 2021, and the debate raging over whether or not nonprofits should use social media still persists. . While we will never get to 100% of our community and our donors using social media, why ignore this 25%? .

How Extroverts Are Surviving Social Distancing #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

The first few weeks of social distancing felt like a special kind of HELL. Social distancing isn’t a new challenge for me. Moving helped me build a tool kit for this unprecedented time of social distancing.

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Social Media Use Is Increasing During the Pandemic (Duh)

Kivi's Nonprofit Communications Blog

Back in March, IZEA Worldwide, Inc released a special report that examined how people thought they would use social media over the next few months or so if they were under a lockdown order. At the top of any social media strategy should be building trust and influence.

7 Steps to Grow Your Nonprofit Donor Base With Social Media

J Campbell Social Marketing

Social Media for Social Good Academy 2.0 One of my most frequently asked questions is this: “Can social media really bring in new donors for our nonprofit?”. Need some inspiration and specific examples of how to grow your donor base using social media? .

Social Media and Newsletter Ideas for February 2021

Kivi's Nonprofit Communications Blog

No idea what you will talk about on social media next month? Anthony Day 02/20: World Day of Social Justice. Unsure what to include in your newsletter? This post is for you! These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*.

How Nonprofits Should Adapt Their Social Media Strategy in 2020

J Campbell Social Marketing

Watch the recording of my most recent live webinar: How Nonprofits Should Adapt Their Social Media Strategy in 2020. The post How Nonprofits Should Adapt Their Social Media Strategy in 2020 appeared first on marketing for the modern nonprofit.

Social Media and Newsletter Ideas for June 2020*

Kivi's Nonprofit Communications Blog

You can use them for social media, blog posts, newsletter articles, and more. You can create a blog post around a quote or simply post one to social media. Nonprofit Writing blogging email newsletter social media

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5 Social Media Video Tips for Nonprofits

J Campbell Social Marketing

Despite the evidence about the impact and effectiveness of social media video, small nonprofits are still skeptical about using it in their communication strategy. . The belief is that a video must be polished, edited, and produced in order to get attention on social media. . People – your donors – use social media apps on their phone to check on issues they care about, find new information, and watch informative and entertaining videos.

How to Learn More about Your Current Social Media Followers

Kivi's Nonprofit Communications Blog

But what about your current social media followers? You don’t get the same kind of data back on a person by person basis from the social media companies. Segmenting to your organic social media followers is also limited. Nonprofit Social Media Target Audience

11 Strategic Ways to Grow Your Nonprofit Social Media Followers This Year

J Campbell Social Marketing

Nonprofits use social media platforms every single day to connect with constituents , raise awareness for causes, and collect donations. However, simply having 1,000 Facebook fans or 200 Twitter followers is not the best indication of social media success. Explore paid social.

How to Measure Nonprofit Social Media Success and Document Results

J Campbell Social Marketing

This is a small excerpt from my book, How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days, out now! . I think it’s fantastic when nonprofits want to measure social media success and document their results.

6 Common Mistakes In Nonprofit Social Media Marketing-And What To Do Instead

J Campbell Social Marketing

Social Media for Social Good Academy 2.0 So I’ll spare you the “why social media is essential to nonprofits” lecture. . 90% of NGOs worldwide regularly use social media to engage their supporters and donors. Social Media for Social Good Academy 2.0

How to Identify and Attract the Right Audience on Social Media for Your Nonprofit

J Campbell Social Marketing

Social Media for Social Good Academy 2.0 This is often the hardest part of social media management and planning for nonprofits – identifying a target audience. . Who are you talking to on social media? Which segments already make up your social media communities?

Social Media and Newsletter Ideas for March 2021

Kivi's Nonprofit Communications Blog

If you need ideas for your newsletter articles or social media posts next month, then this post is for you! You could post a cute animal video on social or send a special email. Social Workers Month.

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#GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success

J Campbell Social Marketing

GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success from Julia Campbell. The post #GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success appeared first on marketing for the modern nonprofit.

How Coronavirus is Changing the Way Nonprofits Think about Their Social Media Strategies

Kivi's Nonprofit Communications Blog

Last week I presented our two-part webinar series on nonprofit social media strategies based on our Be Personal / Be Practical framework. Here are 15 Authentic Moments to Create on Social Media. This year, the top to-do is better matching content to the right social media channel.

Top Comms Channels and Social Media Sites for Nonprofits

Kivi's Nonprofit Communications Blog

The Big Six are email, website/blog, social media, events, PR/media relations, and direct mail. Top Social Media Sites in Order of Importance for Nonprofits.

If I Were Launching a Social Media Strategy from Scratch.

Kivi's Nonprofit Communications Blog

If I were starting from scratch with social media, or revamping a social media strategy, here’s what I would focus on in Facebook, Instagram, Twitter, and YouTube. If you were starting from scratch with your social channels, with no preconceived notions of doing what you’ve always done, what you would share? The post If I Were Launching a Social Media Strategy from Scratch. Nonprofit Social Media

What You Can Do About “The Social Dilemma”

Public Sector Marketing 2.0

Don’t worry, you’ll likely get your 96 minutes back in the form of saved time by not checking your social feed for the rest of the night. That’s a human problem that existed long before social media. You can set a hard stop for all social media past a certain time.

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15 Authentic Moments to Create on Social Media

Kivi's Nonprofit Communications Blog

Successful social media strategies demand authenticity. The post 15 Authentic Moments to Create on Social Media appeared first on Kivi's Nonprofit Communications Blog. Nonprofit Social Media Facebook Live InstagramBut what does that actually look like when you are juggling a million different tasks, trying your best to stay strategic, and work in a boring office environment that’s not exactly photogenic?

Social Media Housekeeping

Fundraising 123

Think about social media as a way to open the doors of your organization to new guests and friends. But unlike hosting guests at you home for an hour or two, social media is open to guests 24/7. Because of the constant accessibility of social media, keeping profiles tidy all the time is a must. Always include a short description about your organization and a link back to your website in your social media profiles’ “about” section. Social Networking Quick Tips

Social Media and Newsletter Ideas for December 2020

Kivi's Nonprofit Communications Blog

Stumped for what you can tweet in December or say in your email newsletter? We have you covered! These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts.

9 Ways to Celebrate February 29 and the Leap Year On Social Media

J Campbell Social Marketing

All of these characteristics add up to the perfect storm on social media! How can you celebrate February 29th and the Leap Year overall on social media? ” on your social networks. Social Media 2020 leap year social media fun

8 Irresistible Benefits of Nonprofit Social Media Storytelling

J Campbell Social Marketing

There are a myriad of benefits that can be gained through a strategic online foray into nonprofit social media storytelling – benefits that will resonate throughout the entire organization, from donors to clients to staff. Social media values stories, told in visual and emotional ways.

Creating Faster, More Relevant Content on Social Media

Kivi's Nonprofit Communications Blog

I just finished Part 2 of our webinar series on Social Media Strategies for Nonprofits that Won’t Waste Your Time. Nonprofits have things they need to talk about but only have a limited amount of time to put into social media, thus we need to talk about social media content creation in a very practical way. It’s very akin to being a thought leader but with some elements that are special to social media. Nonprofit Social Media