#Social Networking: Netflix Losing Control of Social-Network Goodwill

Non Profit Marketing 360

The draw of the story about the media-streaming service raising its rates by over 60% earlier this week (a raise that will not have an impact on current subscribers until the fall) is how Netflix’s subscribers jumped all over the service via their social networks and Facebook.

The psychology of social networking

Nonprofit Marketing Blog

He has a great Pinterest board of social media infographics here. To follow on to yesterday’s post, here is an infographic via Scott Dunlap of PayPal. This is one of my favorite recent ones. Having trouble viewing it? See it here

Learn from AARP’s Social Networking Strategy

The Agitator

But perhaps most striking is the growth in use of social networking sites by this group, with 34% of online seniors now using. AARP has also worked to ensure that customer service is offered via its social channels … not simply using them to push out information. Obviously AARP is not short on resources to test alternatives and figure out the best approaches to using social media with its senior constituency.

Friday fun: Find your social networking personality

Nonprofit Marketing Blog

This is a fun Friday flowchart to determine your social networking personality via Mashable. The beauty of social media is you can vociferously counter that assertion right now, in comments.

Which social network to use, when

Nonprofit Marketing Blog

Here’s a nifty infographic with some ideas, courtesy of Mashable. View the original here ). Handy for nonprofit marketing, online engagement and time management

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Demographics of Social Network Site Users - 2013

Social Marketing and Social Change

The rise in the use of social network sites (SNS) among internet users over the past 7 years has been dramatic. Social network sites: Definition, history and scholarship. The demographics of social media users – 2012. Audience Research Social Media

Data on the Safety of Health Social Network Sites

Social Marketing and Social Change

Everyone has an opinion about the veracity, safety and privacy of health information on social network sites (SNS); now we have some data. eHealth Health Care Social Media

#SOCIALNETWORKS: StumbleUpon An Early & Still Independent Social Network Web Searcher

Non Profit Marketing 360

Creating social networks before anyone knew what they were. Like any network of peers, colleagues, browsers… you tend to get out what you put in. All of this is social, of course, so you can establish a presence on SU via your Twitter, Facebook, Google+… accounts.

Email: the original social network

Nonprofit Marketing Blog

There was a great post in ClickZ this week that points out that email is “social.&# The post was a reaction to all the debate about email vs. social networking. Done right, email is just as personal, conversational and bond-building as social networking. In fact, as the article points out, you could say that email was the original social network: Philosophically, there is no difference.

Dabblers vs. diehards: How engaged are visitors from social networks?

Nonprofit Marketing Blog

If you’re using social media as a key strategy to drive traffic to your site, this analysis from Outbrain (via eMarketer) is a dose of needed perspective. eMarketer speculates this makes the media overestimate the attention that social media attracts to websites!

The current state of social networks

Nonprofit Marketing Blog

From Mashable , a wonderful bird’s eye infographic of social media

Membership 2.0: A Socially Networked Museum Membership

Fundraising 123

Membership organizations looking for ways to entice constituents who have demonstrated an interest in their organization but haven't made the commitment to join are sure to find inspiration from the Brooklyn Museum , which recently launched a socially networked museum membership called 1stfans. William Cary: 1stfans is the first socially networked museum membership. Tags: Case Studies & White Papers Fundraising Social Networking

Facebook’s Latest News Feed Changes: What Nonprofits Can Do

Kivi's Nonprofit Communications Blog

This one actually may make a big difference in how nonprofits use the networking site though. Start a Social Media Ambassador Program. Nonprofit Communications Social NetworkingAnother week, another change to Facebook. (

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Most Important Social Media Sites to Nonprofits in 2015

Kivi's Nonprofit Communications Blog

We asked you to put eight social networks in “order of importance to your nonprofit’s communications strategy in 2015.” While Facebook is still in the lead, other social networks are gaining ground. Nonprofit Communications Social Networking Trends

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6 Advanced Twitter Features for Nonprofits

Kivi's Nonprofit Communications Blog

If you or your nonprofit are one of them, explore these little known Twitter features that might make the social network more useful for you and your followers. Nonprofit Communications Social NetworkingAs of August 2016, Twitter has 313 million monthly active users.

How to Use Hashtags to Promote Your Cause

Kivi's Nonprofit Communications Blog

Harness the power of hashtags to promote your organization on social media with How to Use Hashtags to Promote Your Cause. Social NetworkingAt only four pages, you’ll quickly be on your way to successfully using hashtags.

Everything You Need to Know About Hashtags

Kivi's Nonprofit Communications Blog

This list shows you the most popular daily hashtags you can use on your social networks to increase your presence and engagement. Social NetworkingYou probably know that hashtags are words or phrases with the hash symbol (#) in front of them.

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Best Facebook Groups for Nonprofits

Kivi's Nonprofit Communications Blog

Social NetworkingJust about every day, I talk to a nonprofit staff person who thinks she is alone with the challenge or drama or weird situation she is in at work. And 95% of the time, I assure her I’ve heard it before.

Time Saving Tips for Email Newsletters and Facebook

Kivi's Nonprofit Communications Blog

E-Newsletters Nonprofit Communications nptech Professional Development Publication Management Social Networking timeWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.

Hashtags for Every Day of the Week (Nonprofit Edition)

Kivi's Nonprofit Communications Blog

Nonprofit Communications nptech Social Networking TrendsLooking for an easy content idea for Instagram and Twitter? Try a day-of-the-week post with one of these hashtags. Some of them, like #ThrowbackThursday and #InspirationMonday, can even be used on Facebook.

Want People to Share Your Story? Stop Making It So Hard! Do This Instead.

Kivi's Nonprofit Communications Blog

If you want me to share your story on social, then make it super easy for me! Size the images properly for each network (Facebook and Twitter are a must…everything else is TBD based on your audience). Use your own hashtag on the image and in the social share text.

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Are Shorter Facebook Posts Better? NPR Analyzes 3,000 Posts to Find Out

Kivi's Nonprofit Communications Blog

NPR’s analysis matches up with Buffer and SumAll’s 2014 study on the optimal length for social media updates. Content Marketing Measuring Success Nonprofit Communications Social Networking Trends

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Using Hashtags to Promote Your Cause [Free Download]

Kivi's Nonprofit Communications Blog

Our social media and online campaigns adviser, Kerri Karvetski, has been killing it lately when it comes to hashtag training. You can download this paper for free on our Advice and Tips for Nonprofits on Social Media page on our website.

NONPROFITS: 15 Instagram Tips, Tricks and Features You Don’t Want to Miss

Kivi's Nonprofit Communications Blog

The photo social network Instagram is on its way to 1 billion users, alongside Facebook and WhatsApp. Nonprofit Communications Social Networking“You don’t take a photograph. You ask quietly to borrow it.” — Unknown. Photo by Priscilla Du Preez on Unsplash.

5 Easy Hashtags Hacks for Nonprofit Marketers

Kivi's Nonprofit Communications Blog

Nonprofit Communications nptech Social Networking I’ve been writing here a lot about hashtags lately….with with good reason.

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Use the Power of Pokémon Go for Good (and Have Some Fun)

Kivi's Nonprofit Communications Blog

Creative Ideas Nonprofit Communications Social NetworkingThis weekend my Facebook news feed was an extreme mixture of horrible news and people playing Pokémon Go.

5 Super Solid Ways To Engage Your Supporters Online (PLUS 28 Affordable Tools to Help You Do It)

Kivi's Nonprofit Communications Blog

NOTE: Mind the rules, the laws governing giveaways and the promotional guidelines for each social network. Advocacy Nonprofit Communications nptech Online Tools Social NetworkingAre you out of ideas for engaging supporters online?

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BOOKMARK THIS: Big List of Twitter Chats for Nonprofits (Chat Tools, Too!)

Kivi's Nonprofit Communications Blog

Socentchat | Wednesdays @ 1pm ET (social entrepreneurship). smchat | Wednesdays @ 1pm ET (social media). sschat | Mondays @ 7pm ET (social studies). chsocm | Tuesdays @ 9pm EST (church social media). Guest Bloggers Nonprofit Communications nptech Social Networking

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WHERE ARE MY PEOPLE? 6 Tools and Techniques for Finding Friends and Influencers on Facebook & Twitter

Kivi's Nonprofit Communications Blog

How to Find Your Audience on Social Networks. Let’s face it – not all followers on social networks are the same. Some are more influential than others, on social and in real life. Nonprofit Communications Online Tools Social Networking list building

Does Social Media Really Motivate Supporters? New Report

Kivi's Nonprofit Communications Blog

Market Research Nonprofit Communications Social Networking TrendsWe've Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We've Moved! Update your Reader Now.

Should You Sync Your Facebook and Twitter Updates?

Kivi's Nonprofit Communications Blog

Nonprofit Communications nptech Publication Management Social Networking Writing for the Web We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved!

50+ Nonprofit Instagram Accounts You Should Follow Right Now

Kivi's Nonprofit Communications Blog

Nonprofit Communications Photography Social Networking Looking for some good examples of nonprofits on Instagram? Grab your phone and get inspired. ANIMAL RIGHTS. Talia looks like she’s ready for her woolcut next month. That’s the real start of spring!

REPORT: Facebook Levels Off While Instagram Rises

Kivi's Nonprofit Communications Blog

According to the latest research from Pew Research Center , more Americans are branching out from Facebook to try second and third social networks. Percentage of Online Adults Who Use Social Media Sites | Create infographics. Image source: https://flic.kr/p/7CdtRG. p/7CdtRG.

5 Tips to Maximize Your Nonprofit's Presence on LinkedIn

Fundraising 123

LinkedIn has grown into one of the most popular social media sites for individuals to make connections and build their networks. Make a company page for your nonprofit like Network for Good had done on LinkedIn. Social Networking 101: Getting Started

How Often Should We Email, Mail, Post.

Kivi's Nonprofit Communications Blog

Social Networking TrendsWe get questions all the time about the frequency with which nonprofits should be communicating.

Creating Your Nonprofit’s Version of the #IceBucketChallenge

Kivi's Nonprofit Communications Blog

See The Difference Between ALS and Ferguson is That One Ill Can Be Cured for an interesting perspective on how both played out on social media.) Why The #IceBucketChallenge Works from Network for Good. My take on the ALS #IceBucketChallenge from Social Brite.

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Social Media Takeovers: 6 Nonprofits That Gave It Up for Good (PLUS: 6 Tips for Getting it Right)

Kivi's Nonprofit Communications Blog

It’s called a social media takeover, and it’s been used by big brands and a variety of nonprofits with some fairly impressive results – such as big boosts in followers and engagement. Here are 6 tips for executing a social media takeover of your own. Broaden your network.

Recent Facebook Algorithm Changes and What They Mean for Nonprofits

Kivi's Nonprofit Communications Blog

How much of an impact these changes will have on your content being seen will depend on your current content strategy, how shareable it is, and the degree to which it taps into your supporters’ sense of social self. Well, Facebook is a social, public platform. Drew Bernard.

SHOW US YOUR LISTS! 8 Ideas for Nonprofit Twitter Lists 

Kivi's Nonprofit Communications Blog

Nonprofit Communications Social NetworkingEvery time I teach a Twitter class, I’m surprised at how many seasoned Twitter users DON’T use lists. A Twitter list is a curated group of Twitter users. It is an incredibly useful feature that makes Twitter much more manageable.

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The JianGate Twitter Universe Visualized

Public Sector Marketing 2.0

Again, I admit that I am usually the first to criticize others for jumping to conclusions way too early on social media (before any facts are known), and yet here I was, doing just that, fervently defending the “innocent until proven guilty” principle.