INDUSTRY INSIGHTS YOUR PEERS ARE READING
What an incredibly volatile year it has been for social media platforms – and February isn’t even over yet. Perhaps the biggest announcement involving social media platforms thus far this year came on Friday, with the now infamous Russia indictments. MORE
I have rarely done this, but in this case I felt it was necessary given another rising trend occurring these days, social media vigilantism , which I will discuss in a moment. the perpetrator and the social mob). MORE
Which social media trends do nonprofits need to understand and be aware of? In this infographic, Filmora lays out 9 of the top social media trends. The post 9 Social Media Trends That Will Shape Marketing In 2018 appeared first on JCSM. MORE
From PEW Research PEW Research has come out with a new study that shows refinement of the data coming through about how news is distributed via social media. While Facebook remains a place that a lot of people pick up news from, the new data shows that those people don''t look at that news in an in-depth way, so if you''re wanting to get people more involved with the news you have to share, news Pew Research Center Small nonprofit social media MORE
Are you sick of trying to persuade social media naysayers that the tools can actually accomplish some good in the world? The infographic lists examples of social media campaigns for charity that “went viral”: Random Acts. MORE
A while back I wrote a post clarifying the meaning of the word “marketing ” and corresponding terms such as social marketing, social media marketing, and social media engagement. The key problem I see now is people using the broad term “social media” when in fact they mean either “social media tools” or “social media engagement’ Rarely do they mean both. MORE
How are you rocking social media in just 30 minutes a day? That will go much farther than blind social sharing of content. Social Technology beth kanter information diet media literacy What’s your best tip? MORE
Social media hasn’t worked so well for many nonprofits – but that may be because those nonprofits still don’t grasp the First Law of Social Media: It’s Not About YOU. Nonprofit engagement Facebook Seattle Public Library Social Media MORE
There is a misconception that the work of social media is easy – simple posting and tweeting. created a great infographic depicting how much time organizations invest in social media management. He examined a typical social media workflow in a 40 hour work week. MORE
Nonprofits small and large dived into social media last year, and some found huge success – but many did not get the results that they expected. I hear these social media laments all the time from nonprofits: “Social media algorithms have killed our engagement this year.”. “It’s MORE
Think about social media as a way to open the doors of your organization to new guests and friends. But unlike hosting guests at you home for an hour or two, social media is open to guests 24/7. Because of the constant accessibility of social media, keeping profiles tidy all the time is a must. Always include a short description about your organization and a link back to your website in your social media profiles’ “about” section. MORE
How can social media support prevention and wellness? 16, SocialButterfly will host the HealthCare Social Media Review , the peer reviewed blog carnival for everyone interested in health care social media. MORE
Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. Do you tell the same story across all social media platforms? So which social media platforms should you use? MORE
The post Telling Your Nonprofit Story With Social Media appeared first on JCSM. Nonprofits Social Media Storytelling digital tools Nonprofit Net nonprofit social media nonprofit story presentation slideshare MORE
This is also the policy that informs authorized users as to what constitutes “acceptable behaviour” in both their personal and professional use of social media. MORE
But we wanted to dive a little deeper into the social media aspect of nonprofit campaigns, so we called on Ritu Sharma, social media expert and CEO of Social Media for Nonprofits , for some advice on mistakes to avoid during your next nonprofit campaign. MORE
Have you ever wondered which nonprofit organizations, causes and issues get the most engagement and exposure on social media? The post Which Nonprofit Causes Rule Social Media? appeared first on J Campbell Social Marketing. MORE
It’s changed dramatically, along with the balance of the social media landscape as one-time favorites shift form and new channels burst onto the scene. There’s little doubt that social media should be a part of your communications mix, but what should you be using it for, and how? MORE
Think because your organization caters to seniors, you don’t need social media? One of my biggest tasks is increasing awareness of our beautiful community and all it offers, and one of the ways I seek to do this is through using social media. MORE
This edition of the Health Care Social Media (HCSM) Review explores recent discussions and research on how social media collides with health promotion, prevention and wellness efforts. Social media and all its relatives – is that digital health? MORE
Once the story started receiving national attention, social media channels were all a-buzz. What can this grassroots-turned-national social media campaign teach nonprofits about using social media and inspiring passion in supporters? MORE
Why not resolve to improve your social media efforts? Planning is vital to success with social media, and thinking ahead can ensure the best return for your efforts regardless of the channel you’re using. Create a Social Media Policy. MORE
We recently sat down with Becka Wall, a Social Media Strategist at Individual Project and former Assistant Director of Digital Content Strategy at NARAL Pro-Choice America, to talk about the basics of running social media for an organization or campaign. MORE
Social media in and of itself is not a strategy (gasp). Harvard Business Review recently published an article titled “ Separate Social Media From Marketing :” …we need to break out social media and talk about more than marketing and technology. MORE
I recently did some work for a client that involved looking into recent Canadian legal cases dealing with employees that have been either fired or reprimanded for their conduct on social media platforms. MORE
Giving Common Webinar: 10 Steps to a Successful Nonprofit Social Media Strategy. Social media success is something that nonprofits are finally beginning to see as a vital piece of the marketing and fundraising puzzle. MORE
NonProfit Tech for Good has excerpted part of their Mobile for Good book on their site to talk about what kind of time social media requires for successful fundraising (read the piece here). investment nonprofit tech for good small NGO Small nonprofit social media time Naturally, the first thing that jumped out at me is that there was no discussion of what a small nonprofit should do, just medium and large nonprofits. MORE
For a social media manager at a nonprofit organization, those phrases may seem incredibly elusive. Since 2010, I have helped nonprofits with their digital marketing strategy, focusing on social media. Be efficient. Keep on task. Remain laser-focused. MORE
Last year, there were a total of 2,399,092 social media engagements on Giving Tuesday – that’s a lot of people using the hashtag! The post 5 Quick Social Media Tips to Create Buzz Before #GivingTuesday appeared first on JCSM. Giving Tuesday is just one week away! MORE
Social media in and of itself is not a strategy (gasp). Harvard Business Review recently published an article titled “ Separate Social Media From Marketing :” …we need to break out social media and talk about more than marketing and technology. MORE
I hope that you are in the Boston area on October 19th, because you do not want to miss the Boston Social Media for Nonprofits Conferenc e ! Topic: 11 Steps to a Successful Nonprofit Social Media Strategy. MORE
Creating a vibrant, effective, and workable social media storytelling strategy can be daunting for many nonprofits, especially small and grassroots organizations with little to no staff capacity or tech savvy. 2) Consider What We Know About Social Media. MORE
One of these in particular, is the Public Sector Social Media Conference put on by the reputable Conference Board of Canada. This year, I have been asked to open up the event with a short new talk on the evolution and impact of social media on government organizations based on the last 10 years I have been advising public sector clients on the topic. Event Social Media 2015 conference board Events Government public sector social media training MORE
Nonprofits often ask me – What is the one piece of advice you can give to help us achieve social media success? Not to mention that “social media success” looks different for every organization. Slow and steady wins the social media race. MORE
A flurry of questions came in at the end of today’s webinar on Writing for Social Media, so I’m going to try to quickly answer a bunch of them here. February 16: Social Media Fear Factor: Getting Over What’s Holding You Back. MORE
Between answering emails, making phone calls to supporters, editing the annual appeal letter and coordinating fundraising events, who has time to maintain more than one social media site? Get a free download of the Nonprofit Social Media Calendar template by clicking here. MORE
Here are a few suggestions for starting something good for your social media practice in 2017. For the past few years, some social media expert has pronounced the incoming year as the year of VIDEO. I apologize for the headline (and the macarons). MORE
Digiday, which is one of the places I go for social media wisdom, has a great breakdown of the 7 Deadly Sins of social media that may be committed by commercial brands. The 7 Deadly Sins of Social Media Speaking with multiple voices Paying for. MORE
The pressure to generate social media miracles. Start by reviewing the Pew Foundation’s recent Social Media report ( great summary here ). Follow with these four steps to get the social media monkey off of your back: Get to know your people. Pressure. MORE
Noland Hoshino, Zan McColloch-Lussier and Ash Shepherd teamed up to produce the Social Media Road Map , an all-you-need-but-not more mini-guide to help nonprofits like yours plan, implement and measure your social media engagement. MORE
Here are my slides from tonight’s presentation – Telling Your Story Using Social Media. The post Telling Your Story Using Social Media [Presentation] appeared first on JCSM. MORE
Spring is in the air – hopefully coming soon to Boston – and it’s time to put a fresh coat of paint on those dusty social media accounts! Here are my tips on doing a spring cleaning for your nonprofit social media accounts, focusing on. MORE
Wouldn’t life be easier if you didn’t have to read through pages and pages of blog posts in order to figure what works best on what social networks? It also has a quick reference guide for the Six G’s of Social Media Marketing. Happy Holidays! MORE
Welcome to the first episode of Nonprofit Social Media Nerds , where we discuss and demo social media tools, tech, tips, and tricks. Watch the video to see a live demo of Josh’s must-have mobile apps to create, enhance, edit, and share video on social media: . MORE
Social Media Related Topics EveryAction
AUGUST 20, 2018
We recently sat down with Becka Wall, a Social Media Strategist at Individual Project and former Assistant Director of Digital Content Strategy at NARAL Pro-Choice America, to talk about the basics of running social media for an organization or campaign.
Social Media Bird Brain
OCTOBER 22, 2014
Digiday, which is one of the places I go for social media wisdom, has a great breakdown of the 7 Deadly Sins of social media that may be committed by commercial brands. The 7 Deadly Sins of Social Media Speaking with multiple voices Paying for.
Getting Attention
JANUARY 27, 2015
The pressure to generate social media miracles. Start by reviewing the Pew Foundation’s recent Social Media report ( great summary here ). Follow with these four steps to get the social media monkey off of your back: Get to know your people. Pressure.
J Campbell Social Marketing
JANUARY 8, 2018
Nonprofits small and large dived into social media last year, and some found huge success – but many did not get the results that they expected. I hear these social media laments all the time from nonprofits: “Social media algorithms have killed our engagement this year.”. “It’s
Public Sector Marketing 2.0
OCTOBER 8, 2014
This is also the policy that informs authorized users as to what constitutes “acceptable behaviour” in both their personal and professional use of social media.
J Campbell Social Marketing
NOVEMBER 20, 2018
Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. Do you tell the same story across all social media platforms? So which social media platforms should you use?
SocialButterfly
JANUARY 17, 2013
This edition of the Health Care Social Media (HCSM) Review explores recent discussions and research on how social media collides with health promotion, prevention and wellness efforts. Social media and all its relatives – is that digital health?
J Campbell Social Marketing
SEPTEMBER 22, 2015
I hope that you are in the Boston area on October 19th, because you do not want to miss the Boston Social Media for Nonprofits Conferenc e ! Topic: 11 Steps to a Successful Nonprofit Social Media Strategy.
Social Media Bird Brain
FEBRUARY 25, 2015
NonProfit Tech for Good has excerpted part of their Mobile for Good book on their site to talk about what kind of time social media requires for successful fundraising (read the piece here). investment nonprofit tech for good small NGO Small nonprofit social media time Naturally, the first thing that jumped out at me is that there was no discussion of what a small nonprofit should do, just medium and large nonprofits.
Fundraising 123
JULY 19, 2013
Think about social media as a way to open the doors of your organization to new guests and friends. But unlike hosting guests at you home for an hour or two, social media is open to guests 24/7. Because of the constant accessibility of social media, keeping profiles tidy all the time is a must. Always include a short description about your organization and a link back to your website in your social media profiles’ “about” section.
J Campbell Social Marketing
JANUARY 2, 2014
Are you sick of trying to persuade social media naysayers that the tools can actually accomplish some good in the world? The infographic lists examples of social media campaigns for charity that “went viral”: Random Acts.
Public Sector Marketing 2.0
MARCH 29, 2014
I recently did some work for a client that involved looking into recent Canadian legal cases dealing with employees that have been either fired or reprimanded for their conduct on social media platforms.
J Campbell Social Marketing
MARCH 27, 2018
Spring is in the air – hopefully coming soon to Boston – and it’s time to put a fresh coat of paint on those dusty social media accounts! Here are my tips on doing a spring cleaning for your nonprofit social media accounts, focusing on.
J Campbell Social Marketing
JUNE 5, 2014
Have you ever wondered which nonprofit organizations, causes and issues get the most engagement and exposure on social media? The post Which Nonprofit Causes Rule Social Media? appeared first on J Campbell Social Marketing.
J Campbell Social Marketing
MARCH 17, 2015
Nonprofits often ask me – What is the one piece of advice you can give to help us achieve social media success? Not to mention that “social media success” looks different for every organization. Slow and steady wins the social media race.
Kivi's Nonprofit Communications Blog
DECEMBER 27, 2012
Wouldn’t life be easier if you didn’t have to read through pages and pages of blog posts in order to figure what works best on what social networks? It also has a quick reference guide for the Six G’s of Social Media Marketing. Happy Holidays!
J Campbell Social Marketing
MAY 9, 2018
Creating a vibrant, effective, and workable social media storytelling strategy can be daunting for many nonprofits, especially small and grassroots organizations with little to no staff capacity or tech savvy. 2) Consider What We Know About Social Media.
J Campbell Social Marketing
SEPTEMBER 17, 2018
Welcome to the first episode of Nonprofit Social Media Nerds , where we discuss and demo social media tools, tech, tips, and tricks. Watch the video to see a live demo of Josh’s must-have mobile apps to create, enhance, edit, and share video on social media: .
J Campbell Social Marketing
NOVEMBER 20, 2017
Last year, there were a total of 2,399,092 social media engagements on Giving Tuesday – that’s a lot of people using the hashtag! The post 5 Quick Social Media Tips to Create Buzz Before #GivingTuesday appeared first on JCSM. Giving Tuesday is just one week away!
Getting Attention
OCTOBER 23, 2013
It’s changed dramatically, along with the balance of the social media landscape as one-time favorites shift form and new channels burst onto the scene. There’s little doubt that social media should be a part of your communications mix, but what should you be using it for, and how?
Public Sector Marketing 2.0
MAY 2, 2012
A while back I wrote a post clarifying the meaning of the word “marketing ” and corresponding terms such as social marketing, social media marketing, and social media engagement. The key problem I see now is people using the broad term “social media” when in fact they mean either “social media tools” or “social media engagement’ Rarely do they mean both.
Social Media Bird Brain
SEPTEMBER 24, 2014
From PEW Research PEW Research has come out with a new study that shows refinement of the data coming through about how news is distributed via social media. While Facebook remains a place that a lot of people pick up news from, the new data shows that those people don''t look at that news in an in-depth way, so if you''re wanting to get people more involved with the news you have to share, news Pew Research Center Small nonprofit social media
Getting Attention
JUNE 27, 2012
Noland Hoshino, Zan McColloch-Lussier and Ash Shepherd teamed up to produce the Social Media Road Map , an all-you-need-but-not more mini-guide to help nonprofits like yours plan, implement and measure your social media engagement.
J Campbell Social Marketing
NOVEMBER 30, 2017
Which social media trends do nonprofits need to understand and be aware of? In this infographic, Filmora lays out 9 of the top social media trends. The post 9 Social Media Trends That Will Shape Marketing In 2018 appeared first on JCSM.
J Campbell Social Marketing
JULY 31, 2014
Once the story started receiving national attention, social media channels were all a-buzz. What can this grassroots-turned-national social media campaign teach nonprofits about using social media and inspiring passion in supporters?
Kivi's Nonprofit Communications Blog
JANUARY 3, 2017
Here are a few suggestions for starting something good for your social media practice in 2017. For the past few years, some social media expert has pronounced the incoming year as the year of VIDEO. I apologize for the headline (and the macarons).
Kivi's Nonprofit Communications Blog
JANUARY 20, 2011
A flurry of questions came in at the end of today’s webinar on Writing for Social Media, so I’m going to try to quickly answer a bunch of them here. February 16: Social Media Fear Factor: Getting Over What’s Holding You Back.
Public Sector Marketing 2.0
MAY 19, 2015
I have rarely done this, but in this case I felt it was necessary given another rising trend occurring these days, social media vigilantism , which I will discuss in a moment. the perpetrator and the social mob).
Getting Attention
JANUARY 25, 2012
Why not resolve to improve your social media efforts? Planning is vital to success with social media, and thinking ahead can ensure the best return for your efforts regardless of the channel you’re using. Create a Social Media Policy.
J Campbell Social Marketing
MARCH 10, 2015
The post Telling Your Nonprofit Story With Social Media appeared first on JCSM. Nonprofits Social Media Storytelling digital tools Nonprofit Net nonprofit social media nonprofit story presentation slideshare
J Campbell Social Marketing
APRIL 15, 2014
For a social media manager at a nonprofit organization, those phrases may seem incredibly elusive. Since 2010, I have helped nonprofits with their digital marketing strategy, focusing on social media. Be efficient. Keep on task. Remain laser-focused.
Non Profit Marketing 360
JANUARY 9, 2013
Social media hasn’t worked so well for many nonprofits – but that may be because those nonprofits still don’t grasp the First Law of Social Media: It’s Not About YOU. Nonprofit engagement Facebook Seattle Public Library Social Media
J Campbell Social Marketing
APRIL 24, 2014
There is a misconception that the work of social media is easy – simple posting and tweeting. created a great infographic depicting how much time organizations invest in social media management. He examined a typical social media workflow in a 40 hour work week.
J Campbell Social Marketing
FEBRUARY 19, 2018
What an incredibly volatile year it has been for social media platforms – and February isn’t even over yet. Perhaps the biggest announcement involving social media platforms thus far this year came on Friday, with the now infamous Russia indictments.
J Campbell Social Marketing
OCTOBER 23, 2017
Between answering emails, making phone calls to supporters, editing the annual appeal letter and coordinating fundraising events, who has time to maintain more than one social media site? Get a free download of the Nonprofit Social Media Calendar template by clicking here.
SocialButterfly
JANUARY 8, 2013
How can social media support prevention and wellness? 16, SocialButterfly will host the HealthCare Social Media Review , the peer reviewed blog carnival for everyone interested in health care social media.
J Campbell Social Marketing
NOVEMBER 3, 2016
Giving Common Webinar: 10 Steps to a Successful Nonprofit Social Media Strategy. Social media success is something that nonprofits are finally beginning to see as a vital piece of the marketing and fundraising puzzle.
Public Sector Marketing 2.0
OCTOBER 15, 2015
One of these in particular, is the Public Sector Social Media Conference put on by the reputable Conference Board of Canada. This year, I have been asked to open up the event with a short new talk on the evolution and impact of social media on government organizations based on the last 10 years I have been advising public sector clients on the topic. Event Social Media 2015 conference board Events Government public sector social media training
EveryAction
JUNE 17, 2015
But we wanted to dive a little deeper into the social media aspect of nonprofit campaigns, so we called on Ritu Sharma, social media expert and CEO of Social Media for Nonprofits , for some advice on mistakes to avoid during your next nonprofit campaign.
SocialButterfly
MAY 29, 2013
How are you rocking social media in just 30 minutes a day? That will go much farther than blind social sharing of content. Social Technology beth kanter information diet media literacy What’s your best tip?
Kivi's Nonprofit Communications Blog
NOVEMBER 10, 2011
Think because your organization caters to seniors, you don’t need social media? One of my biggest tasks is increasing awareness of our beautiful community and all it offers, and one of the ways I seek to do this is through using social media.
SocialButterfly
NOVEMBER 20, 2011
Social media in and of itself is not a strategy (gasp). Harvard Business Review recently published an article titled “ Separate Social Media From Marketing :” …we need to break out social media and talk about more than marketing and technology.
SocialButterfly
NOVEMBER 20, 2011
Social media in and of itself is not a strategy (gasp). Harvard Business Review recently published an article titled “ Separate Social Media From Marketing :” …we need to break out social media and talk about more than marketing and technology.
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