INDUSTRY INSIGHTS YOUR PEERS ARE READING
NTEN is redesigning its Web site, and it's calling far and wide for its network (members and non-members alike) to participate in the process. And Web site design is so complex (look at how many folks it keeps in business) that soliciting input on your site design is even more important than it is for most other communications channels. P.S. Read this guide to shaping your org's Web site to generate the actions you need. MORE
More than 800 nonprofits have completed our 2015 Nonprofit Communications Trends Report Survey (please take it now if you are not one of those 800+). Here’s some preliminary data. MORE
The other day I had an opportunity to chat with the team at Care International in London who have recently completed what I believe is the first ‘Kiva-alike’ microfinance-based fundraising site to be launched (I’ve certainly been surprised not to have heard about others before now). MORE
Everyone has an opinion about the veracity, safety and privacy of health information on social network sites (SNS); now we have some data. Seven of the sites were hosted by for-profit entities and 3 belonged to professional organizations. MORE
As reported by Melinda Krueger on ClickZ Marketing News , here’s the first item I’ve seen regarding his insights on the usability of mobile sites. Apps have the advantage over mobile sites because they’re faster and incorporate features like location, which improve the user experience. Most web folks regard Jakob Nielsen as the guru of website usability and human-computer interaction. MORE
Nonprofit Design Nonprofit Web colorado nonprofit association design navigation nonprofit association state site usability web web designAs part of our work to redesign the website of the Colorado Nonprofit Association, we surveyed the websites of every other state nonprofit association across the country. Want to know where the best association websites are? You might be surprised to see that the most populous states aren’t necessarily those who lead the field in our [.]. MORE
Web usability guru Nielsen's latest Alertbox post emphasizes the imperative of press area usability for journalists, finding that plenty of the Web sites reviewed don't provide adequate info for media (traditional or "citizen journalists"). MORE
All from the largest, most comprehensive cause marketing site in the blogosphere. Kind Readers: Now you can join hundreds of others in the Cause Marketing Newsgroup and get all the thought-provoking insight, the top-flight analysis, and the bleeding-edge cause marketing ideas delivered right to your email box every business day. It couldn’t be easier to subscribe. Simply send me your name and your email address to aldenkeene at gmail dot com. MORE
Over the past few weeks, I have been gathering interesting articles and new sites to share, so while I am away, here are some interesting reads and to do's: My new "MUST READ EVERY DAY" is Mobile Marketer's daily email with articles about what people are doing with mobile. You can sign up right on their site. You upload your video and it gets distributed to multiple video sites across the web. MORE
The rise in the use of social network sites (SNS) among internet users over the past 7 years has been dramatic. The popularity of SNS sites seems to be plateauing, and even declining slightly, among all age groups. Social network sites: Definition, history and scholarship. MORE
For example, for returning site visitors, creating different templates that appeal to different audience groups. The most fascinating new idea I heard was site "morphing." The example the story gave is of someone on a site that sells all kinds of electronics. MORE
What worked here was: Relevance : The protesters made their case on site, right in front of a restaurant serving foie gras. Any examples of on-site advocacy to share? I was vacationing last week, doing some winter unwinding in warmer climes. In that relaxed state, it was particularly startling to walk by this graphic banner outlining the foie gras production process. MORE
CollegeSpring gives low-income Bay Area and Los Angeles students the support they need to succeed on the SAT and in college admissions, because they believe that all students deserve the opportunity to access higher education. Mission Minded helped CollegeSpring design a new website in order to increase usability and encourage more students, tutors, and educators [.]. Blog Nonprofit Communications Nonprofit Copywriting Nonprofit Design Nonprofit Messaging Nonprofit Web MORE
It is a common step, in the grant application process, especially when the amount requested is a large amount, is for the potential grant donor to request to visit the applicant nonprofit's office or the site where the proposed program (that the grant is requested for) does or will occur. In other words, whether we get any one, all three, or none of the grants that we applied for hinges on this one site visit and meeting. MORE
Here's a new web site from a colleague of mine, Nancy Neal of Augment Direct (augmentdirect.com). There are, of course, sections about her consulting and coaching services, but also check out the free resources. Nancy has a monthly e-newsletter, Building Relationships , a long (and growing) list of links, and an excellent download (pdf), Principled Fundraising 101. The download is the first course in what she promises will be the "College of Fundraising Knowledge." MORE
What are the seven words that will make your Web site worth viewing? What Web Site Design Is Really About The other day I was listening to a local all-news radio station. Your Web site just might have the same problem. Web site owners have been told that visitors won't wait for anything, that they are impatient, and you've got to get to the point fast, make the pitch, and close the deal. Tags: Best Practices Web Site 101 Seven. A number like any other. MORE
But it is certainly the best project crowdfunding site that I’ve seen from a medical research charity and it does provide a level of transparency, through project-specific funding, that most other charities still shy away from. MORE
But it is certainly the best project crowdfunding site that I’ve seen from a medical research charity and it does provide a level of transparency, through project-specific funding, that most other charities still shy away from. MORE
If you think only expensive Web sites or blogs can offer interactive experiences—meet JS-Kit. Comments - Adds a full-featured commenting engine to your web site; discover what pages on your website stir most interest. JS-Kit is an easy way to add interactivity to your site and engage your visitors. It’s a perfect way for nonprofits to dip their toes in the social media stream without drowning. MORE
I wanted to share a great example of how one organization - the World Society for the Protection of Animals - is handling that challenge with its Animal Protector Site. He designed the site.). MORE
The most common element of peer to peer event and fundraising sites is the home page thermometer displaying the fundraising goal of the event and the amount of money raised to date. This metric is so common and perhaps even. MORE
I went to the Web site but saw only an incomplete calendar of events for the next week (there are lots of concerts, tours, child projects there). Ensure your Web site and e-news (and despite the challenges of getting attention via email, you gotta have one) are tight, focused, timely and working for your organization.before you even stick a toe into social media waters. NOTE: Here are some brief guides to strengthening your Web site and e-news. MORE
Fascinating article by Randy from SEOMoz about how Google potentially caps the # of URLs it will index from your site. This is particularly a problem for my team at EWG for a few reasons: This organization has been online since the beginning of the Internet, and old reports are still live online. Walking staff through which pages should be live and which could be retired can be a time consuming process. MORE
Did you know that you can request other Facebook users to untag you and/or delete contact on their sites that refer to you? The post #HOWTO: Tweak Your Organization’s Facebook Site For Graph Search appeared first on Nonprofit Marketing 360. MORE
A little over a year ago I blogged about a Reverend in England who gave 90 parishioners £10 each with the request that they do something with it to increase the donation within six months. I've thought about that story often in the year or so since then, and find I am still inspired by it. This morning I have launched a website dedicated to spreading the word that fundraising doesn't always have to to be difficult or expensive. MORE
Here are some key findings: 36% of social networking site (SNS) users say the sites are “very important” or “somewhat important” to them in keeping up with political news. 26% of SNS users say the sites are “very important” or “somewhat important” to them in recruiting people to get involved in political issues that matter to them. 25% of SNS users say the sites are “very important” or “somewhat important” to them for debating or discussing political issues with others. MORE
Today, just as Barack was being sworn in, the new White House Web Site was launched. Being a Canadian, I can’t think of ever being so interested in and passionate about U.S politics as in the last 4 years; Clearly I’m not alone. MORE
Frank Barry had a wonderful post last week over at Mashable on seven group buying sites using daily deals to give back. But all daily deal sites are not ideal for your cause marketing business plan. Goodtwo is like the sites I and many others use for our email newsletters (e.g. MORE
Crowdfunding websites that let you contribute to specific projects are nothing new, but anewwarrior.greenpeace.org launched by Greenpeace to generate funds for their new Rainbow Warrior has lifted the bar to a new level in terms of on-site experience. MORE
So, I decided to launch a new site focusing on those topics, and to branch out beyond freelance writers. The new site is called GetNonprofitClients.com and it includes a weekly e-newsletter on Mondays and a blog post on Wednesdays or Thursdays. MORE
Dear Nancy, I am a member of a small non-profit organization for the deaf, and we're now embarking on building our first-ever Web site. Your challenge is avoiding a static, unchanging, old-fashioned site for your organization when there are these significant limitations on your time, effort, and/or expertise generally required to create and maintain a dynamic site. In fact, anyone who can use Microsoft Word can create and run a web site. MORE
Today, I heard that fundamentally there are three main purposes of a Web site: 1) informational , 2) transactional and 3) community-based. An Informational Web site is one that is primarily a resource. For example, these Web sites have focused: Wikipedia–Informational. MORE
Tomorrow I’m presenting a brand new webinar on How to Integrate Your Website, Email Newsletter, and Social Media Sites. It was the #1 requested topic in last fall’s survey of what you wanted to see on the weekly webinar series schedule. MORE
A few days ago, my most devoted reader (someone I also like to call "mom") sent me a link to a really neat site: the Giving Forum from the Forum of Regional Associations of Grantmakers (whew, that was long to type, I wonder if they call themselves FRAG?). MORE
The site is the core of the NetSquared community so its effectiveness is vital to the success of the organization. NetSquared has excelled in engaging site users in shaping its redesign, a powerful strategy to ensure your site works for your base and reinforces their loyalty. The team: Solicited input on site improvements via an online voting form. Creates redesign mockups, one site section at at time -- and inviting the community back into the conversation. MORE
I just Googled “ How social should personal media be? &# to find an image on my site. I moused over my post and *pop* – there was the image of my site. Is Google keeping people off your site? Is this keeping people off your site? Have you seen this? MORE
” Others, are mobile site ambassadors while others say “it depends” and some have yet to decide (or scarily, even discuss!). Responsive Design vs. a Mobile Site. Image Courtesy of Smashing Magazine. MORE
If your organization still does not have a web presence, and you still believe you don't have the money or the time to invest in getting a web site, you have no more excuses. OrgSites.com is offering a free, template-driven web site to all nonprofit organizations. I do think that these sites can be very good for small, local organizations like PTA's or small church groups. Tags: nonprofit , free web sites , orgsites.com , online MORE
NTEN is redesigning its Web site, and it's calling far and wide for its network (members and non-members alike) to participate in the process. And Web site design is so complex (look at how many folks it keeps in business) that soliciting input on your site design is even more important than it is for most other communications channels. P.S. Read this guide to shaping your org's Web site to generate the actions you need. MORE
Here are some key findings: 36% of social networking site (SNS) users say the sites are “very important” or “somewhat important” to them in keeping up with political news. 26% of SNS users say the sites are “very important” or “somewhat important” to them in recruiting people to get involved in political issues that matter to them. 25% of SNS users say the sites are “very important” or “somewhat important” to them for debating or discussing political issues with others. MORE
This has been a crazy week, so little time to blog, but I did want to share some interesting stories/sites I've seen lately and have been thinking about: Buzzing4Change -"Buzzing for Change is a one-day student-run charity extravaganza starting up at colleges and universities around the country. Also, very interesting site format. MORE
that is the first thing search engines scour for the keywords that make your site visible on those engines. With an afternoon of work, you could dramatically improve the ranking of your nonprofit’s site. SEO success starts here. MORE
If your nonprofit or your charity has any online presence at all, you want readers to engage your content, click through the link(s), visit the site, and get involved with money and/or time. MORE
Sites Related Topics Kivi's Nonprofit Communications Blog
AUGUST 7, 2014
So, I decided to launch a new site focusing on those topics, and to branch out beyond freelance writers. The new site is called GetNonprofitClients.com and it includes a weekly e-newsletter on Mondays and a blog post on Wednesdays or Thursdays.
Kivi's Nonprofit Communications Blog
NOVEMBER 18, 2014
More than 800 nonprofits have completed our 2015 Nonprofit Communications Trends Report Survey (please take it now if you are not one of those 800+). Here’s some preliminary data.
Non Profit Marketing 360
FEBRUARY 15, 2013
Did you know that you can request other Facebook users to untag you and/or delete contact on their sites that refer to you? The post #HOWTO: Tweak Your Organization’s Facebook Site For Graph Search appeared first on Nonprofit Marketing 360.
GenerationYGive
JUNE 9, 2009
Over the past few weeks, I have been gathering interesting articles and new sites to share, so while I am away, here are some interesting reads and to do's: My new "MUST READ EVERY DAY" is Mobile Marketer's daily email with articles about what people are doing with mobile. You can sign up right on their site. You upload your video and it gets distributed to multiple video sites across the web.
SocialButterfly
NOVEMBER 3, 2009
Today, I heard that fundamentally there are three main purposes of a Web site: 1) informational , 2) transactional and 3) community-based. An Informational Web site is one that is primarily a resource. For example, these Web sites have focused: Wikipedia–Informational.
Non Profit Marketing 360
AUGUST 31, 2012
that is the first thing search engines scour for the keywords that make your site visible on those engines. With an afternoon of work, you could dramatically improve the ranking of your nonprofit’s site. SEO success starts here.
Kivi's Nonprofit Communications Blog
JANUARY 26, 2010
Tomorrow I’m presenting a brand new webinar on How to Integrate Your Website, Email Newsletter, and Social Media Sites. It was the #1 requested topic in last fall’s survey of what you wanted to see on the weekly webinar series schedule.
SocialButterfly
SEPTEMBER 13, 2012
” Others, are mobile site ambassadors while others say “it depends” and some have yet to decide (or scarily, even discuss!). Responsive Design vs. a Mobile Site. Image Courtesy of Smashing Magazine.
GenerationYGive
DECEMBER 5, 2008
For example, for returning site visitors, creating different templates that appeal to different audience groups. The most fascinating new idea I heard was site "morphing." The example the story gave is of someone on a site that sells all kinds of electronics.
Blue Sky Collaborative
JUNE 5, 2015
The most common element of peer to peer event and fundraising sites is the home page thermometer displaying the fundraising goal of the event and the amount of money raised to date. This metric is so common and perhaps even.
The Agitator
SEPTEMBER 6, 2012
Here are some key findings: 36% of social networking site (SNS) users say the sites are “very important” or “somewhat important” to them in keeping up with political news. 26% of SNS users say the sites are “very important” or “somewhat important” to them in recruiting people to get involved in political issues that matter to them. 25% of SNS users say the sites are “very important” or “somewhat important” to them for debating or discussing political issues with others.
The Agitator
SEPTEMBER 6, 2012
Here are some key findings: 36% of social networking site (SNS) users say the sites are “very important” or “somewhat important” to them in keeping up with political news. 26% of SNS users say the sites are “very important” or “somewhat important” to them in recruiting people to get involved in political issues that matter to them. 25% of SNS users say the sites are “very important” or “somewhat important” to them for debating or discussing political issues with others.
Getting Attention
MARCH 20, 2012
I’m a devoted participant in Anne Holland’s blog, Which Test Won.
The Agitator
AUGUST 14, 2011
As reported by Melinda Krueger on ClickZ Marketing News , here’s the first item I’ve seen regarding his insights on the usability of mobile sites. Apps have the advantage over mobile sites because they’re faster and incorporate features like location, which improve the user experience. Most web folks regard Jakob Nielsen as the guru of website usability and human-computer interaction.
Getting Attention
MARCH 3, 2010
What worked here was: Relevance : The protesters made their case on site, right in front of a restaurant serving foie gras. Any examples of on-site advocacy to share? I was vacationing last week, doing some winter unwinding in warmer climes. In that relaxed state, it was particularly startling to walk by this graphic banner outlining the foie gras production process.
Non Profit Marketing 360
MAY 28, 2012
If your nonprofit or your charity has any online presence at all, you want readers to engage your content, click through the link(s), visit the site, and get involved with money and/or time.
Fundraising Coach
MAY 18, 2011
I just Googled “ How social should personal media be? &# to find an image on my site. I moused over my post and *pop* – there was the image of my site. Is Google keeping people off your site? Is this keeping people off your site? Have you seen this?
Fundraising 123
FEBRUARY 24, 2009
What are the seven words that will make your Web site worth viewing? What Web Site Design Is Really About The other day I was listening to a local all-news radio station. Your Web site just might have the same problem. Web site owners have been told that visitors won't wait for anything, that they are impatient, and you've got to get to the point fast, make the pitch, and close the deal. Tags: Best Practices Web Site 101 Seven. A number like any other.
Mission Minded
JULY 11, 2013
CollegeSpring gives low-income Bay Area and Los Angeles students the support they need to succeed on the SAT and in college admissions, because they believe that all students deserve the opportunity to access higher education. Mission Minded helped CollegeSpring design a new website in order to increase usability and encourage more students, tutors, and educators [.]. Blog Nonprofit Communications Nonprofit Copywriting Nonprofit Design Nonprofit Messaging Nonprofit Web
Social Marketing and Social Change
MARCH 1, 2011
Everyone has an opinion about the veracity, safety and privacy of health information on social network sites (SNS); now we have some data. Seven of the sites were hosted by for-profit entities and 3 belonged to professional organizations.
GenerationYGive
JULY 22, 2008
A few days ago, my most devoted reader (someone I also like to call "mom") sent me a link to a really neat site: the Giving Forum from the Forum of Regional Associations of Grantmakers (whew, that was long to type, I wonder if they call themselves FRAG?).
GenerationYGive
FEBRUARY 6, 2009
This has been a crazy week, so little time to blog, but I did want to share some interesting stories/sites I've seen lately and have been thinking about: Buzzing4Change -"Buzzing for Change is a one-day student-run charity extravaganza starting up at colleges and universities around the country. Also, very interesting site format.
Mission Minded
AUGUST 11, 2011
Nonprofit Design Nonprofit Web colorado nonprofit association design navigation nonprofit association state site usability web web designAs part of our work to redesign the website of the Colorado Nonprofit Association, we surveyed the websites of every other state nonprofit association across the country. Want to know where the best association websites are? You might be surprised to see that the most populous states aren’t necessarily those who lead the field in our [.].
Selfish Giving
FEBRUARY 7, 2011
Frank Barry had a wonderful post last week over at Mashable on seven group buying sites using daily deals to give back. But all daily deal sites are not ideal for your cause marketing business plan. Goodtwo is like the sites I and many others use for our email newsletters (e.g.
Public Sector Marketing 2.0
JANUARY 20, 2009
Today, just as Barack was being sworn in, the new White House Web Site was launched. Being a Canadian, I can’t think of ever being so interested in and passionate about U.S politics as in the last 4 years; Clearly I’m not alone.
Cause Related Marketing
JULY 13, 2012
All from the largest, most comprehensive cause marketing site in the blogosphere. Kind Readers: Now you can join hundreds of others in the Cause Marketing Newsgroup and get all the thought-provoking insight, the top-flight analysis, and the bleeding-edge cause marketing ideas delivered right to your email box every business day. It couldn’t be easier to subscribe. Simply send me your name and your email address to aldenkeene at gmail dot com.
Getting Attention
JULY 29, 2009
The site is the core of the NetSquared community so its effectiveness is vital to the success of the organization. NetSquared has excelled in engaging site users in shaping its redesign, a powerful strategy to ensure your site works for your base and reinforces their loyalty. The team: Solicited input on site improvements via an online voting form. Creates redesign mockups, one site section at at time -- and inviting the community back into the conversation.
Seeking Grant Money Today
APRIL 4, 2010
It is a common step, in the grant application process, especially when the amount requested is a large amount, is for the potential grant donor to request to visit the applicant nonprofit's office or the site where the proposed program (that the grant is requested for) does or will occur. In other words, whether we get any one, all three, or none of the grants that we applied for hinges on this one site visit and meeting.
Giving in a Digital World
MARCH 16, 2010
But it is certainly the best project crowdfunding site that I’ve seen from a medical research charity and it does provide a level of transparency, through project-specific funding, that most other charities still shy away from.
Giving in a Digital World
MARCH 16, 2010
But it is certainly the best project crowdfunding site that I’ve seen from a medical research charity and it does provide a level of transparency, through project-specific funding, that most other charities still shy away from.
Getting Attention
JANUARY 28, 2009
Web usability guru Nielsen's latest Alertbox post emphasizes the imperative of press area usability for journalists, finding that plenty of the Web sites reviewed don't provide adequate info for media (traditional or "citizen journalists").
Nonprofit Consultant Blog
AUGUST 21, 2006
Here's a new web site from a colleague of mine, Nancy Neal of Augment Direct (augmentdirect.com). There are, of course, sections about her consulting and coaching services, but also check out the free resources. Nancy has a monthly e-newsletter, Building Relationships , a long (and growing) list of links, and an excellent download (pdf), Principled Fundraising 101. The download is the first course in what she promises will be the "College of Fundraising Knowledge."
Giving in a Digital World
AUGUST 22, 2010
The other day I had an opportunity to chat with the team at Care International in London who have recently completed what I believe is the first ‘Kiva-alike’ microfinance-based fundraising site to be launched (I’ve certainly been surprised not to have heard about others before now).
Giving in a Digital World
FEBRUARY 20, 2011
Crowdfunding websites that let you contribute to specific projects are nothing new, but anewwarrior.greenpeace.org launched by Greenpeace to generate funds for their new Rainbow Warrior has lifted the bar to a new level in terms of on-site experience.
Getting Attention
JUNE 17, 2009
I went to the Web site but saw only an incomplete calendar of events for the next week (there are lots of concerts, tours, child projects there). Ensure your Web site and e-news (and despite the challenges of getting attention via email, you gotta have one) are tight, focused, timely and working for your organization.before you even stick a toe into social media waters. NOTE: Here are some brief guides to strengthening your Web site and e-news.
Search Marketing for Nonprofits
DECEMBER 7, 2009
Fascinating article by Randy from SEOMoz about how Google potentially caps the # of URLs it will index from your site. This is particularly a problem for my team at EWG for a few reasons: This organization has been online since the beginning of the Internet, and old reports are still live online. Walking staff through which pages should be live and which could be retired can be a time consuming process.
ImpactMax
MARCH 18, 2009
If you think only expensive Web sites or blogs can offer interactive experiences—meet JS-Kit. Comments - Adds a full-featured commenting engine to your web site; discover what pages on your website stir most interest. JS-Kit is an easy way to add interactivity to your site and engage your visitors. It’s a perfect way for nonprofits to dip their toes in the social media stream without drowning.
Getting Attention
JUNE 10, 2009
NTEN is redesigning its Web site, and it's calling far and wide for its network (members and non-members alike) to participate in the process. And Web site design is so complex (look at how many folks it keeps in business) that soliciting input on your site design is even more important than it is for most other communications channels. P.S. Read this guide to shaping your org's Web site to generate the actions you need.
Getting Attention
JUNE 10, 2009
NTEN is redesigning its Web site, and it's calling far and wide for its network (members and non-members alike) to participate in the process. And Web site design is so complex (look at how many folks it keeps in business) that soliciting input on your site design is even more important than it is for most other communications channels. P.S. Read this guide to shaping your org's Web site to generate the actions you need.
Nonprofit Consultant Blog
JUNE 19, 2007
A little over a year ago I blogged about a Reverend in England who gave 90 parishioners £10 each with the request that they do something with it to increase the donation within six months. I've thought about that story often in the year or so since then, and find I am still inspired by it. This morning I have launched a website dedicated to spreading the word that fundraising doesn't always have to to be difficult or expensive.
Nonprofit Consultant Blog
JUNE 5, 2006
If your organization still does not have a web presence, and you still believe you don't have the money or the time to invest in getting a web site, you have no more excuses. OrgSites.com is offering a free, template-driven web site to all nonprofit organizations. I do think that these sites can be very good for small, local organizations like PTA's or small church groups. Tags: nonprofit , free web sites , orgsites.com , online
Nonprofit Marketing Blog
JULY 17, 2012
I wanted to share a great example of how one organization - the World Society for the Protection of Animals - is handling that challenge with its Animal Protector Site. He designed the site.).
Getting Attention
MARCH 18, 2009
Dear Nancy, I am a member of a small non-profit organization for the deaf, and we're now embarking on building our first-ever Web site. Your challenge is avoiding a static, unchanging, old-fashioned site for your organization when there are these significant limitations on your time, effort, and/or expertise generally required to create and maintain a dynamic site. In fact, anyone who can use Microsoft Word can create and run a web site.
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