Trending Sources

Fuhgeddaboudit – SEO and Your Small Nonprofit

Social Media Bird Brain

Picture from Biblical Archaeology Review In the search to build a better website for your small nonprofit, you’ve no doubt heard lots about Search Engine Optimization (SEO)and how you need to do certain things to improve your ranking in the search results. tags small nonprofits SEO keywords content nonprofits

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It’s Today! Google Test Your Website

Getting Attention

Websites that are optimized for mobile devices will receive the highest SEO rankings. Web/Tech Beaconefire Google algorithm Google SEO inbound marketing Jan Bolan Nonprofit Communications nonprofit marketing responsive design website Thanks to guest blogger Jen Boland, of Beaconfire.

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Successful Link Building Strategies for Nonprofits

Kivi's Nonprofit Communications Blog

Search Engine Optimization (SEO) is one of those things that a lot of nonprofits don’t want to think about, because they think it’s too hard to understand, or too difficult to keep up with. Link building is an essential part of any SEO strategy. Brian Honigman.

Your Broccoli, Their Cheese: Deciding on Your Core Topics

Kivi's Nonprofit Communications Blog

Content Marketing Nonprofit Communications Nonprofit Marketing Strategy #13NTC keywords SEO We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved!

Identify search engine keywords used by your target audience in 60 seconds

Public Sector Marketing 2.0

Advice Learn in 60 Seconds Marketing Videos audience research google insights for search Marketing Research quit smoking search Search Engine Optimization SEO SERPThis week’s “ Learn in 60 Seconds &# video is ready to go. The Lesson?

#HOWTO: Get Guidance From Google On Simple SEO Success

Non Profit Marketing 360

Search Engine Optimization (SEO) is a social media buzzword: gotta have it, gotta work at it, gotta pack it in to your website or blog! And it is true that SEO needs to be a part of your nonprofit’s online and outreach strategies. Is your site worth searching for?

Should you do SEO marketing? An interview with Didit CEO, Kevin Lee

Wild Woman Fundraising

When you are a development, communications or marketing professional at a nonprofit, you are called upon to do so many things that SEO marketing can seem like a far-off dream, or something you can’t make time for. Why should you make time for SEO marketing? I wanted to find out if SEO marketing was catching on with nonprofits, and if so, what returns they were getting from it. Do you see a movement in nonprofit marketing towards Pay Per Click advertising or SEO?

Slideshare Platform Underused By Nonprofits for SEO

Blue Sky Collaborative

link] The basic account is free and has powerful SEO (search engine optimization benefits. Slidehare www.slideshare.com has been around for a while. Basically, it's a "youtube for powerpoint presentations." Recently slideshare announced pricing for its premium offerings. Most orgs have.

#TECH: Title Tags Can Make Or Break Your Site’s SEO

Non Profit Marketing 360

SEO success starts here. ” So, for example, I’d like this blog to be found for anyone searching for information on Title, or Tags, or Tech, or SEO. Oh, the last official weekend of summer, and it’s three-day long one to boot!

Ensuring that your blog is SEO friendly

Search Marketing for Nonprofits

Blogs that run off of WordPress and have set up SEO plugins are generally more naturally SEO friendly than pages generated by a CMS system, but there are unique technical challenges that you should be aware of to make sure your blog is as SEO friendly as it can be. Tagged: blog seo optimization, optimizing blogs, seo friendly. Tags: SEM blog seo optimization optimizing blogs seo friendly

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Better Cause Marketing with SEO

Selfish Giving

Now that we’re agreed on these two key points, here’s my pitch for using SEO (Search Engine Optimization) to achieve better cause marketing results. But first: what is SEO? Last week I stumbled on his post A SEO Experiment: Targeting One Keyword.

PPC influencing your SEO work?

Search Marketing for Nonprofits

Tags: Google SEM SEO javascript PPC

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Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Here is some insight into Understanding the Unusual Relationship Between Social Media and SEO. I hope you had a great week! Let’s dive into some Mixed Links… The Nonprofit Blog Carnival is taking submissions for this month until April 25th.

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How to stay competitive in your fundraising career

Wild Woman Fundraising

SEO/SEM Marketing. It’s unlikely that you’ll work at a nonprofit that wants you to do SEO and SEM or User Interface Design, but if you do find that nonprofit, keeping your skills up in content marketing and Googles ever-changing algorithm is a good idea.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Try these Five Changes Nonprofits Can Make For Better SEO. What time is it? Mixed Links time! Join me, as we take a look at some good stuff from around the web on nonprofit communications and more… John Haydon talks about Features Versus Benefits in nonprofit communications.

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Using News to drive SEO & traffic

Search Marketing for Nonprofits

Tags: SEO public relations

How Can You Use SMS/Text Messages to Get Donations?

Wild Woman Fundraising

social media appeal earthquake easy fundraising Haiti how can I use sms for my cause how to set up text message fundraising job Marketing mGive programming red cross SEO SMS text text message web 2.0 $37 Million given in January 2010. Incredible. Unbelievable.

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Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Let’s start the weekend early with some Mixed Links… Looking for tips on content marketing and SEO?Here Did that seem like a long week to you? It seemed like a long week to me.

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Getting my SEO fill @ SMX Advanced

Search Marketing for Nonprofits

Haven’t blogged in forever. At SMX Advanced in Seattle and can’t wait to fill my brain with knowledge! Tagged: smx advanced. SEM smx advanced

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How Does Your Nonprofit Compare In the Blogging Economy?

J Campbell Social Marketing

To improve SEO – search engine results. ?To Ignitespot, a small business accounting firm, has put together a fantastic infographic on the “blogconomy” – the international obsession with blogging that has spurred the economy. Did you know that: 6.7

SEO FAIL – Optimizing for “I Love Boobies”

Search Marketing for Nonprofits

Sometimes you stumble onto something that just makes your day. I discovered the organization and website www.keep-a-breast.org. They work on breast cancer issues from a cooler and hipper perspective, and my understanding is that they feel like they get quite a bit of traffic. I can’t help but wonder if it’s qualified traffic however, because when you search for them in Google, this is what their sitelinks look like: Yes, that’s correct.

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Bing is surprisingly important for your nonprofit marketing

Fundraising Coach

So paying attention to SEO that matters to Google is critical. To avoid making that mistake, SEO experts suggest setting up your site in the webmaster tools in Bing just as you would with Google Webmaster Tools. I''m a huge fan of Google.

Don’t Forget the Alt-Text!

Kivi's Nonprofit Communications Blog

Also, filling in the title and alt text for your images and graphics on your website is helpful for SEO since Google bots do read that bit of code. What your reader can look like when you don’t use alt-text.

Is Responsive Design the Right Mobile Strategy for Your Nonprofit?

Getting Attention

Your SEO strategy is very important to your overall web traffic strategy. According to Google (see Google’s recommendation link below) when it comes to SEO, it’s better to have one site accessible on all devices than multiple versions of the site for each platform.

Social Media Bird Brain - Untitled Article

Social Media Bird Brain

change algorithm google mobile-friendly SEO small NGO Small nonprofit Remember how I said that if you hadn''t dealt with getting your website mobile friendly, you were going to be forced to? Well, that day has come and the news is everywhere in the tech and business world (read Business Insider''s article). Google is changing its search algorithm again, this time in favor of mobile technology. By announcing this change, Google is more or less saying that it.

How to find out who’s linking to you in 60 seconds

Public Sector Marketing 2.0

This is a great way to benchmark interest in your properties from a traditional SEO linking sense. Learn in 60 Seconds Tips Videos learn in 60 seconds link tracking links Mike Kujawski Search Engine Optimization SEO SEOmoz videoI have an easy hands-on video tip for you today.

Infographics & Data Visualization: Not Your Grandmother’s Pie Chart – Part 1

Kivi's Nonprofit Communications Blog

In turn, this can boost your SEO efforts. Infographics are all the rage, so I asked graphic designer Julia Reich to tell us all she knows about producing them. She’s written a four-part series we’ll share this week on the whys and hows of nonprofit infographics.

The Numbers Racket and Your Small Nonprofit

Social Media Bird Brain

Art by Andrew Tosiello Last week I mentioned I'd be attending a meetup on SEO and that if the info was good, I'd share. authority search rankings small nonprofits expert research SEO relevance keywordsIt was, so I will. Search Engine Optimization is a fancy way of asking, "What can I do to make sure that when someone is doing a Google search* for my kind of stuff, that my stuff shows up on the first page of results?" Note that showing up on the first page of results is.

How to Get Prospects and Supporters to Your Website

Getting Attention

That’s why inbound marketing — techniques such as search engine optimization (SEO, populating your site with keywords and phrases your network is likely to search for, in the right elements in the site), generating links into your site (a.k.a.

#MixedLinks for Nonprofit Communicators – #15NTC Style

Kivi's Nonprofit Communications Blog

Content marketers should really know – Does Your Content Strategy Now Trump SEO? As you probably know, Kivi and I are at the awesomest nonprofit conference of them all this week – NTEN’s Nonprofit Technology Conference in Austin, Texas.

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Amazon is giving away my book for free today

Fundraising Coach

Chapter 5 SEO For Your Nonprofit. Amazon is promoting my newest book Nonprofit Social Media: A beginner’s guide to building donor relationships from your desk. On Thursday, July 18, Amazon is giving the Kindle version away for free.

2013 Nonprofit Marketing Trends That Affect You—Part 1

Getting Attention

Till now, effective search engine optimization (SEO) was all about knowing the tricks of the trade. Now’s the time to finish outlining the right things for your organization’s marketing in 2013, and to finalize your next 90 days.

Book Review: “The Facebook Marketing Book”

Cause Related Marketing

The pages on how to use keywords in Facebook for SEO struck me as important. I joined LinkedIn way back in 2005. I started this blog in October 2006. I was on Twitter early enough that the handle ‘ paulrjones ’ was still available.

Position Yourself to Get the Nonprofit Marketing Job: Be Selective and Specific

Getting Attention

Some other dos and don’ts to build your personal brand in the job market via social media channels: DO: Use keywords when writing your LinkedIn summary, for SEO optimization. Welcome to our newest guest blogger, Valerie Lambert.

Improve Your Nonprofit Website’s Search Results – #10NTC Tips

Kivi's Nonprofit Communications Blog

If what follows is too technical for you, check out this introduction to SEO (search engine optimization) for nonprofits. Tags: Accidental Techies Nonprofit Communications Online Tools nptech #10NTC SEO

Seriously? The Future of Social Media Birdbrain

Social Media Bird Brain

Tomorrow I'll be attending a presentation on SEO - a subject that is about as near and dear to my heart as indigestion - and if I learn anything I think might be of use to. My analytics say that several people a day visit this blog. Yet, no one completed my survey. Hmmm. I guess no vote is a vote just the same, and I'll take this information into account as I consider the future of this blog.

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What Actually Works In Marketing in 5 Sentences

J Campbell Social Marketing

I recently gave an hour-long presentation to business owners and coaches regarding social media marketing, creating content, SEO, and the like.

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Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Here are The 11 Most Common Website SEO Issues [Infographic]. I hope everyone had a good week. Join me for some Mixed Links… We’re hosting this month’s Nonprofit Carnival Blog and the theme is What You Did This Summer (Or Thought or Felt).

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7 More 2013 Nonprofit Marketing Trends That Impact YOU—Part 3

Getting Attention

Because as valuable as your data is broken out in different silos (social media, SEO, email, direct mail), its much more valuable when combined and looked at as one entity. 2013 Trends Part One and Part Two.

How to Plan a New Website Without Your Head Exploding

Kivi's Nonprofit Communications Blog

We did most of the research internally to save money, including focus groups, SEO/keyword research, etc. including SEO, writing for the audience, OEC style guidelines, etc. Jennifer Doron. If your website is stuck in the past, it may be time for an upgrade. Sounds daunting?

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