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Sample Online Fundraising Plan

Fundraising 123

This is a sample plan for an imaginary local animal rescue organization called Save the Animals (STA) which is trying to take their outreach efforts online to become well known in the community. While the specifics of your online fundraising plan will be unique for your organization, the overarching themes will likely be similar. This intensive plan calls for a relatively high budget but you will likely want or need to dedicate much less.

A Sample Donor Appreciation Certificate

Fundraising 123

Pop quiz! Don't panic--you won't be graded on this.) What is the number one reason donors become "one-time" instead of "recurring"? Jeopardy music begins to play. One-two on the timpani.* And, time's up!

Sample Calendars: How Often to Send Direct Mail and Email [Video and Download]

Kivi's Nonprofit Communications Blog

Then download one of the sample calendars for free. The sample calendars tell you when to send direct mail and email appeals, and direct mail and email newsletters, by quarter and month.

Sample Fundraising Kick emails

Fundraising Coach

One of the most common requests I get is for a sample an email. Another Sample Kick. Ask Samples & Tools fundraising kick nonprofit managementPeople are benefiting from the new Fundraising Kick weekly emails. [If

Want a free copy of The Wild Woman’s Guide to Fundraising? Head over to Amy Sample Ward’s Blog!

Wild Woman Fundraising

My friend Amy Sample Ward is doing a giveaway of my book today on her blog. Book women advice amy sample ward book giveaway fundraising advice fundraising ideas get advice about fundraising march 7th mazarine treyz tips and tricks wild woman's guide to fundraising

Sample Solicitation Semantics

A Small Change

Sample solicitation semantics… Sometimes we get lost in the semantics of how to ask for a gift so I thought I’d provide you with some examples of ways you can ask for money. Try to say that ten times fast.

Get Attention With Your Next Multichannel Campaign

Getting Attention

Thanks to co-guest-bloggers Amy Sample Ward and Allyson Kapin. In the just-released Social Change Anytime Everywhere: How to Implement Online Multichannel Strategies to Spark Advocacy, Raise Money, and Engage your Community , Allyson Kapin and Amy Sample Ward guide nonprofit staffers through developing and powerful integrated approaches to asking for money, time or support. Strategy Allyson Kapin amy sample ward campaign marketing multichannel marketing nonprofit marketing

Interview with Amy Sample Ward on New NTEN Conference

Wild Woman Fundraising

Amy Sample Ward. I am speaking with Amy Sample Ward, CEO of NTEN and all-around powerhouse. Events Leadership @amyrsward amy sample ward LCS leading change summit Nonprofit Technology network NTC NTEN

One Fundamental Thing Nonprofits Need To Know About Social Media

J Campbell Social Marketing

photo credit: mkhmarketing via photopin cc –> One of my favorite nonprofit technology evangelists is Amy Sample Ward, the innovative and creative CEO of the Nonprofit Technology Network ( NTEN ).

FREE Sample of Teasta premium teas

Non Profit Marketing 360

Get your FREE Sample of Teasta premium teas before you purchase them. Add a maximum of two different sample blends to your cart. Here is what you need to do. Use the coupon code TRYME at checkout to get them delivered for free.

FREE New Webinar: Make Better Nonprofit Annual Reports Now! April 13th, 2013

Wild Woman Fundraising

Date: April 13, 2013. Time: 1pm EST, 12pm CST, 11am MT, 10am PST. Cost: FREE. Are you creating your annual report right now? Are you tasked with showing your board and your donors what you’ve accomplished this year? Do you want to improve on last year’s annual report?

How can nonprofits monitor their online reputations?

Wild Woman Fundraising

Amy Sample Ward has put together a marvelous resource list here. And you can also buy The Networked Nonprofit by Beth Kanter and Alison Fine , and Social by Social , by Amy Sample Ward and others, put out by OpenMute press.

A surprising way to increase planned gifts

Fundraising Coach

Ask Fundraising Secrets Samples & Tools centre for sustainable fundraising planned giving rogareUsed with permission of ken_mayer on Flickr I love that we live in a time of actual research of fundraising.

Plan 39

A surprising tweak to increase donor retention

Fundraising Coach

Love (Stewardship) Samples & Tools donor retention ken burnett I''ve worked alot on donor retention and often written about the importance of keeping the donors you already have. But in a recent webinar on storytelling for nonprofits , I had a rude awakening.

Are you going to #NTC12? Say hi to me?

Wild Woman Fundraising

PLUS, now that my friend Amy Sample Ward works at NTEN, I want to support the #NPTech community a bit more! Amy Sample Ward @amyrsward. Here’s a non-usual blog post. I’m going to the NTEN conference for the first time! What? I hear you saying. Mazarine, you didn’t go to #SXSW for 3 straight years while you lived in Austin, and NOW you’re going to NTEN’s 2012 conference? In a word, YES. It’s going to be fun!

A Sample Government Blogging Policy

Public Sector Marketing 2.0

The current GCpedia (internal government wiki) has numerous pages outlining “best practices&# and sample guidelines that are ready for use. Due to the Treasury Board’s current focus on internal social media initiatives, I have recently received an influx of requests to help public servants develop external social media engagement guidelines, particularly ones to do with blogging.

The 5 Best Leadership Books for Nonprofit Leaders

Fundraising Coach

Board Members Book Review Natural Abilities Personal Leadership Samples & Tools An executive coaching client recently asked me about my favorite 2 or 3 leadership books. Here are the first five that came to mind. Not surprisingly, each one is within easy reach of my desk.

Best 49

Content calendar templates for social media

Fundraising Coach

So I asked colleagues for their favorite samples. Love (Stewardship) Internet & Social Media Samples & Tools social media Earlier this week, I wrote on how to jumpstart your year end giving.

Guest post: Mary Cahalane on Thank You Letters!

Wild Woman Fundraising

Acknowledgement Appeals Cultivating donors Fundraising appeal letters donor guest post how to write a thank you letter mary cahalane mazarine treyz nonprofit thank you letter sample nonprofit TY letter stewardship thank you for your gift thank you letter twitter friends

Reader Questions: What are the best fundraising blogs & books?

Wild Woman Fundraising

get advice on how to write grants, perhaps some grant samples, and just. Amy Sample Ward’s Nonprofit Technology and Fundraising.

Best 56

Amy Sample Ward talks the Future of Fundraising Online and CSR

Wild Woman Fundraising

realtime web social media amy sample ward corporate social responsibility csr facebook future interview JustGiving listening dashboard mazarine treyz Mobile Donations netsquared online rss reader techsoup web 2.0What's next on the horizon for nonprofits fundraising online?

[Guest Post] Three Ways Nonprofits Can Use Promotional Products Effectively

Fundraising Coach

Guest Posts Samples & Tools nonprofit marketingI met Elaine Fogel a few years ago when she organized a conference in DC. I’ve been impressed with her commitment to nonprofits and her knowledge of promotional items. (I I call it schwag.)

Upcoming Nonprofit Leadership Talks & Training

Fundraising Coach

Samples & Tools Specials associations conference for nonprofits speaking trainingAre you in Orlando, Salt Lake City, Austin, Seattle, or Kansas City? I'll be coming to each and would love to get together. Most of my work is private, with individuals and nonprofits. But I also love giving leadership and fundraising trainings at conferences. Here are some events I'll be presenting at: WALT DISNEY WORLD: 9/11-16 NCDC Annual Conference (September 12-15).

Are you following up on your quality of life? #followupfriday

Fundraising Coach

Samples & Tools followupfridayIt's Follow Up Friday! In most of my #followupfriday email reminders , I encourage subscribers to reach out to people or following up on uncompleted tasks. Often they're following up with donors and prospects and staff.

Why I pay for the Chronicle of Philanthropy

Fundraising Coach

Book Review Samples & Tools fundraising training nonprofit leadership Years ago, the school that employed me as a fundraiser paid for a subscription to the Chronicle of Philanthropy. So when I began running a development shop, I made sure the Chronicle subscription was in my budget.

Reader Questions: How often should you communicate with your supporters?

Wild Woman Fundraising

Click here to view a sample from the Atlas of Giving. So recently I asked my fantastic, dedicated, smart group of people who subscribe to my enewsletter , “What do you want to know more about?”

How can Nonprofits use Web 2.0 for fundraising? An Interview with Amy Sample Ward

Wild Woman Fundraising

Part one of an interview with Amy Sample Ward. realtime web social media american red cross amy sample ward Case Foundation Chase corporate social responsibility csr facebook interview mGive nonprofit nonprofits nptech Pepsi real-time web web 2.0Fundraising Leadership Netraising Web 2.0 Web 3.0

Sample These Tasty Nuggets from Fundraising and Marketing Experts

Non Profit Marketing 360

For several months it has been my privilege to conduct interviews with many talented experts who advise nonprofits on fundraising and marketing. The interviews appear weekly on the Nonprofit Marketing 360 blog. Below are links to the interviews that have appeared so far, and a salient excerpt from each interviewee. Sarah Durham - author of Brandraising and founder of BigDuck agency.

[PHOTOS] #12NTC is already incredible! Plus Volunteer Tips!

Wild Woman Fundraising

Extra Action Marching band @ #12NTC. The Extra Action marching band kicked it off at #12NTC. This is unlike any other conference I have ever been to. The Extra Action marching band? Lived up to its name? I got some extra action? I think I’m in a “steady”?

Use our sample email communications calendar


We invite you to download this sample email communications calendar to use as a template for your own planning. You can download it by clicking here: Sample Email Communications Calendar. UPDATE on July 18: Read Wendy’s latest article - Three online strategies to improve a monthly donor sustainer program. Keeping tabs on upcoming email communications and segmented audiences can be difficult.

Charitable Giving Recovering Faster Than Anticipated – Giving USA

Fundraising Coach

Ask Board Members Samples & Tools givingusa In the latest edition of npVoices , host Steve MacLaughlin interviews Gregg Carlson of the Giving USA Foundation about the 2013 Giving USA report. Giving USA 2013. The latest Giving USA report is fairly encouraging.

USA 37

4 Great Nonprofit Trainings this Month in The Nonprofit Academy!

Fundraising Coach

Ask Samples & Tools Specials the nonprofit academy A few weeks ago, The Nonprofit Academy joined the Fundraising Coach. With over 50 webinars, templates, and tools in the NPA Online Vault, it''s already a great resource for affordable, efficient, and effective nonprofit trainings.

Celebrating your nonprofit – The Nonprofit Blog Carnival

Fundraising Coach

Love (Stewardship) Samples & Tools celebration nonprofit blog carnival The February Nonprofit Blog Carnival generated some interesting comments but not many blog posts. The call for posts was for creative ways to celebrate you cause.

5 truly useful gifts for travelers who fundraise

Fundraising Coach

Samples & Tools travel I''ve been seeing lots of "gifts for travelers" lists. Unfortunately, most of them are full of expensive items that are of questionable value. Do we really need $85 galoshes ? Or a $70 light bulb ?

Viral Fundraising Samples and Mini-primer

Blue Sky Collaborative

Durrette Consulting has created some good viral fundraising campaigns that can be found here: [link] Also available at the link above is a brief explanation of viral fundraising. Key takeaways include: Viral fundraising campaigns can take many forms and are.

Get jazzed when a donor says “no”!

Fundraising Coach

Ask Samples & Tools Specials ask without fear As I wrote earlier this week, some of my coaching clients are being transformed by the idea of keeping on going until we get no. This concept is helping them keep up their endurance in asking.

Upcoming Fundraising Coach Speaking and Trainings

Fundraising Coach

Samples & Tools Specials I am often asked where my next speaking events are. Here are the upcoming trainings and talks for November 2014 into January 2015. In addition to online events, I''ll be on all over the USA and in two other countries! Updated 11/15/2014: Included PennyBridge''s invitational breakfast in Örebro, Sweden and the talk at the former Crystal Cathedral in Garden Grove, CA. Fundraising Training and Keynotes.

10 Tips To Write a Better End-of-Year Nonprofit Appeal

Wild Woman Fundraising

Sample Year End Appeal Letter. Appeals Cultivating donors Marketing direct mail example direct mail package example end of year mailing mailing example mazarine treyz monthly giving ask sample acquisition mailing smile train Are you working on your end of year appeal right now?

5 best practices for delivering progress reports to your major gift and legacy supporters


Fundraising annual report samples charity blog donor retention fundraising reports fundraising tips major gift fundraising nonprofit annual report examples organization annual report sample progress reports progress updates

Fundraising Planning for the New Year! Free Webinar January 28th

Wild Woman Fundraising

Fundraising Webinars 2013 fundraising webinars charity fundraising planning fundraising plan how to fundraise plan how to plan your fundraising how tofundraising mazarine treyz multiple streams of income nonprofit fundraising planning nonprofit grants sample fundraising plan upcoming webinars