Promote Your Organization with Hashtags

Kivi's Nonprofit Communications Blog

Our online social media campaign advisor Kerri Karvetski shows you how to harness the power of hashtags to promote your organization on social media with How to Use Hashtags to Promote Your Cause.

How to Use Hashtags to Promote Your Cause

Kivi's Nonprofit Communications Blog

Harness the power of hashtags to promote your organization on social media with How to Use Hashtags to Promote Your Cause. At only four pages, you’ll quickly be on your way to successfully using hashtags.

Trending Sources

Using Hashtags to Promote Your Cause [Free Download]

Kivi's Nonprofit Communications Blog

If you really want to elevate your hashtag game, you should download Kerri’s How to Use Hashtags to Promote Your Cause. Our social media and online campaigns adviser, Kerri Karvetski, has been killing it lately when it comes to hashtag training.

Here’s one great legacy giving promotion

iMarketSmart

I love this legacy giving promotion. Related posts: >> Why I like this ad. >> 5 of the best charity videos used to promote legacy giving. >> A terrific example of an online “engagement fundraising” effort for planned giving. It’s actually a placeholder for your beer!

How to Use Hashtags to Promote Your Cause [Free Download]

Kivi's Nonprofit Communications Blog

Our social media and online campaigns adviser, Kerri Karvetski, has created a new download for you on how to harness the power of hashtags to promote your good cause on social media. You will also see the form to download How to Use Hashtags to Promote Your Cause. (We’ve

How To Measure Media Cost & Results When Promoting Your Nonprofit (TV, Newspaper, Billboards, Branding Products, etc.)

NonProfit Branding

The Research: Many media – billboards, TV, newspapers, skywriters, etc – can promote your brand. Each has different impacts. And different costs. Here’s a look at the research that compares expense and results. This is information you will want to keep for reference.) The Key Yardstick: Of three basic metrics, number of impressions is the [.].

Making Your Cause Marketing Promotion Clear and Understandable

Cause Related Marketing

The first one was “clearly describe the promotion.” The promoter of the concert is Reverb, which is a 501(c)(3) with a mission to make concerts more sustainable. Reverb frequently partners with other nonprofits in the tours it promotes. That’s a promotion we’ve all seen and can understand, right? Doesn''t that more clearly describe the cause marketing promotion?

Why you should use nostalgia to promote more giving

iMarketSmart

Question: Does nostalgia promote charitable giving and volunteerism? The post Why you should use nostalgia to promote more giving appeared first on MarketSmart |. I recently stumbled on a neat paper titled Nostalgia: The Gift That Keeps Giving. Here’s a summary: Overview.

Has Subaru's 'Share the Love' Cause Marketing Promotion Boosted its Net Promoter Score?

Cause Related Marketing

A new consumer opinion survey shows that among the major car makers, Subaru enjoys the highest net promoter score. The Net Promoter Score, as you’ll recall is a super-simple measure of customer satisfaction. The Net Promoter Score is measured with an eight word question: “would you recommend this product/business to a friend?” Here’s the scale: 9-10 Net Promoter 7-8 Neutral 0-6 Detractor Subaru launched the ‘Share the Love’ promotion in 2008.

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Joint-Issue Promotion in Cause Marketing

Cause Related Marketing

Usually I highlight transactional-style cause marketing in this space, but there are other possible relationships including ‘joint-issue promotion,’ a category suggested by Wymer and Sumu in their book Nonprofit and Business Sector Collaboration.

Facebook promotions just got easier for nonprofits!

Fundraising Coach

Facebook promotions used to be a weird thing. Now according to Facebook’s blog you can run those promotions without fear! Like to be entered. Nonprofits did them but technically, they risked Facebook deleting their page. Facebooks changes its terms again. This time for the good!

Advice To a Promotional Products Company

Cause Related Marketing

[Blogger's Note: What follows is an email exchange between Jack, who owns a promotional products business in Greensboro, North Carolina, and your's truly.]Hi Hi PaulI have a small promotional products logowear business and want to donate a portion of sales to my client’s charities. Tags: Target Timberland imprinted promotional items City Year

[Guest Post] Three Ways Nonprofits Can Use Promotional Products Effectively

Fundraising Coach

I’ve been impressed with her commitment to nonprofits and her knowledge of promotional items. (I The company also distributes promotional products as part of its product and service mix. Three Ways Nonprofits Can Use Promotional Products Effectively.

Curating Content: Why You Should Promote Other People’s Stuff

Kivi's Nonprofit Communications Blog

Why on earth, they were both thinking, would a nonprofit want to promote what another nonprofit — one competing for participants and funding — is doing? But measured doses of promoting other people’s stuff is very, very good for you for the reasons I’ve mentioned above, and many others (like it saves you time, because you don’t have to create all the content yourself).

Do you have an online rep to promote? Get on this 3-D Nonprofit Reputation Engine Webinar!

Wild Woman Fundraising

Treyz then started to write 3-D Reputation Engine, all about how to promote yourself online and get more kudos and cash. Managing your online reputation. What: 3-D Nonprofit Reputation Engine Webinar. When: Friday, July 15th. 1pm-2:30pm EST. Cost: $59.99. Sign up here.

8 “Pinktober” Promotions that Deserve a Ribbon

Selfish Giving

Selfish Giving and Cone Communications , a leading public relations and marketing agency that specializes in cause marketing, are teaming up to share our top “pinktober” cause marketing promotions. Our choices aren’t the only noteworthy “pinktober” promotions.

#SOCIALNETWORKS: How To Promote Facebook Posts & Why You Might Not Want To

Non Profit Marketing 360

CecilyK on ‘MomCrunch’ blog says ‘No’ This past summer Facebook launched the opportunity to purchase ‘Promoted Posts’ that ? would be promoted across the Facebookiverse. The ‘Promote’ button awaits your organization’s payment.

8 ways to promote your planned giving program on Facebook

iMarketSmart

Promote a video about a legacy donor. Announce a gift you recently received (a modest one… legacy gifts mostly come from average folks— not the rich) and say “thank you” 2. Share a link to a legacy donor story.

Using Facebook Targeting to Boost Performance on Organic and Promoted Posts

Kivi's Nonprofit Communications Blog

When paying to promote a post, narrowing in on a specific niche audience gives you greater financial control over your ad spend while maximizing potential outcomes as you are targeting those people most likely to be interested in taking an action in support of your cause. Drew Bernard.

4 Surefire Ways To Use Social Media To Promote Your Year-End Fundraising Campaign

J Campbell Social Marketing

Similarly, Beyond Borders used social media to remind their audience about their passion for Haiti, as well as promote their hurricane relief campaign. How are you using social media to promote your year-end campaign? Guest blog by Candace Cody.

How to Get More People At Your Nonprofit Event Using Facebook

J Campbell Social Marketing

The challenge with holding a vibrant and successful event lies in the marketing and promotion of the event. Having a multichannel approach to promoting and advertising the event is sure to garner more attendees and more buzz. How does your nonprofit use Facebook to promote its events?

5 Holiday Cause Promotions that Top My Christmas List

Selfish Giving

I’ve already gotten some great gifts: five cause marketing promotions that keep me believing in the spirit of giving that happens when company and cause work together. Will this experiential promotion raise the most money? promotions) look the same. I love Christmastime!

A plain English, level-headed guide to Facebook updates, reach and promoted posts

Nonprofit Marketing Blog

Should you do promoted posts and if so, how? In terms of using promoted posts, they are certainly an option to reach more fans. But promoting posts alone will not create success. They also learned that Promoted Posts did increase engagement and net revenue on posts they promoted.

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Why You Should Stop Emphasizing Tax Savings When Promoting Planned Gifts

iMarketSmart

Stop emphasizing tax benefits when you promote planned gifts. The post Why You Should Stop Emphasizing Tax Savings When Promoting Planned Gifts appeared first on MarketSmart | .

4 Myths About Fundraising You Need to Stop Believing

Wild Woman Fundraising

Conflict 501 c 3 founders fundraising board fundraising ideas fundraising MBA fundraising mistakes fundraising plan fundraising secrets fundraising succession planning fundraising training nonprofit founder syndrome promote from withinI have talked with so many people about fundraising.

6 Thanksgiving Cause Marketing Promotions I’m Thankful for

Selfish Giving

After all the important stuff, I’m thankful for good businesses and nonprofits that execute great cause marketing promotions that make me proud to call myself a cause marketer. The Harpoon Brewery is my Boston pick for the top Thanksgiving cause marketing promotion.

6 Cause Marketing Promotions You Can Learn From

Selfish Giving

I had these seven cause marketing promotions saved in my “favorites.&# The Baskin-Robbins promotion drives traffic to stores where local firefighters can collect donations and visit with the community. What you can learn: This is fun, whimsical cause marketing promotion.

Why You Should Stop Emphasizing Tax Savings When Promoting Planned Gifts

iMarketSmart

Stop emphasizing tax benefits when you promote planned gifts. The post Why You Should Stop Emphasizing Tax Savings When Promoting Planned Gifts appeared first on MarketSmart.

Homer Simpson for Nonprofits: The Truth about How People Really Think and What It Means for Promoting Your Cause

Fundraising 123

The success of your online outreach hinges on your understanding of the inner workings of the human mind. Learn the basics of the new and revolutionary field of behavioral economics and how you can use these principles to craft more effective messages that will win the hearts and minds of your audience. People are not rational beings, but the patterns of irrationality are consistent, and understanding them is key to effective marketing and fundraising. What sort of ideas do we mean?

4 Brand New Pinterest Features Nonprofits Should Know About

J Campbell Social Marketing

While we haven’t figured out all the details, I can say that promoted pins will be: —Tasteful. For example, Pinterest users who click on “Halloween” or search for “Halloween” may come across a “promoted pin” from a costume company. Pinterest has been busy, busy, busy!

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The Effectiveness of Health Campaigns that Combine Products and Promotion

Social Marketing and Social Change

reusable versus single-use products; inherently protective products versus those that facilitate behavior change; those that promote the adoption of healthful new behaviors and the cessation of risky behaviors) and across a wide range of baseline usage rates (median baseline usage rate of 9.7 "Combining product distribution with a health communication campaign results in greater behavior change than using a health communication campaign alone."

The Cadillac of Cause Marketing Promotions

Cause Related Marketing

Brotherton Cadillac in Metro Seattle has launched a low cost, high-gloss promotion that makes terrific use of Twitter, generates donations for five. Car sales in September 2010 were up 18 percent over September 2009, a hopeful sign for the economy.

Social Media Can "Help" Build & Promote Your Personal Brand - Part 1

Diva Marketing Blog

perceptions impact purchase and loyalty (job offers, promotions, project opportunities, relationships). . To prep for the talk, I reached out to a few women, who hold corporate jobs and are using social media to build and promote their personal brands.

NONPROFIT BRANDING: Promotional Media – Measuring Cost & Impact

NonProfit Branding

Stack them up against the same metrics from promotion in standard commercial media. You can measure the value your nonprofit receives from imprinted branding products. Start with cost and impact data for a product.

Social Media Can "Help" Build & Promote Your Personal Brand - Part 2

Diva Marketing Blog

In Part 1 of Social Media Can "Help" Build & Promote Your Personal Brand Amanda, Em. It is not slickness, polish, uniqueness, or cleverness that makes a brand a brand. It is truth. Harry Beckwith. In the old days. pre Internet.

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What to do if your web master won’t promote planned giving on your website…

iMarketSmart

If your web master simply won’t post a banner ad or a promotion for your planned giving pages on your main website, there is an alternative. Don’t fight the power.

Add a BOGO to This Cause Marketing Promotion

Cause Related Marketing

Yesterday Tempur-Pedic, which sells mattresses, ended a month-long promotion in support of the Pancreatic Cancer Action Network. But a second element of the promotion remains in place.

Call for Submissions: Healthcare Social Media Review #21

SocialButterfly

Given the importance of prevention amidst a nation with an expanding waistline, this edition will focus on how social media collides with health promotion, prevention and wellness. You may know of a number of initiatives using social media for health promotion.

8 Step Guide to Planning the Perfect Nonprofit Fundraising Event

J Campbell Social Marketing

Promote the Event and Send Out Invitations. #6. Here’s how you’ll know: You’ve struck a deal with at least one sponsor, and you’ll have enough funding to begin promoting your event. #5. Promote the Event and Send Out Invitations. Guest blog by Kerri Moore.

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YNPN presentation: Moving up in your nonprofit career: February 28th

Wild Woman Fundraising

Instead we’re going to dive deep into the new reality of jobhunting, promotion, and nonprofit hiring techniques. This is exciting! Are you looking for a job at your desk right now?