Trending Sources

Another Benefit to Cause Marketing: Better Supplier Pricing

Cause Related Marketing

Two professors at the Ohio State University have a new take on the benefits of cause marketing; it helps keep supplier pricing in check. As such, the cause marketing pledge makes the firm''s input demand much more sensitive to supplier pricing. per lid redeemed. They also advise companies not to make their cause marketing universal.

Price 46

The High Price Of Failure To Listen

The Agitator

“Roger, please don’t talk to me when I’m not listening.” “Don’t talk to me when I’m not listening.”

Price 23

The Price is Right! Brought to you by Business Intelligence

JCA Insights

Pricing. We are confronted with pricing all the time — making a series of value judgments on the relative worth of the item or service in question. Twenty times a day or more, our brain decides “that is a fair price for a TV” or “that’s pretty expensive for a bagel” or “gee, what a deal on a lawnmower!” .

Price 26

Using Cause Marketing to Preserve Retail Pricing Power

Cause Related Marketing

In the process, retailers ceded their pricing power and maybe their sustainability. Can cause marketing come to the rescue? But it can help.

Riffs on Price

Mission Paradox Blog

 I've get my little series on arts marketing tactics all laid out and then BAM another conversation about dynamic pricing kicks off.  So I'll do this one brief detour and talk about price. No matter how high our prices get it's still cheaper then Alternative X and still doesn't cover all our costs. 

How can you get 100 more donors in 90 days?

Wild Woman Fundraising

I’ve been told by a couple people that Tom Ahern’s module (week 1) is worth the price all by itself. So how do you overcome. Marc A.

Annual Report Webinar and E-Book for Special Holiday Price of Only $20!

Kivi's Nonprofit Communications Blog

How to Create a Nonprofit Annual Report. People Will Actually Read. Presented by Kivi Leroux Miller. Tomorrow, Wednesday, December 9, 2015. 1:00 p.m. Eastern (10:00 a.m. Pacific). Registration is ONLY $20! Space is limited. Your Donors Want to See Results Before They’ll Give Again. Registration is ONLY $20 or free with an All-Access Pass.

Pricing Grant Writers - What Should We Pay for A Grant Writer?

Seeking Grant Money Today

I've written several posts (their links are listed at the end of this post) about how to hire and begin working with a grant writer. The next question is: what is fair compensation for a grant writer? First of all, I've said it before, here, and I'll say it again. This is called ' contingency pay', and it is unethical in American fundraising.

Fisher-Price Wildlife Conservation Society Cause Marketing

Cause Related Marketing

Infant and baby toymaker Fisher-Price. Is the fit between Fisher-Price and the Wildlife Conservation Society valid? But do you buy it?

Jan 2

Incentives for Change in Public Health and Social Marketing Programs

Social Marketing and Social Change

"The idea of price as an incentive mechanism for social marketers can be traced back at least to Lefebvre and Flora (1988; link to pdf ). Pric

#Marketing: Netflix Blows Its Public Goodwill In Announcing Price Increases

Non Profit Marketing 360

The only other possibility I can think of is that your initial $10 pricing was a mistake.”. From SocialMediaToday.com - Too good to pass up.

Text to Give Pricing & Costs

A Small Change

When considering which provider to use, it can be difficult to find their pricing information so I’ve aggregated it here. Below I’ve provided a price chart for each business. There are more variables beyond cost since different businesses offer different options in reporting and wrap around services. Business Name. Sign-up Fee. mGive.

Democratized Cause Marketing With a Lower Price of Entry

Cause Related Marketing

But can smaller sponsors do this voter-driven democratized cause marketing in a way that is both in reach and effective?One

The story of price

Mission Paradox Blog

Price is a pivotal part of the story. In some cases, price is really the only part of the story.  Cut the price to $15,000 and most of what makes a Mercedes "special" disappears. You can build a billion dollar company based on a story about price.  What does your price say about your art?

The price flag

Mission Paradox Blog

Price is another one of those flags you waive that indicates who you intend on serving.   Art is such a complex thing so you can't really have a simple set of rules about how to price what you do, or whether your price is too "high" or "low"   You can justify any price point (including free).

#TECH: We Catch Up With Dropbox Collaboration Tool (With Nonprofit Pricing)

Non Profit Marketing 360

Sync files among your devices, whatever OS they run. the premise of ‘ cloud computing.’

3 Powerful Tools to Help You Optimize Your Nonprofit Website

Kivi's Nonprofit Communications Blog

It offers special pricing for nonprofits in addition to webinars and case studies to get you started. via GIPHY. 1) Crazy Egg. 2) Optimize.ly.

Price and Pressure

Mission Paradox Blog

Last post on art and pricing.   As the arts pricing discussions continue in the nonprofit arts world, particularly the theatre world, I want to point out the circumstances that got us here: 1.  It's amazing the amount of digital ink that concepts like dynamic pricing have gotten in the nonprofit arts world. 

Science of Giving 6: The donation box-How do social norms, price & scrutiny affect what people do?

Nonprofit Marketing Blog

Today, I continue my ongoing blogging of the fascinating book, The Science of Giving , which covers a range of seminal studies about giving psychology. This is the latest installment in my “ Cliffs Notes &# version of the book for nonprofit marketing and fundraising folks. Do people give when there’s no money in it? of visitors to donate.

99Designs -- Get a New Logo for a Bargain Price

Getting Attention

Need a new logo but don't have much of a budget? Turn to 99Designs to run a design contest sourcing your logo or other design challenge from a vast array of emerging graphic designers.All you need is a clear idea of what you want designed and how much you're prepared to pay for it. My guide to creative briefs includes an easy-to-complete template.

More Riffs on Price

Mission Paradox Blog

  Price alters perception - The more you charge, the better people are going to expect the event to be.   High prices to some can lead to low prices for others - I know, tickets to things like theatre and other artistic events are too high.  If so, then don't drop the price from like $30 to $25. 

The high price of attention

Mission Paradox Blog

For marketers, the Super Bowl demonstrates the power (and price) of attention.   Think about it.  Why in the world would anyone pay milliions of dollars for a handful of 30 second commercial spots? It is because the Super Bowl is one of the few times that we are willing to be interrupted by commercials. Consider your email list.

The price of love is…hate?

Sea Change Strategies

Once upon a time we had a client who was allergic to criticism, any criticism. We first learned this after launching a very successful email appeal, only to be called on the carpet because they had received two, count them two, complaint emails. That was out of a quarter million people who received it. No one says this better than Seth.

Pay the price

Mission Paradox Blog

Through the miracle of the internet I was exposed to the Saddleback Leather Company , a place that sells high quality leather bags, luggage, etc.    It's run by a guy named Dave. Of course when I say "high quality" you can also guess that I mean expensive.    His messenger bags cost about $550. 

The perils of dynamic pricing

Mission Paradox Blog

Over at 2am theatre Trisha wrote this post on the benefits of dynamic pricing   that merits a response. A quick primer:  This is how she defines dynamic pricing -. Under this model, you advertise your lowest regular adult price, with the phrase “Starts at $XX.” About 2 years ago dynamic pricing became the big idea. 

Arts Marketing 101 - Discount Pricing

Mission Paradox Blog

Price is always a tricky issue when it comes to the live, professional, performing arts.    This is particularly true when discussing whether to discount your admission price for some reason.    Defined purpose - Never, ever, do anything with your price until you know exactly why you are doing it. 

My pet peeves as a sponsor

Wild Woman Fundraising

Offer them the same price if they buy a sponsorship next time. It’s scary to get rejected, even if it’s happened before.

The perils of dynamic pricing - Part 2

Mission Paradox Blog

  I've got two more reasons why we should approach dynamic pricing with caution: 1.    Creates too many choices - Most performing arts organization have too many pricing options as it is.    We have different prices based on day of the week, seat location, etc.    It paralyzes us. 

The 2016 Best Nonprofit Conferences Calendar

EveryAction

As this collection of fantastic conferences continues to grow, we'll be updating event details like ticket prices and event hashtags - you're welcome!

We Have an Update on the Money You Gave

Kivi's Nonprofit Communications Blog

Get all of our webinars and e-books for one price with the All-Access Pass! How clear and direct is that? Awesome.

Money 100

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

You will save $200 if you sign up today – price goes up tonight. One of those 40 Under 40 Leaders? Nonprofit Training.

Link 47

[PREVIEW] Top Nonprofit Conferences of Spring 2016

EveryAction

Price: $$$. Price: $$. Price: $. Price: $. Price: $. Price: $. Price: $$$. Price: $$. Price: $.

Mixed Links for Nonprofit Marketers and Fundraisers

Kivi's Nonprofit Communications Blog

That’s $200 off the 2016 price and over 50% off the 2016 monthly price. Cocktails from Minero in Atlanta. Happy Friday!

4 keys to fundraising success you might be overlooking

iMarketSmart

In 2009, Dominos Pizza’s stock price was $7.73. The result: Their stock price is now $134.34! Tweet this! ” 4. Tweet this!

Pizza 93

Week of Freebies! Day 2: Five Factors of Successful Nonprofit Communications

Kivi's Nonprofit Communications Blog

That’s a savings of $200 off the regular price and comes out to less than $10 a week. Happy Holidays! Now on sale for only $499.

Sales 47

Cause Marketing for Commodity Items

Cause Related Marketing

It's classic economics.If Robinson Portion of the Proceeds Pink Ribbon Watermelon

Mixed Links for Nonprofit Communicators – Looking Ahead to 2017

Kivi's Nonprofit Communications Blog

That’s a savings of $200 off the regular price and comes out to less than $10 a week for essential nonprofit communications training and support.

Link 47

Five Things That You Can Learn from “The Long Tail” for Marketing Your Nonprofit

Wild Woman Fundraising

Long Tail Parakeet. What is the Long Tail? This can apply to your charity, and I’m going to tell you how below. Number of words: 874. Welcome!

3 Realistic Social Media New Year’s Resolutions for Nonprofits

Kivi's Nonprofit Communications Blog

Keep in mind, your investment in video does not have to equal the price of a new car. I apologize for the headline (and the macarons).

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

That’s a savings of $200 off the regular price and comes out to less than $10 a week for essential nonprofit communications training.

Link 55