Getting Attention

DECEMBER 12, 2017

Dear Nancy: I saw how stories about our clients—powered by a photo or two—fueled our last two year-end campaigns. That plan changed radically last month when our social workers urged us to put our clients’ privacy first and stop using client photos. And how do I move forward with client photos in the future, as our stories aren’t as strong without them? Answer: You’re facing a tough situation, but you can still mobilize stories and photos in your year-end campaign.

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Getting Attention

DECEMBER 12, 2018

Dear Nancy: Our last two year-end campaigns were centered around client stories, each powered by a photo or two. That plan changed radically last month when our social workers urged us to put our clients’ privacy first and stop using client photos. And how do I move forward with client photos in the future, as our stories are far less memorable without them? Answer: You’re facing a tough situation, but you can still mobilize stories and photos in for year-end (and beyond).

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Kivi's Nonprofit Communications Blog

MAY 14, 2020

During our Communications Director Mentoring Program group call this week, we discussed ways to get program staff to take and share better photos. If you do a lot of tabling, instead of having staff take photos of the table (SO. create a photo frame with a hashtag or phrase on it that people who walk by can hold and pose with to show support for your organization. Tap on Photos & Camera.

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Kivi's Nonprofit Communications Blog

NOVEMBER 5, 2019

We get lot of question about the best ways to use photos especially of clients. Today, Holly Bodner joins us to share some tips on using your own photos. One powerful photo can help your audience make an authentic, emotional connection with your cause. Before you take out the camera, though, check whether your organization has a policy regarding the use of original photos, specifically how to handle obtaining permission from people that will be shown in the photos.

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Getting Attention

DECEMBER 12, 2017

Dear Nancy: I saw how stories about our clients—powered by a photo or two—fueled our last two year-end campaigns. That plan changed radically last month when our social workers urged us to put our clients’ privacy first and stop using client photos. And how do I move forward with client photos in the future, as our stories aren’t as strong without them? Answer: You’re facing a tough situation, but you can still mobilize stories and photos in your year-end campaign.

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Kivi's Nonprofit Communications Blog

MAY 15, 2019

While Instagram is definitely a visual platform and photos are best, you can still manage a successful Instagram strategy without photography. The post How to Rock Instagram without Photos appeared first on Kivi's Nonprofit Communications Blog. Just take a look at the ACLU’s feed and stories. Most of the work they do is legal in nature, so it’s not like they have tons of great photography options.

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Getting Attention

DECEMBER 3, 2012

Q: D ear Nancy, I’d love your advice on how to write effective photo captions. I’m starting work on our annual report, and want to make the photos and captions sing! In this age of ever-shorter attention spans, grabbing the reader’s attention with a good caption (and good photo, of course) is all the more important. A: Dear Trish, It’s so true that compelling photos add persuasion power to your annual report, advocacy petitions and fundraising appeals.

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iMarketSmart

JUNE 2, 2017

The study found that including a photo of a patient along with their imaging exam results made doctors more successful. Here are the results from the study: The imaging exam results with photos of the patients resulted in more meticulous readings from the doctors interpreting the images leading to 80% more incidental findings of unexpected abnormalities that had health implications beyond the scope of the original exam. The post Should your CRM include photos of each of your donors?

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Kivi's Nonprofit Communications Blog

SEPTEMBER 15, 2014

If you spend much time at all on Instagram , you’ve seen those Photo-A-Day challenges. I thought it would be fun to create one especially for our community, so I teamed up with Dawn Crawford from BC/DC Ideas , a friend, Instagram junkie, and fellow geek and transplant to North Carolina, to create the Nonprofit Communicators Photo-A-Day Challenge, or #NPCommPix. We’ll be posting each day’s prompt to our feeds to remind you to take and share your photo.

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ImpactMax

AUGUST 7, 2012

But lots of nonprofits don’t have the money to hire great photographers or buy Photoshop, so they end up using lacklustre photos or no photos at all. But there are great free photo editing tools out there that can turn your photos into masterpieces, and allow you to do very creative things with them. Quick and dirty photo enhancement: PICMONKEY. More advanced photo editing and manipulation: PIXLR. Smart phone photo styling: INSTAGRAM. PIXLR.

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Kivi's Nonprofit Communications Blog

OCTOBER 27, 2015

We co-host this fun photo-a-day challenge with BC/DC Ideas and encourage anyone who works in nonprofit communications (nonprofit staff, volunteers, consultants, whoever!) Just let the word of the day inspire you, post a photo with a caption, and include the #NPCommPix hashtag. #NpCommPix is back in November! to play along. We play mostly on Instagram and Twitter, but you can post wherever you’d like.

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Kivi's Nonprofit Communications Blog

MARCH 10, 2011

We all know how valuable photos are to telling our nonprofit stories. How do you organize your photos so you can actually find what you need? So you know photos are important and you have found staff and volunteers to help document the great things that happen at your organization. It can be overwhelming to know how to organize all those photos. The first step in organizing your photos is pretty simple: download & backup your files.

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iMarketSmart

MAY 23, 2018

On Monday I wrote about the oversized check photo-op and posted a link to it on LinkedIn. Many of the comments on the article point out that almost all oversized check photo ops: Happen at the request of the donor; The donor is usually a company, organization, foundation, etc. and its employees); Sometimes fundraisers appear in the photo op but almost always at the request of the donor. Is it my fault that I never realized what those photo-ops were really all about?

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Kivi's Nonprofit Communications Blog

MARCH 24, 2015

We are getting ready for the third edition of #NPCommPix. want to play along this time? It’s super easy and fun. Just look at the prompt for the day of the month and post a picture that’s related in some way – literal, metaphorical, whatever. We’ve seen nonprofit communicators using the challenge in several ways: 1.

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iMarketSmart

MAY 21, 2018

I don’t have any evidence that photos of staff holding oversized checks don’t work to produce results. Do fundraisers believe the photo will somehow create a ‘bandwagon effect’ and more donors will hop on-board? If you’ve found that a photo of fundraisers holding a check works, would you please write out the strategy and its results in the comments section below? The post Is it time to banish photos of fundraisers and oversized checks?

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Kivi's Nonprofit Communications Blog

OCTOBER 31, 2019

The post Next Month: Checking In with Yourself, Mentoring, and Original Using Photos appeared first on Kivi's Nonprofit Communications Blog. Here’s what’s happening next month at Nonprofit Marketing Guide…. Online Training: You can attend all of our training webinars below with an All-Access Pass. You also get exclusive online courses and downloads, access to our Private Facebook Group and more for 365 days. Learn more and get your All-Access Pass.

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Mission Minded

NOVEMBER 26, 2012

A recent blog post by Katya Andresen reminded us of the power of a photo. Reporting on the research of Roger Dooley, Katya demonstrates that including a photo with your message can indeed make it more persuasive. Photos are certainly powerful—but not all photos are created equal. We see too many nonprofits breaking the basic [.]. Nonprofit communications

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The Agitator

JUNE 28, 2018

Every nonprofit has a photo like this somewhere: Yes, it’s a photo that your corporate partner can use on their Web site or in their annual report as a way of showing their commitment to the community. The opportunity cost of that photo is immense. It is a cultural shift, because the big check photo is one of those things that is done. Instead, ask if you could also get photos of your corporate partner, grantor, or their employees doing some of your mission work.

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Kivi's Nonprofit Communications Blog

JUNE 26, 2013

We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. Graphic Design Guest Bloggers Nonprofit Communications nptech Photography

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Getting Attention

AUGUST 16, 2012

So why not ask them to tell your story with their photos and videos? Between now and August 24, VolunteerMatch is hosting its’ first-ever #WhyIVolunteer Photo Contest —an online competition designed to recognize outstanding volunteers and organizations, plus encourage nonprofits like yours to tell your stories in creative ways. The #WhyIVolunteer Photo Contest is a fun and easy way to engage your volunteer audience and show off your organization’s impact.

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iMarketSmart

APRIL 17, 2014

The post To Build Trust, Make Sure Your Photos Make Eye Contact With Your Donors appeared first on MarketSmart. Whether you are sitting face-to-face with your supporter or are using a photograph in your marketing campaign, make sure you or the person in the photograph look directly at your donor. Fundraising

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Kivi's Nonprofit Communications Blog

MARCH 15, 2012

And using pictures you took with your cell phone can’t do as much as professional looking photos. When you sit down to tackle your latest communications project, whether it’s an annual report or a new landing page for your website, I’m guessing you’re not thinking, “Wow, I have such a great photo bank. For our 2010 annual report , I actually bought a stock photo of a woman standing by a generic-looking bus and had our graphic designer replace the bus with a local one.

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Kivi's Nonprofit Communications Blog

JUNE 16, 2020

This question comes up regularly on webinars and in Facebook Groups: What kinds of photos work best in fundraising, and must they be “sad” photos? By “sad” we mean photos where people or animals look visibly upset, hurt, sad, or otherwise clearly in need of assistance. At one end of the spectrum, you have some research that says that sad photos of people or animals in need work better than neutral or happy photos. (

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ImpactMax

APRIL 15, 2009

What nonprofit isn’t hungry for great FREE photos for publications, online communications, and presentations? I blogged a while back about flickr’s Creative Commons licensed photos, which can be used free with proper credit given to the photographer. But here’s a list of other online sources for free stock photos, many of which are recommended by photographer Robin Good. For more than 100,000 free photos, go to the stock.exchng. flickr/naixn.

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Nonprofit Marketing Blog

NOVEMBER 5, 2012

A series of studies ( described in Neuromarketing by Roger Dooley ) shows that including a photo with your message makes it far more persuasive. Says Dooley: “Even general knowledge claims were enhanced by photos. The statement, “Turtles are deaf,” was judged to be true more often when accompanied by a photo that shows a turtle but in no way demonstrates their hearing ability or lack thereof.” Photo from TurtlesOHoolihan. Stay away from stock photos.

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Kivi's Nonprofit Communications Blog

MARCH 16, 2012

Yesterday, we published Part I of How to Coordinate a (Cheap) Successful Photo Shoot for Your Nonprofit by Marta Lindsey of TransForm. Today, she talks about how to make sure your photo shoot produces the results you want. Ensuring Good, Usable Photos . Photo from "Invest in Transit" Campaign. - Get permission to shoot if needed for your location/s and try to find locations with some flexibility so you can do more in less time. Marta Lindsey.

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Kivi's Nonprofit Communications Blog

DECEMBER 21, 2016

Jeanine Marlow, Director of Communications & Marketing at Cornerstone Preparatory Academy, submitted several great photos for the Trends Report. We are busy working on the 2017 Nonprofit Communications Trends Report , but we need your help with photos. Can you help by submitting your photos by next Friday, December 30? You should too! In previous years, we’ve used illustrations of people in the report and infographics.

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ImpactMax

APRIL 22, 2009

But I also cautioned that those photos had better be good , or you really haven’t saved any money. Finally, check out 10 questions to ask yourself before you take the photo. And don’t forget to explore free online photo editing applications like Picasa, Piknik, and Gimp. flickr/turkguy0391.

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Selfish Giving

JULY 10, 2019

How the ACLU is rocking Instagram without photos ! ??Cause Newsletter reader Trish Conklin , Director of Corporate Sponsorships at One Warm Coat , had a great idea for a survey question: Does your nonprofit require corporate partners to make a minimum revenue commitment? The commitment could be upfront, or for a specific fundraiser when it's unclear how much will be raised (e.g. POS program, donation boxes, purchase or action triggered donation, etc.)

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Social Marketing and Social Change

JULY 25, 2012

All submissions will have to sign a release giving the publisher nonexclusive right to use the photos in any/all ways related to the book, in print or electronic, for no fee, and in foreign as well as domestic editions. Yes, this is a real offer to have your photo published in a social marketing and social change textbook AND receive a free copy of the book when it is available.

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Studio 501c

MARCH 5, 2008

One of the most popular online photo sharing services, Flickr , is partnering with TechSoup , a nonprofit that helps other nonprofits use technology, to offer 10,000 free premium Flickr accounts to nonprofit organizations. Flickr is also starting a new program, Flickr for Good, whereby it will highlight photos of "good works" depicted on Flickr. Conversely, the organization's Web site can stream Flickr photos.

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Studio 501c

MARCH 5, 2008

One of the most popular online photo sharing services, Flickr , is partnering with TechSoup , a nonprofit that helps other nonprofits use technology, to offer 10,000 free premium Flickr accounts to nonprofit organizations. Flickr is also starting a new program, Flickr for Good, whereby it will highlight photos of "good works" depicted on Flickr. Conversely, the organization's Web site can stream Flickr photos.

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Mission Minded

NOVEMBER 8, 2010

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Social Media Bird Brain

SEPTEMBER 10, 2013

Instagram small nonprofits Facebook Crowdsourcing photos content Via Hockenheim Slideshow on Trip Adviser The great move of 10 miles continues. While I am finishing cleaning, sorting, disposing, and more cleaning, here are some thoughts for you to chew on. Are They Ignoring Your Small Nonprofit on Facebook? Then maybe you need better content. Here are some ideas from Social Media Today on how you can get more engagement. Some of these we have talked about.

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J Campbell Social Marketing

NOVEMBER 14, 2013

Guidestar aims to celebrate the givers and the nonprofits they support through a photo campaign. Take a photo of yourself holding a sign that says, “#IGive4 [cause/motivation] [favorite charity].” Post your photo on Twitter, Instagram, or Tumblr and use the hashtag #IGive4. You can also send the photo to david.mundy@guidestar.org. photo credit: Anders Ruff Custom Designs via photopin cc.

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Fundraiser Ideas

FEBRUARY 22, 2010

You can offer to digitize family photos. Many families have boxes of developed family photos from before digital cameras became popular. If a printed photo is destroyed and the original film is not available, the photo is gone forever. A digital photo, of course, cannot really be destroyed – only deleted. You can even offer to produce multiple copies of the same DVD of photos for a fee so that the DVDs can be sent to the customer’s relatives.

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Getting Attention

MARCH 6, 2012

Large cover photo at top of page (851×315 pixels), which will take up about 70% of the vertical space of the top screen on your page. Larger photos and videos in your posts. Social Media facebook facebook brand page Facebook cover photo nonprofit marketingTake charge of your nonprofit’s Facebook future, right now.

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Social Media Bird Brain

APRIL 25, 2012

If you incorporate your profile pic as part of your Timeline Cover photo, this can affect your layout: Image via digitalwizdom This guy's head might be placed differently at 160px and look a leeettle strange. photo Facebook placement timeline cover image profile pictureFacebook is changing the size of profile pictures from 120x120 to 160x160 pixels.

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A. Fine Blog

JANUARY 28, 2009

The digital convergence can sometimes be breathtaking in what it produces. And if you think it only produces flashing, beeping, buzzing, chattering things, think again. David Bergman is a professional photography (sent to my by my hubby once again!). During the Inauguration he, “clamped a Gigapan Imager to the railing on the north media platform about [.].

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Non Profit Marketing 360

MAY 31, 2012

And with digital social media, images are becoming both more common and more powerful as platforms such as Facebook and Google+ emphasize the photo and graphic qualities of their social-media networks. Photos service (rather like what Facebook might do with Instagram ). It still remains the most popular photo-sharing site, with a global Alexa status of 31. Flickr teams with Pinterest, releases share button for proper photo attribution (venturebeat.com).

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Seeking Grant Money Today

SEPTEMBER 26, 2006

Should you include photos of your clients successfully wearing kilts after going through a similar program? Do not add expensive photos or drop pictures into your document (unless the foundation's guidelines ask for photos (and then only provide the specific photos that they request). Do not waste the time they could be spending on reading about your organization's success rate with photos that catch their eye, instead.

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Ann Green

JULY 14, 2020

Tell a story in an instant with a great photo. You can capture your donors’attention in an instant with a great photo. Use photos of your programs in action or something else that’s engaging. But if you share some engaging photos, your donors can get a quick glance at the impact of their gift without having to slog through a bunch of tedious text. Postcards with an engaging photo are also great for thank you cards and updates.

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Ann Green

JULY 16, 2019

Tell a story in an instant with a photo. You can capture your donors’ attention in an instant with a great photo. Use photos of your programs in action. But if you share some engaging photos, your donors can get a quick glance of the impact of their gift without having to muddle through a bunch of tedious text. Postcards with an engaging photo are also great for thank you cards and updates. Create a photo bank to help you with this.

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