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Pro Tips on Getting the Most Out of a Pay-Per-Click Campaign

Fundraising Coach

If you’re like me, you haven’t engaged an agency to conduct a pay-per-click campaign. Here’s how you make sure you find the right one: Meet the People You’re Paying. I wouldn’t know where to start, so I’m pleased to have this guest post from Dwayne Ricketts. by Dwayne Ricketts.

#MARKETING: Build Your Search Engine Marketing Strategy With Solid Search Engine Optimization

Non Profit Marketing 360

Pay-for-placement management (includes pay-per-click). Bing, etc. Related articles. What is SEO SEM (

Why you should simply make your planned giving messages simple.


35 characters per line. Recently a client asked me to review and critique a fundraising letter. It was written by one of her committee members.

Should you do SEO marketing? An interview with Didit CEO, Kevin Lee

Wild Woman Fundraising

Search Engine Optimization can include constantly updated content, targeted keywords, pay per click advertising (such as Google Adwords ) and more. Do you see a movement in nonprofit marketing towards Pay Per Click advertising or SEO? But what’s next? Where is the next frontier for nonprofit marketing?


3 things to NOT do in your next Kickstarter crowdfunding campaign

Fundraising Coach

Pro Tips on Getting the Most Out of a Pay-Per-Click Campaign. Crowdfunding has opened up funding for some wonderful projects.

Diva Marketing Talks About Social Media Sponsored Conversations With "Auntie" Melanie Notkin and Scott Monty

Diva Marketing Blog

We'll also talk about where blogger relations and pay per click fits into the picture. 30-minutes. 2-guests. Miss today's show?