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For the best mHealth papers of 2012, I selected ones that address many important - but skimmed over - issues. The first paper examines how to assess health systems, their readiness and capacity to scale up mHealth interventions. This paper focuses on South Africa, but the framework and conclusions could fit most developed and LMIC contexts. It is a paper that most app developers and mHealth designers should put at the top of their reading list for 2013. MORE
And the alternative – starting with a blank sheet of paper – is truly terrifying. Like Nietzsche’s abyss, as you stare into the paper, the paper stares back into you. It’s a yearly exercise – take what you did for your direct marketing program last year, replace some controls with the tests that beat them, and set up your tests and tweaks for the next year. Lather, rinse, repeat. This system has advantages. You know what each communication is capable of, and what it isn’t. MORE
As every writer knows, one of the great crashing disappointments in life is taking the epic vision of your imagination and trying to set it to paper, where it becomes a few shriveled, insubstantial words on a page. This happens to me pretty much every day. Including this morning. There’s a cathedral in my mind but just an inkblot on my notepad. If you work for a good cause, you probably have the same sad sense of creative diminishment. MORE
We’ll do our best to help you craft a paper which will meet all your guidelines and needs. We of writers consists of native British loudspeakers with experience in writing academic papers that satisfy our clients. When you really need a custom term paper, essay, research paper, or perhaps dissertation, our professional writing team is here now to help. MORE
A friend recently found the paper icon at the left at a bowling alley in metropolitan Salt Lake City, Utah, where I live and asked my opinion. There’s no identifying marks on the paper icon except the pink ribbon. There’s no explanation on the back of the paper icon; just acres of unused white space. The paper stock is pretty heavy, I’d say at least 80-pound. Komen for the Cure Bad Cause Marketing paper icons Breast Cancer Awareness Month MORE
That meeting and the quandary it presented led to the development of our latest white paper, Measuring Your Return on Investment in Multichannel Fundraising Campaigns. A while ago, I was invited to a small meeting with a handful of participants who represented large nonprofit organizations and leading fundraising agencies. The purpose of the meeting was to discuss the meaning of return on investment for multichannel fundraising efforts. I thought it was going to be a short meeting. MORE
And the Number One Reason To Halloween Toilet Paper A Social Media Strategy. Friday Fun is Diva Marketing's virtual happy hour from cosmos to Jack to lemonade. A waiting for the weekend 'playground' time to be sophisticated-silly. Or sometimes just plain silly. In the spirit of David Letterman's Top Ten. A zillion landing page blogs are pretending to be social media. take off the mask and you find a search strategy built on a blog platform 12. MORE
Help Write My Essay Paper Chronicles. Different services will also supply you with computer generated paraphrased variations that are often unintelligible as applications is simply not effective at doing work very well. Although, it may help you to have the ability to earn some changes, it isn’t essential. It’s possible that you get messages or calls with booking requests and you might have a relatively elastic process of tackling it with an effortless program change. MORE
The Agitator has released the fifth in its new series of DonorTrends White Papers, based on our proprietary donor survey research. This paper, dealing with donor loyalty, is available only as a benefit for subscribers to The Agitator’s Premium Service. Our first two White Papers deal with generational trends and differences in giving; our second two examine online giving behavior. Our new DonorTrends paper is titled Donor Loyalty: The Holy Grail of Fundraising. MORE
Writing Academic Papers. Once you have a second to generate an tutorial paper, you are going to in the beginning choose to contemplate about what you fully understand your complication. A person from the initial specifics you are likely to track down like a high quality university scholar is that this : making in school or university differs from making in secondary college. MORE
New Questions About University Term Papers. The Appeal of University Term Papers. University Term Papers – Dead or Alive? The Do’s and Don’ts of University Term Papers. The Fundamentals of University Term Papers You Will be Able to Learn From Beginning Right Away. Sample term papers ought to be strictly weighed side-by-side together with the matter of plagiarism. MORE
A lot of retail establishments do paper icon campaigns, but relatively few seem to have embraced the bounceback offer. Right now Denny’s, a chain with more than 1,500 restaurants across the United States, is selling and displaying paper icons benefiting Toys for Tots, the toy giveaway charity. When you buy the paper icon at the left, Denny’s gives you the bounceback coupon below for an order of Pancake Puppies, which are sort of like deep-fried doughnut holes. MORE
Attorneys are typically concerned that they will settle the rhode island news papers a Superior Court and the providence rhode island news no contact order, restraining order is not guilty filing is not injured by the rhode island news papers and their faith. The Coggeshall farm museum is also very easy for a few dollars, than the rhode island news papers as required by the rhode island news channel may award you retroactive child support. Island Rhode News Papers MORE
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This list of questions I ask when reading their assignments also applies to how I read manuscript submissions to journals, review published papers, consider proposals for social marketing projects and funding, and yes, conduct social marketing consultations. MORE
Patrick’s Day in the United States and the Muscular Dystrophy Association is selling their paper Shamrocks in stores and other retail locations. Patrick's Day paper icons MDA Telethon Ace Young Icon Campaigns We turn again to the icon campaign only this time an all-electronic version.It’s s the season of St. I saw them advertised as a top banner ad on the website of my local newspaper.I clicked on the ad and it took me to a secure page on the MDA website. MORE
A local grocery store is selling paper shamrocks for MDA starting at $1. Sales of both the paper shamrock and the pins will eventually go stale. But whereas most retailers wouldn’t have many qualms about throwing the leftover paper icons in the recycle bin, it wouldn't be so easy to do the same for the Variety lapel pin because they have a higher perceived value. Paper icons, if they’re displayed in the store or theater, can have such impact that they drive more sales. MORE
Pizza Hut is currently raising funds for the UN's World Food Program using the paper icon at the left, a mobile phone text fundraising effort, and celebrity support from songstress Christina Augilera. Tags: paper icons Pizza Hut World Food Programme Taco Bell KFC Yum Brands The campaign called From Hunger to Hope also invites direct support through the campaign website.From Hunger to Hope comes from Yum Brands, franchisor of Pizza Hut, KFC, Taco Bell, Long John Silver’. MORE
Done Right, They're A License to Print DonationsHere in North America it’s common to use ‘paper icons’ as a major part of your cause-related marketing, particularly in campaigns with retailers.And why not? When I left Children's Miracle Network in 1998 they were generating more than $25 million a year from their paper icon campaign.(I’ve I’ve long disliked the expression ‘paper icon,’ so someone. MORE
When I am preparing a proposal, I like to make sure everything is perfect, from the choice of fonts to the quality of the paper. I also like saving on paper. Today I was working on an LOI for a client to the David B. Gold Foundation , who have initiated a very nice online submission system. Several foundations have gone this route lately so I thought I'd take a moment to discuss online grant applications. Drawbacks: I do tend to be a bit of a control freak. MORE
into two useful and pertinent white papers: “Future Trending of Corporate Relations,” and “Words of Wisdom.” The second white paper was premised on the questions “if I knew then as a noob what I know now as a grizzly veteran what would I do differently and what would I pass on to those new to cause marketing and corporate alliances”? Both white papers are available here for free. MORE
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I don’t have the time or capacity to sort through the many articles that appear in the academic journals on social media, and I suspect many of you don’t either. But shifting the practice of social media marketing from stories to evidence is, in the long run, a more sustainable model to have impact. MORE
This paper icon… which I purchased for $1 at Bashas’, an Arizona grocery chain… made it very clear to me that charities doing paper icon cause marketing campaigns are going to need to differentiate or risk being commoditized out of existence by the retailers themselves.The full-color icon benefits a new orangutan enclosure at the Phoenix Zoo. Kroger Bashas' QR code Alden Keene and Associates paper icons Wal-Mart MORE
But I see it as a really cool virtual paper icon campaign. Plus, it allows you to easily link to a website, something paper icons can’t do. Capital Campaigns SupporterWall.com paper icons virtual paper icons cause marketingSupporterWall.com is an interactive grid wall that displays pictures and links to your website that you could use for fundraising for you nonprofit or crowd funding your business idea. MORE
Here we offer our top 10 papers on social marketing published in 2011. Socially-marketed rapid diagnostic tests and ACT in the private sector: ten years of experience in Cambodia This paper describes and evaluates 10 years of a nationwide social marketing effort in Cambodia implementing subsidized ACT and rapid diagnostic tests (RDT) for malaria. It's that time of year for retrospectives on the state of whatever. MORE
The Tried and True Method for Term Paper Bibliography in Step by Step Detail. The Journal analyze Paper producing is going to be quite very important and perfect you’ll certainly acquire wonderful grades. The Secret to Term Paper Bibliography. On occasion, you’re have to have to go to nonetheless research papers websites another area to visit, however, it’s certainly going to be worth the journey. The Lost Secret of Term Paper Bibliography. MORE
Paper icons can be a license to print money if all the elements come together right. Paper icons, others call them ‘pinups,’ are small pieces of printed paper, oftentimes displaying the charity’s logo, sold for $1 or more, and benefiting a cause. Twenty CiCi’s Pizza Buffet locations in Georgia have come up with a fun idea of how to display the paper icons for their charity of choice, Special Olympics Georgia. Month-long paper icon efforts tend to drag on near the end. MORE
Vital Pieces of Custom Research Paper. The truth is that there’s not any such thing wrong with acquiring research papers online students are made to reach a lot many instructional tasks every daily. Keep in mind that acquiring expert research paper help doesn’t reflect seriously about your intelligence or comprehension of the topic whatsoever. The Custom Research Paper Pitfall. Extensive research is contained in most research paper. MORE
On the heals of Joe Waters and Joanna MacDonald’s fine book Cause Marketing for Dummies …which dives deep into cause marketing at point of purchase… I came across this paper icon campaign from Whole Foods that benefits gardening in schools. He was bagging groceries when I offered to buy the paper icon. Successful paper icon campaigns frequently are an example of the Pareto Principle in action: 80% might be sold by people like this clerk/bagger. MORE
White Paper Marketing For Nonprofits. White Paper Marketing is a powerful strategy that should not only be used by for-profit organizations. White papers are a popular and powerful tool for content marketers. Why do Nonprofits use White Paper Marketing so little? MORE
Yesterday, December 22, 2010, I bought this paper icon at a local chain of 31 stores called Fresh Market, which is owned by a large grocery co-op headquartered in Utah, called Associated Foods. Alden Keene Cause Marketing Database Facebook Associated Foods QR code paper iconsSales of the icon benefits the hungry, women's shelters, military families, and community centers. based on what the individual store decides.Paper icon campaigns and their new-age descendents have been. MORE
The Agitator has released the third and fourth in its new series of DonorTrends White Papers, based on our proprietary donor survey research. These papers, both dealing with online fundraising, are available only as a benefit for subscribers to The Agitator’s new Premium Service. Our first two White Papers dealt with generational trends and differences in giving. Our third paper is titled Online Giving: Postage Still Dominates … But Mouse Gaining. MORE
What Buy Research Papers Is – and What it Is Not. When choosing to purchase research papers no plagiarism, you are able to become. The greatest mistake you could make is to purchase research papers that aren’t original. Our online writers can help you compose the best research paper at reasonable pace! To enhance your APA style research paper writing skills, you might utilize any internet source that supplies relevant info. MORE
People always ask me if there’s a good alternative to traditional paper pinups. The answer is maybe. My friend and fellow cause marketer Scott Henderson sent me this picture of a register program at Radio Shack that prompts shoppers to support LIVESTRONG after they’ve swiped their credit card. I prefer the credit card machine because. Cause Marketing 101 cause marekting credit card machines pinups register programs MORE
Smith’s Food and Drug is in the middle of its annual campaign for Primary Children’s Medical Center , a key part of which is this paper icon. The paper icon is large, more than 6½” in diameter, and in full color. The credit card machine had a coordinated paper surround that also promoted the campaign. If it’s food bank the paper icon should represent patrons. How could Smith’s improve this well-put-together and effective paper icon campaign? MORE
Charmin toilet paper. ????Proceeds Just think how much digital toilet paper would have sold for this time last year! We had a great Cause Docs clinic last week with Russ Holmes of Sprouts Solutions on building global partnerships. Check out the replay here. MORE
We’ve all seen paper icons that sell for $1. The top listed price for their paper icon is $180. Sorry that was a cheap (and irresistible) shot at Whole Foods which has turned out a very well-thought out and well-executed paper icon campaign. Kudos to Whole Foods on a wonderful paper icon campaign. Whole Foods Microenterprise Microfinance Microcredit paper iconsA few sell for $5 and fewer still for $10. But how’s this for ambition from Whole Foods Market ? MORE
There were three suggested donation amounts: $1, $2 and $5.Unlike paper icons, it’s basically a tchotchke, similar to the Staples talking Easy Button, which benefited Boys and Girls Clubs of America. Tags: OfficeMax paper icons MDA Telethon Staples Icon Campaigns Yesterday in OfficeMax I saw a new kind of icon campaign, this one a continuation of their efforts to benefit classroom teachers in the United States. MORE
Pros from Pro-Papers are often prepared to provide you professional editorial solutions and a inexpensive. The One Thing to Do for Writing Paper Service. The Honest to Goodness Truth on Writing Paper Service. Top Writing Paper Service Secrets. Our clients aren’t needed to pay papers they’ve not seen nonetheless. At length, in the event that you choose a writer kind that is specific to work with, the purchase price may be much higher. MORE
Paper Related Topics Nonprofit Marketing Insights by GlobalOwls
JULY 15, 2021
White Paper Marketing For Nonprofits. White Paper Marketing is a powerful strategy that should not only be used by for-profit organizations. White papers are a popular and powerful tool for content marketers. Why do Nonprofits use White Paper Marketing so little?
SocialButterfly
MAY 24, 2018
To start with, for those who don’t know howto publish technology term papers studying an excellent example will offer you a overall ideal about the thing you really have to check closely at. A term paper is an important assignment provided to the college student at the conclusion of the schedule, and its success is necessary for a student to gain. Where to Find Term Paper Subject. The 5-Minute Rule for Term Paper Subject. Choosing Term Paper Subject.
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SocialButterfly
SEPTEMBER 12, 2018
Pros from Pro-Papers are often prepared to provide you professional editorial solutions and a inexpensive. The One Thing to Do for Writing Paper Service. The Honest to Goodness Truth on Writing Paper Service. Top Writing Paper Service Secrets. Our clients aren’t needed to pay papers they’ve not seen nonetheless. At length, in the event that you choose a writer kind that is specific to work with, the purchase price may be much higher.
SocialButterfly
MAY 24, 2018
Continuously, a brilliant a great number of college learners really feel seriously displaced in relation to beneficial investigation tactics, notably the hated term paper. Term Papers Essay. Based mostly within the matter transforming into analyzed, trainees can decide upon amazing issues whereby to base degree a term paper to show how well they already have acknowledged the hassle or scientific scientific studies layered within the length. Term Papers On.
SocialButterfly
MAY 24, 2018
New Questions About University Term Papers. The Appeal of University Term Papers. University Term Papers – Dead or Alive? The Do’s and Don’ts of University Term Papers. The Fundamentals of University Term Papers You Will be Able to Learn From Beginning Right Away. Sample term papers ought to be strictly weighed side-by-side together with the matter of plagiarism.
SocialButterfly
MAY 24, 2018
For any person that is making ready a clinical say, conceivably it will eventually benefit to to create a design and style template to acquire successes from. This examine lab document model can help you to definitely fill in the blanks, becoming the submit-up undertaking very much easier. Benefit from the net template along with the instruction for content crafting a scientific self-discipline lab point out ensuring accomplishment.
SocialButterfly
JULY 12, 2018
What Buy Research Papers Is – and What it Is Not. When choosing to purchase research papers no plagiarism, you are able to become. The greatest mistake you could make is to purchase research papers that aren’t original. Our online writers can help you compose the best research paper at reasonable pace! To enhance your APA style research paper writing skills, you might utilize any internet source that supplies relevant info.
SocialButterfly
JULY 25, 2018
We’ll do our best to help you craft a paper which will meet all your guidelines and needs. We of writers consists of native British loudspeakers with experience in writing academic papers that satisfy our clients. When you really need a custom term paper, essay, research paper, or perhaps dissertation, our professional writing team is here now to help.
SocialButterfly
MAY 22, 2018
The Tried and True Method for Term Paper Bibliography in Step by Step Detail. The Journal analyze Paper producing is going to be quite very important and perfect you’ll certainly acquire wonderful grades. The Secret to Term Paper Bibliography. On occasion, you’re have to have to go to nonetheless research papers websites another area to visit, however, it’s certainly going to be worth the journey. The Lost Secret of Term Paper Bibliography.
SocialButterfly
AUGUST 28, 2018
Help Write My Essay Paper Chronicles. Different services will also supply you with computer generated paraphrased variations that are often unintelligible as applications is simply not effective at doing work very well. Although, it may help you to have the ability to earn some changes, it isn’t essential. It’s possible that you get messages or calls with booking requests and you might have a relatively elastic process of tackling it with an effortless program change.
SocialButterfly
MAY 24, 2018
Writing Academic Papers. Once you have a second to generate an tutorial paper, you are going to in the beginning choose to contemplate about what you fully understand your complication. A person from the initial specifics you are likely to track down like a high quality university scholar is that this : making in school or university differs from making in secondary college.
Cause Related Marketing
AUGUST 16, 2012
Paper icons can be a license to print money if all the elements come together right. Paper icons, others call them ‘pinups,’ are small pieces of printed paper, oftentimes displaying the charity’s logo, sold for $1 or more, and benefiting a cause. Twenty CiCi’s Pizza Buffet locations in Georgia have come up with a fun idea of how to display the paper icons for their charity of choice, Special Olympics Georgia. Month-long paper icon efforts tend to drag on near the end.
Cause Related Marketing
DECEMBER 13, 2011
A lot of retail establishments do paper icon campaigns, but relatively few seem to have embraced the bounceback offer. Right now Denny’s, a chain with more than 1,500 restaurants across the United States, is selling and displaying paper icons benefiting Toys for Tots, the toy giveaway charity. When you buy the paper icon at the left, Denny’s gives you the bounceback coupon below for an order of Pancake Puppies, which are sort of like deep-fried doughnut holes.
SocialButterfly
MAY 22, 2018
Vital Pieces of Custom Research Paper. The truth is that there’s not any such thing wrong with acquiring research papers online students are made to reach a lot many instructional tasks every daily. Keep in mind that acquiring expert research paper help doesn’t reflect seriously about your intelligence or comprehension of the topic whatsoever. The Custom Research Paper Pitfall. Extensive research is contained in most research paper.
Fundraising Breakthroughs
JANUARY 11, 2013
Even if the rhode island news papers. They have animals like sheep and chicken moving around freely you can file based on the rhode island news papers, then the rhode island news papers be obligated to pay anything, then the rhode island news papers are justifiable even if they are sitting in the rhode island news papers, neck, shoulder or leg injury could get worse as time goes bye. Island Rhode News Papers
SocialButterfly
MAY 24, 2018
At course, be sure information is easily available that you just develop your habit made paper for instance, you might have discovered about rock and roll circles booted upward in Tibet. Things You Should Know About How to Write a Report Paper Example. It really is imperative that you make an email of numerous points while writing a specialized research paper. To put it differently, for those who don’t necessitate an full paper, e.g. if you’ve previously composed.
Fundraising Breakthroughs
JANUARY 12, 2012
Attorneys are typically concerned that they will settle the rhode island news papers a Superior Court and the providence rhode island news no contact order, restraining order is not guilty filing is not injured by the rhode island news papers and their faith. The Coggeshall farm museum is also very easy for a few dollars, than the rhode island news papers as required by the rhode island news channel may award you retroactive child support. Island Rhode News Papers
Cause Related Marketing
AUGUST 26, 2011
On the heals of Joe Waters and Joanna MacDonald’s fine book Cause Marketing for Dummies …which dives deep into cause marketing at point of purchase… I came across this paper icon campaign from Whole Foods that benefits gardening in schools. He was bagging groceries when I offered to buy the paper icon. Successful paper icon campaigns frequently are an example of the Pareto Principle in action: 80% might be sold by people like this clerk/bagger.
Cause Related Marketing
MARCH 24, 2011
We’ve all seen paper icons that sell for $1. The top listed price for their paper icon is $180. Sorry that was a cheap (and irresistible) shot at Whole Foods which has turned out a very well-thought out and well-executed paper icon campaign. Kudos to Whole Foods on a wonderful paper icon campaign. Whole Foods Microenterprise Microfinance Microcredit paper iconsA few sell for $5 and fewer still for $10. But how’s this for ambition from Whole Foods Market ?
Social Marketing and Social Change
DECEMBER 27, 2012
For the best mHealth papers of 2012, I selected ones that address many important - but skimmed over - issues. The first paper examines how to assess health systems, their readiness and capacity to scale up mHealth interventions. This paper focuses on South Africa, but the framework and conclusions could fit most developed and LMIC contexts. It is a paper that most app developers and mHealth designers should put at the top of their reading list for 2013.
Cause Related Marketing
MAY 9, 2011
Smith’s Food and Drug is in the middle of its annual campaign for Primary Children’s Medical Center , a key part of which is this paper icon. The paper icon is large, more than 6½” in diameter, and in full color. The credit card machine had a coordinated paper surround that also promoted the campaign. If it’s food bank the paper icon should represent patrons. How could Smith’s improve this well-put-together and effective paper icon campaign?
Cause Related Marketing
MARCH 20, 2008
Patrick’s Day in the United States and the Muscular Dystrophy Association is selling their paper Shamrocks in stores and other retail locations. Patrick's Day paper icons MDA Telethon Ace Young Icon Campaigns We turn again to the icon campaign only this time an all-electronic version.It’s s the season of St. I saw them advertised as a top banner ad on the website of my local newspaper.I clicked on the ad and it took me to a secure page on the MDA website.
Cause Related Marketing
FEBRUARY 27, 2013
A local grocery store is selling paper shamrocks for MDA starting at $1. Sales of both the paper shamrock and the pins will eventually go stale. But whereas most retailers wouldn’t have many qualms about throwing the leftover paper icons in the recycle bin, it wouldn't be so easy to do the same for the Variety lapel pin because they have a higher perceived value. Paper icons, if they’re displayed in the store or theater, can have such impact that they drive more sales.
Cause Related Marketing
DECEMBER 23, 2010
Yesterday, December 22, 2010, I bought this paper icon at a local chain of 31 stores called Fresh Market, which is owned by a large grocery co-op headquartered in Utah, called Associated Foods. Alden Keene Cause Marketing Database Facebook Associated Foods QR code paper iconsSales of the icon benefits the hungry, women's shelters, military families, and community centers. based on what the individual store decides.Paper icon campaigns and their new-age descendents have been.
Cause Related Marketing
OCTOBER 27, 2010
Pizza Hut is currently raising funds for the UN's World Food Program using the paper icon at the left, a mobile phone text fundraising effort, and celebrity support from songstress Christina Augilera. Tags: paper icons Pizza Hut World Food Programme Taco Bell KFC Yum Brands The campaign called From Hunger to Hope also invites direct support through the campaign website.From Hunger to Hope comes from Yum Brands, franchisor of Pizza Hut, KFC, Taco Bell, Long John Silver’.
Cause Related Marketing
DECEMBER 2, 2008
There were three suggested donation amounts: $1, $2 and $5.Unlike paper icons, it’s basically a tchotchke, similar to the Staples talking Easy Button, which benefited Boys and Girls Clubs of America. Tags: OfficeMax paper icons MDA Telethon Staples Icon Campaigns Yesterday in OfficeMax I saw a new kind of icon campaign, this one a continuation of their efforts to benefit classroom teachers in the United States.
Cause Related Marketing
FEBRUARY 24, 2011
But I see it as a really cool virtual paper icon campaign. Plus, it allows you to easily link to a website, something paper icons can’t do. Capital Campaigns SupporterWall.com paper icons virtual paper icons cause marketingSupporterWall.com is an interactive grid wall that displays pictures and links to your website that you could use for fundraising for you nonprofit or crowd funding your business idea.
Cause Related Marketing
FEBRUARY 14, 2011
A friend recently found the paper icon at the left at a bowling alley in metropolitan Salt Lake City, Utah, where I live and asked my opinion. There’s no identifying marks on the paper icon except the pink ribbon. There’s no explanation on the back of the paper icon; just acres of unused white space. The paper stock is pretty heavy, I’d say at least 80-pound. Komen for the Cure Bad Cause Marketing paper icons Breast Cancer Awareness Month
Cause Related Marketing
FEBRUARY 28, 2007
Done Right, They're A License to Print DonationsHere in North America it’s common to use ‘paper icons’ as a major part of your cause-related marketing, particularly in campaigns with retailers.And why not? When I left Children's Miracle Network in 1998 they were generating more than $25 million a year from their paper icon campaign.(I’ve I’ve long disliked the expression ‘paper icon,’ so someone.
Cause Related Marketing
JUNE 17, 2013
into two useful and pertinent white papers: “Future Trending of Corporate Relations,” and “Words of Wisdom.” The second white paper was premised on the questions “if I knew then as a noob what I know now as a grizzly veteran what would I do differently and what would I pass on to those new to cause marketing and corporate alliances”? Both white papers are available here for free.
Selfish Giving
MARCH 24, 2021
Charmin toilet paper. ????Proceeds Just think how much digital toilet paper would have sold for this time last year! We had a great Cause Docs clinic last week with Russ Holmes of Sprouts Solutions on building global partnerships. Check out the replay here.
Cause Related Marketing
JANUARY 5, 2011
This paper icon… which I purchased for $1 at Bashas’, an Arizona grocery chain… made it very clear to me that charities doing paper icon cause marketing campaigns are going to need to differentiate or risk being commoditized out of existence by the retailers themselves.The full-color icon benefits a new orangutan enclosure at the Phoenix Zoo. Kroger Bashas' QR code Alden Keene and Associates paper icons Wal-Mart
Social Marketing and Social Change
MARCH 3, 2014
This list of questions I ask when reading their assignments also applies to how I read manuscript submissions to journals, review published papers, consider proposals for social marketing projects and funding, and yes, conduct social marketing consultations.
Social Marketing and Social Change
DECEMBER 29, 2011
Here we offer our top 10 papers on social marketing published in 2011. Socially-marketed rapid diagnostic tests and ACT in the private sector: ten years of experience in Cambodia This paper describes and evaluates 10 years of a nationwide social marketing effort in Cambodia implementing subsidized ACT and rapid diagnostic tests (RDT) for malaria. It's that time of year for retrospectives on the state of whatever.
Social Marketing and Social Change
DECEMBER 20, 2012
I don’t have the time or capacity to sort through the many articles that appear in the academic journals on social media, and I suspect many of you don’t either. But shifting the practice of social media marketing from stories to evidence is, in the long run, a more sustainable model to have impact.
The Agitator
APRIL 17, 2018
And the alternative – starting with a blank sheet of paper – is truly terrifying. Like Nietzsche’s abyss, as you stare into the paper, the paper stares back into you. It’s a yearly exercise – take what you did for your direct marketing program last year, replace some controls with the tests that beat them, and set up your tests and tweaks for the next year. Lather, rinse, repeat. This system has advantages. You know what each communication is capable of, and what it isn’t.
Selfish Giving
AUGUST 1, 2012
People always ask me if there’s a good alternative to traditional paper pinups. The answer is maybe. My friend and fellow cause marketer Scott Henderson sent me this picture of a register program at Radio Shack that prompts shoppers to support LIVESTRONG after they’ve swiped their credit card. I prefer the credit card machine because. Cause Marketing 101 cause marekting credit card machines pinups register programs
DonorDigital
JANUARY 10, 2013
That meeting and the quandary it presented led to the development of our latest white paper, Measuring Your Return on Investment in Multichannel Fundraising Campaigns. A while ago, I was invited to a small meeting with a handful of participants who represented large nonprofit organizations and leading fundraising agencies. The purpose of the meeting was to discuss the meaning of return on investment for multichannel fundraising efforts. I thought it was going to be a short meeting.
The Nonprofit Consultant
MARCH 30, 2006
When I am preparing a proposal, I like to make sure everything is perfect, from the choice of fonts to the quality of the paper. I also like saving on paper. Today I was working on an LOI for a client to the David B. Gold Foundation , who have initiated a very nice online submission system. Several foundations have gone this route lately so I thought I'd take a moment to discuss online grant applications. Drawbacks: I do tend to be a bit of a control freak.
Nonprofit Marketing Blog
JUNE 8, 2011
As every writer knows, one of the great crashing disappointments in life is taking the epic vision of your imagination and trying to set it to paper, where it becomes a few shriveled, insubstantial words on a page. This happens to me pretty much every day. Including this morning. There’s a cathedral in my mind but just an inkblot on my notepad. If you work for a good cause, you probably have the same sad sense of creative diminishment.
The Agitator
FEBRUARY 19, 2009
The Agitator has released the third and fourth in its new series of DonorTrends White Papers, based on our proprietary donor survey research. These papers, both dealing with online fundraising, are available only as a benefit for subscribers to The Agitator’s new Premium Service. Our first two White Papers dealt with generational trends and differences in giving. Our third paper is titled Online Giving: Postage Still Dominates … But Mouse Gaining.
The Agitator
MARCH 16, 2009
The Agitator has released the fifth in its new series of DonorTrends White Papers, based on our proprietary donor survey research. This paper, dealing with donor loyalty, is available only as a benefit for subscribers to The Agitator’s Premium Service. Our first two White Papers deal with generational trends and differences in giving; our second two examine online giving behavior. Our new DonorTrends paper is titled Donor Loyalty: The Holy Grail of Fundraising.
Diva Marketing Blog
OCTOBER 30, 2009
And the Number One Reason To Halloween Toilet Paper A Social Media Strategy. Friday Fun is Diva Marketing's virtual happy hour from cosmos to Jack to lemonade. A waiting for the weekend 'playground' time to be sophisticated-silly. Or sometimes just plain silly. In the spirit of David Letterman's Top Ten. A zillion landing page blogs are pretending to be social media. take off the mask and you find a search strategy built on a blog platform 12.
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