5 Expert Opinions on the Future of Email Fundraising

EveryAction

Email isn’t dead. nonprofit email fundraising nonprofit technology guest post

Move Your Nonprofit Agenda Forward with Opinion Editorials

Getting Attention

Margot is an expert trainer on writing and placing opinion editorials. At the end of the 1990s, I worked for an advocacy organization that had – more or less – dropped opinion editorials from their communications strategies.

Trending Sources

Picture this: Expert opinions on telling your story with images

Nonprofit Marketing Blog

There’s been a fantastic response to this month’s nonprofit carnival topic: telling your story with riveting images. Here’s everything you always wanted to know about the topic from an exceptional range of experts.

Mobile Giving Research and Opinion

A Small Change

You’ve been provided some facts and general information about mobile giving. I’ve learned a lot through this process and want to hear your thoughts and experiences in the mobile giving space. Below are a few different theories and philosophies regarding some of the benefits and specifics of mobile giving. Instantly Viral. Cell phones and smart phones are all over the world and have saturated America. People carry their mobile phones with them almost all of the time.

Finally we’re releasing the HIPPO killer!!!

iMarketSmart

HIPPOs tend to be far removed from regular engagement with donors and their decisions tend to be based on opinions— not data or fact. The HIPPO is the highest paid person in the office at the time when a decision needs to be made.

And Now on Opposing Opinion on Breast Cancer Awareness Month

Cause Related Marketing

Jen Dinoia, who dealt with breast cancer in 2010, is no fan of Breast Cancer Awareness Month. Awareness did nothing for me," as she puts it. Jen Dinoia writes The Dinoia Family blog while running her happily crazy Foreign Service family household. Currently in the U.S.,

#Tech: SOPA Inspiring Blackouts & Lobbyists – Should Nonprofits Care?

Non Profit Marketing 360

Could SOPA chill free speech? On the surface, not much seems to be of relevance in the ‘Stop Online Piracy Act’ ( SOPA, H.R. 3261 ) because nonprofits aren’t really in the business of selling digitized content, much less pirated content.

Fired or Having A Personal Opinion

A. Fine Blog

Michel was an employee of the Jewish Federation of San Francisco , who was fired for writing her opinion about the ways the Jewish community are overlooking middle-aged people in favor of Millennials in their programming. I would have written this differently had I seen the original post, however, Michel still doesn''t criticize the Federation directly and she makes it quite clear that this is her opinion not her employers throughout the article.

10 Tips for Getting Your Op-Ed Placed

Kivi's Nonprofit Communications Blog

Unlike reported news stories, op-eds are opinion pieces that are written by those who aren’t on the staff of a newspaper, magazine or website. They offer outside voices the opportunity to express opinions and share ideas in their own words.

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#VIDEO: Freelance Producers Wanted for Brooklyn Independent Television. Stipend Offered.

Non Profit Marketing 360

Communications Community Cross-Post Marketing Nonprofit Opinion Resource Video Arts BRIC brooklyn Brooklyn Decker Community Media New York Retail Television Television program United States

Work Our Audience-Driven News Climate

Getting Attention

Other examples abound, affecting news, feature, and opinion coverage. Digital media has exploded with new outlets representing diverse opinions and covering an incredible range of subjects. Thanks to guest blogger Mollie Katz, Multimedia Strategist at Mollie Katz Communications.

Best Facebook Groups for Nonprofits

Kivi's Nonprofit Communications Blog

It’s a very active, very helpful, and very opinionated group of people in all different kinds of nonprofit work, although fundraising and communications topics seem to dominate.

Audience Research: Where to Find Polls and Survey Data

Kivi's Nonprofit Communications Blog

Cornell Universities List of Public Opinion Surveys. Harris Interactive Vault - 40 years of public opinion data. PollingReport.com - variety of public opinion polls. World Public Opinion - polls from around the world. You’ve accepted that “the general public” is not a target audience. Congratulations! Now’s the fun part: learning more about the groups of people who really are most important to your success.

#SocialMedia: Facebook’s Updates Strive For Timelines About Its Users

Non Profit Marketing 360

Communications Community eNewsletter Facebook Marketing Media Review Nonprofit Opinion Permission Marketing Public Relations Social Media Software Review Storytelling Technology Video Web and Print Web Design Beth Kanter Charitable organization Farmville Google Non-profit organization Online Communities Social network Spotify Timeline videoLast week Facebook presented its latest iteration and updates with fanfare unusual even for Facebook.

How a Small Nonprofit President Got a Big Spot in The New York Times’ Room for Debate

Kivi's Nonprofit Communications Blog

SPIN Academy taught them a number of strategies for connecting with the media — one of which focused on having Pfeifer author submitted opinion pieces for newspapers. It’s more difficult than ever for nonprofits to get media coverage.

Nonprofits Grew Online Giving, Website Traffic & Social Media Fans in 2013

J Campbell Social Marketing

Most important finding (in my opinion): “So, when is the best time to send a fundraising message? It’s that time of year again – the M+R and NTEN annual Nonprofit Benchmarks Study ! This year they surveyed 53 nonprofits, looking at data on online fundraising and advocacy.

Lessons from the Boy Scouts Controversy: Be Prepared

Kivi's Nonprofit Communications Blog

In turn, he made it appear as though the BSA is endorsing those opinions. They should have supporters who are ready to post messages on social media about the importance of the organization and how no single person’s opinions reflect what the organization is about.

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Cut the Glut! Wordy Phrases to Eliminate from Your Writing (And Alternatives)

Kivi's Nonprofit Communications Blog

it is our opinion that = we think. We’ve all read those mission statements or fundraising appeals that seem to have smart ideas, but when you take a closer look you realize they just have a lot of words. Shorter is nearly always better.

3 Barriers to Integrated Marketing Success

Getting Attention

Streamlining the process internally to accurately and fully convey your organization’s identity ensures you don’t confuse your audience with different personalities, opinions and voices. Then, find a way to integrate this opinion into your work, and give credit where credit is due.

The JianGate Twitter Universe Visualized

Public Sector Marketing 2.0

Ok I’ll admit it, while I’m usually very careful before jumping in with personal opinions during breaking news, I, like many others this week , let my emotions dictate what I typed regarding the Jian Ghomeshi fiasco.

Do major gift and planned gift staff need “sales managers”?

iMarketSmart

The best authority on this topic (in my opinion) is Mike Weinberg. Sales managers? But we don’t sell anything! Actually, you do! You’re selling value. Any exchange of money occurs because a person sees value in giving away their hard-earned cash. The private sector usually has sales managers for their teams. The nonprofit sector usually doesn’t. Instead, they have Directors or CDO’s.

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The High Cost of Communications Chaos #CALMnotBUSY

Kivi's Nonprofit Communications Blog

Plus you might work with people who don’t really understand best practices in marketing communications but still have oh-so-many opinions about your job. Many nonprofit communications directors feel like they work in a constant state of chaos.

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3 Things Successful Nonprofits Do NOW to Prepare for December Online Fundraising

Kivi's Nonprofit Communications Blog

Then ask for her brutally honest opinion on the experience, and learn! Source: https://flic.kr/p/8q7cDb. p/8q7cDb. The other day my daughter and I were walking down an aisle in a department store and she noticed a huge Halloween products display. “Oh Oh come on!” she said. TOO SOON.

Why do you hate your job? 3 Reasons

Wild Woman Fundraising

Tags: Conflict Leadership Rank at Work anonymity anonymous aspirations assessing contribution assessing success bad boss get a new job hate your job hate your life immeasurement impact interests irrelevance manager opinion mazarine treyz measurement no measurement recognition relevance wrong opinion

Digital and Media Literacy

Public Sector Marketing 2.0

Photos have always been powerful in capturing global attention , swaying public opinion, and altering the course of political direction, hence why photo journalism exists. You see, in the past, these public micro expressions of opinion (likes, shares ,re-tweets and comments) based on emotional on-the-spot reactions were never captured. In a recent workshop I held here in Ottawa, the topic of digital and media literacy came up on a few occasions.

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Showcase Your Experts—Speakers’ Bureau How-Tos

Getting Attention

The opinions she shares here do not represent those of the American Red Cross. The opinions she shares here do not represent those of the American Red Cross. Our guest blogger Amanda Aldrich is Regional Communications Specialist with the American Red Cross of Northwest Ohio.

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Op Eds: Writing Leads that Grab Readers by the Lapels

Getting Attention

Guest bloggerMargot Friedman, principal of Dupont Circle Communications, conducts trainings on writing and placing opinion editorials. That’s why the lead or opening paragraph of your next opinion editorial is so important.

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Cut the Glut! Part II – Redundancies to Eliminate from Your Writing

Kivi's Nonprofit Communications Blog

consensus of opinion = consensus. Last week, we talked about those wordy phrases you need to trim (and what to use instead). For example, just say “enough” instead of “a sufficient amount of.” ” Today, we are going to cover redundant phrases.

To Go.ngo,ong, Or Not

The Agitator

Agitator reader Greg Worley wrote asking us to weigh in with an Agitator opinion of whether or not adding these domains is worth it to U.S.

A Valentine For Fundraisers

The Agitator

However, while we were eating our chocolates, Cupid delivered a thought-provoking message to our inbox in the form of an opinion piece from Jennifer and Peter Buffett, co-presidents of the NoVo Foundation, appearing in last week’s Chronicle of Philanthropy.

6 Ways to Deal with Your Devil’s Advocate

Getting Attention

Here’s what works best when a devil’s advocate surfaces in one of our client organizations: Depersonalize the difference of opinion, staying calm and confident. Validation trumps opinion every time.

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You Probably Need A “Schultz Hour”

The Agitator

New York Times opinion writer David Leonhardt, in a terrific column , has great advice for all of us. Get yourself a “Schultz Hour”. According to Leonhardt, “When George Schultz was secretary of state in the 1980’s, he liked to carve out one hour each week for quiet reflection.

Meet the 4 Types of People Who Make Up Your Online Community [Infographic]

J Campbell Social Marketing

This group is opinionated. Nonprofits tend to lump all of their constituents into just a few boxes – staff, volunteers, donors and clients. Within that box, these groups of constituents often get lumped further into just one category. Our donors aren’t online!” “Our

Editorial Planning When Everything Is Up in the Air

Kivi's Nonprofit Communications Blog

2) Opinion Pieces. You should be able to write at least one opinion piece for each of your core topics. You know that an editorial calendar is a great tool, in theory.

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Are You Preparing for Life After Facebook?

Non Profit Marketing 360

” Facebook Nonprofit Opinion Social Media Geoff Livingston Social networkNoting that the number of Facebook users in the U.S. is declining, author and marketing strategist Geoff Livingston argues that “it’s time to hedge your bets and start investing in networks other than Facebook.” ” As new social networks start carving up the marketplace that Facebook now dominates, he says, nonprofits must go where their communities go.

Are You Preparing for Life After Facebook?

Non Profit Marketing 360

” Facebook Nonprofit Opinion Social Media Geoff Livingston Social networkNoting that the number of Facebook users in the U.S. is declining, author and marketing strategist Geoff Livingston argues that “it’s time to hedge your bets and start investing in networks other than Facebook.” ” As new social networks start carving up the marketplace that Facebook now dominates, he says, nonprofits must go where their communities go.

#SOCIALMEDIA: How Young Is Too Old To Have Communications Expertise?

Non Profit Marketing 360

Catherine Sloan, a recent graduate from the University of Iowa who already has byline credit with USAToday , posted an opinion blog at NextGenJournal.com with the title “ Why Every Social Media Manager Should Be Under 25 “ It has caused something of a ruckus ?

#SOCIALMEDIA: How Young Is Too Old To Have Communications Expertise?

Non Profit Marketing 360

Catherine Sloan, a recent graduate from the University of Iowa who already has byline credit with USAToday , posted an opinion blog at NextGenJournal.com with the title “ Why Every Social Media Manager Should Be Under 25 “ It has caused something of a ruckus ?

#COMMUNICATION: Is Your Nonprofit Staff Conversing With Both Audience & Each Other?

Non Profit Marketing 360

As social networks and social marketing have matured over the last two or three years, a debate continues as to how effective social media is to inspire action (be it making a purchase, donating to a cause, or risking one’s life in a revolution ).

Call for Submissions: Healthcare Social Media Review #21

SocialButterfly

We want to hear your opinion. How can social media support prevention and wellness? January is the month of new resolutions yet a study out of the University of Scranton finds that only 8% of us actually achieve these resolutions.