5 Expert Opinions on the Future of Email Fundraising

EveryAction

Email isn’t dead. nonprofit email fundraising nonprofit technology guest post

Move Your Nonprofit Agenda Forward with Opinion Editorials

Getting Attention

Margot is an expert trainer on writing and placing opinion editorials. At the end of the 1990s, I worked for an advocacy organization that had – more or less – dropped opinion editorials from their communications strategies. move policymakers, funders, opinion leaders, and others to action. In the coming months, I’ll be addressing your questions about writing and placing opinion editorials.

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Mobile Giving Research and Opinion

A Small Change

You’ve been provided some facts and general information about mobile giving. I’ve learned a lot through this process and want to hear your thoughts and experiences in the mobile giving space. Below are a few different theories and philosophies regarding some of the benefits and specifics of mobile giving. Instantly Viral. Cell phones and smart phones are all over the world and have saturated America. People carry their mobile phones with them almost all of the time.

Current Canadian Opinion on Cause Marketing

Cause Related Marketing

A public opinion survey published Nov. 1, 2012 by Ottawa-based Abacus Data finds Canadians very supportive of the basic practices and premises of cause marketing. The Internet survey of 1208 Canadians found the following: 82 percent say they would switch brands to support causes they care about. The same number of people say that companies should donate to causes.

And Now on Opposing Opinion on Breast Cancer Awareness Month

Cause Related Marketing

Jen Dinoia, who dealt with breast cancer in 2010, is no fan of Breast Cancer Awareness Month. Awareness did nothing for me," as she puts it. Jen Dinoia writes The Dinoia Family blog while running her happily crazy Foreign Service family household. Currently in the U.S., the three kids, two parents & cat are eagerly anticipating a move to Nicaragua in 2013. So here with a different take on Breast Cancer Awareness Month is guest poster Jen Dinoia.

How Donor Opinion Can Steer You Right

The Agitator

What steps are you taking to get donor opinions that steer you on the correct path? Yesterday’s post ccataloged a multitude of reasons surveys and donor listening could steer you wrong. That said, there are many things we must ask donors that are both easy to answer accurately and vital for us to know: How easy was the online donation process? How committed are you to the organization? Are you a cat person or dog person? and other donor identity questions). And, of course, et cetera.

Fired or Having A Personal Opinion

A. Fine Blog

Michel was an employee of the Jewish Federation of San Francisco , who was fired for writing her opinion about the ways the Jewish community are overlooking middle-aged people in favor of Millennials in their programming. I would have written this differently had I seen the original post, however, Michel still doesn''t criticize the Federation directly and she makes it quite clear that this is her opinion not her employers throughout the article.

Why Donor Opinions Could Steer You Wrong

The Agitator

Today, I wanted to explain why it’s so difficult to get people’s opinions of their opinions. It’s not their fault; it could be yours. On Monday, Roger talked about the multitude of sins committed in the Charity Commission report. Among them was the flawed approach of asking people why they thought what they thought. Tomorrow, we’ll talk about how to create donor surveys that actually work. How do people mislead with survey responses?

Finally we’re releasing the HIPPO killer!!!

iMarketSmart

HIPPOs tend to be far removed from regular engagement with donors and their decisions tend to be based on opinions— not data or fact. Fundraising Major Giving Planned Giving cultivation for major gifts engagement fundraising giftmaker+ highest paid person's opinion hippo Lead Generation legacygiftmaker majorgiftmaker marketsmart surveygiftmakerThe HIPPO is the highest paid person in the office at the time when a decision needs to be made.

5 Steps to Op-Eds that Change Minds

Getting Attention

Opinion journalism (a.k.a. Regardless of the goal, you need to be able to state your opinion in one concise sentence. The standard way to make an argument is to state your main point, present evidence to support that opinion, and then offer a recommendation or conclusion. Media Relations and Press messages Nonprofit Communications nonprofit marketing op eds opinion pieces

#INTERVIEW: Mark Van Gurp, Osocio Blog – Showcases the Best Advertising & Marketing For Social Causes

Non Profit Marketing 360

Blogs Cross-Post News and Current Affairs Nonprofit Opinion Perspectives Don Akchin marketing Non-Governmental Organization Nonprofit organization Osocio Pinterest Twitter United StatesMark van Gurp is the founder of Osocio , an international blog devoted to showcasing the best advertising and marketing for social causes. Mark began an earlier blog, Houtlist, in 2005 as a personal collection of nonprofit ads.

#VIDEO: Freelance Producers & Reporters Wanted for Brooklyn Independent Television

Non Profit Marketing 360

Communications Community Cross-Post Marketing Nonprofit Opinion Resource Video Arts BRIC brooklyn Brooklyn Decker Community Media Creative director Jonathan Lief New York Retail Social Media Strategist Television Television program United States WNBC

Are You Preparing for Life After Facebook?

Non Profit Marketing 360

” Facebook Nonprofit Opinion Social Media Geoff Livingston Social networkNoting that the number of Facebook users in the U.S. is declining, author and marketing strategist Geoff Livingston argues that “it’s time to hedge your bets and start investing in networks other than Facebook.” ” As new social networks start carving up the marketplace that Facebook now dominates, he says, nonprofits must go where their communities go.

Are You Preparing for Life After Facebook?

Non Profit Marketing 360

” Facebook Nonprofit Opinion Social Media Geoff Livingston Social networkNoting that the number of Facebook users in the U.S. is declining, author and marketing strategist Geoff Livingston argues that “it’s time to hedge your bets and start investing in networks other than Facebook.” ” As new social networks start carving up the marketplace that Facebook now dominates, he says, nonprofits must go where their communities go.

#VIDEO: Freelance Producers Wanted for Brooklyn Independent Television. Stipend Offered.

Non Profit Marketing 360

Communications Community Cross-Post Marketing Nonprofit Opinion Resource Video Arts BRIC brooklyn Brooklyn Decker Community Media New York Retail Television Television program United StatesBrooklyn Independent Television (a division of the Community Media initiative of BRIC Arts | Media | Bklyn ), makes TV programs for and about Brooklyn, NYC, covering news, arts, culture, sports, health, business, and what’s happening in Brooklyn’s diverse neighborhoods.

#SOCIALMEDIA: How Young Is Too Old To Have Communications Expertise?

Non Profit Marketing 360

Catherine Sloan, a recent graduate from the University of Iowa who already has byline credit with USAToday , posted an opinion blog at NextGenJournal.com with the title “ Why Every Social Media Manager Should Be Under 25 “ It has caused something of a ruckus ? Would you hire any of these people for your social-media outreach? Why don’t you all fade away, and don’t try to dig what we all say.

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#Advocacy: ‘This American Life’ Retracts Story Of Abuses At Foxconn

Non Profit Marketing 360

But Apple (not to mention the many lower-profile consumer companies that use Chinese manufacturing) is incredibly sensitive to American public opinion. Apple authenticity Case Study Civics Communications Marketing National/International News and Current Affairs Newspaper Article Nonprofit Opinion Politics Press Release Public Media Public Relations Social Media Storytelling Technology Video Foxconn iPad IPhone Ira Glass Mike Daisey This American Life

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#TECH: Once Developed By Apple, Now Abandoned By Apple: EPEAT Standards

Non Profit Marketing 360

Apple Branding Civics Community Hardware Review iDevice iPad/Tablet Marketing News and Current Affairs Opinion Public Relations Reviews Technology design economy Electronic Product Environmental Assessment Tool EPEAT Marketing and Advertising Politics RecyclingHas Apple lost its environmental cred? It can be tough to love Apple, Inc. Stock prices over $600? Check. Over $100 billion in cold, hard, cash? You bet. Products loved even by those who don’t even own one? Of course!

#TECH: Microsoft Surface To Shake Up Tablet Market & Challenge iPad…Someday.

Non Profit Marketing 360

Advertising Advice Case Study Communications Community Education: Technology Event Event Review Events Hardware Review iPad/Tablet Marketing Nonprofit Opinion Reviews Technology Apple Business communication iPad Marketing and Advertising Microsoft Microsoft Surface Original Equipment Manufacturer Windows 8

#Communications: Can We Trust AT&T – T-Mobile Merger Promises?

Non Profit Marketing 360

Communications eNewsletter iDevice Marketing National/International News and Current Affairs Newspaper Article Opinion Politics Public Relations TechnologyOr is the merger only promising to be a trust? AT&T has been working through the logistics, regulatory maze, and public-relations (snow?)job job for a year or so in its efforts to purchase T-Mobile for $39 million dollars.

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#Enviro: Does a Green Xmas List Really Help The Environment?

Non Profit Marketing 360

Advertising Blogs Cause Marketing Civics Climate Change Environment Greening National/International News and Current Affairs Opinion Politics advocacy Business carbon emissions Environmentally friendly PSFK Sustainability Sustainable LivingWe enjoy looking for, and perhaps even presenting ourselves, challenging ideas for our readers. And one idea we came across challenges our desires to find just the right holiday gift for a loved one while maintaining our green/environmentalist cred.

#SM4NP: Kony 2012 Will Get A Sequel & More Context Today

Non Profit Marketing 360

Today is the day. Probably. As any Hollywood mogul will confirm, when your movie is watched by 100 million people, you need to make a sequel. That market is just too big to pass up. And the renown viral video Kony 2012 has been viewed well over 100 million times. Nevertheless, the reasons the San Diego based firm ’Invisible Children’ will be releasing a sequel to their 30-minute wunderkind seem not really about tapping a market so much as explaining the phenomenon.

#PROAGING: Republican Budget Realigns Medicare But Ignores Long-Term Care

Non Profit Marketing 360

Affordable Housing Aging Assisted Living Community Independent Living National/International News and Current Affairs Newspaper Article Nonprofit Nursing Home Opinion Politics Retirement Living Study AARP advocacy Baby Boomer economy Gross domestic product Jim DeMint Medicare ProAging Rand Paul Technology

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#SM4NP: ‘Kony 2012? Still Stirs Engagement, Controversy, And Embarrassment

Non Profit Marketing 360

authenticity Blogs Case Study Cause Marketing Civics Communications Crowdfunding Fundraising Marketing Media Review National/International News and Current Affairs Newspaper Article Nonprofit Opinion Politics Public Relations Resource Reviews Social Media Storytelling Video advocacy Charitable organization Daily Show Invisible Children Jon Stewart Joseph Kony Kony Lord's Resistance Army Marketing and Advertising Non-profit organization Social network Uganda video YouTube

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#SocialMedia: Facebook’s Updates Strive For Timelines About Its Users

Non Profit Marketing 360

Communications Community eNewsletter Facebook Marketing Media Review Nonprofit Opinion Permission Marketing Public Relations Social Media Software Review Storytelling Technology Video Web and Print Web Design Beth Kanter Charitable organization Farmville Google Non-profit organization Online Communities Social network Spotify Timeline videoLast week Facebook presented its latest iteration and updates with fanfare unusual even for Facebook.

#CIVICS: Apple’s Billions In Tax Dodges Come Under Scrutiny

Non Profit Marketing 360

Apple Civics Communications Community Marketing National/International News and Current Affairs Newspaper Article Opinion Politics Public Relations Publications Resource Study Sustainability Technology Business economy New York Times Steve Jobs Steve Wozniak Tax United StatesThe corporation is in California, but not its tax liability. Apple Inc. is making it difficult to feel sympathy for Apple Inc.

#ADVOCACY: Kony 2012 Sequel Not Going Viral, Nor Ending Debate

Non Profit Marketing 360

Advocacy authenticity Blogs Cause Marketing Civics Communications Crowdfunding Fundraising Marketing Marketing Skills National/International News and Current Affairs Newspaper Article Nonprofit Opinion Politics Public Media Public Relations Social Media Storytelling Video Charitable organization communication Fellowship Invisible Children Joseph Kony Kony 2012 Lady Gaga Marketing and Advertising Non-profit organization Online Communities Social network Uganda video Viral video

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#SOCIALMEDIA: IOC Struggles To Corral First “Social Olympics” In London

Non Profit Marketing 360

Advertising Blogs Campaigns Case Study Communications Community Facebook Geo-Location Marketing Media Review National/International News and Current Affairs Nonprofit Opinion Politics Public Media Reviews Social Media Technology Twitter Video Web and Print communication economy International Olympic Committee IOC London Marketing and Advertising NBC Olympic Online Communities Social networkClick on image to visit Infomous.com. The Opening Ceremonies went off without a hitch.

#Philanthropy: As Steve Jobs The CEO Retires, Will Steve Jobs The Philanthropist Step Forward?

Non Profit Marketing 360

Apple Fundraising Interview iPad Apps iPhone Apps News and Current Affairs Newspaper Article Opinion Philanthropy Public Relations Retirement Living Aging Bill Gates iPad IPhone Mark Zuckerberg New York Times philanthropy Steve Jobs TechnologyKeep your hands off of my stack. The Carnegies, the Mellons, the Rockafellers, the Buffetts… They all made scads of money in their chosen careers. They all founded foundations and gave away scads of money in their later years.

#Communications: ATT Fights Legal Battle Against Its (Business) Customers

Non Profit Marketing 360

Blogs Case Study Communications National/International News and Current Affairs Newspaper Article Nonprofit Opinion Politics Public Media Public Relations Technology AT&T Business communication Mobile phone T-Mobile Telecommunication Verizon WirelessThe body blows between AT&T and the business and federal regulatory communities continue to mount.

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#Tech: SOPA Inspiring Blackouts & Lobbyists – Should Nonprofits Care?

Non Profit Marketing 360

Advocacy Blogs Campaigns Cause Marketing Civics Communications Community Marketing National/International News and Current Affairs Nonprofit Opinion Politics Site Administration Social Media Technology advocacy Advomatic Charitable organization communication ComputerWorld Go Daddy GoDaddy MasterCard Non-profit organization Online Communities PayPal Reddit SOPA United States United States CongressCould SOPA chill free speech?

Google+ Defies Expectations And Thus Facebook

Non Profit Marketing 360

Communications Community Design Facebook Fundraising Marketing Marketing Skills Media Review Opinion Public Relations Social Media Software Review Technology Web and Print Business communication design Google Myspace Online Communities Reuters Social networkThe fastest growing social network in history (at least until the next one) is now officially Google+, which has grown to over 25 million visitors since its launch a mere 5 weeks ago, according to Reuters.

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#Aging: Medicare On The Chopping Block Of Debt ‘Compromise’

Non Profit Marketing 360

Aging Health Healthcare Low-Income National/International News and Current Affairs Newspaper Article Opinion Politics Retirement Living Seniors Life Federal Aviation Administration Federal Budget Joe Lieberman Medicare Medicare Rights Center Social SecurityAs most of us raise a sigh of relief that the debt ceiling was raised and a vague compromise to trim $1.2 trillion of the national debt was reached, we should not assume that all government spending will be trimmed equally.

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#SOCIALMEDIA: How Young Is Too Old To Have Communications Expertise?

Non Profit Marketing 360

Catherine Sloan, a recent graduate from the University of Iowa who already has byline credit with USAToday , posted an opinion blog at NextGenJournal.com with the title “ Why Every Social Media Manager Should Be Under 25 “ It has caused something of a ruckus ? Would you hire any of these people for your social-media outreach? Why don’t you all fade away, and don’t try to dig what we all say.

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#Public Policy: Charities’ Off-Shore/Tax-Free Holdings Brought Under Congressional Scrutiny

Non Profit Marketing 360

Case Study Community National/International News and Current Affairs Nonprofit Opinion Politics Charitable organization Chronicle of Philanthropy Chuck Grassley economy Fox News Fox News Channel Non-profit organization philanthropy Second Chance Act Senate Judiciary CommitteeAll the talk about US domestic politics and economics at the moment focuses on the federal budget and the possible default that will result if the US debt limit is not raised by 2 August.

#Tech: Net Neutrality Supported in Europe – Not Unsupported in US

Non Profit Marketing 360

Civics Communications Community National/International News and Current Affairs Opinion Politics Site Administration Technology Web and Print advocacy BBC communication European Parliament Federal Communication Commission Internet service provider Network neutrality Regulation web 2.0The European Parliament voted last week to continue to encourage net neutrality as a means to foster innovation and to encourage the dissemination of information.

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#COMMUNICATION: Is Your Nonprofit Staff Conversing With Both Audience & Each Other?

Non Profit Marketing 360

authenticity Civics Communications Community Facebook Fundraising Marketing Media Review National/International News and Current Affairs Newspaper Article Nonprofit Opinion Politics Public Media Reviews Social Media Video Video Interview Business Charitable organization communication marketing Marshall McLuhan Michael Brito Non-profit organization Nonprofit organization Online Communities Page view Reciprocal altruism Social marketing Social network

#Communication: SOPA & PIPA Bills Are Dying, But Not Dead

Non Profit Marketing 360

Advice Blogs Civics Communications Community Fundraising Marketing National/International News and Current Affairs Nonprofit Opinion Politics Public Relations Site Administration Social Media Technology Video advocacy Business Charitable organization communication Domain Name System economy Google Huffington Post Non-profit organization Online Communities Reddit Roy Blunt Social network SOPA video web 2.0

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#SocialMedia: Turns Out, Twitter Can Start Revolutions Mr. Gladwell

Non Profit Marketing 360

Blogs Civics Communications Community Cross-Post News and Current Affairs Opinion Social Media Storytelling Tweets Civil Rights Movement communication Facebook Libya Malcolm Gladwell New Yorker Occupy Wall Street Social network Technology Tunisia Twitter Wall Street web 2.0What a difference a year can make – not always for the better, mind you.

#SocialNetworks: Is Google+ Ready For Nonprofit Big Time? (Part 1)

Non Profit Marketing 360

Communications Community Facebook Marketing Media Review Nonprofit Opinion Public Media Resource Reviews Social Media Technology Twitter Web and Print Beth Kanter Brian Solis communication Google Non-profit organization Social networkFirst of all, we at MKCREATIVE wish you and yours a Happy Labor Day.

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#Tech: What Will 2012 Look Like For Social Media?

Non Profit Marketing 360

Blogs Communications Community Crowdfunding Facebook Fundraising Hardware Review iPad Apps iPad/Tablet iPhone Apps Nonprofit Opinion Reviews Social Media Technology Tools Twitter Augmented Reality communication design iPad IPhone Mobile phone Social networkWelcome to a New Year! As we gear back up we wanted to introduce what other trend watchers are saying about the universe of social media for 2012 – some of which might surprise you.

#Aging: Medicare’s Support To Home Health Agencies Likely To Be Cut 3+%

Non Profit Marketing 360

Aging Blogs Health Healthcare National/International News and Current Affairs Newspaper Article Opinion Politics Retirement Living Seniors Life Centers for Medicare and Medicaid Services Federal Budget Federal Debt Federal Register Hallische Händel-Ausgabe Health care Home care Medicare Payment Senior Health Seniors United StatesWith government cuts (or default) looming, everyone is talking about cuts. The battle is really over how much cutting will be done, and who will bleed most.

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Are We Seeing Pushback on Google+?

Non Profit Marketing 360

Branding Communications Community Facebook Marketing Media Review Opinion Social Media Technology communication Google Michael Thomas Myspace Online Communities Social network Social network service TwitterThe launch of Google+ (G+) remains an ongoing, by invitation only, event. The evolutionary rollout has given the latest social-networking site a caché of security and exclusivity that (lest we forget) Facebook enjoyed about five years ago.

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