Time Saver: Online Press Conferences & Media Events

Kivi's Nonprofit Communications Blog

That’s why online press conferences and media events are a growing trend in the busy news world. What is an online press conference or media event? Online press conferences will give your staff an opportunity to provide highlights from that report.

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How to Handle Negative Online Comments

Kivi's Nonprofit Communications Blog

The Chronicle’s editors loved the piece and posted it online. After all, online comments are part of the cost of doing business in today’s media world. So how should you react if you’re the subject to name calling or trolling online?

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Online will-making tools: My pros and cons.

iMarketSmart

I wrote it because digital will-writing tools are popping up to help your supporters facilitate their planning conveniently online. MarketSmart does not necessarily compete with online will-writing platforms. Your decision to use any online will-writing tool is entirely up to you. .

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5 Clever Online Engagement Ideas for Nonprofits

Kivi's Nonprofit Communications Blog

Looking for ways to engage supporters online? Invite an artist to illustrate your supporter’s thoughts submitted online. A Super Effective Online Fundraising Tool: The “Wins” Blog Post. Creative Ideas Ideas for Nonprofit Writers Nonprofit Communications Online Marketing

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What’s Missing from Your Online Newsroom?

Kivi's Nonprofit Communications Blog

A vibrant online newsroom can make you a treasured media source. Our next BUDGET-FRIENDLY, BRAND-NEW webinar will show you what goes into putting together an effective online newsroom that gets you media attention. What’s Missing from Your Online Newsroom (Hint, It’s Not a Press Release) 60-Minute Webinar with Antionette Kerr and L. The post What’s Missing from Your Online Newsroom? Webinars and Online Courses

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Week of Freebies, Day 4: Documenting Communications Decisions [Online Course]

Kivi's Nonprofit Communications Blog

The post Week of Freebies, Day 4: Documenting Communications Decisions [Online Course] appeared first on Kivi's Nonprofit Communications Blog. Happy Holidays! It’s that time of year where we show our readers some love with some FREE goodies.

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Want To Be An Online Fundraising Master?

J Campbell Social Marketing

Online fundraising should be a major part of your strategy this year. Last year, online fundraising campaign #GivingTuesday raised 90% more in 2013 than in 2012 – about $19.2 in 2013, while online giving grew 13.5%. The post Want To Be An Online Fundraising Master?

Expert Advice about Online Newsrooms, Part 1: Great Content

Kivi's Nonprofit Communications Blog

Throughout my years as a reporter with stressful deadlines, I’ve learned to appreciate companies with good online newsrooms on their websites. Several folks asked during my last media relations webinar “What makes a good online newsroom?”.

Online Campaigns

A Small Change

When approaching multiple donors in different ways with your online campaigns diversify your approach to fundraising beyond soliciting donors to converting donors to fundraisers. Maybe you could ask an online businesses to donate a portion of their online sales? Asking for a specific donation amounts and encourages shorter timeframes for an online campaign. Tags: Technology and Online Fundraising

Hot Topics in February: Nonprofit Email Newsletters, Online Press Rooms, and more Trends for 2019

Kivi's Nonprofit Communications Blog

Here’s what’s happening at Nonprofit Marketing Guide in February: Online Training: February 7: What’s Missing from Your Online Newsroom (Hint, It’s Not a Press Release) Find out what goes into making a great online newsroom and become a media darling.

Week of Freebies, Day 2: Creating a Welcome Series [Online Mini-Course]

Kivi's Nonprofit Communications Blog

The post Week of Freebies, Day 2: Creating a Welcome Series [Online Mini-Course] appeared first on Kivi's Nonprofit Communications Blog. Nonprofit Communications Nonprofit Content Marketing Webinars and Online CoursesHappy Holidays!

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Thirsty for Online Fundraising Data? Check Out the Luminate Online Benchmark Report 2016

Kivi's Nonprofit Communications Blog

These are some of the key takeaways from the new Luminate Online Benchmark Report 2016 by Blackbaud. The report aggregates data from July 2015 to June 2016 from 631 mature Luminate Online customers — orgs with at least 3 years of consecutive usage data. Email is still gold.

Small Nonprofits Are Increasing Their Online Fundraising

J Campbell Social Marketing

Most notably, online giving is on the rise. Smaller nonprofits grew their online giving (18.4%) much more than large and medium organizations – most likely due to small organizations finally looking into online giving tools, social media and mobile giving technologies.

Online Fundraising Continues to Grow

Kivi's Nonprofit Communications Blog

Online fundraising will be a huge part of the conferences I’m attending this week. Just in time, Convio has released the latest update from its Online Marketing Nonprofit Benchmark Index Study. Here are a few highlights: Online fundraising continues to grow.

3 Online Donor Retention Tips That Everyone Should Know

J Campbell Social Marketing

We’ve compiled 3 online donor retention tips that your nonprofit can use to maintain your all-important engagement levels. Future donations: Your online donation form should be customizable to include a recurring donation button. Online auctions.

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Online Fundraising Fundamentals

Kivi's Nonprofit Communications Blog

Next week on Tuesday, November 9, 2010, I’m presenting a webinar for CharityHowTo on Online Fundraising Fundamentals. If you are still trying to figure out how to make online fundraising work for you, I hope you’ll join us. Online Donor Follow-up Checklist.

How to Make Online Donations Simple for Potential Donors

Kivi's Nonprofit Communications Blog

Abby Jarvis joins us today to share some tips on creating a simple online donation process.~Kivi. Abby Jarvis is a blogger, marketer, and communications coordinator for Qgiv , an online fundraising service provider. Fundraising Guest Bloggers Nonprofit Communications Online Tools

Want to Fire Your Online Engagement System?

Getting Attention

In fact, most nonprofit organizations have a degree of dissatisfaction with their online engagement tools – primarily because there is no perfect platform. So we put all our experiential goodness into our free Nonprofit Guide to Online Engagement Tools covering six systems: Charity Engine.

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6 Ways Nonprofits Are Getting Online Fundraising All Wrong

J Campbell Social Marketing

Almost every article I read about online fundraising and online giving starts out something like this: Despite the hype and the assurances of social media experts, online fundraising still accounts for an abysmal 2% of total dollars raised by charities.

Need Some Online Fundraising Ideas?

Kivi's Nonprofit Communications Blog

Network for Good just released a new online giving study that provides all kinds of good ideas for increasing the amount of money you can raise online. Here’s one of the central lessons from this study of over $381 million in online giving, including 3.6

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Oh, Online Communciations Officer

Getting Attention

6) Corporate Communications Manager and Online Communications Manager. 14) Online Communications Officer. 15) Senior Director of Online Communications. Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities.

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Looking to Kick Your Online Fundraising up a Notch? [Tomorrow]

Kivi's Nonprofit Communications Blog

If you’ve mastered the very basics of online fundraising campaigns – goals, story arcs, deadlines, etc. – and you’re ready to add new layers and refine your approach, join us tomorrow for: Advanced Techniques for Boosting Your Online Fundraising Campaigns.

Powerful Segmentation Ideas for Year-End Online Fundraising Campaigns

Kivi's Nonprofit Communications Blog

Looking to kick your online fundraising up a notch? Join Kerri for an upcoming Nonprofit Marketing Guide webinar exclusive: “Advanced Techniques for Boosting Your Online Fundraising Campaign,” Thursday, Nov. Are all your email subscribers the same? Of course not!

Successful Online Fundraising Campaigns – Tips from @karvetski

Kivi's Nonprofit Communications Blog

Kerri Karvetski is a wonderful nonprofit copywriter and online strategist (and she also teaches the webinars in our Social Media Starter Kit series ). I recently interviewed Kerri for some tips on how to put together a good online fundraising campaign.

How to Use Social Media to Raise Money Online

J Campbell Social Marketing

How to Use Social Media to Raise Money Online from Julia Campbell. The post How to Use Social Media to Raise Money Online appeared first on marketing for the modern nonprofit. Fundraising Nonprofits Online Fundraising Social Media community building Facebook fundraising instagram fundraising social media fundraising youtube fundraisingMy webinar with Nonprofit Tech for Good went so well I wanted to share the slides with you!

4 Ways to Retain More Online Donors With Your Thank You for Giving Redirect Page

J Campbell Social Marketing

The thank you redirect page, also called the confirmation page, is the page on your website where a donor is sent immediately after making an online donation. Since it’s the season of #GivingTuesday and year-end giving, nonprofits are looking to improve the experience of their online donors.

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6 Ways to Get More Online Monthly Donors

Kivi's Nonprofit Communications Blog

Specifically, how do we sign more supporters up for an online monthly giving program? Once you are ready to receive monthly donors, here are 6 proven ways to rev up your online sustainer program: 1. And chances are you’ll be getting a lot of online donations in December.

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How to Create a Nonprofit Social Media Toolkit for Your Online Fundraising Campaign

J Campbell Social Marketing

When creating and implementing your nonprofit online fundraising campaign, remember that getting people’s attention is much harder than it seems. Using the power and potential of social media in your online fundraising campaign is essential.

Online Fundraising Stats and Trends for Nonprofits

Kivi's Nonprofit Communications Blog

Today, we are going to look at online fundraising. Using the 2012 Online Marketing Nonprofit Benchmark Index Study by Convio and the 2012 eNonprofit Benchmarks Study published by M+R and NTEN, we see that online fundraising continues to grow in importance, especially to smaller nonprofits.

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A Super Effective Online Fundraising Tool: The “Wins” Blog Post

Kivi's Nonprofit Communications Blog

Want to get donors all jazzed up before an online fundraising campaign? For AHA ’s year-end online fundraising campaign, we began with a Thanksgiving email thanking donors for their support and inviting them to see what good their gift did that year. Photo credit: https://flic.kr/p/7Q2CdQ.

Here’s Why Online Fundraising Doesn’t Work

Kivi's Nonprofit Communications Blog

Are online donors really fickle? Or have nonprofits not figured out online retention yet? You may be wondering why online fundraising seems to work so great for a few organizations and really poorly for others. I do not see this as online versus offline.

10 Ways to Build Loyalty Among Your Online Community Members

J Campbell Social Marketing

Sure there are shady online services where you can purchase thousands of Facebook fans and Twitter followers. You can hold exciting (but irrelevant) online contests to lure complete strangers who have no connection to your cause into clicking “Like” on your Facebook Page.

Make A Good First Impression Online

Get Fully Funded

And if your website doesn’t make a good first impression, you’ll lose the donor and the gift faster than you can say ‘goodbye online donation.’. Remember that people are very impatient online – don’t make them work hard to find the information they want on your site.

Reality Check: Why You Need an Online Marketing Strategy

Kivi's Nonprofit Communications Blog

Today’s reality check is on why you need an online marketing strategy, in addition to a print strategy. I continue to hear some nonprofits say that they don’t really need to invest in an online strategy because “our supporters are older and don’t use the Internet.”

How Much Is Spam Hurting Your Online Fundraising? [New Study]

Kivi's Nonprofit Communications Blog

EveryAction just released their annual Email Deliverability Study which answers that exact question. Let’s start with a few basics about email deliverability, and then we’ll break down the report.

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No Wonder Retention of Online Donors is So Bad

Kivi's Nonprofit Communications Blog

In yesterday’s post, I told you that I suspect that the reason online givers seem to be one-hit-wonders has less to do with online givers being fickle and more with nonprofits not yet figuring out how to do online donor retention well.

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New Data: Nonprofit Online Marketing and Fundraising Trends in 2015

Kivi's Nonprofit Communications Blog

Wonder where we get numbers like a typical email open rate for nonprofit e-newsletters , or estimates of how much money you could be raising online? Here are a few highlights: Online revenue is up!

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Just How Hard Is It to Donate to You Online?

Kivi's Nonprofit Communications Blog

A friend recently recalled how I had critiqued her website during a webinar a couple of years ago, and though I don’t remember it exactly, apparently we were both somewhat appalled by how many clicks were required to make an online donation to the organization.

The 4 Questions You Need To Answer When Raising Money Online

J Campbell Social Marketing

Raising money online seems to confound many nonprofits, especially smaller ones. Online fundraising campaigns have a start, middle and end. While these discretionary funds are certainly important, online donors want more specifics. Online donors (and traditional, off-line donors!)

The power of convenience: A follow-up to my post about online will-writing tools

iMarketSmart

Online will-writing platforms are amazingly convenient. After posting this article about the pros and cons of online will-writing platforms recently , most of the emails I received and discussions I had with folks in the field were in agreement with my concerns about these tools.

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How to Create a 90-Day Nonprofit Online Marketing Plan (Without Spending Hours On Social Media)

J Campbell Social Marketing

The term “online marketing” can send chills up the spine of even the most seasoned nonprofit professional. I remain thoroughly convinced that nonprofit online marketing does not have to be an uphill battle, or a cause of overwhelm and stress.

4 Nonprofit Tech Tips to Boost Online Donor Engagement Rates

J Campbell Social Marketing

Even though people are increasingly turning to the Internet to search for and to obtain information about causes they care about, keeping online donors engaged long-term is an ongoing struggle for many nonprofits. Guest post by Wauker Matthews.

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3 Big Trends That Should Change the Way You Work Online

Kivi's Nonprofit Communications Blog

Sometimes in the nonprofit world, we get consumed with the specific details of online fundraising, advocacy and education for our causes and forget about the bigger trends at play. Where is there too much friction in your online experiences now?

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