A Wake-Up Call for P2P Fundraisers

J Campbell Social Marketing

Check out my slides from the 2020 Peer-to-Peer Fundraising Forum. A Wake Up Call for P2P Fundraisers from Julia Campbell. The post A Wake-Up Call for P2P Fundraisers appeared first on marketing for the modern nonprofit. It’s NOT business as usual for nonprofits.

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Raise More Money by Inspiring P2P Fundraisers

Kivi's Nonprofit Communications Blog

Abby Jarvis of Qgiv is back today to talk about events with a peer-to-peer fundraising component and how to get your supporters to fundraise for you. They’re super important, of course, but the key to success is to get people registered and then to get them involved in the fundraising process. Luckily, we’ve watched our clients try some pretty amazing tactics to boost participant fundraising in peer-to-peer events. their fundraising goal. Fundraising

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#GivingTuesday 2020 Wrap Up – How to Follow Up With Donors After Your Campaign

J Campbell Social Marketing

And that’s on TOP of the surge of generosity represented by #GivingTuesdayNow launched by GivingTuesday earlier this year, when more than $503 million in online donations were contributed in the U.S. Create graphics and tag people where you can inside the Facebook fundraiser itself.

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GivingTuesday 2019 Wrap Up – How to Follow Up After Your #GivingTuesday Campaign

J Campbell Social Marketing

511M was donated online on #GivingTuesday yesterday–a 28% increase from 2018. Projected online + offline donations: $1.95B. Create graphics and tag people where you can inside the Facebook fundraiser itself.

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Social Media Slacktivism or Something Bigger?

J Campbell Social Marketing

Marketing Nonprofits Online Fundraising Social Media #IceBucketChallenge ALS Ice Bucket Challenge online fundraising P2P Pete Frates Seth Godin slacktivism social media fundraising WBUR photo credit: slworking2 via photopin cc i. Does the recent success of the ALS Ice Bucket Challenge leave you feeling exhilarated, or skeptical? There certainly were a variety of opposing nonprofit viewpoints presented at the most recent #CommBuild Tweet chat.

Mobile Friendly Design in Peer to Peer Fundraising Software Increases Donations

Blue Sky Collaborative

30-40% of the traffic to your Peer to Peer (P2P) fundraising site will come from phone and tablets. Much of this traffic is the result of email referrals by the fundraisers to their friends and family asking for donations on. Bikeathon software Bikeathons Fundraising Tips Mobile Fundraising Online Fundraising Peer to Peer Fundraising Software for Nonprofits Viral Fundraising Walkathon software Walkathons

10 Digital Marketing Trends That Will Shape Nonprofit Comms In 2021

J Campbell Social Marketing

After a year like no other, when we are online more than ever and socially distanced, it is vital that nonprofits understand the digital marketing landscape and adapt to trends that may benefit them and their donors. .

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Donor Acquisition: 5 Effective Strategies for Social Media

J Campbell Social Marketing

With so many new strategies for getting noticed online floating around the internet, it can be difficult for organizations like yours to pick the right strategy and get the kind of attention you need to acquire new donors. Promote social media-friendly fundraising.

5 Digital Fundraising Trends for Nonprofits in 2019

J Campbell Social Marketing

Planning for 2019 is in full swing, so it’s time to assess current and upcoming trends in digital fundraising and how your nonprofit can leverage them for maximum impact. These are trends, which are fun to talk about, but can get overwhelming for the digital fundraiser that already has too many items on her plate. . In my latest Facebook Live video and this post, I dive into what I expect to be the top 5 digital fundraising trends for 2019.

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10 Top Takeaways from the Nonprofit Social Media Summit

J Campbell Social Marketing

Remember the user experience when doing a P2P campaign. Events Fundraising Marketing Nonprofits Online Fundraising Social Media Strategy causevid events Linkedin for nonprofits livestreaming neon one nonprofit social media summit social media toolsThe very first Nonprofit Social Media Summit was held on August 29th at Babson College, near Boston, MA – and what a day it was!!

Peer-to-Peer Fundraisers: Don’t Run. Dash!

The Agitator

Dash right over to Amazon, click and order Dollar Dash: The Behavioral Economics of Peer-to-Peer Fundraising , a practical and powerful guide to the psychology behind P2P fundraising and the factors that drive donors and volunteers with plenty of case studies. In fact, even if you don’t give one whit about peer-to-peer fundraising you’re in for a true treat. Insights that will inform every fundraiser regardless of the channel and techniques you choose.

CROWDFUNDING: Who’s Giving…To What and Where

Kivi's Nonprofit Communications Blog

These are some of the insights offered in the Donation Trends by Channel: 2016 Donor Data Report by online fundraising platform Kimbia and nonprofit marketing agency Strength in Members. million donors who gave $240 million in online donations through the Kimbia platform in the year 2016. The agencies sought to answer two questions: What types of online fundraising campaigns or channels are people donating to? Fundraising Nonprofit Communications

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Are Your New Donors Hiding in Plain Sight?

The Agitator

newsletter subscribers, advocacy participants, content consumers, alumni) and the ones who give at a distance (event participants, emergency donors, P2P donors giving to their friend more than the organization)? We’ve talked about ways to bring people in from the outside like advocacy programs and content marketing efforts. But while both are good ways to get people on your file, they may not always convert to donors.

Peer-to-Peer Fundraising Communications: 5 Mistakes You’re Making (And How to Fix Them!)

J Campbell Social Marketing

Peer-to-peer fundraising campaigns have become more than just an innovative approach to online fundraising : they’re now the standard. If you’re not familiar with how peer-to-peer campaigns work, let’s back up to recap the basics: Peer-to-peer campaigns turn donors into fundraisers by equipping them with personalized online fundraising pages that they can share via social media (and other channels). These can include: Links to online donation forms.

How Digital and Social Media Tools Have Transformed Nonprofits [Infographic]

J Campbell Social Marketing

Love them or hate them, they are here to stay – and their influence on nonprofit marketing and fundraising is only growing. In MDG’s new infographic , they found that nonprofits have seen huge growth in their online presence, and an increase in their use of online fundraising tools such as social media and peer-to-peer campaigns. Infographics Nonprofits Online Fundraising Social Media MDG nonprofit infographic trends

How Digital and Social Media Tools Have Transformed Nonprofits [Infographic]

J Campbell Social Marketing

Love them or hate them, they are here to stay – and their influence on nonprofit marketing and fundraising is only growing. In MDG’s new infographic , they found that nonprofits have seen huge growth in their online presence, and an increase in their use of online fundraising tools such as social media and peer-to-peer campaigns. Infographics Nonprofits Online Fundraising Social Media MDG nonprofit infographic trends

What Your Social Fundraising Campaign Is Missing

Nonprofit Marketing Blog

Social fundraising can help even the smallest organizations spread their message and attract new donors. But the real power of turning your donors into fundraisers is not just about the multiplier effect. A generic copy and paste doesn't begin to realize the full potential of a social fundraising campaign powered by testimonials, personal experiences, and emotion of individual fundraisers.

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Nonprofit Fundraising: 5 Ways to Expand Community Engagement

Ann Green

Fundraising is the lifeblood of nonprofit organizations. But, planning and executing effective fundraisers is not an easy task to juggle while pursuing your mission. However, without crafting and enacting successful fundraisers, nonprofit organizations would not be able to continue their charitable work. While many fundraisers focus on the amount of funds you earn, what has a greater impact on the progress of your organization is the amount of support you receive. .

#GivingTuesday 2019: How to Build A Successful Fundraising Campaign

Fundraising Coach

GivingTuesday is one of the most impactful days of the year for nonprofit fundraising, and the numbers are certainly there to back up these claims. million online gifts , the movement was able to generate over $400 million in donations! There are a few strategies sure to help you in the process: Assess your nonprofit’s current fundraising abilities. . Assess your nonprofit’s current fundraising abilities. Happy fundraising!

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Just Released: The Digital Giving Index

Nonprofit Marketing Blog

To make a smart plan for your digital giving spend and online fundraising strategy, you need to understand how donors are giving online. Since 2010, Network for Good has published the Digital Giving Index which looks at online giving trends across the Network for Good platform, including both branded and generic donation pages, peer-to-peer fundraising, portal giving, and employee giving. Online giving is thriving. Not all online giving is the same.