American Red Cross Hurricane App wins Digitals 2013 Not for Profit Award

Giving in a Digital World

A diverse range of campaigns and projects were shortlisted for the Charity and Not for Profit Category of this year’s The Digitals Awards , including the WaterAid Big Dig campaign I worked on in Malawi last summer.

How to measure ROI of social media? Book Review: Measuring The Networked Nonprofit

Wild Woman Fundraising

Do you want to do social media for your nonprofit? How can you measure ROI on social media for your nonprofit? There’s a wiki here where you can find presentations and updates and resources for that book. For example: Low-level engagement behaviors: Views on youtube.

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Want to Preview The Wild Woman’s Guide to Social Media?

Wild Woman Fundraising

If you want to learn how to succeed in marketing your business or nonprofit online, starting from zero, this is the book for you. This is not a “Get-rich-quick” ; book. This book tells you exactly how to get subscribers for yourself.

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Want to learn fundraising or social media? Check Out These New November Webinars & Workshops!

Wild Woman Fundraising

November 14th, 2012 Workshop: Advanced Content Marketing for Your Business, Asian Pacific American Chamber of Commerce (APACC) Portland, OR, 5:30pm Register here. November 19th, How to Find new Donors for your Nonprofit NOW! If you’re looking for sponsors, take this course!

A response to “Bad Nonprofit Consultants” from Inside Philanthropy

Wild Woman Fundraising

He writes: “Often exiles from nonprofits because they were ineffective, burned out or just wanted a bigger paycheck, bad consultants can drain nonprofits’ limited funding in return for simplistic advice masquerading as strategic thinking. I’m not trying to pass the buck here.

Having trouble holding onto your fundraising staff? Here’s why.

Wild Woman Fundraising

For instance, on page 280, Burk writes this little gem, “When you are the only fundraiser responsible for the entire Development operation, you run a small business.” One of the sections I liked was entitled, “Improving Staff Retention is a Profit-Making Activity.”

Givewell talks about their mistakes

Wild Woman Fundraising

I’ve been watching Givewell for the past couple of years, because I think they’ve been trying to take on a serious issue with accountability and transparency for nonprofits. It started simply by saying, Who will give you the most bang for your buck, charity-wise? And then they got even more sophisticated, and they said that for each different type of nonprofit, you have to rate them in different ways.

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Passion for the mission is a MUST!

Wild Woman Fundraising

Have you ever read a nonprofit job description that included the words, “Passion for the mission”? “Passion for the mission is a must” has lost its meaning. But you don’t have a passion for, say, the environment. To save for retirement.

Ask and Answer - A Tale of Two Oranges

Social Media Bird Brain

not-for-profits clementine nuance Business not for profits A/B testing valencia ask Small nonprofit orangesTwo Oranges by Carolyn Texera Sometimes it isn't a question of apples and oranges, but a question of two different flavors of oranges. The small nonprofit where I'm currently contracting couldn't decide whether the solicitation letter they were sending out should have the ask upfront or in the middle.

Could your volunteers solve most of your fundraising problems?


give to the organizations for which they volunteer and these high net worth volunteers give 56% more dollars overall than similar net worth non-volunteers. of high net worth individuals want to learn more about how to identify the right volunteer opportunity for them.

Annual Report Makeover!

Wild Woman Fundraising

No, not this one. And most of us never got trained in graphic design, messaging or marketing for our nonprofits, yet we’re expected to know exactly how to make our programs shine in 10 pages or less! I’m going to break it down for you, why one is better than the other.

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Get Your Dream Job

Wild Woman Fundraising

Did you ever wish someone had taught you in high school how to interview, apply for jobs, and succeed in your first 90 days of a job? In this brand-new 4 week e-course, I’ve got the answers for you. People are competing for fewer and fewer jobs. It is not a live webinar.

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Improve your nonprofit website by moving down the ladder

Wild Woman Fundraising

So for example, if you’re a cancer charity, they’re the ones typing “Multiple_myeloma FAQ” or “Cancer caretaker meetup Kansas city” into their search engine to see what comes up. What are people searching for around your cause?

Do you have people from the community you help on your board?

Wild Woman Fundraising

I’ve written before about how quotas for women on our boards can help change the face of management, and how naive aid to africa is misplaced. Not just a part of defining the problem, but designing and implementing the solutions.

Case Study: How can you make your letter appeal better?

Wild Woman Fundraising

Why not put in as many stories as possible? Marshall Kirkpatrick, in a recent article called “ The Value of Online Influencers is not parroting your message ” says: What if the best gift a top market influencer could share with you was not their voice, but their mind?

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How to get tons more traffic for your nonprofit blog

Wild Woman Fundraising

When I first started blogging to build an audience for my book, I read Yaro Starak’s blog. How to get tons more traffic for your nonprofit blog originally appeared on Wild Woman Fundraising on January 3, 2013.

10 Shocking Scary Secrets of Working in Fundraising

Wild Woman Fundraising

It was just after I finished a crazy job, and so many things on this list rang true for me. In honor of Halloween, here’s are 10 scary secrets for you! Nonprofits do not rigorously define what success is, programmatically. Accountability is not clear. Apparently not.

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Can’t sit on a board when you’re a fundraiser? WTF Mate?

Wild Woman Fundraising

Take for example the recent trend in nonprofits having at-will employment, just like big corporations. That means that they can fire you, at any time, for no reason at all. This is a false equivalency, and it’s also a power grab for them. No it does not.

Part 1: What is an Appeal Letter?

Wild Woman Fundraising

get tons of money in the mail for your nonprofit. Making it easy for people give: The Remit Envelope. . An appeal letter is a letter you send to donors to ask for money. Writing a letter is not the most effective way to get money. Think about that for a moment. .

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Why do people at work treat me this way?

Wild Woman Fundraising

We, in turn, feel resentful if senior leadership do not fundraise enough, and we make most of the money for the agency. Even we, looked on as the source of money by our co-workers, do not have enough of it. But it’s not that simple, is it? Are you a Catwoman?

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12 More Interview Questions for your Fundraising job interview

Wild Woman Fundraising

Are you looking for a new fundraising or nonprofit job? You can talk about what you know of the nonprofit or company culture (not much!). And there’s no good way to answer this question except to say, “I prefer not to reveal that at this time.”

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This is not a pity party. You understand?

Wild Woman Fundraising

Here’s my question for you. ” Proof: And it's not like we're going to get paid significantly more in other sectors. Proof: More Proof: That means MOST people, not just nonprofits, are getting the short end of the stick. And that IS worth fighting for.

Reader Questions: Snow White and the 7 Faces of Philanthropy

Wild Woman Fundraising

On 08/24/2012 09:01 PM, Queen B wrote: I would love more information on raising money through events (NOT auctions), planned giving, and I have not even the foggiest notion what the seven faces of philanthropy are. But I guess that’s not it anyway…:).

The Way We Role - Modeling Your Small Nonprofit

Social Media Bird Brain

From childhood, people start looking to those around them for advice and guidance. not-for-profits volunteers roles mentors inspiration cooperation role model organization influence Small nonprofitVia T-Shirt Guru This week Social Media Birdbrain has a guest blogger, Erin Palmer, with a post on role models and your small nonprofit. Find Your Nonprofit Role Model Where would you be without your role models?

NEW Webinar: Keeping Your Donors: Stewardship 101 on Feb 12th

Wild Woman Fundraising

Wouldn’t you like to work a little less hard to make money for your nonprofit? Click here to sign up for that one. Did you know it costs twice as much to get a new donor as it does to keep an existing donor?

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Are you fundraising for Africa? Read this!

Wild Woman Fundraising

For several years, she worked as a volunteer with the Ugandan Conservation Foundation, and now works in a tourism company in Uganda. You can really increase a person’s productivity through sharing simple PC skills that the average Westerner takes for granted. Must not dos?

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New Free Webinar: How to Find Volunteers August 29th

Wild Woman Fundraising

Feminist Ryan Gosling says “hey Girl, I respect you and your nonprofit work” Are you dedicated and obsessed with getting things done for your job, but there’s always 10 more things than you can actually do? What can volunteers do for you? What could they do for you?

August 179

Take it or leave it

Wild Woman Fundraising

Are you applying for nonprofit jobs? When you’re looking for a nonprofit job, do you get all, uh, how am I supposed to be equally excited for every single job I apply for? Is it difficult to get jazzed about each job you apply for?

Part 3: How to Send an Appeal Letter

Wild Woman Fundraising

Are you sending appeal letters for your nonprofit? For added personalization, put in the amount and date of their recent donation. Once you’ve merged all of the letters, click SAVE on the new file you’ve created, and make a folder for these letters.

Letter 186

How Nonprofit E-Newsletters are Changing

Wild Woman Fundraising

For the last few weeks I’ve been researching nonprofit enewsletters, from even giant billion dollar nonprofits, and we see the same issues we saw 5 or even 10 years ago. Therefore, it’s not a useful thing to ask enewsletter subscribers to do. More often than not.

5 Star Review: Get the Job! Your Fundraising Career Empowerment Guide

Wild Woman Fundraising

Here is a small piece of the review: According to a recent report from CompassPoint, Underdeveloped: A National Study of Challenges Facing Nonprofit Fundraising , fundraisers are too often set up for failure by a system that is broken.

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INTERVIEW: Lisa Taylor of Challenge Factory Talks Your Career Transition

Wild Woman Fundraising

Are you a boomer who is looking for a take-two career? Are you in the corporate world looking to transition into the nonprofit world for greater meaning in your work? Not really! In Toronto, where I am, for example. For some people the value is that economic return.

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Your Nonprofit is in Trouble. How? Read on.

Wild Woman Fundraising

how we need better wages for every not for profit worker. ” Your nonprofit could start have to pay taxes and pay for a number of things. Maybe we have to ask ourselves, is it because we are not speaking up in defense of the sector?

The Inner Game of Writing Your Appeal Letter: Part 2

Wild Woman Fundraising

Why not take a page from Paul Simon? “The easier it is for people to understand, the better it is, I think. Maybe it’s a crayon from a girl in your program for developmentally disabled children. Subscribe to the comments for this post?

Letter 195

Pin It! Pinterest & Your Small Nonprofit

Social Media Bird Brain

I thought it was time to tell you how much I like Pinterest and why I think it's good for your small nonprofit, but I was late off the mark and more than a few folks beat me to it. there's a great tutorial for how to get your not-for-profit set up on the site as well as a bit about how Pinterest is being used by savvy nonprofits. SOPA PIPA not-for-profits social media Pinterest nonprofit Small nonprofit

NonProfits - Failure Is An Option

Social Media Bird Brain

Image from It's hard to work at an organization where the head honcho is always saying, "Let me tell you why that will not work." Both for-profits and not-for-profits are often exhorted to innovate in order to succeed, but the will to innovate often loses to the status quo. Maybe because not changing is easier. social communications not-for-profits chance gamble innovation Small nonprofit failure experiment

I'll Take It Up With My Stakehol.uh,, Base? Umm.*Those* People

Social Media Bird Brain

So it's not a term I use in my writing when talking about. donors obsolete small community not for profits social media seth godin clients nonprofits stakeholders pigeonholes genres labelsImage via IsraBox MP3 Downloads (band: Incognito) A couple of years ago, Seth Godin started talking about 'tribes' and the online folks got all excited. It was an interesting concept and generated a lot of discussion.

Band 144

Call for Posts – What Book Changed Your (Professional) Life?

Getting Attention

Please blog on: What single book (not blog, not conversation, not Facebook page) has changed your life as a nonprofit staffer, consultant or vendor? For an example of a fantastic post on this theme, take a look at this post by Pamela Grow.

Does Your Small Nonprofit Have a Disaster Plan - for Social Media?

Social Media Bird Brain

social communications social media disaster plan 50 Shades of Grey not for profits nonprofit Olympics communication Chick-Fil-ADetail from a work by Ian Thomas What do A British hotel that replaced bedside bibles with 50 Shades of Grey and A food nonprofit in Chick Fil A land have in common? Both of them were caught in a social media crossfire. The hotel got a little snarky when the bad press came in.

Who Do You Think You Are? Your Brand and Social Media

Social Media Bird Brain

Change Has a Ripple Effect I wrote a post not too long ago about being a huckster. not-for-profits inauthentic social media huckster truth nonprofit internet interaction change susan G. I've come to realize that being viewed as inauthentic is a horror of mine.

Reader Questions: Where to find grants for a center for children?

Wild Woman Fundraising

Darya Asks: Where to find grants for a center for children in New Hampshire? ————————————————— Dear Darya, Here are three places to find grants for a center for children. So if there’s a Center for Children in, say, Vermont, or in another part of New Hampshire, you can start to see who is funding them.

The Party's Over - Post Event Socializing

Social Media Bird Brain

But while you were putting together your engagement plan for before the event, did you remember to create a plan for after? not-for-profits small nonprofits social media marketing eventsImage via Blu-Reviewer The Big Day has come and gone. You worked long hours in anticipation of the event and worked as much social media magic as possible to generate excitement and ensure an audience of room capacity size.

Reader Questions! I want…. EVERYTHING FUNDRAISING! Okay then.

Wild Woman Fundraising

I fell into the latter category for a long time. Then I got up and boldly said, “Okay, I’m ignorant as hell about fundraising, and I’m not going to take it anymore!” By the way, I bought the Wild Woman’s Guide to Fundraising and it is very helpful and I’m grateful for it! Creating a media empire for your nonprofit. Free Social Media tools for your nonprofit from Social by Social. How to do Direct Mail: Oh do I have resources for you!