7) eCommunications Coordinator , Big Brothers Big Sisters America , (Philadelphia, PA). 4) Director, Marketing and Communications , The Jewish Federations of North America , (Multiple locations – FL, OH and VA). MORE
Due primarily to privacy laws and various regulatory obstacles, the big instant messaging platforms such as WeChat have been slow to become true all-in-one service providers here in North America (e.g. MORE
He addressed an engaged audience of about 200 arts marketing professionals from all over North America. JCA’s President and CEO Steve Jacobson recently presented a session on predictive modeling at the 2013 National Arts Marketing Project (NAMP) conference in Portland, Oregon. MORE
million worth of shoes free of charge to children in North America, and 11 countries in the Caribbean and Latin America. This holiday season Payless ShoeSource will donate $1.2 MORE
Today on CauseTalk Radio , Megan and I are talking to Erich Marx , Director of Marketing, Nissan North America, about their participation in Habitat for Humanity's new cause marketing platform Home is the Key. Erich Marx, Nissan North America. MORE
Canada's registration requirement works, in part, because the rest of North America does not have the same compulsion. On a Wednesday a few Octobers back I had a pink ribbon day to beat all. For breakfast I had a carton of pink-topped Yoplait Strawberry-Mango yogurt. That carton top, along with the others we’d collected, garnered $0.10 apiece for Susan G. Komen for the Cure. At mid-morning I stopped at my grocer’s deli and picked up a little smoked turkey. MORE
At South by Southwest, I met Jenna Boig, digital lead for North America, with The Nature Conservancy. At South by Southwest, I met Jenna Boig, digital lead for North America, with The Nature Conservancy. MORE
He speaks internationally and has clients across North America. The Rhode Island Foundation is one of America’s oldest community foundations (est. Welcome to our newest guest blogger, Tom Ahern. Tom is a leading expert on making donor communications more successful. MORE
North America the typical sales price is $1, although larger dollar amounts have been tried. Paul R. Jones , the blogger behind one of the first cause marketing blogs introduced his readers to paper icons in a 2007 post. What are paper icons? MORE
A January 2010 story in the New York Times on Mark put annual sales at $70 million and numbered sales reps at around 40,000 in North America. Mark Girls in North America, mainly 18- to 24-year-old women who are changing the nature of direct sales by using the brand’s personalized e-boutiques, iPhone app and new Facebook e-shop, one of the beauty industry’s first forays into Facebook e-commerce. “We’ve MORE
But if I tell you that 2,200 people registered, representing nonprofits of all sizes and missions from across North America and even around the world, and they were all very excited to see the examples we shared, now you have some context and perspective. MORE
During his tour, he will be visiting Goodwill agencies across North America and spreading the message of the #Giveitaway campaign. Lauren Lawson-Zilai. MORE
Creative Manager , Design Manager & Communications Director, North America ONE (Washington, DC). Post YOUR nonprofit marketing job here: Featuring jobs with nonprofits, grantmakers, B Corps, and vendors serving nonprofits. MORE
3) Director, Marketing and Communications, Special Olympics North America , (Washington, D.C.). Please post your nonprofit marketing position here — FT or PT staff, consulting or internship opportunities. NEW OPPORTUNITIES. MORE
Jose has a half-dozen years experience in cause marketing in North America’s second largest country. Blogger’s note: It is with great pleasure that I bring you today’s post from guest blogger Jose Sanchez from Mexico City. MORE
Web Producer , Pesticide Action Network North America (Oakland, CA). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities. Assistant Graphic Designer , Brooklyn Museum (Brooklyn, NY). MORE
I haven’t fully availed myself of it yet, but hundreds of universities in North America and Europe are putting thousands of hours of lectures and podcasts online. What do you do, as a cause marketer, to keep learning? MORE
Here in North America we can now get back to business. Canada Day is done. Independence Day is history for another year. What is significant is that July marks the halfway point to success or failure (yeah, I know everyone has a different fiscal year, but let’s get real). You gonna make it or break it?! MORE
Russ Klein recentlyaccepted the role of CEO for AMA and with that he now leads North America''s largest professional marketing association. Of One might say the AMA is the North Star for marketers. What do you feel is AMAs North Star? There''s a new dude in town. MORE
Which is still cheap for three days of presentations with some of the most respected nonprofit thought leaders in North America. Have you ever wondered how to get government grants or contracts for your nonprofit? Have you ever wondered how to do a capital campaign for your nonprofit? MORE
Fundraising 101 was crafted out of Marc's experience of doing board orientations around North America for the last decade. July can be an odd month in fundraising. Many nonprofits finish their fiscal year, so this is the first month with a new goal. Starting from zero. MORE
2016 Nonprofit Content Marketing: Benchmarks, Budgets & Trends - North America 5 Things That Can Make Nonprofit Marketers More Effective Social Impact: How a Nonprofit Became a Content Phenom 3 Brands Driving Change With Social Video Content Inc. I'm a New England Patriots fan. MORE
One of the topics broached at the Cause Marketing Academy a few weeks back in Phoenix is was what a sponsor with operations outside North America should do if its preferred cause stateside doesn’t really have operations abroad, which is true of all but a select few charities. More transactional is a campaign from the luxury pen company Mont Blanc, which benefits UNICEF education projects in Asia, Africa, and Latin America. MORE
We Are Social – North America Overview 2017. One thing I really like about the first quarter of the calendar year is that plenty of new statistics and trend reports are made available concerning the field I work in. MORE
I mean they do their best to keep a plethora (too damn many) of software applications, platforms, and data sets operating across a varied and diverse client base that ranges from the very smallest to the very largest nonprofits in North America and Europe (and they are even down under with Tom). Fundraisers devote a lot of energy – probably too much – to social media, mobile and the next new thing. MORE
Marketing Coordinator , Autism Treatment Center of America (Sheffield, MA). Web Producer/Online Communications Manager , Pesticide Action Network North America (Oakland, CA). MORE
Costco (in North America) – 91% (reported here ). Fitness/health clubs – 72.4% ( reported in July of 2014 ). Software as a service (SaaS) – 46% annual churn leaving 56% of customers retained is considered BAD ! MORE
Phil Dusenberry, the former chairman of the advertising agency BBDO North America, wrote that marketers relied on consumer research more than any other profession. MORE
Over the last year of getting on Air Canada flights, I have noticed the first thing mentioned to passengers upon boarding the plane is “Welcome aboard Air Canada , the #1 airline in North America according to… blah blah blah magazine&#. Of course you get plenty of eyeballs, just like AC gets plenty of ears listening to how it is the best airline in North America. MORE
As Blue Frog's Mark Phillips said in a recent podcast, much of what is happening in the UK (and here in North America too) is due to nonprofit professionals not developing relationships with media and elected officials. MORE
I don’t see all the cause marketing in North America much less the world, but I see a lot of it. On October 18 2011 I wrote a post about the Boston College Center for Corporate Citizenship 2011 CSR Index and how by my reckoning six of the top ten and 33 of the 50 companies listed did at least some cause marketing. A few days later reader Jessica Marlo left the following comment. "It It really bothers me that you can't share this information with the rest of us! MORE
One news report on the fizzle described it this way: But paltry turnouts on Friday at locations across north America, Europe and Australia left cities largely unplastered and the movement’s credibility damaged. MORE
Smartphone ownership has exploded in North America and will only continue to accelerate. This is a guest post from Blase Ciabaton. It’s better that he answer these questions! MORE
Advice doesn’t get any more straightforward than these ten suggestions and examples for enhancing donor loyalty from Bridget Brandt at Sage North America, writing in Fundraising Success. Listen to your donors. Share your good news. Measure (and report) your success. Survey your donors. Leverage donor loyalty. Involve donors in the cause. Get social. Customize your approach. Recognize repeat donors. Say thank you. MORE
As Blue Frog's Mark Phillips said in a recent podcast, much of what is happening in the UK (and here in North America too) is due to nonprofit professionals not developing relationships with media and elected officials. MORE
So I doubt that Coke owns or leases even 1,000 buildings in North America. Coca-Cola has been drawing neutral to positive reviews for its white can promotion benefiting the World Wildlife Fund. Mark me down as neutral to negative, because I don’t think it goes quite fair enough. MORE
In most of North America, Europe, Australia, and Japan water from the tap is reliably wholesome, if not always tasty. Honestly, Arrowhead and Nestle Waters North America need to do more than just make a fat donation to conservation organizations like the NPCA. MORE
On Thursday, March 17, 2011, not even six days later when you consider that Japan is a day ahead of North America, I received the appeal to the left in my email box. The horrendous 2011 T?hoku hoku earthquake struck Japan at 2:46 pm local time on Friday, March 11, 2011. MORE
Not too shabby, North America. Where do North American NGO’s lag a little? MORE
She has spoken about nonprofit marketing and communications across North America and is an Instructor at the University of Washington. Erica Mills. MORE
If a breast Cancer foundation targets all women in north America, they will be wasting money on Facebook ads. Get ready for a roaring point vs. counterpoint, thanks to Facebook for Nonprofits expert John Haydon, who shares his Yay below. I’ll be following up with mini case studies and links to research supporting my recommendation. Please share your Facebook plan (or plan not to use) and why here, and/or tell us what it does (or doesn’t do) for your organization. MORE
America is in pink, Italy in pale blue, Sweden in green and unknown countries in white. North America: 266 million internet users (13.5% Latin America/Caribbean: 205 million internet users (10.4% Latin America/Caribbean: 35% penetration with 1033% growth over last decade. MORE
I think we should organize a version of it in North America and then bring it back to the UK and Europe. MORE
North America Related Topics Kivi's Nonprofit Communications Blog
MARCH 28, 2012
At South by Southwest, I met Jenna Boig, digital lead for North America, with The Nature Conservancy. At South by Southwest, I met Jenna Boig, digital lead for North America, with The Nature Conservancy.
Getting Attention
MARCH 23, 2015
Creative Manager , Design Manager & Communications Director, North America ONE (Washington, DC). Post YOUR nonprofit marketing job here: Featuring jobs with nonprofits, grantmakers, B Corps, and vendors serving nonprofits.
Selfish Giving
APRIL 25, 2017
Today on CauseTalk Radio , Megan and I are talking to Erich Marx , Director of Marketing, Nissan North America, about their participation in Habitat for Humanity's new cause marketing platform Home is the Key. Erich Marx, Nissan North America.
Kivi's Nonprofit Communications Blog
NOVEMBER 15, 2016
But if I tell you that 2,200 people registered, representing nonprofits of all sizes and missions from across North America and even around the world, and they were all very excited to see the examples we shared, now you have some context and perspective.
Public Sector Marketing 2.0
FEBRUARY 23, 2017
We Are Social – North America Overview 2017. One thing I really like about the first quarter of the calendar year is that plenty of new statistics and trend reports are made available concerning the field I work in.
Kivi's Nonprofit Communications Blog
JANUARY 28, 2016
Not too shabby, North America. Where do North American NGO’s lag a little?
Public Sector Marketing 2.0
APRIL 27, 2017
Due primarily to privacy laws and various regulatory obstacles, the big instant messaging platforms such as WeChat have been slow to become true all-in-one service providers here in North America (e.g.
Getting Attention
MARCH 15, 2012
He speaks internationally and has clients across North America. The Rhode Island Foundation is one of America’s oldest community foundations (est. Welcome to our newest guest blogger, Tom Ahern. Tom is a leading expert on making donor communications more successful.
Getting Attention
APRIL 17, 2014
If a breast Cancer foundation targets all women in north America, they will be wasting money on Facebook ads. Get ready for a roaring point vs. counterpoint, thanks to Facebook for Nonprofits expert John Haydon, who shares his Yay below. I’ll be following up with mini case studies and links to research supporting my recommendation. Please share your Facebook plan (or plan not to use) and why here, and/or tell us what it does (or doesn’t do) for your organization.
Kivi's Nonprofit Communications Blog
FEBRUARY 3, 2012
She has spoken about nonprofit marketing and communications across North America and is an Instructor at the University of Washington. Erica Mills.
Selfish Giving
MARCH 15, 2017
2016 Nonprofit Content Marketing: Benchmarks, Budgets & Trends - North America 5 Things That Can Make Nonprofit Marketers More Effective Social Impact: How a Nonprofit Became a Content Phenom 3 Brands Driving Change With Social Video Content Inc. I'm a New England Patriots fan.
Cause Related Marketing
JULY 1, 2011
I haven’t fully availed myself of it yet, but hundreds of universities in North America and Europe are putting thousands of hours of lectures and podcasts online. What do you do, as a cause marketer, to keep learning?
Public Sector Marketing 2.0
SEPTEMBER 21, 2010
America is in pink, Italy in pale blue, Sweden in green and unknown countries in white. North America: 266 million internet users (13.5% Latin America/Caribbean: 205 million internet users (10.4% Latin America/Caribbean: 35% penetration with 1033% growth over last decade.
Cause Related Marketing
FEBRUARY 15, 2011
In most of North America, Europe, Australia, and Japan water from the tap is reliably wholesome, if not always tasty. Honestly, Arrowhead and Nestle Waters North America need to do more than just make a fat donation to conservation organizations like the NPCA.
Public Sector Marketing 2.0
JANUARY 25, 2011
Over the last year of getting on Air Canada flights, I have noticed the first thing mentioned to passengers upon boarding the plane is “Welcome aboard Air Canada , the #1 airline in North America according to… blah blah blah magazine&#. Of course you get plenty of eyeballs, just like AC gets plenty of ears listening to how it is the best airline in North America.
JCA Insights
NOVEMBER 18, 2013
He addressed an engaged audience of about 200 arts marketing professionals from all over North America. JCA’s President and CEO Steve Jacobson recently presented a session on predictive modeling at the 2013 National Arts Marketing Project (NAMP) conference in Portland, Oregon.
Cause Related Marketing
MARCH 12, 2013
Canada's registration requirement works, in part, because the rest of North America does not have the same compulsion. On a Wednesday a few Octobers back I had a pink ribbon day to beat all. For breakfast I had a carton of pink-topped Yoplait Strawberry-Mango yogurt. That carton top, along with the others we’d collected, garnered $0.10 apiece for Susan G. Komen for the Cure. At mid-morning I stopped at my grocer’s deli and picked up a little smoked turkey.
Cause Related Marketing
MARCH 20, 2013
One of the topics broached at the Cause Marketing Academy a few weeks back in Phoenix is was what a sponsor with operations outside North America should do if its preferred cause stateside doesn’t really have operations abroad, which is true of all but a select few charities. More transactional is a campaign from the luxury pen company Mont Blanc, which benefits UNICEF education projects in Asia, Africa, and Latin America.
Kivi's Nonprofit Communications Blog
JANUARY 12, 2015
During his tour, he will be visiting Goodwill agencies across North America and spreading the message of the #Giveitaway campaign. Lauren Lawson-Zilai.
Getting Attention
MAY 7, 2013
Marketing Coordinator , Autism Treatment Center of America (Sheffield, MA). Web Producer/Online Communications Manager , Pesticide Action Network North America (Oakland, CA).
Cause Related Marketing
APRIL 12, 2011
Jose has a half-dozen years experience in cause marketing in North America’s second largest country. Blogger’s note: It is with great pleasure that I bring you today’s post from guest blogger Jose Sanchez from Mexico City.
Fundraising Coach
JULY 21, 2015
Fundraising 101 was crafted out of Marc's experience of doing board orientations around North America for the last decade. July can be an odd month in fundraising. Many nonprofits finish their fiscal year, so this is the first month with a new goal. Starting from zero.
Wild Woman Fundraising
JULY 10, 2016
Which is still cheap for three days of presentations with some of the most respected nonprofit thought leaders in North America. Have you ever wondered how to get government grants or contracts for your nonprofit? Have you ever wondered how to do a capital campaign for your nonprofit?
Selfish Giving
APRIL 18, 2016
North America the typical sales price is $1, although larger dollar amounts have been tried. Paul R. Jones , the blogger behind one of the first cause marketing blogs introduced his readers to paper icons in a 2007 post. What are paper icons?
Fundraising Coach
MARCH 1, 2016
As Blue Frog's Mark Phillips said in a recent podcast, much of what is happening in the UK (and here in North America too) is due to nonprofit professionals not developing relationships with media and elected officials.
Fundraising Coach
MARCH 1, 2016
As Blue Frog's Mark Phillips said in a recent podcast, much of what is happening in the UK (and here in North America too) is due to nonprofit professionals not developing relationships with media and elected officials.
Cause Related Marketing
NOVEMBER 1, 2011
I don’t see all the cause marketing in North America much less the world, but I see a lot of it. On October 18 2011 I wrote a post about the Boston College Center for Corporate Citizenship 2011 CSR Index and how by my reckoning six of the top ten and 33 of the 50 companies listed did at least some cause marketing. A few days later reader Jessica Marlo left the following comment. "It It really bothers me that you can't share this information with the rest of us!
The Agitator
JULY 8, 2012
Here in North America we can now get back to business. Canada Day is done. Independence Day is history for another year. What is significant is that July marks the halfway point to success or failure (yeah, I know everyone has a different fiscal year, but let’s get real). You gonna make it or break it?!
Getting Attention
JULY 22, 2011
7) eCommunications Coordinator , Big Brothers Big Sisters America , (Philadelphia, PA). 4) Director, Marketing and Communications , The Jewish Federations of North America , (Multiple locations – FL, OH and VA).
Cause Related Marketing
MARCH 23, 2011
On Thursday, March 17, 2011, not even six days later when you consider that Japan is a day ahead of North America, I received the appeal to the left in my email box. The horrendous 2011 T?hoku hoku earthquake struck Japan at 2:46 pm local time on Friday, March 11, 2011.
Cause Related Marketing
DECEMBER 5, 2011
A January 2010 story in the New York Times on Mark put annual sales at $70 million and numbered sales reps at around 40,000 in North America. Mark Girls in North America, mainly 18- to 24-year-old women who are changing the nature of direct sales by using the brand’s personalized e-boutiques, iPhone app and new Facebook e-shop, one of the beauty industry’s first forays into Facebook e-commerce. “We’ve
Diva Marketing Blog
AUGUST 13, 2014
Russ Klein recentlyaccepted the role of CEO for AMA and with that he now leads North America''s largest professional marketing association. Of One might say the AMA is the North Star for marketers. What do you feel is AMAs North Star? There''s a new dude in town.
Cause Related Marketing
OCTOBER 31, 2011
So I doubt that Coke owns or leases even 1,000 buildings in North America. Coca-Cola has been drawing neutral to positive reviews for its white can promotion benefiting the World Wildlife Fund. Mark me down as neutral to negative, because I don’t think it goes quite fair enough.
Getting Attention
NOVEMBER 4, 2011
3) Director, Marketing and Communications, Special Olympics North America , (Washington, D.C.). Please post your nonprofit marketing position here — FT or PT staff, consulting or internship opportunities. NEW OPPORTUNITIES.
The Agitator
FEBRUARY 10, 2013
I think we should organize a version of it in North America and then bring it back to the UK and Europe.
Nonprofit Marketing Blog
JANUARY 22, 2011
Smartphone ownership has exploded in North America and will only continue to accelerate. This is a guest post from Blase Ciabaton. It’s better that he answer these questions!
A. Fine Blog
APRIL 23, 2012
One news report on the fizzle described it this way: But paltry turnouts on Friday at locations across north America, Europe and Australia left cities largely unplastered and the movement’s credibility damaged.
Social Marketing and Social Change
AUGUST 7, 2013
Phil Dusenberry, the former chairman of the advertising agency BBDO North America, wrote that marketers relied on consumer research more than any other profession.
Cause Related Marketing
OCTOBER 20, 2011
million worth of shoes free of charge to children in North America, and 11 countries in the Caribbean and Latin America. This holiday season Payless ShoeSource will donate $1.2
The Agitator
JUNE 4, 2012
I mean they do their best to keep a plethora (too damn many) of software applications, platforms, and data sets operating across a varied and diverse client base that ranges from the very smallest to the very largest nonprofits in North America and Europe (and they are even down under with Tom). Fundraisers devote a lot of energy – probably too much – to social media, mobile and the next new thing.
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