Showing Off Your Non-Profit: A Word About Tours

A Small Change

Tours give you the opportunity to show off your organization and talk to your donors face to face. They provide you the chance to share all your organization’s wonderful stories and provide a context for the work that you do. In a solicitation letter you might have a brief story, or at an event you will often share a few facts about your organization, but in a tour you can explain more in-depth exactly who you are and what you do.

Video Making for Fun and For (Non)Profits

Kivi's Nonprofit Communications Blog

Sean King, who is also participating in our Nonprofit Marketing Guide Mentoring Program , shares some takeaways from his organization’s recent video campaign. is a non-profit musical youth organization that teaches life lessons through music. Sean King.

Trending Sources

Translating skills from the for-profit world to non-profit

Get Fully Funded

Skills/concepts that translate: Marketing concepts are the same in for-profit as in non-profit. Donors, volunteers, and people in the community enjoy being treated well and sort of expect it from nonprofit organizations. This is troublesome, because in the for-profit world, it’s a commonly accepted practice. In the for-profit world, it’s all about me, me, me.

Could your volunteers solve most of your fundraising problems?


volunteer at 2 or more organizations. give to the organizations for which they volunteer and these high net worth volunteers give 56% more dollars overall than similar net worth non-volunteers. In other words, help them pick your organization.

REVEALED: Jerry Panas’ secrets of attracting wealthy supporters


Here’s his list: It isn’t about your organization or its needs. They reflect your organization’s future and destiny. In January, Inside Philanthropy interviewed legendary fundraiser Jerold Panas to discover his secrets of attracting wealthy supporters. Rather, it’s about the donor and their needs. Go big or go home because big projects tap into donors’ dreams. Go in person to get the most generous contributions.

Donation Usability: Increasing Online Giving to Non-Profits and Charities

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User research finds significant deficiencies in non-profit organizations' website content, which often fails to provide the info people need to make donation decisions. Non-profits would collect much more from their websites if only they'd clearly state what they are about and how they use donations. In 2008, non-profits got about 10% of their donations online, according to a survey by Target Analytics.

Who is more important… your donors or the beneficiaries of their gifts?


Organizations spend a lot of time and effort focusing on what they will do with the money they receive from donors. It looks like this: Nonprofit organization = Help donors get what they want (50%) + Help beneficiaries get what they need (50%).

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Are you being forced to measure something unmeasurable?

Wild Woman Fundraising

Alison writes: “Coercive accountability” is the idea that an organization and its grants can only be effective when it arrays all the data that are known or can be measured by a metric and make decisions based on that metric. It’s cruel to expect nonprofit workers to work as hard as for profit workers with far fewer resources and absolutely no job security or any pay for performance bonuses. Let’s say that you are writing a grant.

Top Fundraising Ideas for Health Related Non-profit Organizations

Exactask Marketing

If your non-profit hasn’t updated its fundraising structure in several years, you may be missing out sources of income that will be easy to add on. Because of the always changing political climate, it can be scary to think about where funding will come from in future years.

What makes a great Gift Officer great? 4 traits


They know how to take what they’ve learned in order to align each supporter’s goals and aspirations with offers that meet their needs while moving the mission of the organization forward. They don’t think too much about themselves or the needs of the organization.

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The Top 22 Art Fundraising Ideas

Fundraiser Ideas

Paint a Van: We have seen this work very well as a creative church fundraiser , but it could be an excellent fundraiser for other organizations as well (particularly in an elementary school setting). Though generally publishes one comprehensive description of a fundraising idea at a time, we know that many people are looking for ways to integrate their passion for art with their fundraising efforts and thus we decided to post a long list of art fundraising ideas.

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Start Up Non Profit? Need Seed Money? Starting Fundraising? Here's help.Part 1 of 2

Seeking Grant Money Today

Getting a non profit off the ground is tough. If you aren't sure what a start up non profit is, read "Life Cycle of an Exempt Organization" on the IRS website. The sooner that your organization is on its feet, the sooner you will have cash flow, organizational growth, and success. __ While you and your colleagues started the organization and have been, without fail, doing important work in your community - a non profit organization is a legal entity.

Spaghetti Dinner Fundraiser

Fundraiser Ideas

Better yet, it is so simple to organize and execute that it can easily become a recurring fundraiser (and who doesn’t like recurring income?). A spaghetti dinner fundraiser is a classic fundraiser , but it is classic for a reason: It’s remarkably easy and it is a near sure-fire money-maker.

Welcome to Non Profit Silo-ville. Population You.

Sea Change Strategies

Non profits are organized in ways that don’t make sense to most external audiences. Or do they care that you are the best equipped organization to tackle the issues that matter most to them? Still non profits stubbornly hold onto internal organizational chart silos that seep into everything organizations communicate externally.

Should legacy gift notification forms die?


I once heard a story about a legacy gift that was about to be “closed” until the organization’s CFO fumbled the ball in the end zone. Undeterred, the CFO explained that signing it would help the organization plan for the future and help inspire others to make legacy gifts.

How can nonprofits monitor their online reputations?

Wild Woman Fundraising

This month’s Net2ThinkTank Challenge is, “What are your best practices for effectively monitoring online feedback about your organization, cause, or social enterprise?

Fundraising Events: Food Bank Scavenger Hunt

Fundraiser Ideas

Organize your supporters into teams and give them a list of food items they must collect in order to complete the scavenger hunt. Note: This event has the potential to really spread the word about your organization in a community.

Can non-profit organizations meet all the needs for-profit businesses currently meet?

Nonprofit Consultant Blog

I just came across an interesting blog post by Stephen Monrad with title of " Can non-profit organizations meet all the needs for-profit businesses currently meet? " His conclusion is that "If a non-profit organization wanted to produce toothbrushes, there is no reason in principle that it couldn't." The application requires a statement of the organization's charitable, educational, or social goals or mission.

Trivia Night Fundraiser

Fundraiser Ideas

Make sure to set the price of the fee low enough so that it doesn’t deter people from making your organization’s trivia night part of their weekly or monthly routine. The other half of the money goes to your organization. The other half of the money can go to your organization.

Nonprofit Blog Carnival: Going Beyond Resolutions (Call for Submissions)

J Campbell Social Marketing

Your post may be a case study of an organization that you worked with that struggled but succeeded in using SMART objectives to reach it’s goal. Nonprofits ROI blogging Goals measurement Non-Profit Blog Carnival roi SMART objectivesHappy February!

50-50 Raffle

Fundraiser Ideas

All you do is sell tickets to the raffle, combine the money and award 50% of the combined money to the person who holds the winning ticket and 50% of the money to your organization. There are plenty of events at which you could hold a 50-50 raffle to increase your fundraiser’s profits. This is a fundraising idea we should have covered a long time ago, as it is the perfect add-on to so many of the fundraising ideas we’ve covered so far. A 50-50 raffle is the most basic of raffles.

Do you have bad boundaries?

Wild Woman Fundraising

But when you look at inside of an organization, if there’s boundary issues, often these issues go hand in hand with a blame and shame culture because people are willing to take blame and shame if something happens to go wrong. Not solving it for everybody in my organization.

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Dunk Tank

Fundraiser Ideas

Also, a dunk tank fundraiser is likely to attract a large crowd, so be sure to sell tickets for a 50-50 raffle as well (a raffle in which the winner receives 50% of the money collected and your organization receives the other 50%). A dunk tank is a remarkably easy fundraiser , particularly when it comes to school fundraising. For those who are unfamiliar, a dunk tank is a large tank of water with a plank or bench overtop for a person to sit.

The 4 Best Places to Find New Major Donors for Your Non-Profit

Wild Woman Fundraising

Nearly every non-profit I have ever worked with has the same item on the top of its fundraising wish-list: find new major donors to give to our organization. Yet almost all of those non-profits have trouble finding mega-donors. Guest Post by Joe Garecht.

Announcing Finalists for the 1st Non-Profit Film Festival


is hosting the 1st non-profit film festival July 31-August 2 at the University of Texas at Austin. I wish you, all attendees and the non-profit organizations themselves, the very best. If I could, I would be here in a heartbeat. Lights. Camera.

Announcing Finalists for the 1st Non-Profit Film Festival


is hosting the 1st non-profit film festival July 31-August 2 at the University of Texas at Austin. I wish you, all attendees and the non-profit organizations themselves, the very best. If I could, I would be here in a heartbeat. Lights. Camera.

How to Organize Your Nonprofit’s Photos

Kivi's Nonprofit Communications Blog

How do you organize your photos so you can actually find what you need? So you know photos are important and you have found staff and volunteers to help document the great things that happen at your organization. It can be overwhelming to know how to organize all those photos.

10 Charity Fundraising Events to Raise Large Amounts of Money

Fundraiser Ideas

The huge funds generated by these events can be used for a single project or the ongoing operations of your charitable organization. The following are 10 charity fundraising events that, if implemented correctly, are sure to raise large amounts of money for your organization: Charity walk. If you’re a 501(c)3 organization, many grocery stores will donate gift cards you can use to purchase supplies for your charity dinner.

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19 reasons why nonprofit donor surveys are awesome


They help you uncover who was influential in tying your organization’s mission to a supporter’s life (and help you capture their name).

Fast Ways to Find Funding Sources

Get Fully Funded

Often, one of the most frustrating parts of applying for a grant is locating a grant suitable for your organization. They are not helping you or your organization. Depending on your organization or project’s focus, one of these sites may be more suitable. This is the website of the Foundation Center, a nonprofit organization that has become the leading authority on organized philanthropy in the United States. Today’s blog post comes from Stephen A.

2 marketing Jedi Masters tell us why fundraising IS marketing/selling


I think this is precisely why so many organizations are just plain bad at raising money and retaining donor support. Non-profits make change, and the way they do this is by letting us tell ourselves stories that nurture our best selves.” Fundraising IS marketing and selling.

My Gift To You This Holiday Season


But I promise you, this information is truly essential for your organization’s sustainability. A lot of people have asked me, “Can you really achieve planned gift marketing success online ?”

How MarketSmart Works With Partners


Nonprofit organizations need apps! An organization’s apps might include the following: Outsourced case for support development. Then the platform scores their engagements and interactions with a nonprofit organization and its mission. The more these folks engage with an organization online, the better educated and the more likely they become to make major gifts and/or planned gifts.

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Are you pressuring your board? Guest post by Alexandra Peters

Wild Woman Fundraising

Alexandra Peters is a nonprofit consultant, educator, writer, and believer in the profound importance of effecting social change in the not for profit sector. And yet somehow we continue to believe that these volunteers – who are, by the way, willing to take on the liability and accountability for an organization – can be transformed into askers who will ceaselessly pound their well heeled friends for money.

The 22 Things You Absolutely Must Do Before a Fundraising Event

Fundraiser Ideas

She was so organized and had every single aspect of the fundraising event planned. Send out a newsletter to past donors telling them what your organization has been doing since the last event, and include information about the upcoming one. Post the newest event’s information on your organization’s website. Talk to supporting organizations to ask if it would be possible to speak to their supporters or send flyers to them.

The Top 10 Free Fundraising Ideas

Fundraiser Ideas

Especially during difficult economic times, charities and nonprofit organizations should consider fundraising strategies that require little or no cash outlay. The revenues generated by free fundraising ideas can be directly used for the work of the organization and require no upfront expenditure of already limited funds. These items can often be sold to online or local companies for refurbishment and refilling, generating cash for the charitable organization.

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#COMMUNICATIONS: Is Your Organization Moving At The Speed Of Mobile?

Non Profit Marketing 360

If you’re a community organization, how about asking supporters to photograph and report activities in their local neighborhood using Facebook, Twitter or other mobile-enabled social media?

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Non-profit Storytelling: 6 Tips for Interviews

Fundraising 123

Ask any non-profit, and they'll tell you there's nothing better than a personal, heartfelt story to put a face on their cause. Far better than organizational blah-blah or sterile statistics, stories help donors (and future donors) learn an organization's personality. They empower the organization and its supporters to continue on. Here are a few tips we've learned from interviewing hundreds of people who have received help from charitable organizations.

#HOWTO: Have A Film Screening As A Fundraising Opportunity

Non Profit Marketing 360

First, pick a movie relevant to your organization’s work and of interest to the community you want to draw to your organization. If it is, any further ticket sales go to the organizer/promoter. We at MKCREATIVEmedia wish you a joyous, healthy, and prosperous New Year!

INTERVIEW: Lisa Taylor of Challenge Factory Talks Your Career Transition

Wild Woman Fundraising

People are more conservative in Canada, and they like to know things are organized before they make a big career move. Lisa Taylor, Founder, Challenge Factory. Are you ready to transition into another job or career? Are you a boomer who is looking for a take-two career?