How a Small Nonprofit President Got a Big Spot in The New York Times’ Room for Debate

Kivi's Nonprofit Communications Blog

After seeing the Baltimore Sun piece, editors at The New York Times invited Pfeifer to contribute a piece to appear in its Room for Debate feature. It’s more difficult than ever for nonprofits to get media coverage.

How the New York Botanical Garden Uses Tumblr to Delight Their Fans

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The New York Botanical Garden has done an amazing job of mixing beautiful images, community conversation, education and personal reports through their blog on Tumblr -- an easy-to-use customizable blogging platform that emphasizes community, social sharing and photos. .

Decent Humans: Chilton at Epilepsy Foundation of Metropolitan New York

CrowdRise

Decent Humans is what we call the incredible community we witness on CrowdRise each and every day doing amazing things for good. And each month, we’re going to highlight a Decent Human in the nonprofit world that’s devoting their time and passion to giving back and making a difference. We hope that by sharing their stories of aid, altruism, and passion, others will be inspired to make an even greater impact on the world we live in. Marketing Decent Humans

New York Fashionista Fantasy Trip

The Biddery Blog

New York Fashionista Fantasy Trip Grab your best girlfriend and jet off to New York Fashion Week—September 2009--as you rub elbows with world's most fashionable set. Regis New York Two tickets for the Jason Wu Runway Show for his Spring 2010 Collection.

#URBANFARMING: 2013 NYC Youth Internship Applications Now Available

Non Profit Marketing 360

The folks at East New York Farms are now taking applications for the 2013 Youth Internship program. ENYF are looking for youth ages 13-15 who live or go to school in East New York and are interested in making a difference in their community.

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GOING, GOING FAST: Grab a Seat-May 18 E-Newsletter Workshop in New York City

Getting Attention

I promise you it’ll be an incredibly worthwhile three hours when you do. In Breakthrough E-Newsletters: 5 Steps to Shaping E-Communications that Connect , you’ll learn everything you need to get a high-impact e-newsletter going for your nonprofit, or to strengthen the one you have. You’ll learn how to: Define realistic goals for your e-newsletter and who you have to reach to achieve them. Shape the right approach—content, style, how much interactivity with readers.

CauseTalk Radio Ep19: New York Times Advertising Columnist Talks Cause Marketing

Selfish Giving

This week, Megan and I talk with Stuart Elliott, advertising columnist at The New York Times about his recent article on “Seeking Success by Helping to Feed the Hungry.” ” In it, Stuart profiles a new campaign called Run 10 Feed 10. CauseTalk Radio Podcast cause marketing new york times run 10 feed 10 stuart elliott

CauseTalk Radio Ep73: New York YMCA Reflects on Hurricane Sandy Lessons

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Gary Laermer , Senior Vice President & Chief Development Officer of the YMCA of Greater New York , about lessons learned from Hurricane Sandy one year later. The YMCA of Greater New York was at ground zero for Hurricane Sandy.

Nonprofit in New York Uses SWEET Walk-a-thon Software to Raise over $500,000

Blue Sky Collaborative

A cool half million in a "bad economy." They are still going too. link] The North Shore LIJ Health System hosted a walkathon on May 16th that raised over $500K for Katz Institute for Women's Health and Katz Women's.

#Development: Action Group ‘Do Something’ Grows Huge Through Small Smartphones

Non Profit Marketing 360

Last holiday season a text message was sent to about 500 young people in New York City who had been in contact with “Do Something&# but had not been much involved. The social-media (r)evolution has proven a wonderful challenge for charities and nonprofits.

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#Interview: Steve Frillmann, Executive Director, Green Guerillas

Non Profit Marketing 360

We recently spoke with Steve Frillmann, executive director of Green Guerillas , a nonprofit organization that supports hundreds of community gardens (and gardeners) in New York City. A community garden created by local residents with the help and support of Green Guerillas.

New York Times Takes Google To Task for Taking Philanthropy Lightly, Despite Many Attempts to Get It Right

Seeking Grant Money Today

In The New York Times ' January 29, 2011 Business Day feature, Google Finds It Hard To Reinvent Philanthropy , Stephanie Strom and Miguel Helft reflect on Google's charitable arm's giving, since 2004 when one of Google's founders, Larry Page, described what that charitable arm, called Google.org , now just DotOrg , upon its launch, would do. best practices The New York Times Google philanthropists

#OurWork: NYU Faculty Against the Sexton Plan Marketing Campaign

Non Profit Marketing 360

Our client, NYU Faculty Against the Sexton Plan , sought to raise funds to continue its fight in preventing New York University from embarking on a multi-billion dollar plan to redevelop parts of Greenwich Village in New York City. Twitter: We used a combination of tweets, promoted tweets, direct messages, and retweets to add 822 new followers to the client’s Twitter account over a 10 day period. New Follows: 792. New Follows: 30.

A New Year – and a New Era in NYC?

Non Profit Marketing 360

Happy New Year to all. A new, equivalent parcel of land had to be found and given to the park to make up for giving the Tobacco Warehouse to a private arts organization and, at the end of the day, approval to remove the Warehouse has to be approved by the state legislature. We hope the court’s decisions will set a new standard for the protection of public space in our City. The post A New Year – and a New Era in NYC? As ever, we hope it will be a good one.

Would you let this New York Times columnist drown?

Donor Power Blog

At least, that's how it seems based on his recent New York Times piece, Would You Let This Girl Drown? Nicholas Kristof thinks we are lame. Railing the world's lack of attention to the crises in Darfur in other humanitarian disaster zones, he puts part of the blame on the nonprofit organizations that work in those areas: humanitarians are abjectly ineffective at selling their causes.

#Aging: Establishing A Business For Baby Boomers Calls For A Long-Distance Run

Non Profit Marketing 360

We welcome a new contributor to our ranks, Brenda Becker, an aging-services consultant. At first there were short jaunts around the neighborhood, followed by organized running events in Baltimore, and then “destination” runs in New York City, Phoenix, Orlando, etc. Brenda Becker.

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Good Listening Grows Loyal Friends (Case Study)

Getting Attention

Like many New Yorkers–along with scholars, researchers and librarians—I was outraged to learn that the New York Public Library (NYPL) planned to reshape its flagship research library to incorporate a circulating library. Every visit is a memorable, only-in-New-York experience.

Occupy Sandy Uses Ingenuity To Bring Relief

Non Profit Marketing 360

When Sandy struck the New York metro area, hundreds of volunteers (including my daughter), who honed their organizing skills last year in Occupy Wall Street, sprang into action as Occupy Sandy. Occupy Sandy at Firehouse (Photo credit: SpecialKRB).

Volunteer Recognition Matters, A Lot — Thank You Very Much

Getting Attention

We’re thrilled to welcome back guest blogger Colleen Farrell, Senior Director, Marketing and Communications at New York Cares. New York Cares did a study last year to try to measure the impact of recognition.

3-Step Communications to Re-engage Volunteers for Fall

Getting Attention

We are delighted to have Colleen Farrell, Senior Director, Marketing and Communications at New York Cares , join us as a recurring guest blogger. New York Cares’ inventory of volunteer projects increases dramatically -– doubling between August and November.

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#VIDEO: Freelance Producers & Reporters Wanted for Brooklyn Independent Television

Non Profit Marketing 360

Communications Community Cross-Post Marketing Nonprofit Opinion Resource Video Arts BRIC brooklyn Brooklyn Decker Community Media Creative director Jonathan Lief New York Retail Social Media Strategist Television Television program United States WNBC

#VIDEO: Freelance Producers Wanted for Brooklyn Independent Television. Stipend Offered.

Non Profit Marketing 360

” Furthermore, “this is a chance to wear a slightly different hat than you may be used to, whether it’s reporting on a news or health issue facing our borough, profiling the work of an artist, or exploring what intrigues you about the new retail business or restaurant down the block.

#PROAGING: Technology Can Encourage Socialization & Longevity

Non Profit Marketing 360

The winner of the first grant was Selfhelp Community Services in New York City, which is developing a ‘Virtual Senior Center’ for socializing and education. Perhaps the greatest gift of life is the ability to share many its aspects with others.

#SocialNetworks: Primary Politics Offer Models For SM Strategy

Non Profit Marketing 360

In sheer numbers, the Republicans have turned the tables on their Democratic counterparts: According to Jennifer Steinhauser of The New York Times : “Republican House members have more than twice as many followers as their Democratic counterparts — about 1.3 Click to enlarge.

#Aging: Some American Cities Meeting The Challenges Of Boomer Residents

Non Profit Marketing 360

For urban dwellers in New York, though, the homes they live in and the places they want to frequent might not be ready for such developments. But in this rare instance, New York is not the harbinger of style or innovation: Atlanta is creating what it calls “lifelong communities.&#

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Cause Marketing Our Thanks

Cause Related Marketing

Starting today you can use the We&Co smartphone app to thank firefighters, police officers and other first responders who distinguished themselves by their bravery, sacrifice and service during the attacks of 9/11 ten years ago in partnership with The New York Says Thank You Foundation.

#Health: Study Shows Advantages Of Conversation No One Wants

Non Profit Marketing 360

Fortunately, Paula Span of The New York Times discusses the full report and talks with Dr. Gunilla Lundquist, a palliative care specialist at Umea University and lead author of the study. Remember Obama’s Death Panels ? No, they didn’t exist.

#CIVICS: Apple’s Billions In Tax Dodges Come Under Scrutiny

Non Profit Marketing 360

But now The New York Times has reported that Apple Inc. Funny how the ‘ New Normal ‘ is an economic condition every individual except the ‘ corporate individual ‘ is expected to live with. The corporation is in California, but not its tax liability.

#Philanthropy: As Steve Jobs The CEO Retires, Will Steve Jobs The Philanthropist Step Forward?

Non Profit Marketing 360

Andrew Ross Sorkin has a well-researched, insightful, and heartfelt article on the ‘Dealbook’ website of The New York Times that traces Steve Jobs’s public philanthropic role (a non-existent one) in light of his possible anonymous efforts and statements on the issue.

#SocialNetworks: Facebook Faces Backlash As Public Offering Nears

Non Profit Marketing 360

Jenna Wortham published a story in The New York Times last week about a few young people who left Facebook simply because they were uncomfortable about it.

#INTERVIEW: Rob Wu of Causevox Tells Us About Developments In Online Fundraising

Non Profit Marketing 360

But the New-York based staff has not been sitting on its laurels. Causevox moves to version 2. Rob Wu is co-founder of Causevox, an online social-media and donor-acquisition platform, and he and his team have been working hard over the last number of months moving the online system to 2.0. We had the pleasure of talking with Rob a year or so ago, when Causevox first went live.

#Interview: Howard Adam Levy, Principal of Red Rooster Group

Non Profit Marketing 360

Howard Adam Levy is Principal of Red Rooster Group , a New York City-based branding, marketing and design agency for nonprofits. Howard, who began working with nonprofits as a graphic designer in 1991, founded the agency 10 years ago.

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Let’s Finally Banish the ‘Portion of the Proceeds’ Language from All Cause Marketing

Cause Related Marketing

Back in October 2012 the office of New York State’s Attorney General Eric Schneiderman released five “best practices” for conducting cause marketing in the Empire State.

#Tech: Hidden Features Of iPhone Show A Caring Side Of Apple

Non Profit Marketing 360

Last month, Steve Pogue of The New York Times uncovered further evidence that Apple might not be one of the philanthropic giants (or even minnows), but its directors and engineers do indeed have hearts.

Does Jeremy Lin* Read the Cause Marketing Blog?

Cause Related Marketing

I apologize for the gratuitous reference to the Linsational young point guard for the New York Knicks. Like campaigns FlyBuys Facebook New York Knicks Jemery LinOr, How to Make your Company’s Facebook ‘Like’ Campaign a Little Less Gratuitous.

#Interview: Howard Adam Levy, Principal of Red Rooster Group

Non Profit Marketing 360

Howard Adam Levy is Principal of Red Rooster Group , a New York City-based branding, marketing and design agency for nonprofits. Howard, who began working with nonprofits as a graphic designer in 1991, founded the agency 10 years ago.

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#Tech: Hidden Features Of iPhone Show A Caring Side Of Apple

Non Profit Marketing 360

Last month, Steve Pogue of The New York Times uncovered further evidence that Apple might not be one of the philanthropic giants (or even minnows), but its directors and engineers do indeed have hearts.

Interview: Jason Dick, Owner of “A Small Change” Fundraising Blog

Non Profit Marketing 360

My readers are always interested in how to leverage partnerships with existing donors and board members to create new donors, to create more giving, to develop deeper relationships with donors you already have. Social media is a new way of engaging.

We're All Cause Marketers Now

Cause Related Marketing

On Monday The New York Times profiled a new cause marketing effort from a maker of healthy snacks and do-gooder Daniel Lubetzky, who owns Kind Healthy Snacks. Tags: New York Times Snickers Kind Healthy Snacks Daniel Lubetzky Mars Inc.

Foursquare Cause Marketing with Billboards

Cause Related Marketing

Tags: New York Times Foursquare Earthjustice Billboards BART

#INTERVIEW: Rob Wu of Causevox Tells Us About Developments In Online Fundraising (Part I)

Non Profit Marketing 360

But the New-York based staff has not been sitting on its laurels. Nonprofit CauseVox Charitable organization communication Fundraising marketing New York City Non-profit organization philanthropy Rob Wu Social Media Technology web 2.0Causevox moves to version 2 Rob Wu is co-founder of Causevox, an online social-media and donor-acquisition platform, and he and his team have been working hard over the last number of months moving the online system to 2.0.

#Tech: CES 2012 Shows Off The Flat Entertainment Coming Post-Recession

Non Profit Marketing 360

The always informative-and-entertaining David Pogue of The New York Times tried to sum up the wares on display in this way: If you just peek into the huge International Consumer Electronics Show , you might think that it’s mostly a deafening showcase for tablets, thin TV screens, superthin laptops and Android phones.

Making Your Cause Marketing Promotion Clear and Understandable

Cause Related Marketing

In the fall of 2012 the New York Attorney General’s office released Five Best Practices for Transparent Cause Marketing. Case in point: This coming weekend June 28-29 Dave Matthews Band is doing a two-day concert at the Susquehanna Bank Center in Camden, New Jersey. sustainability New York State Best Practices for Cause Marketing Reverb Corporate Social Responsibility Dave Matthews Band cause marketing