There Are Only Three Ways to Raise More Money


Every nonprofit organization needs more of two things: time and money. Hey, now that I think about, I could use more of those two myself… Time and money are the most valuable resources in the world , and for nonprofits the impact of having more of either can be immeasurable.

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How to Translate Your Program Into a Compelling Video

Getting Attention

When an organization comes to me and says, “We want a video about our program,” I always cringe a little bit. Many non-profits fall into what I call “The Program Trap.” Videos about programs end up putting people to sleep instead of making them feel something.

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Trending Sources

INTERVIEW: How to get substantially more money per donor with Alan Bacharach

Wild Woman Fundraising

Because you’re allowing them to give you money instead of the government. Money that they would have to pay in any case can now go to you. Don’t be short sighted and focused on short term money. There is this concept in this country that we can just print money.

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Can raising money be like building furniture?


In turn, the donor appreciates the program or giving opportunity that was developed especially to suit her needs. So she hands over her hard-earned money. >>eBook: How to Generate More Planned Gifts with Less Money and Reduced Resources.

How to Raise More Money from Matching Gifts Using Email and Social Media

J Campbell Social Marketing

Matching gifts are an easy way to boost fundraising by earning free money, and we’ve got the tips to help you increase donor awareness through social media and email. Fundraising is tough, and matching gifts are a rare way for nonprofits to capitalize on free money from many donations.

NEW Webinar: How to start your major gifts program with Amy Eisenstein

Wild Woman Fundraising

GivingUSA’s annual giving report shows that 72%-75% of money fundraised in the US is raised from individuals. But even within that number, you could raise money from individuals with direct mail, online giving, monthly giving or major gifts.

How to Raise Money With Facebook – One Organization’s Success Story

J Campbell Social Marketing

It will lead to missed connections with supporters, and thus, a seeming inability to raise money using the platforms. However, raising money using social media, specifically Facebook, can be done.

The missing link in fundraising programs

Fundraising Coach Habit 2 is the missing link in major gift programs. You’re creating a blueprint for the relational infrastructure of your fundraising program. You’ve been kicked, Marc The missing link in fundraising programs This isn't just the case in major gifts. Are you so focused on grant funding that you don't realize a fundraising basic that grants only account for 15% of the charitable money given each year?

Fundraising is not really about money

Nonprofit Marketing Blog

“Fundraising is not really about money. Structure a sustainable program. Learn how to evaluate your program. It’s about people.” ” Fundraising expert Larry C.

Fundraising QuickStart Program

Get Fully Funded

You’ve been asking for help to easily raise money for your nonprofit and now we have the perfect solution for you! ANNOUNCING THE FUNDRAISING QUICK START PROGRAM! The strategies that you’ll learn in the Fundraising QuickStart program are the ones the BIG nonprofits use and you can too!

The 4 Questions You Need To Answer When Raising Money Online

J Campbell Social Marketing

Raising money online seems to confound many nonprofits, especially smaller ones. 4) What impact will this money make on our nonprofit, our programs and our clients? As you can see, it won’t work to simply say “we need money to keep our doors open.”

Starting a Business Program- PART 2

A Small Change

When starting your program you can look to develop in a few different ways (cont’d): Have businesses sponsor event or programs. Lots of businesses have money that they want to give to local and national community projects.

Why do people at work treat me this way?

Wild Woman Fundraising

So often, as fundraisers, we are charged with raising all of this money. And we run up against people’s concepts of money, every day. Maybe we’re interlopers in the “pure” world of program services. We often make more than program staff.

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Where is the money for our schools?

Wild Woman Fundraising

I mean, they are just going to make even more money. And we are grubbing at their feet for pennies, when we need to take a page from their book and start advocacy programs. The zombie corporations are holding the money hostage. We need to free that money through legislative action. You need to advocate for a greater proportion of city/county/state money to be given to your nonprofit. Lately I’ve been pondering a couple of things.

[Guest Post] Top 10 Tips for Growing Your Matching Gift Program

Fundraising Coach

This is relatively easy money that many are missing out on. Top 10 Tips for Growing Your Matching Gift Program. by Adam Weinger , President of Double the Donation It seems like there are millions of ways to raise money for your nonprofit.

Why spend the money?

Get Fully Funded

For a nonprofit, there’s no better place to invest money. Instead, make sure that what you get for the money is well worth it. I’ve spent thousands of dollars on coaching programs that returned value to me like mad in terms of new revenue, new opportunities, enhanced skills, new connections, and more. If you are a nonprofit director, you know that the budget line item for training and development is often the first one to go when things get tight.

5 Ways to Cast a Bigger Vision that Raises More Money for Your Cause

Selfish Giving

If you are raising money for a good cause, you’ll need to cast a vision that excites donors and makes them want to give. Here are five ways to better communicate with donors and raise more money than ever before. When raising money for a good cause, get emotional!

Raise More Money With Monthly Gifts

Ann Green

Although I often encourage monthly (or recurring) gifts as a great way to raise more money, I just started making them at the end of last year. It should also be relatively easy for you to start or grow a monthly giving program. Let’s say you run a tutoring program.

Asking for Money AND Something Else

Kivi's Nonprofit Communications Blog

I really like this one recommendation from Rachel: Pair an ask for a donation with a “no-money” ask during a campaign. The no-money ask gives your supporters another way to get involved and engaged in your cause whether they want to give financially or not. And it gives you something else to talk about, besides asking for money every time. Here are some of the different kinds of no-money asks that you could pair in a campaign with an ask for a donation.

Part 3: How to Send an Appeal Letter

Wild Woman Fundraising

If you don’t have staff who can lend a hand, or a few good volunteers, you can check around your city to see if there is a “Ready to Work” program which helps people build up a solid work history by doing jobs for nonprofits. In Portland, Oregon, this program is called “Steps to Success.”

3 Resources to Raise More Money with Products & Services

Selfish Giving

After a charity pinup program , purchase-triggered donations are one of the more lucrative cause marketing fundraisers. 15 percent of the purchase price of the Balls of Steels Whiskey Chillers support testicular cancer cure research.

Why Not Raise More Money?

The Agitator

The other day, this headline caught my attention: What’s Holding Your Nonprofit Back From Raising More Money? ” And I thought, sound strategies are fine (and I guess fun to prepare and of course needed), but the hard yards are won by persistently formulating specific hypotheses about various aspects of your fundraising programs and testing them. So why do many of us not raise more money?

Ep205: This Waste Disposal Company Gives Nonprofits Trash Bags Full of Money

Selfish Giving

How did Waste Industries educate customers about the program? Focus of the program is on local charities. Waste Industries works with local nonprofits to communicate the success of the program. The impact of the program has been intergenerational.

Reader Questions: Should we sell X to get money?

Wild Woman Fundraising

The thing about people (usually small businesses) who want to sell things through your nonprofit is that they almost NEVER have the best interests of your fundraising program at heart. It’s not your job to help these people make money.

[Guest Post] 5 Reasons Your Peer to Peer Program is Failing

Fundraising Coach

5 Reasons Your Peer to Peer Program is Failing. Anyway, here are the five reasons why your peer to peer program might be the big one that got away (someone please stop me): Losing the forest for the trees when you can have both.

Cause Marketing 101: 5 Tactics for Raising Money from Businesses

Fundraising 123

Cause marketing programs should be win-win situations for everyone. This isn't about companies giving you money. Cause marketing raises money and raises awareness because you are gaining access to your partner's most valuable asset - their customers. . The right store is key to the success of these programs. This is a great first step in a cause marketing program as you can then build on this relationship for further outreach. . Your program should be free.

Does the Raiser’s Edge Help Raise Money?

JCA Insights

Does any fundraising software really help raise money? The Raiser’s Edge has sophisticated functionality to manage virtually every facet of the most complex fundraising program, but it can only help raise money when senior leadership mandates that all staff use the system. Which board members are actively raising money? Should it?

How DecentWork can take your nonprofit to the next level: Interview with Cathy Taylor, Executive Director, Ontario Nonprofit Network

Wild Woman Fundraising

MT: For the CEOs and the executive directors listening, and the board members, they may be struggling to make their programs effective. So like I was talking about the number of program participants or the outcomes the program has had over the last ten years. Hey, everybody.

How to make a splash! Marketing Your Nonprofit Educational Programs

Wild Woman Fundraising

What can you do to help your association succeed, and how can you get more people to take your fantastic educational programs? There are lots of ways to market your programs, but let’s look at one example. How to describe your educational programs? PROGRAM HIGHLIGHTS.

7 Solid Reasons Why You Should Kill Your Printed Planned Giving Newsletter


How long and what did it cost to raise that amount of money in the first place? I know, I know… you love your planned giving newsletter. After all, it’s an easy marketing option (especially if you buy them from a vendor who has been creating them for you for decades).

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The Best & Worst Local Cause Marketing Programs of 2010

Selfish Giving

I combed through the Selfish Giving archives and came up with the best and worst local cause marketing programs of 2010. I took the unprecedented step of not including any of my own cause marketing programs. (I Here are the seven best local cause marketing programs for 2010.

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4 forces primarily responsible for making people charitable


Here’s why (according to Brooks’): Religion – People who pray every day (regardless of whether or not they go to church or another place) are 30% more likely to give money to charity than people who never pray. For instance, in the 1980’s when President Ronald Reagan cut spending on social programs, charitable giving rose by 1/3. Of course, that makes sense because they have a lot of money. According to the author of a book titled WHO REALLY CARES, Arthur C.

Training Your Board to Raise Money – a book for your new year

Fundraising Coach

The new book Train Your Board (and Everyone Else) to Raise Money is just that. Train Your Board to Raise Money can help. Train Your Program Staff about Fundraising (5 exercises). Train Your Board (and everyone else) to Raise Money can help you create that change.

3 Proven Ways to Raise More Money with Charity Checkout Fundraisers

Selfish Giving

Nonprofits and businesses that run charity checkout programs are always asking me how they can run a more successful program and raise more money. Here are three strategies that are guaranteed to raise you more money.

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Case Study: How can you make your letter appeal better?

Wild Woman Fundraising

That’s why I’m opening up my 6 month fundraising coaching program to just 3 lucky people. I want to help you shine and raise all of the money you deserve! Draft 1 of the letter, page 1.

Pop-Up Register Programs Support Boston Bombing Victims

Selfish Giving

Register programs are similar to pinups in one important way and different in two distinctive ways. For me, POS cause marketing is anything that happens at a business’ register that raises money for a nonprofit.

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Share Our Strength, Shake Shack Team Up for Pinup Program

Selfish Giving

If I’m The Pinup King , this program between Share Our Strength and Shake Shack is fit for one! The two have teamed up for a cause marketing pinup program called the Great American Shake Sale at ten Shake Shack locations on the East coast.

Komen’s Cause Marketing Program Isn’t “Finger-Lickin’ Good”

Selfish Giving

Cause marketing programs work best with lots of locations and lots of foot traffic. The program also has lots of extras too, like pink buckets you can’t miss and lids with calls to action to get involved.

Mysterious Power of a Fresh Approach (Case Study)

Getting Attention

I was thrilled to hear from Getting Attention reader Elizabeth (Betsey) Russell recently, with news of her just-released mystery, Other People’s Money. I thought it would be fun to go behind the scenes, so to speak, and tell a story from an insider’s point of view—in this case a program officer. Betsey: Other People’s Money is the story of Katie Nelson, a program officer in Atlanta’s largest foundation.

3 tips to dramatically increase website donations

Wild Woman Fundraising

Make your programs into modules. When I saw how they were putting the stories of each person they helped on their website, I knew that the multi-social service nonprofit I worked for should also make “modules&# of each program. Have you ever bought something online? OF COURSE!