#Interview: Steve Frillmann, Executive Director, Green Guerillas

Non Profit Marketing 360

Each month we look at a marketing challenge faced by many of our clients. The marketing mix and the strategic direction it has taken has evolved over the years as a result of the close collaboration between MKCREATIVE and Steve Frillmann.

The Best of Social Marketing in 2016

Social Marketing and Social Change

What are some of the best papers published in social marketing this past year? This list of 10 represent the best work I came across in journals outside of the social marketing journals - Journal of Social Marketing and Social Marketing Quarterly.

Demarketing Sugar Consumption in Drinks

Social Marketing and Social Change

The health communication campaign is using outdoor signage and other elements of the communication Ps (PSAs, pamphlets, posters and publicity - oh, and a blog that I am delighted to see has comments turned 'on' !)

Call for Abstracts: Social Marketing in Public Health

Social Marketing and Social Change

The 19th Annual Social Marketing in Public Health Conference will be held in Clearwater Beach, FL 17-20 June 2009. The conference is designed for social marketers, public health professionals, health educators in a variety of settings, program planners and administrators, health communication and health information specialists, policy makers, researchers, academicians, and graduate students. Tags: Public Health Social Marketing USF

The Best of Social Marketing in 2014

Social Marketing and Social Change

Keeping up with the evolution of social marketing research and practice can be a tough problem. I do not consider papers published in our two journals, the Journal of Social Marketing and Social Marketing Quarterly , as I presume that people are looking at them already. I am also interested in how social marketing is presented outside our immediate orbit. Pick up most textbooks on social marketing and read the references.

The Best of Social Marketing in 2016

Social Marketing and Social Change

What are some of the best papers published in social marketing this past year? This list of 10 represent the best work I came across in journals outside of the social marketing journals - Journal of Social Marketing and Social Marketing Quarterly. Hopefully these papers will expand your awareness of what is happening in social marketing theory, research and practice. The effectiveness of social marketing in global health: A systematic review.

The Best of Social Marketing in 2014

Social Marketing and Social Change

Keeping up with the evolution of social marketing research and practice can be a tough problem. I do not consider papers published in our two journals, the Journal of Social Marketing and Social Marketing Quarterly , as I presume that people are looking at them already. I am also interested in how social marketing is presented outside our immediate orbit. Pick up most textbooks on social marketing and read the references.