#SocialNetworks: What Should You Expect From Your Online Outreach?

Non Profit Marketing 360

” If support is not being given, then the outreach is not motivating the targeted audience. Take a careful look at Mark’s list and ask your colleagues some tough questions about what you are putting into your social-media investments.

#COMMUNICATIONS: In Outreach, Less Can Be More If You Avoid 3 Common Mistakes

Non Profit Marketing 360

Well, let’s just chill out a bit this Monday (now that the national heatwave has finally been clipped) and follow some sage advice from Brad Smith : avoid three common mistakes, and the outreach can better take care of itself. You won't be the first, but how to avoid a #Fail?

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#Communications: Fine Tune Twitter Use To Enrich Outreach

Non Profit Marketing 360

One of the leaders of the use of social media in the business and nonprofit world is Brian Solis , whose most recent book is Engage! Number 4: Conversation Marketing.

#HOWTO: Connect Your Facebook Page & Your WordPress Blog For Seamless Outreach

Non Profit Marketing 360

Moreover, Facebook will be keeping track on your communication web via the ‘Insights’ button within the WordPress Dashboard and Facebook plugin (see screen shot at top).

#HOWTO: Tumblr’s Advanced Features Won’t Overwhelm Ease Of Outreach

Non Profit Marketing 360

authenticity Blogs Branding Cause Marketing Communications Design How-to Marketing Nonprofit Public Media Public Relations Resource Reviews Site Administration Social Media Software Review Technology Web Design Cascading Style Sheets communication CSS Marketing and Advertising Non-profit organization Online Communities Social network Tumblr Uniform Resource Locator web 2.0

#HOWTO: Use Crowdbooster To Marshall Your Social Media Conversations

Non Profit Marketing 360

What is important to remember in this fast-changing communications environment is that you are looking for tools that are beneficial to you and your organization ? 5 Free Social Media Tools That Rock. Let this platform tame your Tweetstream and Timeline.

#SocialNetwork: Senior Living Communities See ROI On Social Media

Non Profit Marketing 360

Outreach to older Americans through social media might have once seemed a bit like trying to create an oasis in a desert: a great deal of effort lost in the sand. Social Media: Is There ROI for Senior Living? Remember that with social media, you’re building relationships.

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#SocialNetworks: Does Your Nonprofit Still Doubt There’s an ROI For Social Media?

Non Profit Marketing 360

The opportunity to develop a following online has been a part of our business and communications landscape for a decade now, yet many organizations remain shy about using social media as part of a broad strategy of outreach, conversation, and client/donor-development.

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#COMMUNICATIONS: Visualizing The Impact Of Social Media, Especially Email

Non Profit Marketing 360

Social media and the internet love visuals too, because visual communication can travel quickly through networks and beyond the original linguistic group. Email outreach should be simple and with a clear call to action. Click To Enlarge.

#COMMUNICATIONS: Visualizing The Impact Of Social Media, Especially Email

Non Profit Marketing 360

Social media and the internet love visuals too, because visual communication can travel quickly through networks and beyond the original linguistic group. Email outreach should be simple and with a clear call to action. Click To Enlarge.

#DEVELOPMENT: How Much Cash Is Required To Land A Donation?

Non Profit Marketing 360

How often do nonprofits reach out to donors potential and actual online, yet have no real sense of how successful the outreach was? He also built is findings on Google Analytics and Google URL Builder , which helps you build unique URLs for any online outreach you might have.

#COMMUNICATIONS: Make Your Next Fundraiser An Online Conversation Too

Non Profit Marketing 360

But in this day and age, a nonprofit’s fundraising festival should be but one component of a multi-media plan to engage constituents, volunteers, and supporters both at the event and in the social networks of those attending. A Twitter Wall adds dynamism to even the smallest event.

#SOCIALNETORKS: NTEN 2012 Report Shows Real ROI Growth Over Past Year

Non Profit Marketing 360

Click to go to the report Okay, so you have been developing your nonprofit’s presence on the staples of social media new for a couple of years. Has your organization seen any growth in volunteers or donors thanks to the outreach on social media?

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#DEVELOPMENT: Social-Networking Is Good, But Conversation-Building Is Better

Non Profit Marketing 360

Difficult to say that social networks have already grown to be mature means of communication. Moreover, some platforms shoot wide and far ( vis Facebook for everyone), while others target a specific subset of the social-media community ( vis Epernicus for the scientific community).

#SOCIALNETWORKS: Is Pinterest Of Value For Nonprofits?

Non Profit Marketing 360

The platform is dead easy to use, and it offers another channel of outreach and interaction with people who clearly are engaged in the site and can be engaged in your organization.

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#SOCIALMEDIA: Online Communication Is A Team Sport

Non Profit Marketing 360

Prep your staff for social media success. Whatever the extent of your staff, you need to structure a social-media team who are dedicated to listening, contributing, and monitoring your outreach both quantitatively and qualitatively.

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#SOCIALMEDIA: It’s OK To Say ‘No’ To Your Social Networks

Non Profit Marketing 360

The fact is, you won’t upset anyone: followers of social networks can feel just as overwhelmed as the producers of content on social media. We who work with clients on their communications and outreach tend to see the next great thing in every little development.

#MARKETING: Build Your Search Engine Marketing Strategy With Solid Search Engine Optimization

Non Profit Marketing 360

SEO is something we’ve often talked about on this blog , but marketing experts have been taking SEO to the next level over the last year or so to develop an overarching strategy of online marketing: Search Engine Marketing.

#SOCIALNETWORKS: What Are You Doing To Improve Impact Of Your Facebook Page?

Non Profit Marketing 360

The challenge is efficient differentiation and outreach ? An organization can’t create social-media content with a one-size-fits-all approach, but tweets make a fine update to any Facebook Timeline. Facebook can be the nexus of a still more powerful network.

#HOWTO: Get Guidance From Google On Simple SEO Success

Non Profit Marketing 360

Search Engine Optimization (SEO) is a social media buzzword: gotta have it, gotta work at it, gotta pack it in to your website or blog! And it is true that SEO needs to be a part of your nonprofit’s online and outreach strategies. Is your site worth searching for?

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#SOCIALNETWORK: Are You Prepped For Rollout Of Facebook Graph Search?

Non Profit Marketing 360

And please remember Graph Search will not just for interaction with your site (even if that interaction is to flame your latest outreach efforts). appeared first on Nonprofit Marketing 360. Building the Facebook network.

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#COMMUNICATION: The Best Ways To Encourage Retweets Include…

Non Profit Marketing 360

Twitter is about outreach, conversation, and engagement. What could be easier than writing a message in a mere 140 characters?

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#HOWTO: Setup A Pheed Account & Why It Could Prove Valuable For Nonprofits

Non Profit Marketing 360

Your nonprofit’s fundraising won’t explode on Pheed, but with a modicum of outreach prowess, you could defray costs for videotaping an event without dipping into the general account.

Is Social Media A Strategy or A Tactic?

Diva Marketing Blog

Ochman recently reminded me, social media has been around, and included in varying degrees (!), Although most marketers agree social media is not a fad there is still a debate on what is social media. Is social media a strategy or is social media a tactic?

#INTERVIEW: Rob Wu of Causevox Tells Us About Developments In Online Fundraising (Part II)

Non Profit Marketing 360

Earlier this month we posted our first interview with Rob Wu , co-founder of the online fundraising and social-media platform Causevox. The coders and developers at Causevox clearly see mobile communications and seamless sharing as the means to improve outreach in the near future. We wanted to talk with him because Causevox was rolling out the latest version of its platform in late September.

#SOCIALNETWORKS: What Are You Doing To Improve Impact Of Your Facebook Page?

Non Profit Marketing 360

The challenge is efficient differentiation and outreach ? An organization can’t create social-media content with a one-size-fits-all approach, but tweets make a fine update to any Facebook Timeline. Facebook can be the nexus of a still more powerful network.

#Communication: Six Tips To Expand Readership On Your Nonprofit’s Blog

Non Profit Marketing 360

“Ironically, the hit-based nature of social media means many blog owners have difficulty cultivating long-term loyalty from their users. Their posts are something of an ‘event’ for their followers, but they get that following from other, consistent, production and outreach.

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#SOCIALNETWORKS: Let’s Check In With Foursquare For Nonprofits

Non Profit Marketing 360

Communications consultants have been eager to find ways to leverage Foursquare’s appeal for nonprofits, so let’s see the interesting things that have been developing over the last year or so. like its big brethren in the social-media universe ? Checking in on the iPhone.

#TECH: How and Why To Develop A Google+ Page For Your Nonprofit

Non Profit Marketing 360

Tools for your nonprofit's outreach. Advertising Advice Blogs Cause Marketing Communications Community How-to Interview Marketing Marketing Skills Nonprofit Public Media Public Relations Reviews Site Administration Social Media Software Review Technology Video Video Interview Charitable organization communication Google Marketing and Advertising Non-profit organization Nonprofit organization Online Communities search video YouTube

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#HOWTO: Let Your iPhone Connect You To Volunteers & Deserving Projects

Non Profit Marketing 360

Apple has not always been a forthcoming corporation when it comes to providing outreach for nonprofits and charities. The post #HOWTO: Let Your iPhone Connect You To Volunteers & Deserving Projects appeared first on Nonprofit Marketing 360.

#SM4NP: Beware Not Of SM But Of SM Snake Oil & Silver Bullets

Non Profit Marketing 360

If we aren’t careful, we might be entranced to believe social-media networking platforms have been around for quite a while. And sometimes, what you want done can get a nice push from social media but social media won’t necessarily do the heavy hauling. Do you have a baseline of how much money and time your staff should invest in SM outreach? Having an impact via social media , though, requires a good deal of effort, planning, and guidance.

#TECH: Scott Lenger Encourages Mobile Planning For Nonprofits At NTEN 2012

Non Profit Marketing 360

Last week Don Akchin posted an insightful interview with John Kenyon of NTEN about some of the trends he sees in social outreach and technology for nonprofits. On Don’s final question about upcoming developments, John stressed the fact that mobile communications are the next wave nonprofits have to be preparing for: One thing I keep hearing more about and seeing more evidence about is mobile. So the next generation will simply assume mobile communication.

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#Philanthropy: Livestrong Bucked Economy & ROI Expectations Via SM

Non Profit Marketing 360

Instead of retrenchment, Livestrong went on the attack: it hired a full-time social-media ‘evangelist,’ Brooke McMillan , who remains the voice of the organization’s Twitter feeds. She has since expanded her team and coordinated their outreach with that of Lance Armstrong himself. The scale of success of Livestrong is perhaps unique, but the strategies are not: Develop an authentic social-media voice as part of a larger outreach plan.

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#FUNDRAISING: The Holiday Season For Donations Begins Now. Ready?

Non Profit Marketing 360

Another one we’d like to call to your attention is to develop a concrete, multi-channel, outreach program. Social Media for Nonprofits Best Practices: Gain Online Support for Your Charity Beyond Donations (fundly.com). The pools are open and busy.

How to Create Your 2019 Digital Content Strategy

J Campbell Social Marketing

Welcome to the fifth episode of Nonprofit Social Media Nerds , where we discuss and demo social media tools, tech, tips, and tricks. My fellow Nonprofit Social Media Nerd is certified Social Media Strategist Josh Hirsch , the Director of Mission and Communication for Susan G.

#HOWTO: Time Those Tweets To Test And Build Impact

Non Profit Marketing 360

Earlier this week we introduced and reviewed a few social-media dashboards to help tame your organization’s streams of updates pouring in. But how could such a feature prove useful to your outreach strategy? Many platforms (like Hootsuite, TweetDeck , and SproutSocial) also offer the ability to schedule a series of tweets to go out over days, weeks, or months.

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YOUR New Nonprofit Marketing Job?—Movin’ Up Monday

Getting Attention

Please post your open nonprofit marketing positions here. Communications Associate , The Randall’s Island Park Alliance, Inc (New York, NY). Communications Intern , DesigNYC (New York, NY). Communications Officer , Baltimore Community Foundation (Baltimore, MD).

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New Year, New Nonprofit Marketing Job: Movin’ Up Monday

Getting Attention

Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. Communications Associate , The Rabbinical Assembly (New York, NY). Communications Associate , The Representation Project (Ross, CA).

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How to Choose the Right Online Communications Platforms for A Small Nonprofit

J Campbell Social Marketing

One of the most frequent problems I see recurring in small nonprofits is this: With all the online tools out there – websites, blogs, email software, social media sites, review sites – how can a small nonprofit know which ones to prioritize?

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Imagine! Nonprofit Marketing Jobs

Getting Attention

Please post YOUR nonprofit marketing job here. Marketing Manager National Institute of Flamenco (Albuquerque, NM). Marketing, Communications & Events Strategist. Marketing & Communications Manager Child Care Aware of America (Arlington, VA).

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Nonprofit Marketing Jobs—May 24, 2012

Getting Attention

Please post your nonprofit marketing position here —FT or PT staff, consulting or internship opportunities. 1) Brand Identity Manager and Marketing Coordinator. Outreach International (Independence, MO). 2) Communication Volunteer Internship.

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Friday Futures – Nonprofit Marketing Jobs – January 20, 2012

Getting Attention

Please post your nonprofit marketing position here — FT or PT staff, consulting or internship opportunities. 2) Assistant Director, Communications and Outreach American Jewish Committee (Milburn, NJ). 3) Assistant Director of Marketing Communications and.

36 Nonprofit Marketing Jobs: Friday Futures

Getting Attention

Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. Communication Coordinator , City Life (Boston, MA). Communications and Operations Coordinator , The Micah Project (New Orleans, LA).

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