Modern computer proficiency training for non-techie marketers & communicators

Public Sector Marketing 2.0

Here’s the scoop: Over the course of the last few years of working with our clients, we have found that in general, marketing and/or communications professionals interact with a wide array of stakeholders (i.e. file formats, resolutions, basic copy & paste HTML embedding, etc…) is poorly understood by marketers and communicators.

#COMMUNICATIONS: Visualizing The Impact Of Social Media, Especially Email

Non Profit Marketing 360

Social media and the internet love visuals too, because visual communication can travel quickly through networks and beyond the original linguistic group. Click To Enlarge. Human beings are wired to pick up visual cues even before we pick up textual ones.

#DEVELOPMENT: How Much Cash Is Required To Land A Donation?

Non Profit Marketing 360

appeared first on Nonprofit Marketing 360. What does it cost? How often do nonprofits reach out to donors potential and actual online, yet have no real sense of how successful the outreach was?

#NONPROFIT: Some Models Of How Charities Use Tumblr

Non Profit Marketing 360

We’ve sung the praises of Tumblr a number of times on this blog, and today we want to present a few examples and ideas of just how nonprofits are using this free platform as a means to spread the word of their great work. One of the many great things about Tumblr is its simplicity of setup.

#NONPROFIT: Some Models Of How Charities Use Tumblr

Non Profit Marketing 360

We’ve sung the praises of Tumblr a number of times on this blog, and today we want to present a few examples and ideas of just how nonprofits are using this free platform as a means to spread the word of their great work. One of the many great things about Tumblr is its simplicity of setup.

Get Noticed in an Instant With a Visual Story

Ann Green

If you use social media, you need to communicate several times a week. Communications donor relations fundraising marketing communications storytellingWhen we think of stories, we often think of a written story.

#FUNDRAISING: Paul Jolly Warns Fundraisers To Expect The Unexpected

Non Profit Marketing 360

Blogs Cause Marketing Communications Crowdfunding Development Donor Acquisition Fundraising Nonprofit relationships Storytelling Charitable organization Donation Non-profit organization Nonprofit organizationWe are proud to welcome Paul Jolly of Jump Start Growth, Inc.

#HOWTO: Let Your iPhone Connect You To Volunteers & Deserving Projects

Non Profit Marketing 360

The post #HOWTO: Let Your iPhone Connect You To Volunteers & Deserving Projects appeared first on Nonprofit Marketing 360. Apple has not always been a forthcoming corporation when it comes to providing outreach for nonprofits and charities.

#TECH: Title Tags Can Make Or Break Your Site’s SEO

Non Profit Marketing 360

Before you do, please read some salient advice we took from online marketing specialist John Haydon as soon as it hit our Inboxes. John, a master of this sort of strategic marketing, gives five pointers for writing good title tags: Decide What Keywords You Want To Rank For.

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#SOCIALMEDIA: It’s OK To Say ‘No’ To Your Social Networks

Non Profit Marketing 360

We who work with clients on their communications and outreach tend to see the next great thing in every little development. The post #SOCIALMEDIA: It’s OK To Say ‘No’ To Your Social Networks appeared first on Nonprofit Marketing 360.

#FUNDRAISING: Paul Jolly Inspires The Big Ask To Raise Big Money

Non Profit Marketing 360

If you ask for less, you'll get less (and work harder on fundraising than on your projects). We welcome back Paul Jolly, Director of Jump Start Growth, Inc. , a nonprofit fundraising and consulting firm in Washington DC. Today, Paul tells about the importance of breaking the sound barrier.

#COMMUNICATIONS: Pinterest Goes Public Though Gender Gap Remains

Non Profit Marketing 360

Advice Cause Marketing Communications Community Design How-to Marketing Media Review Nonprofit Public Media Reviews Social Media Technology Web and Print Web Design Bulletin board communication design development Facebook Marketing and Advertising Online Communities Pinterest Social network web 2.0

#COMMUNICATION: The Best Ways To Encourage Retweets Include…

Non Profit Marketing 360

Advice Cause Marketing Communications Community Education: Technology How-to Marketing Nonprofit Public Media Public Relations Social Media Twitter Writing Charitable organization communication marketing Online Communities Social network Tag (metadata

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#PROAGING: Olympics & Social Media Suggest Shrinking Digital Divide

Non Profit Marketing 360

These Olympics have both been the ‘first Social Olympics’ and the first to struggle to understand what such instantaneous communication can mean to corporate and sporting interests.

#PROAGING: Olympics & Social Media Suggest Shrinking Digital Divide

Non Profit Marketing 360

These Olympics have both been the ‘first Social Olympics’ and the first to struggle to understand what such instantaneous communication can mean to corporate and sporting interests.

#SOCIALNETWORKS: What Are You Doing To Improve Impact Of Your Facebook Page?

Non Profit Marketing 360

Facebook can be the nexus of a still more powerful network. So your nonprofit or charity has its requisite Facebook page up. You’re posting updates and tweeting about upcoming events. All fine-and-good (and important). But what else could you be doing to energize your Facebook presence?

#SOCIALNETWORKS: What Are You Doing To Improve Impact Of Your Facebook Page?

Non Profit Marketing 360

Facebook can be the nexus of a still more powerful network. So your nonprofit or charity has its requisite Facebook page up. You’re posting updates and tweeting about upcoming events. All fine-and-good (and important). But what else could you be doing to energize your Facebook presence?

#SOCIALNETWORK: Are You Prepped For Rollout Of Facebook Graph Search?

Non Profit Marketing 360

appeared first on Nonprofit Marketing 360. Building the Facebook network. Facebook’s latest tool, Graph Search, was announced a couple of weeks ago and it is being rolled out through the Facebook0sphere through February.

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#SOCIALNETWORKS: Let’s Check In With Foursquare For Nonprofits

Non Profit Marketing 360

Communications consultants have been eager to find ways to leverage Foursquare’s appeal for nonprofits, so let’s see the interesting things that have been developing over the last year or so. Checking in on the iPhone.

#COMMUNICATIONS: Keep Storytelling In Forefront, Whatever Platforms You Use

Non Profit Marketing 360

Telling a Story Through Your Social Media Marketing Campaign – Guest Post (undertheradarblog.com). Oprah Winfrey likes a book. It’s a best-seller and a big movie. Justin Bieber retweets something that catches his eye. It’s trending huge for forty-eight hours!

#DEVELOPMENT: Social-Networking Is Good, But Conversation-Building Is Better

Non Profit Marketing 360

Difficult to say that social networks have already grown to be mature means of communication. Moreover, some platforms shoot wide and far ( vis Facebook for everyone), while others target a specific subset of the social-media community ( vis Epernicus for the scientific community).

#FUNDRAISING: The Holiday Season For Donations Begins Now. Ready?

Non Profit Marketing 360

The pools are open and busy. The grill has cooled down since the July-4th Picnic. The MLB All-Star Game is tonight. It’s July. One of the traditional/old-fashioned ways to disrupt the heat is to hold a “Christmas in July” party , and your nonprofit or charity should be having one.

#COMMUNICATIONS: In Outreach, Less Can Be More If You Avoid 3 Common Mistakes

Non Profit Marketing 360

What mistakes do you see out there in social marketing and outreach? You won't be the first, but how to avoid a #Fail?

#SOCIALNETWORKS: Is Pinterest Of Value For Nonprofits?

Non Profit Marketing 360

Pinterest can seem like an upmarket yard sale at first glance… One of the hottest discussions about social-networking platforms concerns Pinterest , whose membership and engagement have exploded over the last year.

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#HOWTO: Connect Your Facebook Page & Your WordPress Blog For Seamless Outreach

Non Profit Marketing 360

Moreover, Facebook will be keeping track on your communication web via the ‘Insights’ button within the WordPress Dashboard and Facebook plugin (see screen shot at top).

#SOCIALNETORKS: NTEN 2012 Report Shows Real ROI Growth Over Past Year

Non Profit Marketing 360

Click to go to the report Okay, so you have been developing your nonprofit’s presence on the staples of social media new for a couple of years. Facebook page? Check. Twitter account? But how much time do you want to put into keeping up with those outlets?

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#SocialNetwork: Senior Living Communities See ROI On Social Media

Non Profit Marketing 360

Which means numerous businesses that target seniors and their families have begun to develop strategies to reach out to those ever-growing constituencies and markets.

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#SOCIALMEDIA: Facebook & WordPress Join Forces To Connect Blogging With Timeline

Non Profit Marketing 360

Click to enlarge. For some time one could link one’s Facebook and Twitter accounts, so that if your nonprofit updated its Facebook page, a tweet would automatically be generated ? and vice versa.

#SocialNetworks: What Should You Expect From Your Online Outreach?

Non Profit Marketing 360

Advice Blogs Cause Marketing Communications Community Development E-Mail Facebook Fundraising Marketing Nonprofit Public Relations Site Administration Social Media Twitter Google marketing Non-profit organization Online Communities philanthropy Social network

#COMMUNICATIONS: Make Your Next Fundraiser An Online Conversation Too

Non Profit Marketing 360

A Twitter Wall adds dynamism to even the smallest event. Though weather in the mid-Atlantic continues to flirt with spring while staying surprisingly loyal to winter, it is the season to be planning summer festivals, fundraisers, and rallies.

#HOWTO: Get Guidance From Google On Simple SEO Success

Non Profit Marketing 360

We will spotlight a few of the videos that we believe are especially helpful for the nonprofit and/or charity looking to sharpen its online success, though perhaps without planning to reinvent its communications efforts in the process. Is your site worth searching for?

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#HOWTO: Setup A Pheed Account & Why It Could Prove Valuable For Nonprofits

Non Profit Marketing 360

The latest social network vying for our attention Alright, I admit that when I first heard about one of the newest social networks out there, Pheed, I was underwhelmed. Are we not overwhelmed with social networks as it is?

#HOWTO: Setup A (Free) Scoop.it Magazine For Your Community

Non Profit Marketing 360

We introduced Scoop.it and Pinterest earlier this week because we think these information-sharing sites offer a great platform for nonprofits and charities to share their own news as well as related images or stories in their sectors.

#FUNDRAISING: Maximizing Your Organization’s Return on Fundraising Events

Non Profit Marketing 360

We are pleased to welcome back Susan Emfinger of the University of Maryland, Baltimore County. For her previous posts on institutional fundraising, please click here.

#TECH: Facebook Timeline Rolled Out-Nonprofits Roll In

Non Profit Marketing 360

The fact is FB has saturated the market in the US , and is close to it throughout North America and Europe. Last week a much-anticipated feature was released by Facebook’s developers.

#HOWTO: Facebook Timeline Goes Public Tomorrow! Ready?

Non Profit Marketing 360

Are you ready? It goes live tomorrow! Facebook has been rolling out its new ‘Timeline’ feature for a few months now, and we hope we have given you a helping hand with the changes.

#SOCIALNETWORKS: Facebook Opens Timeline To Organizations

Non Profit Marketing 360

On Leap-Day Wednesday Facebook took a leap to the social-media future for nonprofits and businesses by opening up features that had hitherto been accessible only to individuals.

#SM4NP: In Search For ROI, Can We Put A Number On A Relationship?

Non Profit Marketing 360

ROI can bring strong relationships as well as income to nonprofits. Who doesn’t want a high return on investment? Whether that investment is time or money, any business or nonprofit wants to see it put to good use and wants to see some reward for it.

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#SOCIALNETWORKS: Sweat The Details, But Focus On The Big Picture

Non Profit Marketing 360

If you are looking to develop a new, staff-friendly, web- and communications-hub for your nonprofit or charity, you’ll definitely want to be with us tomorrow! In cyberspace, no one need hear you scream.

#SM4NP: Automate Your Google Searches To Follow Important Issues

Non Profit Marketing 360

Thus you can gage the volume of communication you might get with your key words. Searching on Google is perhaps the single experience of the internet we all share. In the fine and flexible tradition of the English language, we turned the noun into a verb: to google (someone or something).