Kick the bucket list

Wild Woman Fundraising

Did you ever make a bucket list? They cost money. Did Einstein ever have a bucket list? From The Guardian: Are bucket lists really a good idea? “Saving up the money, planning it with friends, and then the moment as well. F**k the bucket list.

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10 Ways to Use Social Media to Grow Your Nonprofit Email List

J Campbell Social Marketing

They are your website, your email list, and your social media platform(s). Having an engaged and active email list is so much more powerful and beneficial for your nonprofit than having 10,000 Facebook followers or 500 Twitter followers.

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April Action: Google Analytics, Social Media Strategies, and Growing Your Email List

Kivi's Nonprofit Communications Blog

Here’s what’s happening this month at Nonprofit Marketing Guide: Online Training: April 4: Using Google Analytics to Grow and Engage Your Email List Learn how to use Google Analytics to boost your email marketing. John Haydon will share 6 Ways to Grow Your Email List with Facebook.

Use Facebook Live to Raise Money For Your Nonprofit

Kivi's Nonprofit Communications Blog

How to Use Facebook Live to Raise Money If your nonprofit is based in the US, and your Facebook Page is verified, you can fundraise within a Facebook Live broadcast. For example, Stand Up To Cancer broadcasted news about a high school raised money during a “Sports Day For Charity”.

Grow your email list without spending money


Many nonprofits understand the importance of growing their email list but simply don’t have the funds to invest in list-building efforts. In addition, you may want to consider an email signup lightbox on the home page that pops up to request people join your list.

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My Beach Reading List

Kivi's Nonprofit Communications Blog

The End of Fundraising: Raise More Money by Selling Your Impact. When not wiping out, I read some good books at the beach. I spent the first two weeks of July on Ocracoke Island, part vacation and part book writing retreat.

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20 Money Saving Tips for Fundraisers

Wild Woman Fundraising

Batch your fundraising appeal letters. Send out 150 at a time. Test out different messages, graphs, charts, quotes, pictures, see what works with who. This way you can avoid an appeal letter that bombs.

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How You Can Get More Money Through Direct Mail: Interview with Jules Brown of “Dear Joan”

Wild Woman Fundraising

Image Creative Commons "Money" by Stuart Dootson). His blog, Dear Joan , is dedicated to helping smaller nonprofits write truly donor focused appeals that get better results and raise more money for your cause. Jules: I’m not a great fan of cold lists.

Are You Raising Money for Your Library?

Wild Woman Fundraising

How do you raise money for your library? How do you start to raise money for the library? When they check out, invite them to get on the library mailing list, and be kept in the loop on all of the new books they care about, and community events at the library.

Do You Use Content to Build Your Lists?

Kivi's Nonprofit Communications Blog

I’m writing a new book this year called ”Content Marketing for Nonprofits: The So What, Who Cares Guide to Educating and Inspiring Supporters and Raising More Money.” First up is how nonprofits are using content specifically to build their email, direct mail, and social media lists. Do you offer “specials” of any sort to people who are already on your lists as a way to “reward” them for staying on your list?

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Why Deleting People from Your Email List is a Good Thing

Kivi's Nonprofit Communications Blog

Kristina and I are on the verge of deleting about 10,000 people from our email list here at Nonprofit Marketing Guide. After all, don’t you want the largest email list possible? Having huge numbers of unengaged people on your list distorts what your open rate really is.

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Your Massive Fundraising Resource List

Wild Woman Fundraising

Here’s my resource list! Twitter If you’re looking for people to follow, may I suggest: @wildwomanfund/funders (This is a list: I followed all of the top 100 foundations on Foundation [.]. I would like to keep it growing! Can you comment at the bottom with your favorite twitter friends, blogs, books, or other resources?

5 Unexpected Books for Your Nonprofit Reading List- to have your best year ever

Wild Woman Fundraising

And it will help donors feel like you are professional, organized, and deserving of their money. What is it that will set you up for success in 2019? Is it answering another email? Is it connecting with a person “just to talk”?

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Get more money with your year end appeal: Interview with Paul Bobnak of DMIQTV and Who’s Mailing What

Wild Woman Fundraising

Whether it’s a for-profit enterprise and a non-profit, it’s all about driving response, trying to get people to become engaged and invest their money. People ask me all the time, “Who should I buy mailing lists from? Ask where the names on the list come from.

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Mark This Off Your To-Do List Before You Leave for the Holidays

Kivi's Nonprofit Communications Blog

So knock one more thing off your to-do list before you leave the office for the holidays and get your All-Access Pass now. I know even $499 can be a lot of money for small nonprofits with little to no training budget, but the investment is worth it.

Building Your Nonprofit Email List

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" Purchased lists simply do not work and should not be used. A smaller list of people who are known to be interested in your organization and cause is much more effective than a huge list of unknown and uninterested recipients. Get email addresses from your site visitors by making it really easy to get on your e-news list. Email saves us money, and let's us contact you when there's breaking news." Email 101 101: Getting Started Building Your List

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Why spend the money?

Get Fully Funded

For a nonprofit, there’s no better place to invest money. The dividends from investing in your knowledge are many – new skills, new resources, improved commitment, an attitude adjustment – the list goes on. Instead, make sure that what you get for the money is well worth it. If you are a nonprofit director, you know that the budget line item for training and development is often the first one to go when things get tight. But this is SO short-sighted!

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5 tips to waste your money in fundraising

Wild Woman Fundraising

Don’t worry about who you buy your list from! Buy lots of lists! If you’d rather not waste your money in fundraising, then do yourself a favor and get on the Fundraising on a Shoestring Webinar on March 10th ! Just follow these steps!

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3 simple steps to get more money from donor-advised funds (DAF’s)


80% of your problem will be solved once you have that list. Related Posts: >>Why I don’t cry foul when I hear how much money sits in DAFs. The post 3 simple steps to get more money from donor-advised funds (DAF’s) appeared first on MarketSmart, LLC |. STEP 1- Find out who has a donor-advised fund (among your supporters, advocates, donors, members, alumni, subscribes, etc.).

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A Few Ways You Can Raise More Money in 2019

Ann Green

If it wasn’t, I have some suggestions about how you can raise more money – both now and throughout the year. Take a good look at your list of lapsed donors. This will save you money because you won’t be mailing appeals to people who aren’t going to donate. Happy New Year!

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An unlikely summer reading list for nonprofit leaders

Fundraising Coach

But as those of you in the Northern Hemisphere experience the change in pace that summer brings, here are some books I recommend you consider adding to your summer reading list: Be Our Guest: Perfecting the Art of Customer Service by the Disney Institute with Theodore Kinni.

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Ready for Year-End? Here Are 10 Easy Things You Can Do to Raise More Money


Below are some quick and easy things you can do to raise more money. Use create-a-list to segment on more than recency, frequency, and average gift. We won't waste your time with a lengthy intro.

Do you include lists of other donors in your marketing?


For some of the prospects, a list was shown of the other nearby residents who had already donated. Interestingly, the longer the list of previous donors, the more likely the prospects were to give money themselves. Do you include lists of other donors in your marketing? Related Posts: >>Stop swapping your donor lists with other nonprofits. >>Can Can changing your words help you raise more money? Safety in numbers.

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Why people WON’T give you money


Beating around the bush instead of telling the donor why you need their money. Can you add to my list? The post Why people WON’T give you money appeared first on MarketSmart | . Today, instead of talking about what makes people give, let’s take a look at what thwarts giving. You can find examples of communications that depress giving almost everywhere, in your mailbox, your email, in magazines, billboards, just all over the place.

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Add More People to Your Email List [New Webinar This Week]

Kivi's Nonprofit Communications Blog

Adding more people to your email list means you can reach more supporters, get more donations, and inspire more change. Next Thursday, you can learn proven strategies that make joining your list compelling and irresistible! Use social media and ads to promote your list.

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7 reasons why wealth screening your donor list might be an incredibly foolish activity.


I gathered this list after hearing what 5 different leaders in the sector told me. Note: None of them wanted to be listed in this article. If you’ve been reading this blog for any amount of time, you know that my mission is to help nonprofits raise more money more efficiently. Time IS money. If a fundraiser gets hired and gets wealth screening done but leave after just a year, who’s working the list?

Reader Questions: Should we sell X to get money?

Wild Woman Fundraising

Should you partner with a small business and sell their stuff to your nonprofit email list? Nonprofits have big lists! Nonprofits are desperate for money, and they’ll just jump at the chance to do a little fundraiser, selling your items for you!”

Oh My! New Website! What do you think?

Wild Woman Fundraising

It lists my many services. So lately I had started to feel like I was living kind of a double life, or maybe a triple life, or a quadruple life! In 2009 and 2010 I was posting 5 days a week here about fundraising, and having [link] be all about fundraising.

233 Ways Your Oranization Can Make Money

Fundraiser Ideas

Another blog, the Transcription Blog , just posted a huge list of ways to make money — a whopping 233 ways to make money in fact! Though not all of them would work as fundraisers, we’re sure that a few of them are things you could do to raise money for your organization. Related posts: Sports Fundraising: Raise Money by Competing for 24 Hours. Tags: Fundraiser Ideas Fundraising Ideas how to make money ways to make money

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Some people make excuses; others raise money

Fundraising Coach

Are you making excuses or raising money? ” (And secretly give yourself a pat on the back for at least making the call although you haven’t raised any money.) My friend Amy Eisenstein told her email list subscribers to use August calls to set up September appointments !

Raising Money with Direct Mail and Donor Newsletters

Kivi's Nonprofit Communications Blog

You don’t need 100,000 people on your list to raise real money with your direct mail appeal, and Tom has the small yet extremely successful clients to prove it. Tom Ahern. I love Tom Ahern to bits.

Mobile Money

The Agitator

Wouldn’t you like your nonprofit to be on their ‘participating retailers’ list?! Pew Internet Research recently asked a variety of pundits how they saw the future in terms of consumers paying for purchases via mobile devices such as smartphones. They cite comScore reporting that 38% of smartphone users have used their cell phone to make a purchase of some kind.

How Making Smart Investments Will Help You Raise More Money

Ann Green

You’ve probably heard the phrase you need to spend money to make money. Here are three areas you should be investing more money in. If you do it right, these investments will help you raise more money. If money is tight, you don’t have to mail that often.

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Where is the money for our schools?

Wild Woman Fundraising

I mean, they are just going to make even more money. The zombie corporations are holding the money hostage. We need to free that money through legislative action. Protests are nice and all, but what is really going to get politicians to pay attention to you is the communities that you can encourage to vote one way or another based on the politicians stance on certain issues, like money for schools versus no taxes for corporations.

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How to Get People to Raise Money for Your Nonprofit on Facebook – Part 1

J Campbell Social Marketing

Social media fundraising is getting easier, thanks to some great new Facebook features designed specifically to make it easier for nonprofits to raise money on the social network. There are both positives and negatives when using Facebook to raise money for your organization.

Part 3: How to Send an Appeal Letter

Wild Woman Fundraising

Your Mailing List. Also make a folder for the list you used for this mailing. It’s expensive to use a mailhouse, but it may be worth it for you if your list is large enough. This is just a tiny slice of what I could teach you about raising TONS more money in the mail.

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August Webinars: Email Prospect List, Personality, Low Budget, Donate Pages

Kivi's Nonprofit Communications Blog

Tuesday, August 4: Beyond Viral: Building Your Email List through Paid Marketing. Those of you asking for advanced tips on building your email list and online fundraising — this one’s for you! The only catch is that they do cost money. Here is our August webinar lineup.

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Part 1: What is an Appeal Letter?

Wild Woman Fundraising

get tons of money in the mail for your nonprofit. An appeal letter is a letter you send to donors to ask for money. Writing a letter is not the most effective way to get money. However, for some nonprofits, this is the way to get money in the door four to six times a year. .

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3 Simple Email Improvements to Make More Money During EOY Fundraising


Let’s do some math: Using the same study’s research and benchmark figures, we find that an organization with an email list of 100,000 that sends the average 2.35 Cut the “zombies” from your list. This post originally appeared in NTEN's July Connect newsletter.

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Reader Questions: Do you need more money in the mail? 3 steps

Wild Woman Fundraising

Send out a surveymonkey survey via email (they are free) and ask people on your email list to fill it out (Call it a 1 minute survey). Give them these choices: “Does it make business sense to give to your organization, because it saves money in local taxes? Recently, a fabulous newsletter subscriber from Tasmania wrote to me, (Hi Carmen!) and asked me how she could improve her direct mail results. To this I say, everyone has a different key to unlock their hearts.

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A Punch List for Charity Cause Marketers Looking for Sponsors

Cause Related Marketing

Since cause marketing has been shown to help companies preserve pricing power , and since women are more responsive to cause marketing than men, the research is a virtual punch list for charities looking for sponsors who need help. The research… called Women, Power and Money … comes from FleishmanHillard and Hearst Magazines and was conducted by Ipsos. You can plainly see the influence of Hearst Magazines on this list of questions.

NEW Webinar: How to Tell Your Nonprofit’s Stories Online to Raise More Money

Wild Woman Fundraising

Webinar title: How to Tell Your Nonprofit’s Stories Online to Raise More Money Webinar date: Thursday April 24th, 2014 Webinar time: 10am PT, 11am MT, 12pm CT, 1pm ET Investment: This webinar is usually $97, get it now for $77 (discount ends April 15th).

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13 Secrets of Holiday Fundraising Online | Online Fundraising & Nonprofit Marketing Resources & Tips | Network for Good Learning Center - Learn how to raise money online for your nonprofit

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What I love about the list from Sea Change is that it doesnt just tell you how to get a gift - it shows you how to keep the donor in a lasting relationship with you. As SeaChange advises, show exactly where the money goes and what the donors investment will do.