Research Your Keywords Before Applying to Google Grants
Kivi's Nonprofit Communications Blog
SEPTEMBER 16, 2011
In this guest post by Timothy Spell of nonprofitcms.org , you’ll pick up some great advice on doing keyword research, which is the first step toward applying for and using a Google Grant. Grant recipients must understand how to use Google’s Adwords system, target keywords, and create ads that direct visitors to pages on your website that are relevant to the ad. To find out if search traffic exists use this free keyword tool provided by Google.