"Toto, I don't think we're in Kansas any more!"

Marketing for Nonprofits

Do you ever feel like the world is changing so quickly that it's hard to keep up? Like you are in an alien land, with strange people who speak a different language? This is an experience I have REGULARLY with my lovely, eight-year old daughter. Like Dorothy, she amazes and confuses me! Her nighttime narratives about Selena Gomez, Miley Cirus, and (yikes!) Lady Gaga make my head spin. I don't know or want to know about any of her icons.

#SocialNetwork: Senior Living Communities See ROI On Social Media

Non Profit Marketing 360

The folks at Glynn Devins Marketing have shared a keynote address that traces a case study they did with a local (Kansas) retirement community demonstrating the success of a drive on Facebook to increase ‘Likes’ and to offer donations as ever more people share their contact with that retirement community. Outreach to older Americans through social media might have once seemed a bit like trying to create an oasis in a desert: a great deal of effort lost in the sand.

ROI 100
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Livestrong Stadium Deal Sets Naming Rights On its Ear

Cause Related Marketing

In March Sporting Kansas City, a Major League Soccer (MLS) team announced that its new $200 million stadium, scheduled to open in June, would be named Livestrong Sporting Park, in honor of the Lance Armstrong Foundation. Sporting Kansas City Major League Soccer Rio Tinto Jose Sanchez Lance Armstrong Foundation Real Salt Lake Federacion Mexicana de Futbol UNICEF Fundacion Cim*ab LiveSTRONG

What Should the Title of your Legacy Giving Booklet Be?

iMarketSmart

Guide to Giving (Greg Vranicar, Planned Giving Director at Diocese of Kansas City-St. My Enduring Legacy Planning Kit (Gary Pratt, Planned Giving Officer for Roman Catholic Archdiocese of Kansas City in Kansas and the Catholic Foundation of NE Kansas).

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What Should the Title of your Legacy Giving Booklet Be?

iMarketSmart

Guide to Giving (Greg Vranicar, Planned Giving Director at Diocese of Kansas City-St. My Enduring Legacy Planning Kit (Gary Pratt, Planned Giving Officer for Roman Catholic Archdiocese of Kansas City in Kansas and the Catholic Foundation of NE Kansas).

Kansas 100

Your New Nonprofit Marketing Job: Movin’ Up Monday

Getting Attention

E-Communications Director , YMCA of Greater Kansas City (Kansas City, MO). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities. Assistant Director of Internal Communications , NCAA (Indianapolis, IN). Communications and Marketing Manager , Peninsula Family Services (San Mateo, CA). Communications Manager , The Skin Cancer Foundation. New York, NY).

Jobs 169

Nonprofit Crisis Communications: Passover Case Study

Getting Attention

This week’s triple murder at a Jewish Community Center (JCC) and Jewish-run retirement home in Kansas City—by a white supremacist, because he thought his victims were Jewish—generated empathy and concern among everyone I know. From Alan’s clear, short, informational subject line— On Incident at Kansas City JCC— to his closing wish— Chag Pesach Sameach!

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Kansas City, MO. Monarch. Photo Credit: Deena Davis. It’s that time again! Are you ready for the best articles, posts, tips, and more from around the world of marketing and fundraising? It’s time for Mixed Links…. Nonprofit Tech for Good has put together a list of 82 Free or Low-Cost Online Tools & Mobile Apps for Nonprofits with categories ranging from social media management to productivity. Roger Craver breaks down how AFP is handling the #MeToo Moment for Fundraisers.

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WOWza Nonprofit Marketing Jobs

Getting Attention

Senior Communications Specialist, Education Kauffman Foundation (Kansas City, MO). Post YOUR comms job here —nonprofits, grantmakers, B Corps & vendors serving nonprofits. Communications Coordinator First Unitarian Society of Milwaukee (Milwaukee, WI). Communications Manager, Shared Value Initiative FSG (Boston, MA). Communications Manager Kinship Foundation (Chicago, IL). Communications Manager Mental Health America of Texas (Austin, TX).

Jobs 152

Your Next Nonprofit Marketing Job: Monday Matters

Getting Attention

E-Communications Web Developer The Salvation Army (Kansas City, MO). Post YOUR open nonprofit marketing and communications positions here. Communications Coordinator (PT) World Affairs Council of Oregon (Portland, OR). Communications Specialist The Health Trust (San Jose, CA). Communications Specialist, School Improvement & Marketing Manager Southern Regional Education Board (Atlanta, GA). Events Director/Consultant & External Relations Associate END Fund (New York, NY).

Jobs 152

Upcoming Nonprofit Leadership Talks & Training

Fundraising Coach

Are you in Orlando, Salt Lake City, Austin, Seattle, or Kansas City? KANSAS CITY: AFP MO, Mid-America Chapter February Focus (February 18). I'll be coming to each and would love to get together. Most of my work is private, with individuals and nonprofits. But I also love giving leadership and fundraising trainings at conferences. Here are some events I'll be presenting at: WALT DISNEY WORLD: 9/11-16 NCDC Annual Conference (September 12-15).

Join Cause-Related Marketing, Get a Cool Tool You can Use Now

Cause Related Marketing

Kind Readers:Dave from Kansas City, Missouri is the latest person to join the Cause-Related Marketing Googlegroup.You can join, too.When you do, each new posting to Cause-Related Marketing comes directly to your email box.As an inducement, everyone that joins receives a copy of the "Five Flavors of Cause-Related Marketing," which explains Cause-Related Marketing in an easy-to-follow matrix and

David Perlmutter Talks Blogs, Interactors, and Jon Stewart - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

60) Search « Five Minutes with Fundraising Guru Ted Hart (Video) | Main | Replay: Using Email to Engage Activists, Cultivate Donors » Friday Aug 29 2008 David Perlmutter Talks Blogs, Interactors, and Jon Stewart Friday, August 29, 2008 at 11:10AM | by Clinton OBrien David Perlmutter , author of the new book Blog Wars , is a professor at the University of Kansas School of Journalism & Mass Communications.

Great Nonprofit Marketing Jobs: Friday Futures

Getting Attention

Kansas City, KS). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. Thanks! NEW OPPORTUNITIES. Assistant Program Director , International OCD Foundation (Boston, MA). Communications Associate , Communications Manager , Online Organizing Intern , Ella Baker Center (San Francisco, CA). Communications Associate , Spirit Rock Meditation Center (Woodacre, CA).

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Ep200: How Values & Culture Impact CSR Efforts

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Jessica Li , Assistant Professor of Marketing at the University of Kansas , about a new article that explores how corporate social responsibility efforts are perceived by different cultures. On the show, Megan, Jessica and I discuss: Jessica Li, University of Kansas.

Selfish Giving 4.0 is Here!

Selfish Giving

This latest is my fourth and the work of Kansas-based Mikhaela Craig and Boston’s Caitlin DiMare Oliver. The Kansas-Boston connection was a powerful one as these two gals have worked a lot together. Since I started writing Selfishgiving.com in December 2004, my site has undergone three redesigns. I highly recommend both of them. I also recommend Headway Themes , the framework on which my WordPress blog is built.

Election Day Cause Marketing

Cause Related Marketing

Select locations of LaMar’s Donuts in Colorado, Kansas and Nebraska offered a free donut to people wearing the ‘I Voted’ sticker. Preliminary estimates suggest that voter turnout in yesterday’s general election in the United States was several million short of 2008. But don’t blame the nation’s quick-serve restaurants, which took all kinds of cause marketing-style measures to encourage Americans to exercise their franchise. Here’s a few examples.

How to Turn Your Volunteers into Fundraisers

NonProfit Hub

At WonderWe , we had a volunteer approach us with an idea to use our technology and his networks to help Big Brothers Big Sisters of Kansas City. This volunteer was a Big Brother who was also well-connected in the startup/tech scene here in Kansas City. To encourage other young, tech savvy professionals to donate and volunteer to help Kansas City’s at-risk youth. To do this, we got creative and hosted a friendly competition of Kansas City startups.

4 Ways Nonprofits Can Get Started with Mobile (and 4 Ways They Shouldn’t)

Selfish Giving

I’m writing this post in Kansas City where I presented at the Philanthropy Midwest Conference on How Mobile is Changing Nonprofit Fundraising and Marketing. I put a lot of work into this presentation, as I really wanted to share some useful advice with my listeners on how to get started with mobile. I had four main suggestions to get nonprofits started on mobile NOW without going broke or crazy. Mobile starts with you.

Can You Cause Market to Men?

Cause Related Marketing

Mike Swenson, president of Crossroads, the PR arm of the independent agency Barkley in Kansas City, blogged about the session on his fine blog Citizen Brand. In the Summer of 2011 results starting coming out from the Dynamics of Cause Engagement study and among the headlines was women are generally more responsive to cause marketing than men, providing further confirmation of what many have long suspected. But men aren’t absent from the cause marketing equation.

Newsletter: Remembering a Nonprofit Legend ; Here’s Your Social Purpose Playlist ; This Nonprofit Grew Its YouTube Channel From 40K Monthly Views to 4M

Selfish Giving

Seeing the press for Kansas City Chiefs ??lineman lineman Derrick Nnadi , who paid for dog adoptions at a Kansas City shelter , Coors Light offered to cover 1,000 adoptions across the United States. John Haydon didn't work in corporate partnerships and cause marketing.

JCC Crisis Communications Mastery Turns a Mess into Magic

Getting Attention

We're loyal members of the local JCC (Jewish Community Center, a combo YMCA and cultural center) and were taken aback to receive an email a few weeks ago on plans by a Kansas group to picket the Center. CEO Alan Feldman first contacted us on October 21st to alert us that members of Westboro Baptist Church (WBC) -- an anti-gay, anti-Semitic extremist group from Topeka, Kansas -- were planning to picket on Tuesday, October 27th.

Kansas 100

Newsletter: Fill Your Pipeline with the Perfect Prospects ; Cause Product vs. Purchase-Triggered Donation ; Double the Time Prospects Spend on Your Case Studies?

Selfish Giving

of Kansas City Chiefs fans (or Patriots fans for that matter) ?????- The docs are back! No, we can't heal the broken hearts ??of but we can address your partnership woes! Remember, we're not real doctors, we're cause doctors (or Cause Docs !)???????

Non-profit Storytelling: 6 Tips for Interviews

Fundraising 123

a Kansas City-based agency that specializes in messaging for non-profit organizations. . Ask any non-profit, and they'll tell you there's nothing better than a personal, heartfelt story to put a face on their cause. Far better than organizational blah-blah or sterile statistics, stories help donors (and future donors) learn an organization's personality. Stories help donors feel engaged in the work-and see the difference they can make in a real person's life.

KC Ronald McDonald House Goes Online to Manage Volunteers

NonProfit Hub

For Tara Alder, the Volunteer Manager of Ronald McDonald House Charities of Kansas City, this challenge is her everyday existence. Alder manages the volunteers for the four Ronald McDonald Houses in Kansas City, and all of the organization’s volunteers. Volunteers are essential to achieving the mission of Ronald McDonald House Charities of Kansas City.

Cause Marketing for Dummies Book Tour Begins Today!

Selfish Giving

October 18 – Midwest Philanthropy Conference, Kansas City, MO, Speaker. The excitement is growing for Cause Marketing for Dummies! Okay, so these people are in line to meet Sarah Palin. But if Palin had crowds this big, just imagine the reception for CM4D!). Joanna and I will be busy online and offline over the next few months talking about all the great things that can be found in the newly released Cause Marketing for Dummies.

Watch the fundraising objections fall to the floor

Fundraising Coach

® training in Kansas City. Last week, I was invited to give a full day Ask Without Fear!® We had a blast. One of the exercises involved overcoming objections…even before they come up. The process was: The participants pictured someone on their “chicken list” - a person they were afraid to ask for a gift. They then wrote down the scariest objections - one objection per post-it note Next, they put all of their post-it notes on the wall.

Watch the fundraising objections fall to the floor

Fundraising Coach

® training in Kansas City. Last week, I was invited to give a full day Ask Without Fear!® We had a blast. One of the exercises involved overcoming objections…even before they come up. The process was: The participants pictured someone on their “chicken list” - a person they were afraid to ask for a gift. They then wrote down the scariest objections - one objection per post-it note Next, they put all of their post-it notes on the wall.

Marketing Plan Workshop Early Bird Registration Ends Tomorrow

Kivi's Nonprofit Communications Blog

Nonprofit executives from as far away as Iowa, Kansas, and Ontario are flying in for this workshop because they know how valuable this experience will be to their organizations and to themselves as communications professionals. If you’ve been thinking about attending the Total Focus Marketing Plan Workshop that Nancy Schwartz and I are presenting in October, you’ll save $100 if you go ahead and register now. Friday, October 17 is the last day for Early Bird registration.

The Cost of Starting a Nonprofit in Every State

NonProfit Hub

Kansas. Kansas business tax registration: varies based on tax accounts and licenses. Kansas charitable registration: $35. The process of starting a nonprofit requires a fair amount of savvy and know-how. Building from the ground up, it’s often difficult knowing where to start. Questions arise like “What do I need” and “Why do I need it?” ” One of the biggest question marks comes up when it’s time to calculate the cost of your nonprofit.

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Newsletter: The Perils of Ignoring Cause Marketing Regulations ?? ; Keds, Fashion Designer Release ‘Hysterical’ Shoe You Can Wear to Vote ; Does Your Nonprofit Need Its Own Flavor?

Selfish Giving

A record donation for Ronald McDonald House Charities of Kansas City. Thanks for your patience waiting for the results of the 2019 Selfish Giving / Accelerist Partnership Law Survey many of you took back in May. Karen Wu of Perlman & Perlman and I received a lot of questions about corporate partnerships and the law. On the surface, this was great! But we did need to establish a process for answering everyone’s questions. That’s taken some time, but we think you’ll enjoy the results.

Cause Marketing for Volunteers

Cause Related Marketing

I have a friend from a small town in Kansas who, once or twice a year, goes to the first place he ever worked… a small café… and washes dishes for free. Money is portable, and useful…the preferred method for payment worldwide. The precise word for the advantages of money that I’m describing is ‘fungible;’ that is, freely exchangeable and replaceable. Not surprisingly, therefore, money is what most cause marketers strive to raise.

Can We Market Biomass? Social Entrepreneurship and Bioenergy Villages

Social Marketing and Social Change

In Kansas, wind turbine manufacturers and local famers have teamed up to block a repeal; same thing in Texas. Citizens can self-finance and profit from building a bioenergy facility that uses biomass (plants, wood and manure) to generate enough heat and electricity for the village that the surplus can be sold to the national grid.

Mixed Links on Nonprofit Marketing and Fundraising

Kivi's Nonprofit Communications Blog

I’ll be in Kansas City on Tuesday for the Philanthropy Midwest conference, so if you’ll be there, please find me and say Hi! It’s Friday! Time for another round of Mixed Links! First off, Happy Birthday to my assistant and sister, Kristina Leroux ! Now to the nonprofit marketing goodies. Causes on Facebook has added a great new feature: Welcome and Thank You Videos. Whether you use Causes.com or not, the idea of welcome and thank you videos is FABULOUS.

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Charity Caue Marketers, Take Heart!

Cause Related Marketing

Ten years after Sir Roger ran a sub 4-minute mile in 1954 on the Iffley Road Track at Oxford University, a high school kid from Kansas named Jim Ryan ran the mile in 3:59. A press release yesterday announced that Rite Aid, the $25.2 billion (sales) retail drug chain has passed the $50 million mark in donations to Children’s Miracle Network Hospitals, the sixth company among CMNH’s stable of sponsors to do so. This is good news for small, ambitious charities everywhere.

Men and Cause Marketing

Cause Related Marketing

Mike Swenson, president of the PR division of the agency Barkley in Kansas City blogs about the session in his fine blog Citizen Brand. Earlier this Summer results starting coming out from the Dynamics of Cause Engagement study and among the headlines was women are generally more responsive to cause marketing than men, providing further confirmation of what I’ve long suspected. But men aren’t absent from the cause marketing equation.

Lessons Learned in the First Year of My Social Venture

NonProfit Hub

I was at the tail-end of a grad program at the University of Kansas, and amazingly frustrated with the complete lack of action at a larger university like mine. Lucky for me, my hometown of Kansas City is home to one of the most vibrant entrepreneurial communities in the U.S. I got myself into the Kansas City Startup Village , a grassroots community that put all kinds of startups within ten blocks of me.

Why Engaging Your Volunteers Will Help Your NPO Thrive

NonProfit Hub

After moving to Kansas City, Stanley was looking for a chance to give back to his hometown, but he received the runaround during his first attempt to volunteer. This article was originally published in our April/May issue of Nonprofit Hub Magazine. Sign up to get a free issue delivered to your mailbox. Also, check out our interviewee Andrew Stanley speaking at this year’s virtual and in-person Cause Camp conference. __.

How to Incorporate March Madness in Your Nonprofit Fundraising

NonProfit Hub

Here’s an example of how one person raised $2,000 for the Leukemia & Lymphoma Society of Kansas. March Madness is one of the annual rites of spring time—right along with setting your clocks back an hour and discovering what toys were hidden in the huge snow pile in the backyard. The NCAA Men’s Basketball Tournament is an annual tradition that can turn even the most indifferent people into basketball fans for three weeks.

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More Looking to Nonprofit Jobs for Personal Fulfillment

Fundraising Breakthroughs

The Kansas City Star theorizes in “ Younger workers showing interest in nonprofit jobs ” that the tragic events of September 11 and Hurricane Katrina have inspired more and more young professionals to create positive change in the world through nonprofit careers. There seems to be a spike in news—do three stories count as a spike?—about about careers in the nonprofit sector.

Pro Tips on Getting the Most Out of a Pay-Per-Click Campaign

Fundraising Coach

He currently works for an SEO firm in Kansas City. If you’re like me, you haven’t engaged an agency to conduct a pay-per-click campaign. I wouldn’t know where to start, so I’m pleased to have this guest post from Dwayne Ricketts. Dwayne attended University of Missouri where he received a BA in Business. by Dwayne Ricketts.

A Jargon-Free Guide to Low-Profit Limited Liability Companies (L3C)

NonProfit Hub

Kansas. So you want to start an organization that benefits a specific cause. Great! That’s why we’re here: to help you navigate this confusing sector simply saturated with content, ideas and innovation. But wait—should you really be starting a nonprofit? Or is something that benefits both the owners and the cause more up your alley? Let’s explore just one of the many options you have in starting a socially responsible organization: a low-profit limited liability company (L3C).

Why we’re wired to be polarized - and what to do about it

Nonprofit Marketing Blog

My colleague Alia McKee recently shared how well this works, citing the example of a small town in Kansas. I recently posted about David Brooks’ new book, The Social Animal , which says emotion is the foundation for reason in guiding behavior. Because of how we are wired, we need emotion in order to arrive at reasonable decision-making.