Livestrong Stadium Deal Sets Naming Rights On its Ear

Cause Related Marketing

In March Sporting Kansas City, a Major League Soccer (MLS) team announced that its new $200 million stadium, scheduled to open in June, would be named Livestrong Sporting Park, in honor of the Lance Armstrong Foundation.

What Should the Title of your Legacy Giving Booklet Be?

iMarketSmart

Guide to Giving (Greg Vranicar, Planned Giving Director at Diocese of Kansas City-St. My Enduring Legacy Planning Kit (Gary Pratt, Planned Giving Officer for Roman Catholic Archdiocese of Kansas City in Kansas and the Catholic Foundation of NE Kansas).

Trending Sources

Nonprofit Crisis Communications: Passover Case Study

Getting Attention

This week’s triple murder at a Jewish Community Center (JCC) and Jewish-run retirement home in Kansas City—by a white supremacist, because he thought his victims were Jewish—generated empathy and concern among everyone I know.

Ep200: How Values & Culture Impact CSR Efforts

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Jessica Li , Assistant Professor of Marketing at the University of Kansas , about a new article that explores how corporate social responsibility efforts are perceived by different cultures.

WOWza Nonprofit Marketing Jobs

Getting Attention

Senior Communications Specialist, Education Kauffman Foundation (Kansas City, MO). Post YOUR comms job here —nonprofits, grantmakers, B Corps & vendors serving nonprofits. Communications Coordinator First Unitarian Society of Milwaukee (Milwaukee, WI). Communications Manager, Shared Value Initiative FSG (Boston, MA). Communications Manager Kinship Foundation (Chicago, IL). Communications Manager Mental Health America of Texas (Austin, TX).

Jobs 65

Upcoming Nonprofit Leadership Talks & Training

Fundraising Coach

Are you in Orlando, Salt Lake City, Austin, Seattle, or Kansas City? KANSAS CITY: AFP MO, Mid-America Chapter February Focus (February 18). I'll be coming to each and would love to get together. Most of my work is private, with individuals and nonprofits. But I also love giving leadership and fundraising trainings at conferences. Here are some events I'll be presenting at: WALT DISNEY WORLD: 9/11-16 NCDC Annual Conference (September 12-15).

4 Ways Nonprofits Can Get Started with Mobile (and 4 Ways They Shouldn’t)

Selfish Giving

I’m writing this post in Kansas City where I presented at the Philanthropy Midwest Conference on How Mobile is Changing Nonprofit Fundraising and Marketing.

Your New Nonprofit Marketing Job: Movin’ Up Monday

Getting Attention

E-Communications Director , YMCA of Greater Kansas City (Kansas City, MO). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities.

Improve your nonprofit website by moving down the ladder

Wild Woman Fundraising

So for example, if you’re a cancer charity, they’re the ones typing “Multiple_myeloma FAQ” or “Cancer caretaker meetup Kansas city” into their search engine to see what comes up.

Watch the fundraising objections fall to the floor

Fundraising Coach

® training in Kansas City. Last week, I was invited to give a full day Ask Without Fear!® We had a blast. One of the exercises involved overcoming objections…even before they come up.

Your New Nonprofit Marketing Job: Friday Futures

Getting Attention

Communications Manager , Communities Creating Opportunity (Kansas City, MO). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. Thanks! New Opportunities. Arts Program Associate , Knight Foundation (Miami, FL).

Cause Marketing for Dummies Book Tour Begins Today!

Selfish Giving

October 18 – Midwest Philanthropy Conference, Kansas City, MO, Speaker. The excitement is growing for Cause Marketing for Dummies! Okay, so these people are in line to meet Sarah Palin. But if Palin had crowds this big, just imagine the reception for CM4D!).

Watch the fundraising objections fall to the floor

Fundraising Coach

® training in Kansas City. Last week, I was invited to give a full day Ask Without Fear!® We had a blast. One of the exercises involved overcoming objections…even before they come up.

Men and Cause Marketing

Cause Related Marketing

Mike Swenson, president of the PR division of the agency Barkley in Kansas City blogs about the session in his fine blog Citizen Brand.

Great Nonprofit Marketing Jobs: Friday Futures

Getting Attention

Kansas City, KS). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. Thanks! NEW OPPORTUNITIES. Assistant Program Director , International OCD Foundation (Boston, MA).

Mixed Links on Nonprofit Marketing and Fundraising

Kivi's Nonprofit Communications Blog

I’ll be in Kansas City on Tuesday for the Philanthropy Midwest conference, so if you’ll be there, please find me and say Hi! It’s Friday! Time for another round of Mixed Links! First off, Happy Birthday to my assistant and sister, Kristina Leroux !

What Should the Title of your Legacy Giving Booklet Be?

iMarketSmart

Guide to Giving (Greg Vranicar, Planned Giving Director at Diocese of Kansas City-St. My Enduring Legacy Planning Kit (Gary Pratt, Planned Giving Officer for Roman Catholic Archdiocese of Kansas City in Kansas and the Catholic Foundation of NE Kansas).

Why we’re wired to be polarized - and what to do about it

Nonprofit Marketing Blog

My colleague Alia McKee recently shared how well this works, citing the example of a small town in Kansas. I recently posted about David Brooks’ new book, The Social Animal , which says emotion is the foundation for reason in guiding behavior. Because of how we are wired, we need emotion in order to arrive at reasonable decision-making.

Can We Market Biomass? Social Entrepreneurship and Bioenergy Villages

Social Marketing and Social Change

In Kansas, wind turbine manufacturers and local famers have teamed up to block a repeal; same thing in Texas.

10 Cause Marketers You Should Follow on Twitter (Plus 20 More)

Selfish Giving

His Kansas City company, Barkley, has executed some major cause marketing campaigns, including Lee National Denim Day. Doug is a Kansas City based cause marketer. I love Twitter. There’s a certain magic to Twitter. So interesting. So fast. So current.

Join Cause-Related Marketing, Get a Cool Tool You can Use Now

Cause Related Marketing

Kind Readers:Dave from Kansas City, Missouri is the latest person to join the Cause-Related Marketing Googlegroup.You can join, too.When you do, each new posting to Cause-Related Marketing comes directly to your email box.As an inducement, everyone that joins receives a copy of the "Five Flavors of Cause-Related Marketing," which explains Cause-Related Marketing in an easy-to-follow matrix and

Don’t Hire a Full-Time Cause Marketer

Selfish Giving

I call Kansas City based Barkley “The Cause Marketers of the West.” Just about every day I read about a nonprofit either looking for a cause marketer, or searching for someone to do cause marketing along with events, sponsorship, operations, human resources, major gifts.

Charity Caue Marketers, Take Heart!

Cause Related Marketing

Ten years after Sir Roger ran a sub 4-minute mile in 1954 on the Iffley Road Track at Oxford University, a high school kid from Kansas named Jim Ryan ran the mile in 3:59. A press release yesterday announced that Rite Aid, the $25.2

Pro Tips on Getting the Most Out of a Pay-Per-Click Campaign

Fundraising Coach

He currently works for an SEO firm in Kansas City. If you’re like me, you haven’t engaged an agency to conduct a pay-per-click campaign. I wouldn’t know where to start, so I’m pleased to have this guest post from Dwayne Ricketts. Dwayne attended University of Missouri where he received a BA in Business. by Dwayne Ricketts.

Election Day Cause Marketing

Cause Related Marketing

Select locations of LaMar’s Donuts in Colorado, Kansas and Nebraska offered a free donut to people wearing the ‘I Voted’ sticker. Preliminary estimates suggest that voter turnout in yesterday’s general election in the United States was several million short of 2008.

Selfish Giving 4.0 is Here!

Selfish Giving

This latest is my fourth and the work of Kansas-based Mikhaela Craig and Boston’s Caitlin DiMare Oliver. The Kansas-Boston connection was a powerful one as these two gals have worked a lot together.

Can You Cause Market to Men?

Cause Related Marketing

Mike Swenson, president of Crossroads, the PR arm of the independent agency Barkley in Kansas City, blogged about the session on his fine blog Citizen Brand. In the Summer of 2011 results starting coming out from the Dynamics of Cause Engagement study and among the headlines was women are generally more responsive to cause marketing than men, providing further confirmation of what many have long suspected. But men aren’t absent from the cause marketing equation.

JCC Crisis Communications Mastery Turns a Mess into Magic

Getting Attention

We're loyal members of the local JCC (Jewish Community Center, a combo YMCA and cultural center) and were taken aback to receive an email a few weeks ago on plans by a Kansas group to picket the Center. CEO Alan Feldman first contacted us on October 21st to alert us that members of Westboro Baptist Church (WBC) -- an anti-gay, anti-Semitic extremist group from Topeka, Kansas -- were planning to picket on Tuesday, October 27th.

Cause Marketing for Volunteers

Cause Related Marketing

I have a friend from a small town in Kansas who, once or twice a year, goes to the first place he ever worked… a small café… and washes dishes for free. Money is portable, and useful…the preferred method for payment worldwide.

Marketing Plan Workshop Early Bird Registration Ends Tomorrow

Kivi's Nonprofit Communications Blog

Nonprofit executives from as far away as Iowa, Kansas, and Ontario are flying in for this workshop because they know how valuable this experience will be to their organizations and to themselves as communications professionals.

Non-profit Storytelling: 6 Tips for Interviews

Fundraising 123

a Kansas City-based agency that specializes in messaging for non-profit organizations. . Ask any non-profit, and they'll tell you there's nothing better than a personal, heartfelt story to put a face on their cause. Far better than organizational blah-blah or sterile statistics, stories help donors (and future donors) learn an organization's personality. Stories help donors feel engaged in the work-and see the difference they can make in a real person's life.

More Looking to Nonprofit Jobs for Personal Fulfillment

Fundraising Breakthroughs

The Kansas City Star theorizes in “ Younger workers showing interest in nonprofit jobs ” that the tragic events of September 11 and Hurricane Katrina have inspired more and more young professionals to create positive change in the world through nonprofit careers. There seems to be a spike in news—do three stories count as a spike?—about about careers in the nonprofit sector.

What I Learned from Michael Kaiser

Fundraising Breakthroughs

Kaiser is credited with turnarounds at the Kansas City Ballet and Alvin Ailey Dance Company. Last month I read Michael Kaiser's new book The Art of the Turnaround.

Better Cause Blogging with Headway Themes

Selfish Giving

Despite being based out of red-state Kansas the team at Headway is even friendly to a r-dropping Massachusetts democrat like me. One of the best things I ever did to promote the cause marketing program at my nonprofit is start my blog Selfishgiving.com. It’s something you should do too.

SEO 1

Raising Cause Marketing

Selfish Giving

On the eve of the Cause Marketing Forum Conference, AdAge published The Day Cause Marketing Died by my friend Mike Swenson , CMO at Barkley in Kansas City. “Lazarus! Come Forth!&#.

Why White Castle’s Cause Marketing is Better than KFC’s

Selfish Giving

Mike Swenson , a mentor of mine at the cause marketing consultancy Barkley in Kansas City probably summarized it best. It was only a matter of time before it happened. In some ways I’m surprised it even took a week.

On Asking for Money Without Shame

Fundraising Breakthroughs

Holy smokes (sorry, I'm from Kansas City, and we talk that way). Again, on the topic of not apologizing, but asking for money with confidence and grace. Earlier this fall, I received an email solicitation from someone I really like for an art project that was interesting to me. But the "ask" was so disturbing that I got stuck and just couldn't, and didn't, respond with a gift (even though I kind of wanted to).