Livestrong Stadium Deal Sets Naming Rights On its Ear

Cause Related Marketing

In March Sporting Kansas City, a Major League Soccer (MLS) team announced that its new $200 million stadium, scheduled to open in June, would be named Livestrong Sporting Park, in honor of the Lance Armstrong Foundation. Sporting Kansas City Major League Soccer Rio Tinto Jose Sanchez Lance Armstrong Foundation Real Salt Lake Federacion Mexicana de Futbol UNICEF Fundacion Cim*ab LiveSTRONG

Your New Nonprofit Marketing Job: Movin’ Up Monday

Getting Attention

E-Communications Director , YMCA of Greater Kansas City (Kansas City, MO). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities. Assistant Director of Internal Communications , NCAA (Indianapolis, IN). Communications and Marketing Manager , Peninsula Family Services (San Mateo, CA). Communications Manager , The Skin Cancer Foundation. New York, NY).

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Nonprofit Crisis Communications: Passover Case Study

Getting Attention

This week’s triple murder at a Jewish Community Center (JCC) and Jewish-run retirement home in Kansas City—by a white supremacist, because he thought his victims were Jewish—generated empathy and concern among everyone I know. From Alan’s clear, short, informational subject line— On Incident at Kansas City JCC— to his closing wish— Chag Pesach Sameach!

What Should the Title of your Legacy Giving Booklet Be?

iMarketSmart

Guide to Giving (Greg Vranicar, Planned Giving Director at Diocese of Kansas City-St. My Enduring Legacy Planning Kit (Gary Pratt, Planned Giving Officer for Roman Catholic Archdiocese of Kansas City in Kansas and the Catholic Foundation of NE Kansas).

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Your New Nonprofit Marketing Job: Friday Futures

Getting Attention

Communications Manager , Communities Creating Opportunity (Kansas City, MO). Digital Marketing Manager , New York City Ballet (New York, NY). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. Thanks! New Opportunities. Arts Program Associate , Knight Foundation (Miami, FL). Communications and Technology Manager , Association of Small Foundations (Washington DC).

Jobs 161

What Should the Title of your Legacy Giving Booklet Be?

iMarketSmart

Guide to Giving (Greg Vranicar, Planned Giving Director at Diocese of Kansas City-St. My Enduring Legacy Planning Kit (Gary Pratt, Planned Giving Officer for Roman Catholic Archdiocese of Kansas City in Kansas and the Catholic Foundation of NE Kansas).

Kansas 100

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Kansas City, MO. Monarch. Photo Credit: Deena Davis. It’s that time again! Are you ready for the best articles, posts, tips, and more from around the world of marketing and fundraising? It’s time for Mixed Links…. Nonprofit Tech for Good has put together a list of 82 Free or Low-Cost Online Tools & Mobile Apps for Nonprofits with categories ranging from social media management to productivity. Roger Craver breaks down how AFP is handling the #MeToo Moment for Fundraisers.

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Your Next Nonprofit Marketing Job: Monday Matters

Getting Attention

E-Communications Web Developer The Salvation Army (Kansas City, MO). Senior Vice President , Senior Account Executive Digital & Account Executive, Media Relations (New York City & Washington, D.C.). Post YOUR open nonprofit marketing and communications positions here. Communications Coordinator (PT) World Affairs Council of Oregon (Portland, OR). Communications Specialist The Health Trust (San Jose, CA).

Jobs 152

Upcoming Nonprofit Leadership Talks & Training

Fundraising Coach

Are you in Orlando, Salt Lake City, Austin, Seattle, or Kansas City? SALT LAKE CITY: Utah Nonprofit Association Annual Conference (September 24). KANSAS CITY: AFP MO, Mid-America Chapter February Focus (February 18). I'll be coming to each and would love to get together. Most of my work is private, with individuals and nonprofits. But I also love giving leadership and fundraising trainings at conferences.

Join Cause-Related Marketing, Get a Cool Tool You can Use Now

Cause Related Marketing

Kind Readers:Dave from Kansas City, Missouri is the latest person to join the Cause-Related Marketing Googlegroup.You can join, too.When you do, each new posting to Cause-Related Marketing comes directly to your email box.As an inducement, everyone that joins receives a copy of the "Five Flavors of Cause-Related Marketing," which explains Cause-Related Marketing in an easy-to-follow matrix and

Great Nonprofit Marketing Jobs: Friday Futures

Getting Attention

Kansas City, KS). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. Thanks! NEW OPPORTUNITIES. Assistant Program Director , International OCD Foundation (Boston, MA). Communications Associate , Communications Manager , Online Organizing Intern , Ella Baker Center (San Francisco, CA). Communications Associate , Spirit Rock Meditation Center (Woodacre, CA).

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How to Turn Your Volunteers into Fundraisers

NonProfit Hub

At WonderWe , we had a volunteer approach us with an idea to use our technology and his networks to help Big Brothers Big Sisters of Kansas City. This volunteer was a Big Brother who was also well-connected in the startup/tech scene here in Kansas City. To encourage other young, tech savvy professionals to donate and volunteer to help Kansas City’s at-risk youth. To do this, we got creative and hosted a friendly competition of Kansas City startups.

4 Ways Nonprofits Can Get Started with Mobile (and 4 Ways They Shouldn’t)

Selfish Giving

I’m writing this post in Kansas City where I presented at the Philanthropy Midwest Conference on How Mobile is Changing Nonprofit Fundraising and Marketing. I put a lot of work into this presentation, as I really wanted to share some useful advice with my listeners on how to get started with mobile. I had four main suggestions to get nonprofits started on mobile NOW without going broke or crazy. Mobile starts with you.

Can You Cause Market to Men?

Cause Related Marketing

Mike Swenson, president of Crossroads, the PR arm of the independent agency Barkley in Kansas City, blogged about the session on his fine blog Citizen Brand. In the Summer of 2011 results starting coming out from the Dynamics of Cause Engagement study and among the headlines was women are generally more responsive to cause marketing than men, providing further confirmation of what many have long suspected. But men aren’t absent from the cause marketing equation.

Newsletter: Remembering a Nonprofit Legend ; Here’s Your Social Purpose Playlist ; This Nonprofit Grew Its YouTube Channel From 40K Monthly Views to 4M

Selfish Giving

Seeing the press for Kansas City Chiefs ??lineman lineman Derrick Nnadi , who paid for dog adoptions at a Kansas City shelter , Coors Light offered to cover 1,000 adoptions across the United States. John Haydon didn't work in corporate partnerships and cause marketing.

KC Ronald McDonald House Goes Online to Manage Volunteers

NonProfit Hub

For Tara Alder, the Volunteer Manager of Ronald McDonald House Charities of Kansas City, this challenge is her everyday existence. Alder manages the volunteers for the four Ronald McDonald Houses in Kansas City, and all of the organization’s volunteers. Volunteers are essential to achieving the mission of Ronald McDonald House Charities of Kansas City.

Newsletter: Fill Your Pipeline with the Perfect Prospects ; Cause Product vs. Purchase-Triggered Donation ; Double the Time Prospects Spend on Your Case Studies?

Selfish Giving

of Kansas City Chiefs fans (or Patriots fans for that matter) ?????- Associate, Corporate Strategy & Impact, CECP , New York City, Remote ($50k - $55k) Do you have a partnership position you are trying to fill? The docs are back! No, we can't heal the broken hearts ??of

Cause Marketing for Dummies Book Tour Begins Today!

Selfish Giving

October 18 – Midwest Philanthropy Conference, Kansas City, MO, Speaker. The excitement is growing for Cause Marketing for Dummies! Okay, so these people are in line to meet Sarah Palin. But if Palin had crowds this big, just imagine the reception for CM4D!). Joanna and I will be busy online and offline over the next few months talking about all the great things that can be found in the newly released Cause Marketing for Dummies.

Non-profit Storytelling: 6 Tips for Interviews

Fundraising 123

a Kansas City-based agency that specializes in messaging for non-profit organizations. . Ask any non-profit, and they'll tell you there's nothing better than a personal, heartfelt story to put a face on their cause. Far better than organizational blah-blah or sterile statistics, stories help donors (and future donors) learn an organization's personality. Stories help donors feel engaged in the work-and see the difference they can make in a real person's life.

Watch the fundraising objections fall to the floor

Fundraising Coach

® training in Kansas City. Last week, I was invited to give a full day Ask Without Fear!® We had a blast. One of the exercises involved overcoming objections…even before they come up. The process was: The participants pictured someone on their “chicken list” - a person they were afraid to ask for a gift. They then wrote down the scariest objections - one objection per post-it note Next, they put all of their post-it notes on the wall.

Watch the fundraising objections fall to the floor

Fundraising Coach

® training in Kansas City. Last week, I was invited to give a full day Ask Without Fear!® We had a blast. One of the exercises involved overcoming objections…even before they come up. The process was: The participants pictured someone on their “chicken list” - a person they were afraid to ask for a gift. They then wrote down the scariest objections - one objection per post-it note Next, they put all of their post-it notes on the wall.

Mixed Links on Nonprofit Marketing and Fundraising

Kivi's Nonprofit Communications Blog

I’ll be in Kansas City on Tuesday for the Philanthropy Midwest conference, so if you’ll be there, please find me and say Hi! It’s Friday! Time for another round of Mixed Links! First off, Happy Birthday to my assistant and sister, Kristina Leroux ! Now to the nonprofit marketing goodies. Causes on Facebook has added a great new feature: Welcome and Thank You Videos. Whether you use Causes.com or not, the idea of welcome and thank you videos is FABULOUS.

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Newsletter: The Perils of Ignoring Cause Marketing Regulations ?? ; Keds, Fashion Designer Release ‘Hysterical’ Shoe You Can Wear to Vote ; Does Your Nonprofit Need Its Own Flavor?

Selfish Giving

Last month, I shared how Kanas City Chiefs fans were snapping up "kingdom flags" ??at A record donation for Ronald McDonald House Charities of Kansas City. Thanks for your patience waiting for the results of the 2019 Selfish Giving / Accelerist Partnership Law Survey many of you took back in May. Karen Wu of Perlman & Perlman and I received a lot of questions about corporate partnerships and the law. On the surface, this was great!

Men and Cause Marketing

Cause Related Marketing

Mike Swenson, president of the PR division of the agency Barkley in Kansas City blogs about the session in his fine blog Citizen Brand. Earlier this Summer results starting coming out from the Dynamics of Cause Engagement study and among the headlines was women are generally more responsive to cause marketing than men, providing further confirmation of what I’ve long suspected. But men aren’t absent from the cause marketing equation.

More Looking to Nonprofit Jobs for Personal Fulfillment

Fundraising Breakthroughs

The Kansas City Star theorizes in “ Younger workers showing interest in nonprofit jobs ” that the tragic events of September 11 and Hurricane Katrina have inspired more and more young professionals to create positive change in the world through nonprofit careers. There seems to be a spike in news—do three stories count as a spike?—about about careers in the nonprofit sector.

Why Engaging Your Volunteers Will Help Your NPO Thrive

NonProfit Hub

After moving to Kansas City, Stanley was looking for a chance to give back to his hometown, but he received the runaround during his first attempt to volunteer. This article was originally published in our April/May issue of Nonprofit Hub Magazine. Sign up to get a free issue delivered to your mailbox. Also, check out our interviewee Andrew Stanley speaking at this year’s virtual and in-person Cause Camp conference. __.

Pro Tips on Getting the Most Out of a Pay-Per-Click Campaign

Fundraising Coach

He currently works for an SEO firm in Kansas City. If you’re like me, you haven’t engaged an agency to conduct a pay-per-click campaign. I wouldn’t know where to start, so I’m pleased to have this guest post from Dwayne Ricketts. Dwayne attended University of Missouri where he received a BA in Business. by Dwayne Ricketts.

Lessons Learned in the First Year of My Social Venture

NonProfit Hub

I was at the tail-end of a grad program at the University of Kansas, and amazingly frustrated with the complete lack of action at a larger university like mine. Lucky for me, my hometown of Kansas City is home to one of the most vibrant entrepreneurial communities in the U.S. I got myself into the Kansas City Startup Village , a grassroots community that put all kinds of startups within ten blocks of me.

What I Learned from Michael Kaiser

Fundraising Breakthroughs

Kaiser is credited with turnarounds at the Kansas City Ballet and Alvin Ailey Dance Company. Last month I read Michael Kaiser's new book The Art of the Turnaround. For the last few years, he has been at the helm of the Kennedy Center, expanding and extending its programming, accessibility, and reach.

10 Cause Marketers You Should Follow on Twitter (Plus 20 More)

Selfish Giving

Scott blogs at Rallythecause.com and has been involved in several high profile campaigns, including Pledge to End Hunger which helped Tyson Foods deliver 560,000 meals to four different cities for children in need and raised $28,000 for Share Our Strength. Maureen Carlson is a very talented cause marketer who started the cause marketing program at City of Hope Hospital and now works with hospitals nationwide to build successful cause marketing programs. I love Twitter.

Why White Castle’s Cause Marketing is Better than KFC’s

Selfish Giving

Mike Swenson , a mentor of mine at the cause marketing consultancy Barkley in Kansas City probably summarized it best. It was only a matter of time before it happened. In some ways I’m surprised it even took a week.

Raising Cause Marketing

Selfish Giving

On the eve of the Cause Marketing Forum Conference, AdAge published The Day Cause Marketing Died by my friend Mike Swenson , CMO at Barkley in Kansas City. “Lazarus! Come Forth!&#. Attending Cause Marketing Forum’s annual conference , which happened last week in Chicago, is always a big rush for me because I get to see lot of friends from the field I don’t normally get to see.

On Asking for Money Without Shame

Fundraising Breakthroughs

Holy smokes (sorry, I'm from Kansas City, and we talk that way). Again, on the topic of not apologizing, but asking for money with confidence and grace. Earlier this fall, I received an email solicitation from someone I really like for an art project that was interesting to me. But the "ask" was so disturbing that I got stuck and just couldn't, and didn't, respond with a gift (even though I kind of wanted to).

Don’t Hire a Full-Time Cause Marketer

Selfish Giving

I call Kansas City based Barkley “The Cause Marketers of the West.” Maureen Carlson, who founded the cause marketing program at City of Hope , is his consigliere. Just about every day I read about a nonprofit either looking for a cause marketer, or searching for someone to do cause marketing along with events, sponsorship, operations, human resources, major gifts. You know, the typical nonprofit multi-tasking stuff.