It’s Today! Google Test Your Website

Getting Attention

Web/Tech Beaconefire Google algorithm Google SEO inbound marketing Jan Bolan Nonprofit Communications nonprofit marketing responsive design website Thanks to guest blogger Jen Boland, of Beaconfire. Today’s the day.

Google 206

Things I Learned from Jan Masaoka

Fundraising Breakthroughs

Having raved to more than one person about the content of Jan Masaoka’s workshop, “Not Your Mother’s Board Workshop,” at the GIFT Conference , which included practical basics and fresh perspectives, I’m sharing my notes (in three parts).

Jan 52

Last Chance for 16-Week All Access Pass; Registration Open for Jan. Webinars

Kivi's Nonprofit Communications Blog

If you’ve been pondering an All-Access Pass to Nonprofit Marketing , you only have 8 days left to get 16 weeks instead of the usual 12.

Jan 130

Things I Learned from Jan Masaoka, Part 3

Fundraising Breakthroughs

The last installment of my notes to self from Jan Masaoka’s workshop, “Not Your Mother’s Board Workshop,” at the 2008 GIFT Conference. You can get more from Jan and colleagues at Blue Avocado. The Critical Path What are the 2 most important things my organization must accomplish this year? The ED should get clear with each individual board member (and any recruits) about which of these 2 things they will work on (these might not be fundraising).

Jan 40

Things I Learned from Jan Masaoka, Part 2

Fundraising Breakthroughs

Continued, from my "notes to self" on Jan Masaoka’s workshop, “Not Your Mother’s Board Workshop,” at the 2008 GIFT Conference The ED’s Job The Executive Director has responsibility for the board. For more from Jan Masoaka, sign up for her online newsletter, Blue Avocado. Period.” When she was the Executive Director of CompassPoint, she asked herself 2 questions every single day at noon: what have I done this morning to increase our revenue?

Jan 40

Who Is This Guy? (Season 3, Episode 4)


25 Jan 2018. 18 Jan 2018. Learn who Greg Warner is and why you should listen to him in this retrospective episode of Engagement Fundraising. Click here to listen on YouTube! Topic Timestamps. Introduction [00:00]. Time Travel! [02:07]. 02:07]. Art and Design [04:24]. Copy mixed with art [06:02]. Creating ads back then [07:59]. College [12:39]. Ad Sales [17:29]. Byron [19:08]. [21:12]. Bypassing the sales people [22:38]. ROTC [24:41]. Potential [27:42].

Aug 100

Prospect Research and the Consideration Continuum with Kelley McGeehan (Season 2, Episode 8)


25 Jan 2018. 18 Jan 2018. Kelley McGeehan is Principal Consultant and Owner of McGeehan Research. She is a prospect researcher and in this episode we get a chance to explore why prospect research is valuable, the consideration continuum, why some organizations fail even with the right data at the right time and much more. You can find Kelley at

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Jan 26: How Your Nonprofit Should Communicate to a Divided America with Peter Panepento. Did y’all have a good week? Let’s cap it off with some Mixed Links… Kivi is quoted in this article by The Chronicle of Philanthropy that shares 10 Ways to Work Smarter in 2017.

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Using Facebook to Acquire Donors with Mark Santiago (Season 2, Episode 7)


25 Jan 2018. 18 Jan 2018. Mark Santiago from Converge.Digital shares how to use Facebook strategically to build trust and acquire new donors. For more info about how Converge helps nonprofits get more donors, visit: Converge.Digital. You can also download Mark’s free Facebook Fundraising Blueprint here: Click here to listen on YouTube! Topic Timestamps. Who is Mark Santiago? [02:36]. 02:36]. Facebook [04:37].

Aug 109

Save the Internet — Do It Now: It’s Up to Us

Getting Attention

On Jan 24th, Congress will vote to pass internet censorship in the Senate, even though the vast majority of Americans are opposed. We need to kill the bill – PIPA in the Senate and SOPA in the House – to protect our rights to free speech, privacy, and prosperity.

Call for Submissions: Healthcare Social Media Review #21


On Wednesday, Jan. To submit your post: Email a link to your post or posts (no more than two submissions per author) by 5pm (ET) on Jan. How can social media support prevention and wellness?

The 2018 Best Nonprofit Conferences Calendar


Jan 3 - 5. Jan 10. Jan 17 - 19. Jan 18. Jan 24 -27. Jan 25 - 27. Jan 31. It's finally here! If you loved our 2017 Best Nonprofit Conferences Calendar get ready for our new, improved, and updated 2018 calendar!

The 2016 - 2017 Best Nonprofit Conferences Calendar


Jan 3 - 5. Jan 11 - 13. Jan 12. Jan 12 - 14. Jan 18 - 20. Jan 18 - 22. Jan 31. Thousands of nonprofit pros rely on our annual Best Nonprofit Conferences Calendar to discover skill-building, strategy-slaying, network-enhancing nonprofit events.

Clinging to Clichés?

Kivi's Nonprofit Communications Blog

However, the good news is that the committee is meeting again next week at the home of Committee chairwoman Jan Brady and they are ready to hit the ground running. If you would like more information, or wish to volunteer, please contact Jan Brady at”. Claire Meyerhoff.

Jan 202

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Jan 26: How Your Nonprofit Should Communicate to a Divided America with Peter Panepento (Registration is $50 or free with an All-Access Pass ). Let’s just get right to the Mixed Links, shall we… For those of you who are Not Sure What to Post on Social Media?

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The 2016 Best Nonprofit Conferences Calendar


Jan 3 - 5. Jan 7 - 9. Jan 13 - 15. Jan 14. Jan 20 - 22. Jan 20. In the past year, thousands of nonprofit pros took advantage of our definitive Best Nonprofit Conferences Calendar, and we're so excited to share our brand new 2016 list!

12 New Year’s resolutions for nonprofit communicators


Create a baseline to measure those outcomes against by Jan. Flickr/alykat. Spend no less than three hours a week listening online to what’s going on in your field and what’s being said about your organization. This is how you stay in front of the curve. (Be

Has Subaru's 'Share the Love' Cause Marketing Promotion Boosted its Net Promoter Score?

Cause Related Marketing

JAN 2010 JAN 2011 JAN 2012 Subaru: 42.3% A new consumer opinion survey shows that among the major car makers, Subaru enjoys the highest net promoter score. By a lot; eight percentage points better than second-place finisher Toyota. Could it be that Subaru’s score started catching fire just as it’s cause marketing effort called ‘Share the Love’ started to gain momentum. The Net Promoter Score, as you’ll recall is a super-simple measure of customer satisfaction.

Fundraising Planning for the New Year! Free Webinar January 28th

Wild Woman Fundraising

Please register for Fundraising Planning for 2013 Webinar on Jan 28th, 2013 10:00 AM PST right here. Would you like to plan to succeed in 2013? If your fundraising plan languished in a drawer last year, you’re not alone.

Join a Marketing Kickoff Meeting—4:30 PM ET Today or Whenever in Video (It’s Free)

Getting Attention

Join here via video today between 4:30-6PM ET, and/or tomorrow (Jan. This is such a wild approach and opportunity that I had to share it with you pronto, and invite you to join me today at 4:30PM ET (and/or tomorrow at 12PM ET) to see what it’s all about.

Video 153

Trade Show Cause Marketing

Cause Related Marketing

Three times a day on Thursday, Jan 20 and Friday, Jan 21, Columbia held a fashion show featuring Omni-Heat Electric and other offerings.

Top Three Takeaways from the Nonprofit Overhead Challenge

Nonprofit Consultant Blog

3 - Jan Masaoka: This is important because there have been repeated attempts to pass laws saying too much overhead means a loss of nonprofit status. Jan was the most blunt, saying, "It''s like the Gap saying ''Clothes don''t matter, it''s what''s on the inside that counts''."

Jan 52

Just Do It! Early Bird Registration for 2 Top Nonprofit Conferences Ends 12/15

Getting Attention

True Spin Conference: Jan. Act now to attend two of the finest conferences for nonprofit communicators at a reduced early bird rate. Discounted registration for both meetings ends Tuesday, December 15. 21 and 22, Denver, CO Join some of America’s best progressive communications practitioners for two exhilarating days of panels, workshops, networking and fun at True Spin 2010.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Jan 26: Nonprofit Writing Stinks! Happy Friday! Join me for some Mixed Links. Let’s start with some free webinars. Nancy Schwartz is hosting The 4 Keys to Pitch-Perfect Messaging on February 7 at 1:00 p.m.

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Wonderful Response from the American Heart Association

Kivi's Nonprofit Communications Blog

Stroke Month (May) and calendar Year-End (Nov – Jan, 5 part series including video, segmented and personalized). A couple of weeks ago, I shared with you what kind of communications I received from twenty different national nonprofits after giving year-end gifts in the last days of 2011. on How-To Choose the Right Cause


You can view this video in full, as well as other videos from Brilliant (including the one where he shares the five areas decided to focus on in Jan. The other month, I wrote about choices. I wondered if we needed to commit to a certain cause if we truly want to make a difference. The answers were inspiring–motivating. It seems I’m not the only one who has asked this same question.

Jan 100

Getting a Fresh Start for Your Organization

The Agitator

Why do we set these things on Jan 1 or 2? At the beginning of the week, Roger talked about behavioral science cues and how they can help you boost year-end giving. Today, I’m going to cheat just a bit and move the conversation a few days forward: what do you do at the beginning of the year?

The Art of Cause Marketing

Cause Related Marketing

When you buy the cover art from Jan. Zephirin’s home was in Mariani, very near the epicenter of the devastating Jan 12, 2010 earthquake. Today I profile two cause marketing efforts that use art as a vehicle to fundraise on behalf of two different nonprofits.

Dear WhatsApp

Public Sector Marketing 2.0

employees Brian Acton and Jan Koum (now the company’s chief executive). Just over a year ago, I wrote about the prolific rise of cross-platform mobile messaging apps along with the corresponding exodus of users in terms of “small circle conversation” on major social platforms.

SMS 130

The Book that Changed My Life – Download to find yours

Getting Attention

” – Jan L. Free E-Guide. When I recently asked nonprofit experts in a range of fields and functions—from public health to fundraising to advocacy—to share the one book that has most influenced their professional lives, I had no idea what I’d learn.

Jan 146

In This Post I Get Defensive About Cause Marketing

Cause Related Marketing

While Bill Gates remains Chairman of Microsoft, he hasn’t been its CEO since Jan 2000 and he left day-to-day management of the company in June 2008 to devote more time at the Bill and Melinda Gates Foundation, which is the entity Hemingway refers to that is actually taking the fight to polio.

#Communications: Can We Trust AT&T – T-Mobile Merger Promises?

Non Profit Marketing 360

Just to make it personal: if Jan Brewer of Arizona (anyone found a decapitated head in the Arizona deserts yet?) Or is the merger only promising to be a trust? AT&T has been working through the logistics, regulatory maze, and public-relations (snow?)job

Trust 130

Great Gift Ideas for Nonprofit Staff, Volunteers and You!

Getting Attention

” – Jan L. Free E-Guide. This is a first. 129 of the most respected nonprofit leaders worldwide have contributed the one book that has most influenced their professional lives to The Book That Changed My Life.

Ideas 130

44 Social Media Books for 2009-2010 Plus One

Diva Marketing Blog

How to REALLY use LinkedIn by Jan Vermeiren - Mar 4, 2009 27. The Facebook Effect by David Kirkpatrick - Jan 7, 2010 28. The Internet: An Introduction to New Media by Lelia Green - Jan 1, 2010 29. Ta da.

Aug 67

Newsletter: Free Webinar on Measuring Impact ; Pinpad vs Cashier Smackdown; What is the 'Patagonia Way'?

Selfish Giving

Soap & Glory kicked off its #MoreThanLips campaign with an activation at the Women's March - Los Angeles on Jan. Back in January I asked what you wanted to learn more about in 2018.

Decide How You Are Different, Be It, and Forget the Rest

Kivi's Nonprofit Communications Blog

Jan 26: Nonprofit Writing Stinks! Nancy Schwartz asked, “ What are your dreams for nonprofits ?” ” My dream for your nonprofit is that you decide what you are really all about — what makes you different — and that you be that organization, and forget the rest.

The Alden Keene Cause Marketing Stock Index Dramatically Outperforms Other Indices

Cause Related Marketing

From January 1, 1997 to Jan 1, 2013 the Keene’s total growth rate was 342.21%. There are stock indexes galore; the Dow, S&P 500, the NASDAQ Composite, the Wilshire 5000, the FTSE, and hundreds more. But how would an index of the stocks of companies that do a meaningful amount of cause marketing perform compared to those well-known indexes? Pretty well, as it turns out. I first floated the idea of a stock index that would track companies that do cause marketing back in 2009.

What's in Your Pocket?

Marketing for Nonprofits

Did you know: that over 3 billion people in the world (nearly 1/2 of us) have cellular connectivity this means that almost 50% of us are "mobile" Check out this VERY INTERESTING TEDTalk by Jan Chipchase, Principal Researcher for Nokia. Photo by Nemos' great uncle.

Jan 41

Fisher-Price Wildlife Conservation Society Cause Marketing

Cause Related Marketing

These and other questions came to me when I say this campaign from Fisher-Price benefiting the Wildlife Conservation Society, which I saw advertised in the Jan 2009 issue of Parenting magazine.

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Marketing Workshop in January

Mission Paradox Blog

  It's going to happen on Saturday, Jan. I'm putting together a small marketing workshop in Chicago.  The focus of the workshop is going to be on integrating your marketing strategy with all of the technology (email, web, social media) that is out there. Those who know me are aware that I only do a handful of these a year.    This one I'm limiting to 15 participants.    ( Updated:  2 spots booked, 13 left ).