Israel Trip Day 1

A. Fine Blog

Twitter is not yet widely used in Israel. Uncategorized Avi Chai Foundation fortress Hebrew University IsraelHad a terrific first day talking to foundations and students here in Jerusalem. The day began with a presentation to foundation executives at the Avi Chai Foundation.,

Israel Day 4

A. Fine Blog

Another day in Israel, more fascinating events. From Tel Aviv we traveled north to Nazareth , the largest Arab city in Israel. Is it consistent with my personal views supporting the state of Israel, although in favor of a two-state solution?

Israel Day 3

A. Fine Blog

Uncategorized Ben Gurion University Gilad Shalit Israel MATAN MicrosoftDay 3 started with a long drive down to Ben Gurion University in Be’er Sheva in the Negev in the south and ended just a bit north of Tel Aviv at the Microsoft Building. Quite a journey in many ways!

My St. Dept. Sponsored Trip to Israel

A. Fine Blog

State Department’s Bureau of International Information Programs has invited me to Israel for a one week speaking tour beginning on May 29th! I look forward to learning from you all, and from the folks I am going to meet in Israel! I have very exciting news. The U.S.

Israel Day 2

A. Fine Blog

Day 2 in Israel was jam packed and action filled! That was followed by a discussion at Shatil , the capacity building arm of the New Israel Fund. Aide: Yes, of course, that is how it works here in Israel. Is this your first visit to Israel? Israeli Knesset.

Great Nonprofit Marketing Jobs

Getting Attention

Director of Marketing and Communications Masa Israel Journey (New York, NY). Please post YOUR nonprofit marketing job here. Associate Director of Media Relations American Rivers (Washington, D.C.). Communications And Campaigns Manager Waterkeepers Chesapeake. Takoma Park, MD).

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Interview with David Saranga, Israel Consulate: A Twitter Press Conference

Diva Marketing Blog

In December 2008, the New York Israel Consulate held the first government press conference on Twitter and in doing so public diplomacy took one more step into social media.

Great Nonprofit Marketing Jobs: Movin’ Up Monday

Getting Attention

Marketing & Communications Coordinator , Masa Israel Journey (New York, NY). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. New Opportunities. Communications Associate , National Center for Lesbian Rights.

Disruption of the 'Usual' - Rethinking Behavior Change and Communication in Nutrition Education

Social Marketing and Social Change

Some of the countries outside the US that were there included Canada, Columbia, Czech Republic, Spain, Indonesia, Israel, Italy, Malta, Mexico, Pakistan, Romania, Somalia, Turkey and Uganda. How do I help public health professionals disrupt their usual ways of doing their work?

Day in the Life of a Nonprofit Communicator – Kimberly Troup

Kivi's Nonprofit Communications Blog

Her faith in God’s promises to Israel fuels her passion and initiative as the leader of CFOIC Heartland’s North American office. Kimberly Troup.

CPA 31

A Dandelion Thought.

Diva Marketing Blog

The host, Ron Ben-Israel, noted the contestant didn't take into consideration how the extra moisture from the apples would effect the baking time and in turn the finished product. a short post on a passing idea before the wind blows it away.

How to show impact? Here’s a great example.

Nonprofit Marketing Blog

Every year, the Minneapolis Jewish Federation distributes approximately $15 - $18 million dollars to support programs and services that change the lives of people living in Minneapolis, Israel and 70 countries around the world. One of the most powerful things you can do this year is to make more visible to your supporters the impact of their gifts. If you don’t, you are likely to lose your donors and volunteers - as well as the chance to build morale and excitement among your staff.

Talking Peace on Facebook

A. Fine Blog

On my recent visit to Israel I was a bit disappointed to find so few examples of groups using social media to try to break apart the echo chambers and have conversations, safe, facilitated ones, across the Israeli/Palestinian divide.

Notes from the Digital Governance Forum (#DGF15)

Public Sector Marketing 2.0

Diasporas (4 I’s – Israel, Ireland, …, onevietnam, ). Hey folks, so I got back from my 10-day Vipassana Meditation Retreat last week and must say i feel fully re-charged, super-positive and healthier than ever. Overall it was an absolutely life-changing experience.

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Kotex + Pinterest = An Innovative Campaign: A Case Study With Yael Linen-Zuchman

Diva Marketing Blog

She is a 30 year-old who graduated with a BA in business in 2009 at IDC Herztelia Israel. Diva Marketing /Toby : I guess it goes without saying, the women were from Israel (smile).

The Moral Authority of the IRS Has Been Diminished

Cause Related Marketing

These memories came back to me over the weekend when I learned that Internal Revenue Service (IRS) officials in the Cincinnati offices in charge on non-profit were giving unwarranted scrutiny to applications of conservative and pro-Israel causes applying for 501(c)(4) status. Years ago I read a book by a man who had been the public defender in the bad old days of Soviet Russia. There were horrors aplenty, all worthy of a Kafka novel.

Leadership Training

Fundraising Coach

April 4-5: Israel Air Force Center Foundation Leadership Retreat, Las Vegas, NV. One of the joys of my work is getting to speak at conferences and inspire boards. Since, I''m often asked "When are you coming to my area?", I thought I''d share my upcoming speaking gigs.

Social Media "Pioneers" Tell Why

Diva Marketing Blog

Shel Israel, Author - Are you aware that I spent about six months in 2011 writing a book called Pioneers of Social Media? Shel Israel - @ShelIsrael Shel Israel on Forbes Facebook LinkedIn Began blogging 2005 (USA). We came, we saw, we kicked its ass. Ghostbusters.

Stump the Maven

Social Marketing and Social Change

Nurit Guttman, PhD Chair, Department of Communication Head, the Chaim Herzog Institute for Media, Politics & Society Faculty of Social Sciences Tel Aviv University Israel. Last week I asked for nominations for the best papers in the field of social marketing. Prizes were offered for any nominations that were unfamiliar to me. I received quite a few suggestions and five people came through with "stumpers."

Reader Questions: How to make the best use of social media for fundraising?

Wild Woman Fundraising

I have an aunt in Israel (Sara Poran) who was briefly famous in Europe for making wonderful encaustic drawings. Hi Mazarine, Thank YOU for writing me personally. And for checking out some of my stuff AND for sending me pictures! I like both you sent, but I favor the second. I love that they are having tea! I found out about you because I saw your comment on the site dedicated to Lynda Barry. I am a huge Lynda Barry fan.

Life Without Facebook ~ A View From Gen Y #1

Diva Marketing Blog

Two of them were people I am friends with through Rocky Horror, one was a friend I made while in Israel, one was an old family friend, and the last was my old college roommate. More than 800 million active users has given Facebook the enviable status of the golden child of social networks. With multiple generations sharing photos, updates and videos Facebook might even be considered a the biggest digital family reunion ever!

View 27

Diva Marketing Turns 7!

Diva Marketing Blog

I was thinking of calling this post " The 7 Year (Blog) Itch." Although a blog is not a marriage, in a funny sort of a way, it is a commitment. And relationships are built through posts and comments. So perhaps not so strange?

Using Those Special Months on Your Editorial Calendar

Kivi's Nonprofit Communications Blog

Sherry Kirschenbaum. After the 10 Changes to Make in 2012 webinar, I received an email from Sherry Kirschenbaum about how her organization uses an editorial calendar to organize ideas for their newsletter and media pitches.

Natural Helper Networks in Community Social Marketing Programs

Social Marketing and Social Change

Boehm (2009) described a social marketing perspective to volunteer efforts operated by a nonprofit organization in Israel.

Your New Job

Getting Attention

American Israel Public Affairs Committee (Washington, D.C.). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. Thanks! NEW OPPORTUNITIES. 1) Advocacy/Communications Associate and. Web/Social Media/Marketing Associate.

Your New Nonprofit Marketing Job

Getting Attention

Digital Communications Associate , New Israel Fund (Washington DC). CONTEST! What should we call our Monday job post series? It was Friday Futures, till we moved it to Mondays (at your request). Please submit your ideas here or to We’ll announce the winner Monday, March 11. As always, please post your nonprofit marketing position here. Featured Jobs. Community Specialist and Senior Social Media Manager , The Humane Society (Gaithersburg, MD).

Avi Chai Social Media Academy Begins

A. Fine Blog

Listening is always a key element in this, and Lisa showed a great example of Temple Israel in Memphis engaging with a potential congregant on Facebook. Yesterday was the inaugural workshop for the Social Media Academy sponsored by the AVI CHAI Foundation.

Wow! Nonprofit Marketing Jobs: Friday Futures

Getting Attention

Online Communications Manager , New Israel Fund (Washington DC). Please post your nonprofit marketing position here for full-time or part-time staff, consulting or internship opportunities. Thanks! NEW OPPORTUNITIES. Account Executive , The Lukens Company (Los Angeles, CA).

Help Us Choose a Guatemala Theme Song


Somewhere Over the Rainbow by Israel Kamakawowi’ole. This is my third post in the seven-day quest to raise $2200 for not just 7 roofs, but 14 roofs, one for each of the 14 Guatemalan families! In these seven days, I will also be answering your questions and sharing insights gained. This post hopes to add some *fun* to the effort. So far, we’ve raised $1590–enough for one of the roofs, with $610 still needed. Please donate and spread the word.

Rockin' With Social Customer Service

Diva Marketing Blog

It's very clear that my pal Shel Israel was spot on when he told me in 2005 that social media cannot be contained in one corporate silo.

Friday Fun: It's Raining Social Media Men!

Diva Marketing Blog

Paul Chaney , Dana VanDen Heuvel , Bill Flitter , Tris Hussey and Shel Israel were my very first blogger divo pals back in the day when conversational marketing was not even a buzz word. Friday Fun is Diva Marketing's virtual happy hour from cosmos to Jack to lemonade.

Less is More — Especially with Nonprofit Marketing Taglines

Getting Attention

–Ephraim Geffen, Machshava Tova , Israel. Q: Can we use both a tagline and slogan for our nonprofit? Our organization uses a three-word slogan (Access. Acquire. Empower.) and a tagline (Using Technology to Narrow Societal Gaps). And I have two questions for you. Is it overkill to use a slogan and a tagline? Is that a nonprofit marketing don’t? The slogan is important for our mission statement, which is based on those three words. The tagline gives a better idea of what we do.

eBook - Social Media Marketing GPS: A New Media Roadmap For Creating A Social Media Strategy

Diva Marketing Blog

and Shel Israel, who wrote the Forward and is recovering from heart surgery!   Table of Contents Forward : Shel Israel.  Sometimes you just have to color outside the lines. Sometimes you stumble. Sometimes you soar.

Story of the Day: Why Not?

Marketing for Nonprofits

Asked to write a short piece on the topic of beginning again recently, I reflected on the possibility of direct negotiations between Israel and the Palestinians re-starting in the coming days and weeks. That's my thought for Mahmoud Abbas this weekend as he ponders whether to say yes or no to starting direct talks with Israel. J Street is the political home of the pro-Israel, pro-peace movement. As I mentioned earlier this week , August is officially story month on the blog.

NYC Diamond Dash for Charity Fund Raiser

The Biddery Blog

Fina, Hearst, John Allan, Tumi, Godiva Chocolatier, Ron Ben-Israel, Kleinfeld, and mad46.

A Twitter-book. No April Fools Joke

Diva Marketing Blog

However, it will be "traditionally" formatted with a Foreword , written by Shel Israel @sheliisrael , and chapters. The first day of April maybe April "Fools Day" but to me it marks the start of spring and new beginnings. The world seems to call out. take a chance.

Bishop orders: “Thou shall not tweet”

Public Sector Marketing 2.0

Naked Conversations - Shel Israel & Robert Scoble. From time to time my father sends me quick scans of interesting newspaper columns and/or stories in case I miss them myself. Today he sent me something I just had to share with you.

Adam Schwartz: Feature Fundraiser

A Small Change

The fundraising I do is to raise money for Jewish education/continuity and social service programs run locally, in Israel and in numerous countries around the world. It’s time for the regular Featured Fundraiser. Adam Schwartz from the Jewish Federation is speaking with us today. They are trying some new techniques to reach former donors. Thank you Adam for your words today. Jason. What kind of fundraising do you do and who do you do it for?

Wasting Away Just in Case


This post is not particularly about direct mail fundraising and targeting Gen Y, but something that has been on my mind about my generation for the past few days. And since it came up on a team call at work today, I took that as a sign it was time to blog about it. The other day, I found myself at Costco in front of one of those giant bags of rice, wondering if I should buy one "just in case." (The

Social Media Three For One

Diva Marketing Blog

Vir tual roses and heartfelt belated thanks to Shel Israel , C.B. On new years eve Sh el Israel , Global Neighbourhoods , ended the year for me with virtual fireworks when he posted our interview in the Twitterville Notebook. Shel Israel : Do you still see social media tools as part of the marketing tool arsenal or has your thinking. Life gets hectic and sometimes little niceties get put aside and then too often forgotten.