Global internet statistics for 2018

Public Sector Marketing 2.0

billion internet users, which is 52% of the world’s population. Average daily internet usage has surpassed 6 h ours. The average internet user spends around 6 hours each day using the internet. Asia holds half of the world’s internet users, however, Africa has the fastest growth rate. While Asia continues to grow its dominant share of overall internet users, Africa’s users are growing at the fastest rate. Voice-controlled internet is growing rapidly.

The internet of things

Public Sector Marketing 2.0

To some of you, the phrase “internet of things” may be outdated (it was first used by Kevin Ashton in 1999) , to others it may be brand new. “The Internet of Things (IoT) is a computing concept that describes a future where everyday physical objects will be connected to the Internet and will be able to identify themselves to other devices. Your car detects (via GPS and a connection to the internet) that you are driving by an appliance store.


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Nationality of the Internet

Public Sector Marketing 2.0

This is a visual representation of the “nationality&# of traffic on the internet, created by California’s Co-operative Association for Internet Data Analysis. Now let’s compare this with the latest internet usage statistics from the Internet World Stats data centre (in descending order): Users. Asia: 825 million internet users (42% of world total). Europe: 475 million internet users (24.2% Africa: 111 million internet users (5.6%

Are planned giving prospects on the Internet?


I think it’s safe to say that the argument is over— seniors and all other planned giving prospects are on the Internet. As of April 2012, 53% of American adults age 65 and older use the internet or email. Still less likely than all other age groups to use the internet, the latest data represent the first time that half of seniors are going online. Once online, most seniors make internet use a regular part of their lives.

#SOCIALNETWORKS: Pew Research Keeps Us Up With Changing Faces of Internet

Non Profit Marketing 360

The latest surveys carried out by the Pew Internet and American Life Project are tracking both the most popular online social-networking platforms and the kinds of people who are using them. We enjoy sharing such findings with our readers because the information the folks at the Pew Internet group can help nonprofits refine their online efforts for the many constituencies that these nonprofits want to reach. Overview of Pew Internet poll on social networking use.

#Tech: Pew Internet Project Breaks Down Use Of Communications Tech Across Generations

Non Profit Marketing 360

Click to enlarge (from the Pew Internet Project). The contours of the findings of the Pew Internet and American Life Project report on ‘Generations and their Gadgets’ you probably already know: Younger Americans use more mobile devices than older Americans. Older Americans generally access the internet from a desktop computer, whereas those under 35 tend to do so with a laptop/netbook.

Why internet users and social media users are now essentially the same thing

Public Sector Marketing 2.0

According to Internet World Stats , there are now 2.3 Billion Internet users on our planet. What is significant about these findings however is that they indicate we need to stop thinking of social media users as a separate category of internet users (unless we are sub-segmenting of course). All internet users are now in one way or another influenced by social content (often without even knowing it). That’s approximately 33% of the world’s population.

Allstar Blog: The Internet Marketing Driver


On Friday, I stumbled on Glenn Gabe's blog: The Internet Marketing Driver. Even with my notoriously fickle attention span I spent at least 3o minutes on Glenn's blog, totally immersed in his posts. I don't know Glenn, so this is not one of those you scratch my back and I'll scratch yours blogosphere endorsements, but I would strongly recommend that anyone interested in social marketing read Glenn's blog religiously.

Save the Internet — Do It Now: It’s Up to Us

Getting Attention

On Jan 24th, Congress will vote to pass internet censorship in the Senate, even though the vast majority of Americans are opposed. We need to kill the bill – PIPA in the Senate and SOPA in the House – to protect our rights to free speech, privacy, and prosperity. I urge you to act now to fight these bills–my voice, and many others, are in peril: Contact your representative and senators to tell them to oppose PIPA & SOPA. Sign this petition.

Our Inadequate Use of the Internet in Etail Cause Marketing

Cause Related Marketing

However, rare is the etail cause marketing promotion that really makes good use of the Internet’s many powers. My friends, it’s time that we start really using the power of the Internet when activating etail cause marketing. Census figures put ecommerce at 5.1 percent of total retail sales in the second quarter of 2012, up from 4.6 percent in the second quarter of 2011.

Cause Marketing With Internet Games

Cause Related Marketing

It was my initial intent to shower praise on the cool The Bread Art Project, sponsored by The Grain Foods Foundation, a trade group, and benefiting the domestic anti-hunger charity Feeding America, (aka America's Second Harvest) But I can’t.The Grain Foods Foundation will donate $50,000 and as much as another $50,000 based on the number of Bread Art submissions. When I visited the counter said.

Internet And Civic Engagement

The Agitator

First up is a new report from the Pew internet Project, called The Internet & Civic Engagement. I can only barely scratch the surface by giving you their topline observations here: Whether they take place on the internet or off, traditional political activities remain the domain of those with high levels of income and education. In addition, they are even more active than those who do not use the internet at all.

Key takeaways from the Internet Trends Report

Nonprofit Marketing Blog

Meeker, partner at venture capital firm Kleiner Perkins Caufield Byers, presented the 2014 Internet Trends report during this week’s Code Conference. Mobile traffic is currently 25% of all global Internet traffic, a sharp jump from the 14% seen this time last year. KPCB Internet trends 2014 from Kleiner Perkins Caufield & Byers Affectionately known as “Queen of the Net,” Mary Meeker is back with her zeitgeist of digital insight.

Voter Use Of Internet During 2010 Campaign

The Agitator

Pew Internet Research has released new survey data on Internet usage by American onliners during the 2010 election campaigns. Don't Miss these Posts Hot Research advocacy communications issue fundraising online activism online advocacy online fundraising online video pew internet project politics social networkingShould be of special interest to our advocacy group communicators and fundraisers. Here are some findings.

Turn Tech Leaders Into Top Donors: How to Court the Internet Elite

Mission Minded

We recently discussed the subject of how to effectively court the internet elite with some Bay Area nonprofit executives keen to zero in on this topic. Has your board ever made the helpful suggestion that you should be getting large gifts for your nonprofit from the millionaires of Silicon Valley? The centerpiece of the discussion […].

7 Reasons YOU’RE not making any money online

Getting Attention

You have no idea what Internet Marketing REALLY is Let’s face the facts here, many people think Internet […]. Internet MarketingTop 7 Reasons YOU’RE not making any money online Yup, you read it right. I’m calling YOU out! ??

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Internet Telethons and Cause-Related Marketing

Cause Related Marketing

Years ago when I was still writing the Children’s Miracle Network Telethon (CMN), I would get a call about every month or so from someone who was interested in producing a telethon and wanted to learn how CMN did it.Of course I did my level best to dissuade them because who needs the competition, right?But But beyond that everyone that called thought that producing a telethon was a matter of setting.

Mobile Internet Access In Developing Countries

Social Marketing and Social Change

Broadband connectivity for internet access is spotty at best, and the promise of the internet for billions is still a few years away (2015?) Mirroring, or perhaps even eclipsing, a trend among poorer people in developed countries, some analysts see mobile access as the primary way in which people in emerging markets will connect with the internet. Indonesia, Egypt and Russia are the strongest growth markets for mobile internet browser maker Opera.

7 Things I Learned from Neil Patel about Online Marketing

Getting Attention

Internet MarketingNeil Patel is definitely one of the coolest guys I’ve ever come across. Being both humorous and extremely clever, Neil is like a younger brother of Seth Godin, easily the best marketer of the decade!

Internet for Everyone

Marketing for Nonprofits

I just joined Internet for Everyone , a coalition of individuals and organizations who believe that "High-speed Internet, or "broadband," is one of the most transformative communications technologies in human history. In just over a decade, broadband has completely changed commerce, public discourse, and how we interact with each other and the rest of the world. Broadband is no longer a luxury—it’s a public necessity."

Search Engine Optimization Tips

Getting Attention

Internet MarketingSearch Engine Optimization Tips – Jeff Lenney’s SEO Manifesto For Exponential Organic Traffic Growth! Before we begin, let us address one important thing… Why Should You Listen To Me?

Internet for ALL

Marketing for Nonprofits

The Internet is the most powerful distribution vehicle in the history of mankind! Don't you LOVE hyperbole?) - The Internet has empowered all of us to find our voices, join and lead conversations, and become part of the collective discourse. View Upload your own I had the privilege of speaking yesterday (twice!) to a group of nonprofit leaders at the 7 th Annual Hampton Roads Institute for Nonprofit Leadership Conference on the topic of - you guessed it - ONLINE MARKETING!

Election 2008 And The Internet

The Agitator

Here from Pew Research is — for my money — the definitive report on the role of the internet in last year’s election. Some 74% of internet users–representing 55% of the entire adult population–went online in 2008 to get involved in the political process or to get news and information about the election. Fully 45% of internet users went online to watch a video related to the campaign.

Does the Internet Increase Civic Engagement?

Social Marketing and Social Change

When it comes to whether the internet is stimulating an increase in social action and making it more accessible to all, however, a new report by the Pew Internet and American Life Project on The Internet and Civic Engagement concludes: Contrary to the hopes of some advocates, the internet is not changing the socioeconomic character of civic engagement in America.

Keyword Research 101: Use this trick for Endless Blog Post Ideas

Getting Attention

Internet MarketingOut of Blog Post Ideas? I got you covered! If you’re looking for a new way to come up with blog post ideas, you’re in the right place.

10 Epic Blogging Tips & Tricks

Getting Attention

Internet MarketingYou may or may not already know this, but… Blogging is an amazingly great way to grow your business, both online or offline! Today I’m going to share with you 10 simple tips to help you kick ass with your blogging!

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9 Tips for Writing EPIC Email Subject Lines

Getting Attention

Internet MarketingIt’s often said that one should not judge a book solely by its cover. But hey, nobody said anything about emails! The fact is that people DO judge emails by their subject lines.

There is no where left for young people to hide on the internet


Last June, a certain presidential candidate admitted to the New York Times that "I don't e-mail. I've never felt the particular need to e-mail." Fast forward one election lost and a party recovering from "social media whiplash" and guess we learn that Senator McCain is doing a " Twitterview " with ABC's George Stephanopoulos.

The Best Affiliate Networks for 2020!

Getting Attention

Internet MarketingIn this post I'm going to go into the Best Affiliate Marketing Networks for 2020 and beyond! One of the BIGGEST Issues I find new Affiliate Marketers struggle with is WHAT products to promote, and where to find the best affiliate networks with the biggest payouts!

What is CRO (Conversion Rate Optimization)?

Getting Attention

Internet MarketingIn this post, I'm going to tackle a question as old as time itself; What is CRO, or Conversion Rate Optimization.As a full-time Affiliate ?Marketer, Marketer, I've been ?utilizing utilizing CRO ?(conversion

Work From Home Stuffing Envelopes – 100% Scam

Getting Attention

Internet Marketing hazel peppergood hazelpeppergood scam is hazelpeppergood a scam? Work From Home Stuffing Envelopes, AKA: A Story of How You Got Screwed, Again.

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Social Media Bird Brain

spying rights internet cispa freedom

Should we have a new non-profit-only Internet domain?

Giving in a Digital World

I attended an interesting meeting last week, along with folks from a few other charities and non-profit-related organisations, to hear about the plans in place to introduce new Internet Top Level Domains ( TLDs ) to add to those you’ll already know –,org, etc – and in particular to discuss what benefit might come from introducing a new non-profit-only community TLD.

Should we have a new nonprofit-only Internet domain?

Giving in a Digital World

I attended an interesting meeting last week, along with folks from a few other charities and nonprofit-related organisations, to hear about the plans in place to introduce new Internet Top Level Domains ( TLDs ) to add to those you’ll already know –,org, etc – and in particular to discuss what benefit might come from introducing a new nonprofit-only community TLD.

Internet Fundraising: Where To Start

Fundraising Breakthroughs

The CEO and the fundraising staff should have Internet-linked computers, and use them to communicate with clients, supporters, colleagues, potential donors, etc. Adam Corson-Finnerty And I think (this is Amy, and the year is now 2005), some honestly intriguing or useful Internet-specific draw that brings people to the site regularly. All professional and clerical staff should have Internet-linked computers and the ability to send and receive email.

The Digital Youth Project: Teen Socialization and the Internet

Social Marketing and Social Change

SO if you want a quick review of what is going on with this research, the bottomline is: most of the popular ideas adults have (oh, and the media that promote them) about teen use of the internet are wrong. The Internet provides new kinds of public spaces for youth to interact and receive feedback from one another. Most youth are not taking full advantage of the learning opportunities of the Internet.

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Nonprofit Marketers Don't See Internet as a Top Marketing Priority

Marketing for Nonprofits

According to State of Nonprofit Marketing , a new report by Lipman Hearne and the American Marketing Association, only 1 percent of nonprofit marketers rank "leveraging technology" or "leveraging the Internet" as one of their top marketing priorities. However, 24 percent say that "leveraging the Internet" will be a key challenge in the next 5 years. Why aren't more nonprofit marketers are using technology and the Internet TODAY to achieve organizational goals?

Boomers are invading the internet--and the AARP made a video about it

Donor Power Blog

How many of you have sat in meetings discussing those elusive baby boomers? How many debates have you had about whether the 65+ crowd is ever going to get on the web and if so, how do we go after them? Will grandma ever use a credit card instead of writing checks? Should I bother sending the 57-year-old "still young" supporter a DM piece if they spend most of their free time reconnecting with old classmates and friends on Facebook?

FREE Chat on Internet Fundraising and Communications TOMORROW

Marketing for Nonprofits

Don't miss the opportunity to learn tips and tricks for using the Internet to reach folks, especially on a tight budget. Are you thinking about starting a blog for your organization? Are you wondering about the value of trying to reach new donors on Facebook? Are you worried about how you're going to meet your fundraising goals this year? Then be sure to join this chat , sponsored by the Chronicle of Philanthropy tomorrow ( Tuesday, July 15 from 12 noon-1pm, ET).

As Facebook hits 150m users, Social Networking sites get 1 in 10 UK Christmas Internet visits

Giving in a Digital World

Earlier this week Robin Goad, Research Director at Internet research company Hitwise , released data that revealed a new high in terms of online social media usage in the UK over Christmas. Naturally enough, Christmas is typically the busiest time of year for social networks, but Christmas 2008 saw several new highs which reaffirm (were it needed) the scale of online social networking amongst UK internet users.

How the Internet gets inside us - for better or for worse

Nonprofit Marketing Blog

“The Information: How the Internet gets inside us&# is the title of a recent Adam Gopnik piece in the New Yorker , outlining three schools of thoughts on the rise of the Internet: 1. The “Better-Nevers&# - These folks wish the Internet never happened and that the world we’re leaving behind is better than the one upon us.

Defend YOUR Internet Freedom. Act Today!

The Agitator

We have very little time to stop Donald Trump and the Republicans in their attempt to restrict American freedom and destroy the Internet as we know it. At stake is nothing less than control of a crucial public resource – the Internet. This corporate takeover of the internet is camouflaged under the bland term known as “Net Neutrality.”. The Internet is a public resource that belongs to the people. The Internet was developed by the U.S.

Apply Today for FREE Fellowship to Learn More About the Role of the Internet in Fixing Politics!

Marketing for Nonprofits

Want to learn more about how the Internet can fuel your public policy efforts? This year’s focus is “Can the Internet Fix Politics?” Interested in fine-tuning your social media skills for greater advocacy success? Fenton Communications , a well-respected public interest communications firm, is offering a 10 FREE fellowships to 2010 Personal Democracy Forum conference. The conference will be held June 3 - 4 in NYC.