Good Intentions Are Not Enough

Wild Woman Fundraising

It’s called Good Intentions Are Not Enough, and it is EXCELLENT. And Good Intentions Blogger Sandra talks about this, in her 1 Million Jasons post. The end goal with each Jason was for them to understand that Good Intentions are Not Enough.” Have you read this blog?

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What are your intentions for 2014?

Wild Woman Fundraising

What do you think about setting an intention for the new year? Here’s the tree we set our intentions under for the new year. My friend E and I went up to the top of this dormant volcano here in Portland and made candles with our intentions on them, and we talked about why we had chosen these words. How to make money as a nonprofit consultant Leadership women 2014 intentions new year''s resolutions December 21st was the solstice.

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‘Commander’s Intent’ and Cause Marketing

Cause Related Marketing

Given that similarity, causes and sponsors might consider developing an approach to mission that the military uses called ‘commander’s intent.’ According to Wikipedia , it means: “An intent describing military focused operations and it is a publicly stated description of the end-state as it relates to forces (entities, people) and terrain, the purpose of the operation, and key tasks to accomplish. But commander’s intent puts the lie to that notion.

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What Are Your Intentions?

A Small Change

Is your intention to build a relationship that will bring money to the organization or do you see your prospects as community connectors? Let your prospects know what direction you are going. When making an introduction, do you set any expectations as to how the conversation will go? It cuts down on the number of uninterested people you talk with if they have an idea of why you’re having a conversation with them.

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Intentional branding

Mission Paradox Blog

They key to a good brand is working with intention. Branding is automatic.  Everyone has a brand. If a brand is a set of promises and expectations that you offer to the world, and it is , then you should understand that you (and your art) are always making promises.

Intentionally Connecting With Your Guests

A Small Change

At your events, the most important thing you can do is connect with your guests. Attendees come to the event from many different places, some are already close to the organizations, some are just trying it out for the first time, and then there is everyone in between. I find it really easy to get lost in a good conversation and then miss an opportunity to meet someone new or connect in a deeper way with a guest still learning more about the organization.

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Honoring Donor Intent

Nonprofit Consultant Blog

This seems like such a basic, "Fundraising Ethics 101" topic that I'd never have to write a post explicitly about it, but it seems that even high profile nonprofit organizations need to be reminded: Donor Intent is King! This month started with the news that country star Garth Brooks had won his million dollar lawsuit against a regional hospital. The issue was over a donation Brooks had made with the understanding that a building would be named for the singer's late mother.

Resolutions and Intentions

Fundraising Breakthroughs

2008 • Declutter: papers, books, files, computer files, email. Routinize what can (and should) be routinized. Review and upgrade corporate design and branding. Compile and publish the best Change Matters tools. Update, expand, and publish the Nonprofit Fundraiser's Almanac.

Without Great Execution, Strategy is Just Good Intentions

Marketing for Nonprofits

In the end, strategy is nothing but good intentions unless it's effectively implemented. - We ALL have good intentions. "I The problem is, intentions are meaningless unless you CONSISTENTLY put your weight (time, talent and treasure) behind them. The real question is, how can we be people who align strategy (intention) with execution (action) to ensure that we live good lives? Be INTENTIONAL about these interactions.

What Grants Can, and Can’t Do for your Nonprofit

Wild Woman Fundraising

Recently, I got an email from a potential client. He asked me, “Hey, can you research a grant to help us get a computer lab and computers for our nonprofit?&#. And I said, “Here are the 7 different places that you can get free donated computers from!&#.

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Dueling Cause-Related Marketing Studies

Cause Related Marketing

Tags: Fleishman-Hillard intent to purchase Cone Inc.

NAME IT! PODCAST! White Fragility

Wild Woman Fundraising

Focusing on intentions. That was not my intention. Racism can only be intentional; my not having intended racism cancels out the impact of my behavior. You must acknowledge my intentions, always good and agree that my good intentions cancel out the impact of my behavior.

Nonprofit Branding: Fundraisers, Meet Your Huge New Market

NonProfit Branding

Big intent. The era of male-dominated philanthropy recently slipped out the back door. Did you notice? Daddy & Hubby are much less important. It’s women’s turn now. They have big bucks. Big interest. And they have philanthropic decision-power.

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Nonprofit Branding: We Screwed Up A Good Organization

NonProfit Branding

As a well intentioned board of directors, we underestimated the need for institutional focus and and the related need for internal (INTERNAL!) Staff conflicts? Indifference? Team working in silos? This story may help you fix these common problems.

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Is your email signature actually working for you?

CrowdRise

Our intention with this blog is that your nonprofit will see the same value in this service that we do. We use Sigstr at CrowdRise and love them. So, in full disclosure, they are a current partner of ours. Marketing

Why you should use nostalgia to promote more giving

iMarketSmart

Nostalgia increases concrete, tangible and general charitable intentions. The mediator of the effect of nostalgia on charitable intentions is empathy. Therefore, nostalgia augments empathy-based charitable intentions and behavior.

Some Public Radio Stations – Including A Few VisABILITY Clients – Engage In Inappropriate Name-Calling

NonProfit Branding

Here we take a look at a small element of that overarching topic…… how you might inadvertently betray your intentions and weaken the impact of your pitches. Several posts on this blog explore pride of association and how it can be enhanced and harnessed. FUNDAMENTAL PREMISE: Premiums are not gratuities! They are not gifts. Avoid those […].

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Writing (and Testing) Great Nonprofit Emails

EveryAction

Set your intention. Before you write your email, set your primary intention. That intention will help keep your email focused. Crafting smart and effective emails can be challenging. Every list is different and there is no one-size-fits-all approach to writing effective emails. Luckily, there are a few tried-and-true principles to guide your writing. Once you've got something drafted, take the time to test your emails. Test everything from messaging to subject lines.

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How to Attract and Keep More Monthly Donors

EveryAction

However, building and maintaining a sustainer program isn’t as simple as adding a button to your donation forms, it takes intentional time and effort to create an effective and profitable program.

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6 Reasons to Rethink Your Email Newsletter

EveryAction

Regardless, fewer links mean fewer chances for users to deviate from your intention. Meanwhile, a straight-forward email donation ask to help support your work is much more effective because you are being clear with you intention and the action you want people to take.

Raise More, Ask Less — Part 4

The Agitator

In Part 3 , we covered two important factors that are worth paying attention to and acting on — ‘Preference’ and ‘Intent’ The ‘intent’ to keep giving.

No, Millennials aren’t entitled. And they don’t want a participation trophy.

Wild Woman Fundraising

They need to intentionally address their intention to professionally develop the abilities of their youngest staff and make it known that they personally care for the success of the individual fundraiser.

The 3 types of planned giving prospects

iMarketSmart

“YES, LET’S MEET”- They notified you about their gift intentions AND want more engagement such as a face-to-face meeting or a tour of your facility, etc. Never disclosers – Many of your best prospects will never disclose their gift intentions.

Why Marketing Only to Older Planned Giving Prospects is a Bad Idea

iMarketSmart

Just look at Texas Tech Professor Russell James’ research findings on the gap between giving intentions [for regular donations] and bequest intentions (as noted in his research, Messages to encourage bequests: Testing new findings from neuroimaging ).

3 Realistic Social Media New Year’s Resolutions for Nonprofits

Kivi's Nonprofit Communications Blog

Enjoyment of video ads increase purchase intent by 97% and brand association by 139%. What are your intentions for your organization’s social media strategy? I apologize for the headline (and the macarons).

Mixed Links for Nonprofit Communicators – January 11, 2019

Kivi's Nonprofit Communications Blog

Seth Godin tells you what to do in Good intentions (how to be on time). Bayona. New Orleans, LA It’s Friday! Let’s wind down this week with some of the best articles, posts, tips, and more from around the world of marketing and fundraising.

YOU are a valuable tool!

A Small Change

But for the most part, I am increasingly convinced that consistent and intentional conversations among fundraisers are among the most valuable tools that we have.

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A Review of Term Paper Bibliography

SocialButterfly

Plagiarism is usually broken up into intentional and accidental dependent around the existence or absence of somebody’s intention. The Tried and True Method for Term Paper Bibliography in Step by Step Detail.

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The Value of Saying No

A Small Change

The best way to grow engagement with your supporters is to walk with them down a path where they make intentional decisions about their giving. This is going to sound a little bit weird but I like hearing “No” from my supporters.

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Is Facebook Getting Rid of the News Feed? What Nonprofit Marketers Need to Know

J Campbell Social Marketing

In it, he laid out his statement of intent to move Facebook’s share-it-all culture to focus more on private messaging, ephemeral stories, and more encryption. . The winds of change are blowing hard at Facebook, and the potential implications for nonprofit digital marketers are huge.

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Just say no to #donorlove and say hello to staff love

Wild Woman Fundraising

Intentional workplace culture? Are you looking forward to valentine’s day? This time of year always makes me think about the love in our sector. Going out on a limb here. a lot of people are all about donor love. Not me! Nope! I say, “NUTS to donor love, how about staff love?

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How to really measure the effectiveness of your legacy gift marketing efforts.

iMarketSmart

How many (what percent of your donors) answer affirmatively to a question about their intentions . Then you’ll have a clear picture that proves whether your your efforts are building awareness and changing intentions.

How to create a monthly giving program.

A Small Change

With this intentionality, monthly giving can be moved from a checkbox to a program that is accessible and exciting for more givers.

Oh No! Not Another Good Idea

A Small Change

Mark 15 minutes a day off your calendar or an hour a week with the intention of doing nothing but thinking and planning out the next step. Do you ever feel like you have way to many ideas?

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Be Quiet!

A Small Change

One technique I’ve heard of before is to intentionally take a drink of water or a sip of coffee. I’ve mentioned this in previous post but I wanted to hit on the point in a little bit more depth.

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Stressed Out? 6 Books Nonprofit Communicators Should Read to Help #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

It’s about what Carroll calls “intentional living”: weeding out distractions and focusing your time and energy in pursuit of what’s truly meaningful, in both your work and your personal life. In today’s edition of #NPCOMMLIFE , we suggest a few books you should read to ensure you are setting boundaries, overcoming fear, and preventing burnout.

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10 Ways to Use Body Language to Close More Major Gifts

iMarketSmart

Donors get clues about the emotional intent behind your words from non-verbal sources (such as body language and voice intonation). Almost 50 years ago, Albert Mehrabian figured out that our words matter least and our body language matters most in face-to-face communications.

5 Ways to #KonMari Your Digital Life

J Campbell Social Marketing

Marie starts every project with greeting the house and setting her intention. . If you are like most of America, you’ve fallen in love with Marie Kondo, author of the book The Life-Changing Magic of Tidying Up and start of Netflix’s new popular show, “Tidying Up with Marie Kondo.”

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Mixed Links for Nonprofit Marketers and Fundraisers

Kivi's Nonprofit Communications Blog

Farhad Chikhliwala at Wild Apricot Blog breaks down BoardSource’s recently released report, Leading With Intent: A National Index of Nonprofit Board Practices.

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Sleeping Fundraising Giant Awakens

The Agitator

What advice would you give to Chinese fundraisers intent converting the world’s largest middle class into donors? That was Ken Burnett’s assignment at the First China Fundraising Conference in Beijing last month.

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Thanks for the Legacy Gift…Here’s a Pin!

iMarketSmart

When I informed a nonprofit about my legacy gift intention, all I really got was a pin. So, we recommend you encourage donors and supporters to disclose their gift intentions early so your organization can begin to get to know them well. Do you give out pins?

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5th Grade Book Summary – Is it a Scam?

SocialButterfly

The intention of this Executive Summary will be to compel the reader to read the remaining part of the small business enterprise method. The intention is to construct on small business plan strategies that work and fix the ones which don’t. The Most Popular 5th Grade Book Summary. Set your thesis announcement at the face of your own outline so that you don’t shed sight of it and ramble off-topic. The report should have a literature review.

Want to Write Better Messages? Look to Dr. Martin Luther King, Jr.

Mission Minded

His intentional use of rhetorical devices adds power to his ideas and strength to his words. If you’ve been tasked with improving the impact of your organization’s messages, one of the best teachers you can follow is Dr. Martin Luther King, Jr.