Business to Business Cause Marketing

Cause Related Marketing

There’s a lot of moving parts in this promotion, so bear with me for a paragraph or two of explanation. When you buy an ad that will appear in a special tabloid-sized insert in both of Salt Lake City’s daily newspapers, 10% of the ad price will go to purchase books for children in low-income homes. The insert drops on Sunday, March 27, 2011. The Ken Garff Automotive Group also sponsors the Road to Success, an early reading program for students in Utah elementary schools.

4 Cause Marketing Campaigns, 3 Causes, 1 Day

Cause Related Marketing

On Wednesdays in my market all the major grocers insert their flyer in the local newspaper. A limited promotion with Procter & Gamble has already generated $250,000. I haven’t seen this promotion in-store yet, but based on what I’ve read I don’t understand the connection between a reusable bag and the USO. The Stand to Cure MS is a campaign in Utah and Southern Idaho from the local chapter of the Multiple Sclerosis Society.


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Corporate Partnerships & The Law: Contracts ??

Selfish Giving

We are entering into a cause marketing promotion in which our charity will receive a portion of the proceeds from the sale of each Sellco widget. It seems to describe the promotion the way we discussed it. A review of the contract simply to make sure it correctly describes the promotion may mean that other important functions of a contract may have been overlooked. A promotion can have neither, one, or both, of these terms.

Law 43

The Best Local Cause Marketing of 2011 (and 3 that Really Stunk)

Selfish Giving

My criteria for picking these promotions wasn’t based on dollars raised, but on how well they represented the potential for local cause marketing. Also, I’m looking for some great cause marketing promotions to include on my cause marketing page on Pinterest ! This Christmas promotion won’t raise the most money, but it’s unique, creative and memorable. ~~~. Location: Utah. Here are my picks for the best local cause marketing programs of 2011.