The Truth behind Nonprofit Marketing Help-Wanteds

Getting Attention

This is key stuff for all of us—these roles and responsibilities are our lives, present and future—and I’ve become intrigued by the incredibly varied range of experience, skills and personal characteristics that organizations are looking for to fill a very broad range of roles.

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Online and Mobile: The Potential of Personalized Health Information

SocialButterfly

Given this type of reality, how do you unlock the potential prowess of personalized health in online and mobile health strategies? Personalized Medicine vs. Personalized Health . We are in an age of personalized medicine. The Personalized Health Manifesto (see pg.

Trending Sources

Online and Mobile: The Potential of Personalized Health Information

SocialButterfly

Given this type of reality, how do you unlock the potential prowess of personalized health in online and mobile health strategies? Personalized Medicine vs. Personalized Health . We are in an age of personalized medicine. The Personalized Health Manifesto (see pg.

Your Org’s Personality in Three Words?

Kivi's Nonprofit Communications Blog

When I ask staff at nonprofits to describe their organization’s public personality, I often get blank stares, or something like “Ummm. Whether or not you think your organization embodies a certain kind of personality now, what would you like it to be? Helpful.

Why Donors Want to Help One Person but Not Every Person

Nonprofit Marketing Blog

An NPR story caught my attention this morning. Maybe you heard it too? The story was about a psychologist’s study on. what kind of message inspires people to give more

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Interview Questions to Help You Write Great Donor, Volunteer, and Client Profiles for Your Newsletters

Kivi's Nonprofit Communications Blog

To write a good profile about a client, donor, volunteer or other supporter of your nonprofit organization, you need to see several sides of that person. What’s your personal philosophy on what should be done about (the Cause)?

Nonprofit Communications Help Wanted – 3 Great Jobs Now Open

Getting Attention

This lucky person is going to be able to learn a lot from Colin, strategic thinker and provocative blogger at e-politics.com. 3) I don’t know the folks at The Opportunity Agenda personally but I’m a huge admirer of the organization and staff.

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2 Strategies to Help Your Nonprofit Go Viral

Kivi's Nonprofit Communications Blog

You have a clear message, for sure, but you empower others — your donors, your volunteers, and the least-senior person on your staff — to be your messenger. It created a page on its site that helped donors learn about the disease and the organization, for sure. Peter Panepento.

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Personal, Political, and Professional

Nonprofit Consultant Blog

The common sense advice that is frequently given about social media is to keep your personal and professional identities completely separate. I've generally followed this advice, with separate blogs and distinct Twitter identities for the personal and professional. I'm not a recent college graduate with pictures of wild parties filling my personal social media streams. Further, we need to help him by removing the obstructionist Tea Party Republicans from Congress.

Online Reputation Management, Personal Branding, Digital Footprints and SMM

Public Sector Marketing 2.0

personal branding (red). The term personal branding (red) has been dominating this search space, likely because it is often used in the marketing / communications world speaking circuits. Once in a while I like to analyze various search trends taking place in my industry.

Are you stuck on the fundraising treadmill?

Wild Woman Fundraising

Image by melodramababs on Flickr. Have you ever had this happen to you? You are raising money like crazy. You raise $100,000. You raise $200,000. You raise $100,000 more with your event than the previous year. You raise tens of thousands more with the appeal than has ever been raised.

Social Media Can "Help" Build & Promote Your Personal Brand - Part 1

Diva Marketing Blog

Social media can amplify your personal brand, but the presence itself cannot be a substitute for a personal brand. Personal branding is a sizzling hot topic. However, some say personal branding is little more than a Kimbaya campfire "feel good" song.

Helping board members tell their nonprofit story

Fundraising Coach

One of the most important tools I've seen is helping board members get comfortable telling their own story. This is often evidenced by their ability to share their personal story. I remember doing a personal "Ask Without Fear!" Questions to help board members share their story.

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Social Media Can "Help" Build & Promote Your Personal Brand - Part 2

Diva Marketing Blog

Your Personal Brand. What I was curious to explore was what women who work in a corporate world think of personal branding and how they use it to build their reputations inside of their job and outside as well. . Diva Marketing/Toby: We all have many facets to our personalities.

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Personal Branding Within The Corporate Workplace

Diva Marketing Blog

There have been volumes written about how to create a “personal brand” including right here on Diva Marketing posted in 2009. your employer helped you develop your personal brand to the benefit of both you and them? Answer: You have an Employee Personal Branding Strategy.

On a personal note: A moment that shaped me

Nonprofit Marketing Blog

Because every person on that flight would be remembered for how they lived, not how they died. Steve Jobs said in his exquisite commencement speech: “Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life. I posted this on LinkedIn this week and thought I would share it with you. I was asked to write about what inspires me.

Fundraisers … Personal Shoppers For Donors

The Agitator

Good fundraisers, whether major gift officers or direct marketers, should insist on selling results … and the emotional satisfaction that donors will get from helping achieve those results, with even more to come. The fundraiser should be the donors’ personal shopper … making sure they get what they’re looking for. In her latest blog post, Sacred Cows: Battling Ourselves , Angie Moore takes on an important topic — how did you guess?

This one trick helped her go from $100K to $300K with her annual event

Wild Woman Fundraising

It’s a really exciting organization that just does really amazing work around helping kids to grow up healthy, to know where good food comes from, to fall in love with it, and to eat it every day. So that kind of leads into what you’re best at, which is helping people. Hey, everybody.

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Firing Your Development Director? It’s not you, it’s me!

Wild Woman Fundraising

HELP WANTED – Organizations aren’t finding enough qualified candidates for the jobs. Um, perhaps because they are not looking for one person, but for three people wrapped into one person, for the salary of a half-time person? one of my personal pet peeves).

CASE STUDY: How MomsRising Uses Hashtags to Help Meet Its Mission

Kivi's Nonprofit Communications Blog

Can You Point to a Specific Outcome It Has Helped to Produce? They come to see us as a reliable source that shares good information, and we’re able to pass along resources along with personal stories from our members. Image credit: https://flic.kr/p/7HCgw9. p/7HCgw9.

8 Ways Social Media Is Directly Helping the Victims of Typhoon Haiyan

J Campbell Social Marketing

1) People posted calls for help and responses to these calls. Filipina Mai Arnaiz Jardeleza-Cataquiz sent out a call for help via Facebook, tagging a journalist to get attention for her small municipality Estancia.

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An introduction to the DISC personality assessment

Fundraising Coach

personality assessment. People love how it helps them not only relate to donors but to their own teams too. Love (Stewardship) new zealand personality social skillsI love assessments and tests. I love taking the MBTI and the Highlands Ability Battery.

10 fundraising interview questions to help you succeed in your career

Wild Woman Fundraising

This will help you see if they are an expansion phase, a contraction phase, or a stasis phase with the organization. Ideally you want to find a nonprofit where the previous person is available to train you. I hope these questions help you in your quest for your next position.

RESOURCE REVIEW: “A Progressive’s Style Guide” Helps Unlock Power of Language to Shape and Change the World

Kivi's Nonprofit Communications Blog

Used: adolescent, older person, people over… Avoided: childish, middle-aged, the elderly. Used: deaf, on the autism spectrum, person with… Avoided: deaf ears, suffering from…, victim of. Used: low-income, persons experiencing homelessness.

Help your corporate partners be brainiac cause marketers

Nonprofit Marketing Blog

When we translate this empathy into helping another person, our brains have another reaction: We’re rewarded with happy feelings, thanks to a dopamine dose to our brain’s pleasure center. image via the Sparkologist.

Do you need help planning a #GivingTuesday campaign?

J Campbell Social Marketing

I can help you. NOTE: I can only offer this service to five organizations – I am only one person, after all! Email me today to request more details about how I can help. What will we do together if we hire you to help us with our #GivingTuesday campaign?

On a personal note: In support of leaning in

Nonprofit Marketing Blog

This week, I published a personal post on my LinkedIn blog. Easy for you to say, Sheryl: You are privileged and so leaning in works for you (you have lots of help). I thought I’d share it here. I was asked by LinkedIn to post on the theme of “my best career mistake.” ” You can view the original post here. I welcome your reactions and thoughts. Eight years ago, I found myself scraping the tops off store-bought cupcakes in my kitchen at one in the morning.

Bring Yourself to Work? James Porter Does

Getting Attention

Do you bring yourself—with your passions, personal history, and personality—to work, or do you check “the real you” at the front door? James recently asked me (via email from his personal address) to donate to the END Fund in support of his participation in a marathon this June. For James, the personal is professional: Hi Nancy, When thinking through who to ask to support me, some of my fellow rockstar runners came to mind, including you! .

Donor Psychology: Do you know what really makes your supporters feel good?

iMarketSmart

I’ll give you a hint, it probably has very little to do with charts and statistics about impact and more to do with something personal. Funny thing about fundraising is that it all boils down to this: Making sure that your supporters feel good! I know, I know.

[Question Marc] Help! My board wants to do another event!

Fundraising Coach

Dear Marc, Help!! You have to believe the board isn''t trying to kill your team but that they are truly trying to help. It''s just that they don''t know how to help. Here are some ways to help your board focus on effectiveness. The post [Question Marc] Help!

Managing Your Brand & Personal Social Media "Friends"

Diva Marketing Blog

Facebook, Twitter and even Google+ began life helping people connect to family and friends. But what about the personal side? Small business owners understand the merging of business and personal all too well. Here's an exercise I use to help clients think through the process. .

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Are you a cold-hearted fundraiser or a warm-hearted facilitator?

iMarketSmart

I sincerely hope all gift planners recognize that and operate as facilitators of giving to help donors find meaning in their lives, not fundraisers operating to close gifts. Recommendations: >> Understanding Your Personal Asking Style – with Andrea Kihlstedt. >>

Try this one phrase in your next appeal

Wild Woman Fundraising

Even a penny will help. but it originally comes from Cialdini and Schroeder’s 1976 study, “Increasing compliance by legitimizing paltry contributions: when even a penny helps.” ” Journal of Personality and Social Psychology , 34:599-604.

Posting to a Facebook Page Using Your Personal Profile [Video]

Kivi's Nonprofit Communications Blog

Yesterday Kristina shared how to comment on Facebook as your organization as opposed to your personal profile. You can do that easily and it could be very helpful for Pages with multiple admins.

Help Attack! Has Battle Plan for Cause Marketing

Selfish Giving

One of these people was David Neff , COO at Help Attack! As David explained, the premise behind Help Attack! Just as cause marketing was created to allow consumers to donate to good causes via their favorite businesses, Help Attack! Here’s how Help Attack!

Social Media Can "Help" Build & Promote Your Personal Brand - Part 3

Diva Marketing Blog

As digital continues to integrate into how business is conducted, your personal online "bread crumb trail" takes on a more important role of how people perceive you. Remember your personal brand will evolve over time. My personal brand reflects the same representations. .

What does an LGBTQ nonprofit organization do?

Wild Woman Fundraising

So how do you help explain to people what each different organization does? Boston Glass: A drop-in center from the Justice Resource Institute to help GLBTQ people 13-25 hang out, get tested for HIV, and learn about healthy relationships. So an FtoM person needs a place to go.

Use Audience Personas to Connect & Convert (Case Study)

Getting Attention

By putting together a comprehensive profile of your audience, your nonprofit is better able to create personalized content that speaks to your audience and drives them to action. Audience Research case study Make-A-Wish Nonprofit Communications nonprofit marketing personalization personas

Too Much to Do? These Two Books Can Help

Kivi's Nonprofit Communications Blog

I recently finished two books that I found helpful, and I think busy nonprofit marketers can learn from them too. Instead, I’m going to focus on the few things in each book that I found especially helpful and memorable. ” That support helps you continue toward more action.

Why Your Emails Need a Personal Touch

Fundraising 123

One way to spread the love is by giving your emails a personal touch. Use a personalized greeting. This will help your email be breezy instead of stiff. Sending your email from one person, using first-person pronouns, and including contractions will keep your note feeling conversational. When your donors feel valued and special, they''re more likely to give again and again. Here''s how: 1.