Trending Sources

How to stay competitive in your fundraising career

Wild Woman Fundraising

SEO/SEM Marketing. According to LinkedIn , here are the top skills for 2017. Statistical Analysis and Data Mining. User Interface Design.

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Adding Google analytics to your Facebook Fan Page

Search Marketing for Nonprofits

I thought this article would be useful for folks interested in tracking actions on their Facebook Fan pages using Google Analytics. Tagged: facebook , Google Analytics. Tags: SEM facebook Google Analytics

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Facebook Fan Pages Now Showing in Google Search Results

Search Marketing for Nonprofits

SEO for Facebook Fan update pages is more important than ever now that Google announced that it will be displaying the results from 3 million fan pages in Google search results. Google doesn’t have access to personal profile updates because of Facebook’s agreement with Bing, and for that I’m glad.

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Google Grants for Nonprofits: Getting Started

Fundraising 123

Have you ever wondered how to get your nonprofit listed near the top of Google's search results for a specific search term (for example, "breast cancer research foundation")? Search engine marketing, or SEM, is a form of online marketing that seeks to promote websites by increasing their visibility in search engine result pages.

Help Donors Find You Through Search Engine Marketing

Fundraising 123

You use search engines like Google and Yahoo! But what happens when a prospective donor types in the name of your nonprofit or your issue area in Google? The good news is that it can be, through Search Engine Marketing (SEM). Here's the good news: SEM is common sense. If you are a nonprofit, SEM is free, thanks to Google.

SEM 9

Social Media and Local Search Training for Leadership Alexandria

Search Marketing for Nonprofits

Tags: Craigslist Flickr Google MySpace SEM SEO Social media marketing facebook keyword research live.com local search online marketing training twitter alexandria leadership alexandria local search training search marketing training social media training social media workshop va

YouTube now has auto captioning

Search Marketing for Nonprofits

Here’s the announcement from the Google blog. Here’s the summary: You Tube now has autocaptioning using the same voice recognition algorithms in Google Voice to automatically generate captions for video. Tags: SEM

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SEO FAIL – Optimizing for “I Love Boobies”

Search Marketing for Nonprofits

I can’t help but wonder if it’s qualified traffic however, because when you search for them in Google, this is what their sitelinks look like: Yes, that’s correct. I wish I could get a peek at their analytics to see how much unqualified porn traffic they get per month with people looking for boob pictures… Tags: SEM

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Online Marketing Best Practices from the Obama Campaign

Search Marketing for Nonprofits

Tags: "email marketing" Google SEM SEO Social media marketing fundraising integrated marketing online behavior paid ads web analytics nonprofit online best practices.

Impressive Search Engine and Social Media Stats

Search Marketing for Nonprofits

US: Google 65.5 %, Yahoo 16.8%, Bing 11.5% [link] Google Sites led the U.S. Video & first page result: http:/techcrunch.com/2010/03/10/video-seo-top-google-search/. Udi Manber, Google’s VP of Engineering, “ 20 to 25% of the queries we see today, we have never seen before.”. Tags: SEM Sites (16.8 percent).

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Grow your email list without spending money

DonorDigital

Search Engine Optimization (SEO) and Search Engine Marketing (SEM) will help in that regard and can even be geared toward list building as a goal.

Improve Your Nonprofit Website’s Search Results – #10NTC Tips

Kivi's Nonprofit Communications Blog

It’s a mouthful, but it boils down to this one simple idea: Getting Google and other search engines to point people to your website.

SEO 2

5 Reasons Nonprofits Should Take Search Seriously - Part II

Donor Power Blog

The bottom line is that nonprofits just don’t have the kind of SEM budgets that commercial companies do. Google Grants are MADE for nonprofits to do just that – get in the game. It allows you to buy your way in by offering grants up to $10,000 per month to use for Google AdWords to help promote your website. Here's part II: 4.

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