Goal, Motivation, Conflict

Wild Woman Fundraising

How do you know if your nonprofit story is any good? How can you make it better? Well, first of all, Check out Goal, Motivation, Conflict. Mazarine with Goal, Motivation, Conflict. So, what’s a principle of Goal? A goal is what your character wants.

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How to build trust

Wild Woman Fundraising

Marc, you are also a Franklin Covey certified coach and that you are interested in the subject of trust and how to build trust at organizations. How does lack of trust filter through relationships in a nonprofit? Finally she got him to leave. I wanted to hire for fit.

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How to Create Your Professional Development Plan

Kivi's Nonprofit Communications Blog

Forge Your Path to Success with a Professional Development Plan. Join us this Thursday for our next BUDGET-FRIENDLY webinar: For Nonprofit Communications Staff Only: How to Create Your Professional Development Plan. How to Rate Your Own Skills. How to Set Goals.

Problems That Plague Nonprofit Content And How to Solve Them

Kivi's Nonprofit Communications Blog

Does it make people want to stand up and yell, “ YES! ” If not, then you should join Peter Panepento TOMORROW for: The 6 Problems That Plague Nonprofit Content…And How to Solve Them. Encourage your supporters to share your content on their networks.

Craft Calls to Action That Get You to Goal

Getting Attention

Your audiences so often see nonprofit campaigns that lack any call to action so, no matter how compelling the issue or message, that they have no idea how to get involved. Learn what’s likely to be acted on, before you ask. These are your calls to action.

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How to Set Nonprofit Marketing Goals that Build Your Impact & Satisfaction

Getting Attention

Learn How to. Set the Big-Picture Marketing Goals that. Take You Where You Want to Go! And worse, you don’t know where to start to fix it. So we’ve decided to show you exactly where to start, with setting your goals, in this free 30-minute webinar.

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How to Set a #GivingTuesday Goal

Nonprofit Marketing Blog

This annual day of generosity continues to grow, and we expect this year’s event to be even bigger. Here are a few other important goals that you may want to work into your plan: Number of donors. Another way to plan your overall donation goal by using a giving pyramid.

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Should We Release a Statement? How to Decide

Kivi's Nonprofit Communications Blog

When should your nonprofit release a statement to the news media? Charities have been asking this question with increased frequency in light of a dizzying array of controversial news items that have a clear connection to the nonprofit world. Do you have something meaningful to say?

How to Attract and Keep More Monthly Donors


Monthly donor or sustainer programs are a relatively low-effort and high-impact way to increase donor retention and donor lifetime value, while also providing a steady and predictable stream of revenue that can help your nonprofit better budget and plan for the future.

How To Use Facebook’s Free Fundraising Tools on #GivingTuesday

J Campbell Social Marketing

On November 28th, the Bill & Melinda Gates Foundation are matching up to $2 million in funds raised on Facebook for U.S-based Before and after #GivingTuesday, charitable organizations that have signed up to use Facebook’s fundraising tools will pay a 5% fee.).

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How to get a bigger nonprofit salary? Read what I said in The Chronicle of Philanthropy!

Wild Woman Fundraising

Recently Little House Communications asked me to help them write an article about negotiating your nonprofit salary, for the Chronicle of Philanthropy. How much does the executive director make?”. Treyz encourages her clients to go a step further. How much money did you raise?

How to Run a Great Text Giving Campaign

Kivi's Nonprofit Communications Blog

If you are thinking of starting a text giving campaign, Abby Jarvis of Qgiv is here today to share some tips on how to make it successful. As phones become more ubiquitous, nonprofits are experimenting with different ways to engage donors on their mobile devices.

How to organize your fundraising job search like a pro with Phil Gerard

Wild Woman Fundraising

This is Mazarine Treyz of Wild Woman Fundraising, and today I am so excited to be interviewing Phil Gerard for our Fundraising Career Conference 2016. Phil will be speaking about how to structure and organization your fundraising job search. Here’s how I met Phil.

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How to Drive Donations for Your Nonprofit Using Facebook Live

J Campbell Social Marketing

While Facebook continues to roll out News Feed changes at an alarming pace, one vital feature not only seems to be insulated from declining reach, but also increasing in popularity – Facebook fundraising. For example, my friend was raising money to celebrate her birthday.

Why Visitors Abandon Your Website (And How to Fix It)

Kivi's Nonprofit Communications Blog

There, in the demographic data, lay a discovery: visitors over the age of 55 were half as likely to come back to the site than those in any other age range. When we began to unpack this problem and try to understand what factors were actually causing it, we quickly narrowed it down.

TODAY-How to Set Marketing Goals that Increase Impact – Free Webinar – 3 ET, Noon PT

Getting Attention

Learn How to. Set the Big-Picture Marketing Goals that. Take You Where You Want to Go! And worse, you don’t know where to start to fix it. You’re frustrated by how hard you’re working without generating the results you expect, and that your organization needs. So we’ve decided to show you exactly where to start, with setting your goals, in today’s free 30-minute webinar. Join Kivi and Me for this Free Webinar.

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How to make a splash! Marketing Your Nonprofit Educational Programs

Wild Woman Fundraising

I’ve never told anyone about this before… I’m about to share a secret that can help keep your association in the black. What can you do to help your association succeed, and how can you get more people to take your fantastic educational programs?

Are you wondering how to attain mastery in fundraising?

Wild Woman Fundraising

Throughout this book there are stories about how people overcame incredible odds to attain mastery. They did it by seeking out mentors, by learning about human nature, by devoting themselves to one area of research, and taking risks. So I tried to distract myself.

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Reader Questions: How to retain association members?

Wild Woman Fundraising

Recently I was asking around to other Wild Women Fundraisers, and asking them, “ What do you want to learn about, NOW? “I would like to learn more about evaluating ROI for our association members. And it’s hard to figure out what they want.

How to Market Text-to-Give to Your Donors

Kivi's Nonprofit Communications Blog

This week he’s back to show you how to market your mobile fundraising campaign. Text-to-give technology gives you the best of both worlds: effectiveness and efficiency. Mobile fundraising and text-to-give technology can accomplish multiple feats in one fell swoop!

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Is your fundraiser screwing up? What to do

Wild Woman Fundraising

You want to support them to do well. First, how are you managing them? When your fundraiser has a problem, here’s how to hear it. 7 Things to do when your fundraiser is not performing. – Say it face to face, one on one.

How to create a monthly giving program.

A Small Change

Terrific follow up post on the ‘how to’ of monthly giving from our friend Josh Collier at Tacoma YFC : Okay, you’re sold, monthly giving should be more than an option on a response card. Would love to hear the names of some of your monthly giving programs?

Best Practices in Nonprofit Storytelling – How to Structure Your Stories

J Campbell Social Marketing

I am on a mission to help nonprofits of all sizes become better communicators. This is the first of a multi-part series designed to show nonprofits the most effective ways to amplify their stories using digital storytelling techniques. . How would I handle it?

How to Set the Big-Picture Marketing Goals that Get You Where You Want to Go

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Goals are what you want to achieve. Complete the sentence: "We want to." " And goals are where you need to start your marketing planning, as each step of the planning process is shaped to take you there - where you want to go. Here's How to Start: Begin by articulating your main organizational goal or how you'll actualize your mission. List no more than two organizational goals.

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12 Tips on How to be a Good Nonprofit Leader: Shackleton Style!

Wild Woman Fundraising

Take these tools and learn how you will be when you are executive director, or board chair, or president. Think about how you would change what is currently happening if no good model is right in front of you. How can you be a good nonprofit leader? Leaders are willing to venture in new directions, seize new opportunities, and learn new skills. Leaders broaden cultural and social horizons and learn to see things from different perspectives.

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How to Better Engage Your Followers on Social Media

J Campbell Social Marketing

What prompts followers of your company to share content that you post on social media? Some people just like a product and they want to share that insider-y knowledge with others. Some like a cause and want to promote it with their friends or their followers. Click To Enlarge.

Timing Depends on Goals — Relevance Rules

Getting Attention

Thanks to marketing master Dan Zarrella for pointing out this obvious (but often overlooked) clue to relevance — look at behavior to date. 2) When to time posts (or email, Facebook updates, tweets,) so that they aren’t lost in the crush of content.

Free Webinar on Setting Your Marketing Goals

Kivi's Nonprofit Communications Blog

Join Nancy Schwartz and me for a free webinar on setting your marketing goals. When Nancy Schwartz and I first put our heads together on how to team up to help nonprofits strengthen their marketing impact, marketing planning was at the top of our list.

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How to find 90 donors in the next month

Wild Woman Fundraising

This is your last chance to get a $20 discount on this course this year! Go here to get started. How did we do it? I would like to share how we did it. Go here to get your discount now. So how do you find more givers? When to email and mail your list?

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How to make every donor want to give to you

Wild Woman Fundraising

Recently I was reading Marie Forleo’s How to Make Every Man Want You. So I wanted to see what the fuss was about. Just go out to have fun.” Because you’re here to have fun!” ” So I took that to heart. Is that a too lofty goal?

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I am learning how to write. How about you?

Wild Woman Fundraising

I am always learning how to write. It does get easier, but there’s always another mountain to climb. For right now, for example, I feel like I’ve got appeal letters nailed, but I’m learning how to write a screenplay. This is hard enough to do.

How to Create a 90-Day Nonprofit Online Marketing Plan (Without Spending Hours On Social Media)

J Campbell Social Marketing

Anxiety about staying up-to-date with all the different technology platforms, posting to social media every week, updating the website, writing the email newsletter… that’s enough to keep a busy nonprofit practitioner up at night. What do you hope to achieve here?

How to Create and Use a Nonprofit Social Media Calendar [with template]

J Campbell Social Marketing

Between answering emails, making phone calls to supporters, editing the annual appeal letter and coordinating fundraising events, who has time to maintain more than one social media site? The answer to managing it all lies in one word – scheduling!

Monthly Giving Part 2- Setting Goals and Getting Started

The Agitator

My intention in this series is not to provide a detailed “how to” for building a monthly giving program. Rather, the goal is to point you to resources I believe will prove of help and value. Setting Goals.

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How to Plan a Multichannel Fundraising Campaign

Ann Green

This is the busiest time of the year for most organizations and you need to plan carefully. If you just send one fundraising letter and then wait for the donations to pour in, you’re in for a rude awakening. Some donors may respond to your direct mail piece but donate online.

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How to create a road map for your goals

Fundraising Coach

Now is a great time to review your goals. (I I have blogged about goal setting here.). As you review your goals, you may find your behind on some. Creating a road map will help jump start those goals. What is it you want to accomplish?

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7 steps to decline donations you can’t accept


One of my customers got the following response to a survey request: “Why on earth would I respond to this survey when the gift of property I offered to the university was declined (which I sold within the year for $150,000.00). In my opinion your refusal speaks to the shortsightedness and ineptness of those who review such proposed gifts.” That led me to wonder, what is the cost of declining a gift you don’t want to (or can’t) accept?

How to Do Better in 2018

Ann Green

I just returned from my family’s annual trip to Florida. If things didn’t go so well last year, here are a few ways to help you do better. Take a look back at 2017 to see what worked and what didn’t in your fundraising and communications. A Guide to Donor Retention.

Do you trust your executive director?

Wild Woman Fundraising

My boss didn’t seem to trust me. According to J. Berkshire at The Chronicle of Philanthropy, 50% of fundraisers in top jobs want to quit, because of their relationship with their boss. How can you gain people’s trust? Allow people to make decisions.

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#SOCIALNETWORKS: How To Promote Facebook Posts & Why You Might Not Want To

Non Profit Marketing 360

CecilyK on ‘MomCrunch’ blog says ‘No’ This past summer Facebook launched the opportunity to purchase ‘Promoted Posts’ that ? One nice feature is that when your charity wants to promote a post, you set up whatever budget you want for that post.