21 Ways to Give Back Through Your Holiday Shopping

J Campbell Social Marketing

PEOPLink helps artisans and small and medium enterprises (SMEs) from 45 of the poorest countries grow their business through global e-commerce. Their Patterns for Progress program benefits CARE programs in Liberia. I love their new initiative to teach local farmers to use technology to grow their businesses globally. photo credit: Rev. Xanatos Satanicos Bombasticos (ClintJCL) via photopin cc. Love it or hate it, the holiday hysteria is upon us!

Cause Marketing or Corporate Philanthropy Program? It’s Not a Yes or No Question.

Cause Related Marketing

The first honoree is Lauren Bush Lauren and the recipient of funds raised will be the charity she co-founded, FEED Projects, a global anti-hunger charity. In time for Mother’s Day in the United States, Sunday May, 13, 2012, you can buy FEED tote bags… made by women in Liberia… online and at Godiva stores for $25. If your company is an active corporate cause marketer, should it also be an active corporate donor? The short answer is yes.

Sheroes You Should Know: Inspiring Stories for #WomensHistoryMonth

EveryAction

Along with her work as an aquatic biologist, her book, Silent Spring , is largely credited for advancing the global environmental movement worldwide , inspiring the rise of ecofeminism and many feminist scientists. Before her historic flight, Jemison served as a Peace Corps Medical Officer in Sierra Leone and Liberia, where she oversaw the medical system that serviced Peace Corps and U.S. she·ro (pl. sheroes) : a woman regarded as a hero.

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