4 Global Fundraising Trends

The Agitator

Joe Boland at Fundraising Success writes about four global fundraising trends identified by Blackbaud in their recent report, 2010 State of the Fundraising Industry. Here they are: New fundraising and communication channels, although growing, are not replacing traditional channels. Yep.]. ROI and organizational effectiveness are under scrutiny (by donors) and more important than ever. They blame it on Boomers.].

Notes from the Digital Governance Forum (#DGF15)

Public Sector Marketing 2.0

It brought together citizens, elected officials, academics, public servants, and industry leaders to shape the direction and help map newly emerging governance possibilities, identify digital disruptions already in the making, and anticipate possible futures. Addresses a global problem.

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How to Plan for and Execute a Successful Crowdfunding Campaign

J Campbell Social Marketing

billion in 2012 to fund more than one million individual campaigns globally. The industry, which is revolutionizing fundraising and investing is projected to grow to over $5 billion in the next year. C rowdfunding platforms such as Kickstarter raised $2.7

Mixed Links for Nonprofit Communicators – October 4, 2019

Kivi's Nonprofit Communications Blog

Here are 8 Industry Benchmarks You Need to Set For Accurate Performance Assessment. Nonprofit Tech for Good put together a list of 39 Social Media Stats from the 2019 Global NGO Technology Report. Town Branch Distillery. Lexington, KY.

EveryAction Acquires DonorTrends

EveryAction

Insight Partners is a leading global venture capital and private equity firm investing in high-growth technology and software companies that are driving transformative change in their industries. Predictive Analytics Fundraising Product Fuels EveryAction’s Rise in Nonprofit Market.

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The 2019 Best Nonprofit Conferences Calendar

EveryAction

Each year, the Nonprofit Technology Conference (NTC) is the nonprofit industry's signature technology event, and 2019 will be no different. Think of it as an “events hackathon” for the association industry. AICPA Not-for-Profit Industry Conference. It's finally here!

Joe Rogan, true crime, and the 2nd podcasting revolution

Public Sector Marketing 2.0

Since that time, I have listened to thousands of others, spanning a variety of industries and delivery formats ( The Tim Ferris Show being one of my all-time favourites). In 2007 I subscribed to and became a regular listener of my first podcast, Mitch Joel’s Six Pixels of Separation.

The 2016 - 2017 Best Nonprofit Conferences Calendar

EveryAction

Global delegates. The BoardSource Leadership Forum (BLF) is a global conference focused on nonprofit leadership at the highest level – the board of directors. Panel discussions, comprised of industry thought leaders, will address breaking trends and strategic direction.

How Nonprofits Can Use LinkedIn’s Publishing Platform

J Campbell Social Marketing

51% of global NGOs use LinkedIn, according to the 2017 Global NGO Online Technology Report. What will (or should) your industry look like in 5, 10, or 15 years and how will it get there? What is the biggest problem your industry needs to solve?

The 2018 Best Nonprofit Conferences Calendar

EveryAction

Tackle critical topics with thought leaders and industry experts.". Each year, the Nonprofit Technology Conference (NTC) is the nonprofit industry's signature technology event, and 2018 will be no different. Think of it as an “events hackathon” for the association industry.

Mixed Links for Nonprofit Marketers and Fundraisers

Kivi's Nonprofit Communications Blog

A new study by Sprout Social shows that brands across all industries need to be more efficient in their social customer service efforts. Nonprofit Tech for Good is conducting the first-ever Global NGO Online Technology Survey if you would like to participate.

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The 2016 Best Nonprofit Conferences Calendar

EveryAction

Each winter hundreds of peer-to-peer fundraising professionals and industry experts gather to share new ideas, hear about industry trends and learn what’s happening in peer-to-peer fundraising. AICPA Not-for-Profit Industry Conference. AICPA Not-for-Profit Industry Conference.

Ep257: How Organizations Can Measure the Success of Social Impact Programs

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Perry Yeatman , CEO, Perry Yeatman Global Partners , External Director, Mission Measurement about how companies and nonprofits can measure the success of social impact programs. Photo via Cecilia Snyder on Flickr.

6 Ways to Take Action in the Next Week to Celebrate Earth Day

EveryAction

Earth Day is this Saturday and there's so much you can do to defend, fund, and educate yourself on the critical environmental issues we face as a global population - here are six to get you started. You can also take action on EPA funding with Greenpeace and demand the government continue to support the agency's work in curbing our carbon footprint and enacting responsible regulations on industries contributing to climate change.

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5% of $500 Million Would Be the Super Bowl of Cause Marketing

Cause Related Marketing

The sub rosa intent of the site, however, is to encourage global ad/marketing and PR agencies to convert 5% of the global ad spend to support the global good. Haberman isn’t likely to start a “5% for Global Good” type nonprofit any time soon.

Social math: Yes…data can tell stories too

ImpactMax

The tobacco industry spends more money promoting smoking in a week than the entire federal government spends on preventing smoking in a year. flickr/fragmented. For a long time, nonprofits and foundations have tried to use data to drive social change–with varying degrees of success.

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#SOCIALNETWORKS: A Social Platform Primed For The Environmental Community

Non Profit Marketing 360

Of course those who are engaged in the pressing issues of environmental degradation and global warming want to reach out to audiences as wide as possible.

Day in the Life of a Nonprofit Communicator – Jennifer Starkey

Kivi's Nonprofit Communications Blog

Jennifer Starkey is the Associate Director of Public Relations within the Global Marketing and Communications unit of Webster University. Jennifer Starkey.

Defecting Donors Don’t Disappear … They Switch

The Agitator

Their study, across 32 countries, Accenture Global Consumer Pulse , asked consumers to assess their experiences with a number of companies in ten industries. I hate to pile on … but I will. A couple of days ago Roger wrote about the high attrition cost of poor customer service , suggesting that the same applied to poor donor services. Here’s another study on the subject; this one from consulting firm Accenture.

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#SOCIALNETWORKS: 4th-Annual Social Media Week Will Educate & Inspire Worldwide

Non Profit Marketing 360

Here is the full global schedule. The mission is “to connect the world’s greatest leaders in social media with professionals whose daily jobs and activities require a basic-to-advanced understanding of the tools, technologies and best practices that are driving change in industry.” Attendance is just a few clicks away.

3 Ways Research and Cause Marketing Can Work Together

Cause Related Marketing

By doing solid industry research and closely studying the analytics of your current audience, you’ll be able to put your message in front of a more closely targeted audience, resulting in better conversions and improved PR.

Don't Tell Me an Issue! Tell me a Story.

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Global Calendar. No stats, no industry jargon, just a good story. Stories are the way we've communicated throughout human history. There's a reason for that: Stories are powerful. They grab and hold our attention. They put a face on an issue and make it personal. They make people care, And move them to action! [Both within your organization and outside of it.].

How Smithfield Foods is Doing Well by Doing Good (And What You Can Learn From Them) [SPONSORED]

Selfish Giving

Check it out: Here’s a story that will inspire you to think bigger about your organization’s cause marketing efforts and goals. * * * Smithfield Foods is to the packaged meats and pork industry as Nike is to the athletic wear industry.

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Sheroes You Should Know: Inspiring Stories for #WomensHistoryMonth

EveryAction

Along with her work as an aquatic biologist, her book, Silent Spring , is largely credited for advancing the global environmental movement worldwide , inspiring the rise of ecofeminism and many feminist scientists. In the early 1920s, Dorothy Arzner was one of a handful of working female directors as the industry transitioned from silent films. she·ro (pl. sheroes) : a woman regarded as a hero.

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Issue Revolution Study Reveals Top 5 Social Issues Americans Want Companies to Support [Sponsored]

Selfish Giving

It was exactly 12 months ago that the #MeToo Movement gained global attention, following sexual misconduct allegations against Harvey Weinstein , in response to the widespread prevalence of sexual assault and harassment in the workplace.

CSR Execs on Trends to Pay Attention to in 2019 [SPONSORED]

Selfish Giving

Because of marketplace expectations, employee desires, generational shifts and global need, CSR activities are ramping up and launching across the whole corporate enterprise, getting more integrated with various departments across the company and in general, getting smarter.

Friday Futures – Nonprofit Marketing Jobs – January 20, 2012

Getting Attention

Goodwill Industries of San Francisco, San Mateo and Marin Counties, Inc. 17) Social Media Manager , TechSoup Global (San Francisco, CA). Please post your nonprofit marketing position here — FT or PT staff, consulting or internship opportunities. NEW OPPORTUNITIES.

Newsletter: Brands Supporting the Fight Against Australia Wildfires ; How to Develop Guidelines for Corporate Partnerships ; Your 2020 Marketing Strategy is Fearless Alienation

Selfish Giving

The industry average is 2.5%. Manager, Global Strategic Partnerships, Special Olympics (Washington, D.C.) Thanks for the great start to 2020. After taking two weeks off, I was wondering if you folks would remember me. You did!??

5 Things Reporters Want From the Nonprofits They Cover

Kivi's Nonprofit Communications Blog

The 2018 Global State of the Media Report surveyed media members from the United States and worldwide and finds that these journalists are facing unprecedented pressures. Media relations is a lot like fundraising.

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The Economy and Opera: a tragic end or new beginning?

GenerationYGive

The Gen Yer in me is very excited that an industry as "established" and "set in its ways" as the Opera is trying to reach out to new audience and generations, using channels that are appropriate for those audiences.

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What Public Health and Social Marketers Can Learn From P&G

Social Marketing and Social Change

P&G is the innovation leader in our industry. In addition, we multiply our internal innovation capability with a global network of innovation partners outside P&G. P&G is the brand-building leader of our industry.

#TECH: Once Developed By Apple, Now Abandoned By Apple: EPEAT Standards

Non Profit Marketing 360

Our mission: Operate the most successful global environmental rating system for electronic products, helping connect purchasers to environmentally preferable choices, and thereby benefiting producers who demonstrate environmental responsibility and innovation.

Still Time: 5 Ways to Up Year-End Giving

Getting Attention

For example, if they signed a petition to save the polar bears from the effects of global warming, provide an update on your organization’s progress on that front and related campaigns. Here are a couple of great examples: EWG’s plans for next year are ambitious: We’ll be digging even more into the food additives and chemicals in your drinking water as well as taking on the dangerous practices of Big Food companies and the chemical industry head on.

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Diva Marketing Talks Pharma + FDA + Social Media With Fard Johnmar and Steve Woodruff

Diva Marketing Blog

On today's Diva Marketing Talks Fard Johnmar , Envision Solutions and Steve Woodruff , Impactiviti , join me to explore how social media impacts healthcare, with a focus on the pharmaceutical industry. Diva Marketing Talks i s a live, internet radio (BlogTalkRadio) show. 30 minutes.

A list of mobile apps that I use regularly

Public Sector Marketing 2.0

Pulse: I use this aggregation app to catch up on news (both global, local and industry specific) based on sources which I spent some time pre-configuring. I received a few emails recently asking me about my favourite mobile apps.

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Crowdfunding on Social Media: 4 Design Tips to Drive Donors

J Campbell Social Marketing

Any device from your smartphone to an industrial camera can do the trick, provided that you invest time, effort, and meaningful thought into planning your video prior to filming. Guest Post by Fundly.

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Newsletter: Cause Marketing vs Corporate Giving ??; Are Dollars Stores the Next Tobacco Companies? ; Newsjacking the New Aquaman Movie

Selfish Giving

Global Chief Brand Officer Marisa Thalberg (Twiter handle: @ExecutiveMoms ) discusses their initiatives in this interview. Bonus: you can organize this list by industry, state, city or metro.

#Communications: ‘Tis The Season For Making Lists & Prepping For 2012

Non Profit Marketing 360

The folks at Flowtown have compiled a ‘ Top 10 List To Improve Your Local SEO ‘ – a list that includes such issues as using Google Analytics , creating new content on an active blog, and seeking out guests and industry leaders to make contributions to your site.

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Social Media Can "Help" Build & Promote Your Personal Brand - Part 1

Diva Marketing Blog

Before my move to Charleston a little over a year ago, I spent the past 5 years in Atlanta, GA working in sales and marketing in the apartment industry. Nancy Schburt - Global Brand Professional for IBM who has worked for IBM full-time for 13 years on a contract basis. . . . . .

#Aging: GE & Intel Combine Forces To Improve Independent Living For Seniors

Non Profit Marketing 360

With the dramatic increase of people living with chronic conditions, and a global aging population, there is a need to find new models of healthcare delivery and extend care to the home and other residential settings.&#. For example, Care Innovations is working with the auto industry to develop ways for cars to help older drivers negotiate the sorts of ‘minor’ health issues that could affect driving.

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R.I.P. Toys "R" Us ??; 25 Retail Influencers to Follow ?; Are Supermarkets Next Hot Spot for Fundraising Events?

Selfish Giving

This week on CauseTalk Radio , Megan and I talk to Perry Yeatman , CEO, Perry Yeatman Global Partners and External Director, Mission Measurement about how companies and nonprofits can measure the success of social impact programs.

Does Anyone Have a Trusted Source?

Social Marketing and Social Change

Other findings from the Trust Barometer find that people want government intervention to regulate industry or nationalize companies to restore public trust by a 3:1 margin. I came across data from the General Social Survey via Frank Rich's op-ed piece today in the NYT.

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Being At The Social Media Party You Could Not Attend

Diva Marketing Blog

Traditional books, publications and industry associations were always the main stay. industry experts. Ed Garston , head of electronic media for Chrysler , and Rick Short , marketing communication director at Indium , a global B2B company, not only presented innovative campaigns and uses of social media but shared results. . I am still learning. Michaelangelo. Tossing our graduation caps into the air doesn't mean our education is over.