4 Global Fundraising Trends

The Agitator

Joe Boland at Fundraising Success writes about four global fundraising trends identified by Blackbaud in their recent report, 2010 State of the Fundraising Industry. Here they are: New fundraising and communication channels, although growing, are not replacing traditional channels. Yep.]. ROI and organizational effectiveness are under scrutiny (by donors) and more important than ever. They blame it on Boomers.].

Notes from the Digital Governance Forum (#DGF15)

Public Sector Marketing 2.0

It brought together citizens, elected officials, academics, public servants, and industry leaders to shape the direction and help map newly emerging governance possibilities, identify digital disruptions already in the making, and anticipate possible futures. Addresses a global problem.

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EveryAction Acquires DonorTrends

EveryAction

Insight Partners is a leading global venture capital and private equity firm investing in high-growth technology and software companies that are driving transformative change in their industries. Predictive Analytics Fundraising Product Fuels EveryAction’s Rise in Nonprofit Market.

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How to Plan for and Execute a Successful Crowdfunding Campaign

J Campbell Social Marketing

billion in 2012 to fund more than one million individual campaigns globally. The industry, which is revolutionizing fundraising and investing is projected to grow to over $5 billion in the next year. C rowdfunding platforms such as Kickstarter raised $2.7

EveryAction Acquires ActionKit

EveryAction

Insight Partners is a leading global venture capital and private equity firm investing in high-growth technology and software companies that are driving transformative change in their industries. Innovative Talent and Digital Product Add to EveryAction’s Rapid Growth. Washington, D.C.,

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The 2019 Best Nonprofit Conferences Calendar

EveryAction

Each year, the Nonprofit Technology Conference (NTC) is the nonprofit industry's signature technology event, and 2019 will be no different. Think of it as an “events hackathon” for the association industry. AICPA Not-for-Profit Industry Conference. It's finally here!

How Nonprofits Can Use LinkedIn’s Publishing Platform

J Campbell Social Marketing

51% of global NGOs use LinkedIn, according to the 2017 Global NGO Online Technology Report. What will (or should) your industry look like in 5, 10, or 15 years and how will it get there? What is the biggest problem your industry needs to solve?

Mixed Links for Nonprofit Marketers and Fundraisers

Kivi's Nonprofit Communications Blog

A new study by Sprout Social shows that brands across all industries need to be more efficient in their social customer service efforts. Nonprofit Tech for Good is conducting the first-ever Global NGO Online Technology Survey if you would like to participate.

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The 2018 Best Nonprofit Conferences Calendar

EveryAction

Tackle critical topics with thought leaders and industry experts.". Each year, the Nonprofit Technology Conference (NTC) is the nonprofit industry's signature technology event, and 2018 will be no different. Think of it as an “events hackathon” for the association industry.

Defecting Donors Don’t Disappear … They Switch

The Agitator

Their study, across 32 countries, Accenture Global Consumer Pulse , asked consumers to assess their experiences with a number of companies in ten industries. I hate to pile on … but I will. A couple of days ago Roger wrote about the high attrition cost of poor customer service , suggesting that the same applied to poor donor services. Here’s another study on the subject; this one from consulting firm Accenture.

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5 Things Reporters Want From the Nonprofits They Cover

Kivi's Nonprofit Communications Blog

The 2018 Global State of the Media Report surveyed media members from the United States and worldwide and finds that these journalists are facing unprecedented pressures. Media relations is a lot like fundraising.

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5% of $500 Million Would Be the Super Bowl of Cause Marketing

Cause Related Marketing

The sub rosa intent of the site, however, is to encourage global ad/marketing and PR agencies to convert 5% of the global ad spend to support the global good. Haberman isn’t likely to start a “5% for Global Good” type nonprofit any time soon.

Social math: Yes…data can tell stories too

ImpactMax

The tobacco industry spends more money promoting smoking in a week than the entire federal government spends on preventing smoking in a year. flickr/fragmented. For a long time, nonprofits and foundations have tried to use data to drive social change–with varying degrees of success.

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Death of movie rentals + Rise of cross-platform mobile messaging

Public Sector Marketing 2.0

Widespread global piracy of movie content. Overall video rental industry statistics in the U.S Great TechCrunch article on the fragmented reality of the global messaging market. Some interesting statistics regarding global smartphone penetration.

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#SOCIALNETWORKS: A Social Platform Primed For The Environmental Community

Non Profit Marketing 360

Of course those who are engaged in the pressing issues of environmental degradation and global warming want to reach out to audiences as wide as possible.

Ep257: How Organizations Can Measure the Success of Social Impact Programs

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Perry Yeatman , CEO, Perry Yeatman Global Partners , External Director, Mission Measurement about how companies and nonprofits can measure the success of social impact programs. Photo via Cecilia Snyder on Flickr.

Day in the Life of a Nonprofit Communicator – Jennifer Starkey

Kivi's Nonprofit Communications Blog

Jennifer Starkey is the Associate Director of Public Relations within the Global Marketing and Communications unit of Webster University. Jennifer Starkey.

The 2016 Best Nonprofit Conferences Calendar

EveryAction

Each winter hundreds of peer-to-peer fundraising professionals and industry experts gather to share new ideas, hear about industry trends and learn what’s happening in peer-to-peer fundraising. AICPA Not-for-Profit Industry Conference. AICPA Not-for-Profit Industry Conference.

6 Ways to Take Action in the Next Week to Celebrate Earth Day

EveryAction

Earth Day is this Saturday and there's so much you can do to defend, fund, and educate yourself on the critical environmental issues we face as a global population - here are six to get you started. You can also take action on EPA funding with Greenpeace and demand the government continue to support the agency's work in curbing our carbon footprint and enacting responsible regulations on industries contributing to climate change.

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17 Tips for Getting More Pinterest Followers for Your Nonprofit

J Campbell Social Marketing

Alexa recently reported that Pinterest is the 13 th most visited website in the United States and 38th globally. As I’ve written about in previous posts , there are many ways that nonprofits can use Pinterest to raise awareness, spread information and solicit funds.

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Social media definitions, categories, and top tools of 2016

Public Sector Marketing 2.0

The technological and publishing barriers that have previously restricted an individual, business, community, or organization from creating content and sharing it with a global audience are no longer present. Listed below are the top 20 global social media tools as of January 2016 , ranked by the amount of active users in descending order: Facebook.

#SOCIALNETWORKS: 4th-Annual Social Media Week Will Educate & Inspire Worldwide

Non Profit Marketing 360

Here is the full global schedule. The mission is “to connect the world’s greatest leaders in social media with professionals whose daily jobs and activities require a basic-to-advanced understanding of the tools, technologies and best practices that are driving change in industry.” Attendance is just a few clicks away.

A list of mobile apps that I use regularly

Public Sector Marketing 2.0

Pulse: I use this aggregation app to catch up on news (both global, local and industry specific) based on sources which I spent some time pre-configuring. I received a few emails recently asking me about my favourite mobile apps.

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3 Ways Research and Cause Marketing Can Work Together

Cause Related Marketing

By doing solid industry research and closely studying the analytics of your current audience, you’ll be able to put your message in front of a more closely targeted audience, resulting in better conversions and improved PR.

Don't Tell Me an Issue! Tell me a Story.

Fundraising 123

Global Calendar. No stats, no industry jargon, just a good story. Stories are the way we've communicated throughout human history. There's a reason for that: Stories are powerful. They grab and hold our attention. They put a face on an issue and make it personal. They make people care, And move them to action! [Both within your organization and outside of it.].

CSR Execs on Trends to Pay Attention to in 2019 [SPONSORED]

Selfish Giving

Because of marketplace expectations, employee desires, generational shifts and global need, CSR activities are ramping up and launching across the whole corporate enterprise, getting more integrated with various departments across the company and in general, getting smarter.

The Economy and Opera: a tragic end or new beginning?

GenerationYGive

The Gen Yer in me is very excited that an industry as "established" and "set in its ways" as the Opera is trying to reach out to new audience and generations, using channels that are appropriate for those audiences.

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Issue Revolution Study Reveals Top 5 Social Issues Americans Want Companies to Support [Sponsored]

Selfish Giving

It was exactly 12 months ago that the #MeToo Movement gained global attention, following sexual misconduct allegations against Harvey Weinstein , in response to the widespread prevalence of sexual assault and harassment in the workplace.

How Smithfield Foods is Doing Well by Doing Good (And What You Can Learn From Them) [SPONSORED]

Selfish Giving

Check it out: Here’s a story that will inspire you to think bigger about your organization’s cause marketing efforts and goals. * * * Smithfield Foods is to the packaged meats and pork industry as Nike is to the athletic wear industry.

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Sheroes You Should Know: Inspiring Stories for #WomensHistoryMonth

EveryAction

Along with her work as an aquatic biologist, her book, Silent Spring , is largely credited for advancing the global environmental movement worldwide , inspiring the rise of ecofeminism and many feminist scientists. In the early 1920s, Dorothy Arzner was one of a handful of working female directors as the industry transitioned from silent films. she·ro (pl. sheroes) : a woman regarded as a hero.

#TECH: Once Developed By Apple, Now Abandoned By Apple: EPEAT Standards

Non Profit Marketing 360

Our mission: Operate the most successful global environmental rating system for electronic products, helping connect purchasers to environmentally preferable choices, and thereby benefiting producers who demonstrate environmental responsibility and innovation.

#Communications: ‘Tis The Season For Making Lists & Prepping For 2012

Non Profit Marketing 360

The folks at Flowtown have compiled a ‘ Top 10 List To Improve Your Local SEO ‘ – a list that includes such issues as using Google Analytics , creating new content on an active blog, and seeking out guests and industry leaders to make contributions to your site.

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A Radical Fundraising Idea

The Agitator

————————————————————————— The post “But, It’s Not Industry Standard” spurred a good deal of helpful comment and insight (and incite) from Agitator readers defending or challenging my assertion that ‘best practices’ or ‘industry standard’ is too often used as a shield for defending the same old stuff.

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#Aging: GE & Intel Combine Forces To Improve Independent Living For Seniors

Non Profit Marketing 360

With the dramatic increase of people living with chronic conditions, and a global aging population, there is a need to find new models of healthcare delivery and extend care to the home and other residential settings.&#. For example, Care Innovations is working with the auto industry to develop ways for cars to help older drivers negotiate the sorts of ‘minor’ health issues that could affect driving.

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Friday Futures – Nonprofit Marketing Jobs – January 20, 2012

Getting Attention

Goodwill Industries of San Francisco, San Mateo and Marin Counties, Inc. 17) Social Media Manager , TechSoup Global (San Francisco, CA). Please post your nonprofit marketing position here — FT or PT staff, consulting or internship opportunities. NEW OPPORTUNITIES.

Newsletter: Cause Marketing vs Corporate Giving ??; Are Dollars Stores the Next Tobacco Companies? ; Newsjacking the New Aquaman Movie

Selfish Giving

Global Chief Brand Officer Marisa Thalberg (Twiter handle: @ExecutiveMoms ) discusses their initiatives in this interview. Bonus: you can organize this list by industry, state, city or metro.

#Aging: GE & Intel Combine Forces To Improve Independent Living For Seniors

Non Profit Marketing 360

With the dramatic increase of people living with chronic conditions, and a global aging population, there is a need to find new models of healthcare delivery and extend care to the home and other residential settings.&#. For example, Care Innovations is working with the auto industry to develop ways for cars to help older drivers negotiate the sorts of ‘minor’ health issues that could affect driving.

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#INTERVIEW: Sherry Truhlar, President of Red Apple Auctions, Conducts Benefit Auctions for Nonprofit Organizations

Non Profit Marketing 360

I took a week of vacation from General Electric , where I was a global marketing manager, went out to auction school , and learned the chant. SHERRY: When I was at auction school, they brought in speakers to talk about different areas of the auction industry.

How Not to Test Communication Volume

The Agitator

Those retention rates are above the average for the industry, and above the average for peer organizations that we work with. Obviously, there is a sweet spot for every donor (not every organization – what’s best for you globally may not be best for the donor). I’m a fan of M+R.

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Still Time: 5 Ways to Up Year-End Giving

Getting Attention

For example, if they signed a petition to save the polar bears from the effects of global warming, provide an update on your organization’s progress on that front and related campaigns. Here are a couple of great examples: EWG’s plans for next year are ambitious: We’ll be digging even more into the food additives and chemicals in your drinking water as well as taking on the dangerous practices of Big Food companies and the chemical industry head on.

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What Public Health and Social Marketers Can Learn From P&G

Social Marketing and Social Change

P&G is the innovation leader in our industry. In addition, we multiply our internal innovation capability with a global network of innovation partners outside P&G. P&G is the brand-building leader of our industry.

R.I.P. Toys "R" Us ??; 25 Retail Influencers to Follow ?; Are Supermarkets Next Hot Spot for Fundraising Events?

Selfish Giving

This week on CauseTalk Radio , Megan and I talk to Perry Yeatman , CEO, Perry Yeatman Global Partners and External Director, Mission Measurement about how companies and nonprofits can measure the success of social impact programs.

Diva Marketing Talks Pharma + FDA + Social Media With Fard Johnmar and Steve Woodruff

Diva Marketing Blog

On today's Diva Marketing Talks Fard Johnmar , Envision Solutions and Steve Woodruff , Impactiviti , join me to explore how social media impacts healthcare, with a focus on the pharmaceutical industry. Diva Marketing Talks i s a live, internet radio (BlogTalkRadio) show. 30 minutes.