Trending Sources

Can We Market Biomass? Social Entrepreneurship and Bioenergy Villages

Social Marketing and Social Change

Adam notes there are 92 similar bioenergy villages in Germany, with another 350 considering making similar social investments. SO what?

Massive geographical and cultural differences in online sharing

Public Sector Marketing 2.0

Germany (which is also on the low sharing end of the spectrum) similarly scored low on collectivism and high on individualism. Context.

Taking Your Cause Marketing International With Less Headache

Cause Related Marketing

That’s what two luxury brands, TAG Heuer of Switzerland and Mont Blanc of Germany are currently doing. The obvious answer is that you work with causes abroad that follow a like theme; children’s health, or animal welfare. Then there’s the issues of coordinating the marketing across multiple languages and cultures. UNICEF is well known.

My Annual Defense of the Practice of Cause Marketing

Cause Related Marketing

A similar ‘natural experiment’ took place in Germany after WWII. As with the two Koreas, the two Germanys were one people, one language and one culture before the division of the East and West following WWII. While Dresden, in East Germany was particularly devastated, all of Germany was in ruins in those post-war years.

Do you have a “super job”?

Wild Woman Fundraising

I was in line at the co-op today and saw the cover of Mother Jones. It said, “Speeded up, more work for no pay.&# Read on. To repeat: Up.

Jobs 75

I Don’t Hate All the Cause Marketing I See. Honest.

Cause Related Marketing

I looked back at my posts over the last few weeks and found little enthusiasm and a lot of criticism of the cause marketing efforts I’ve seen lately.

Four Publications, Four Sponsors, Four Seal Campaigns

Cause Related Marketing

The one I see the most often these days is for the Forest Stewardship Council , which was founded in Bonn, Germany in 1993. Means indeed. Maybe.

Fiji 21

New Browser Plug-In Helps you Avoid Products Made With Child Labor

Cause Related Marketing

The plugin, whose creation was made possible by the German company Earthlink, works with many of the major online retailers in Germany, France, the U.K A new Internet browser plug-in will tell you if a product you’re looking at on an online retailer uses child labor in its production. Every bit of this is immoral and wrong.

Do you want to be a nonprofit consultant? Read this interview with Desiree Adaway

Wild Woman Fundraising

Desiree Adaway designs programs and strategies that create revenue and advocates for organizations. Thank you for agreeing to be interviewed, Desiree!

Humble Cause Marketing Consultant Mocks Mighty Ketchum

Cause Related Marketing

If you were the CEO of a food company, what would be your top priority for the company?Making Making a profit, you say? Employing people?

Fundraising And ‘Connected Spenders’

The Agitator

But as it happens, by 2025 these three countries will be among the top ten countries on the planet that are home to ‘connected consumers’, joining the more expected likes of the US, Germany and Japan, the only ‘mature’ economies that will remain in the top ten.

Bleeding-Edge Cause Marketing

Cause Related Marketing

But you also get a kit to collect some of the blood that you’ve just spilt and register with the nonprofit’s bone marrow donor registry.

Pinterest For Business To Business: Interview With Joel Windels of Brandwatch

Diva Marketing Blog

Joel Windels : Our team is split across the UK, Germany and the USA. Last week I attended my first Pinterest meetup. I asked a few people.

What do consumers around the world think of corporate social responsibility?

Nonprofit Marketing Blog

Today, my colleague Kate Olsen highlights findings from the 2011 Cone/Echo Global CR Opportunity Study. But companies cannot solve these problem alone.

#Tech: Halloween Weekend & Scary Stories Of Cloud Computing

Non Profit Marketing 360

Apple launched iCloud a couple of weeks back with much fanfare. And neither is particularly bleeding-edge technology. Step one of inoculation?

#Tech: Halloween Weekend & Scary Stories Of Cloud Computing

Non Profit Marketing 360

Apple launched iCloud a couple of weeks back with much fanfare. And neither is particularly bleeding-edge technology. Step one of inoculation?

#SocialMedia: Turns Out, Twitter Can Start Revolutions Mr. Gladwell

Non Profit Marketing 360

Indeed, as ever more platforms expand beyond their nations of origin ( Blottr, for example , has just expanded from England to France and Germany with plans to open sites throughout Europe next year), they are likely to bring ideas with them, and the opportunity to feed movements across borders.

Much discussion about online fundraising at 2010 Deutscher Fundraising Kongress

Giving in a Digital World

However, on the up-side, the unexpected land journey did give me an opportunity to see far more of the country than I would otherwise have done and it was certainly a great conference – with over 500 fundraisers attending, mainly from Germany, Austria, and Switzerland. I was there to give a couple of sessions. wikando

Much discussion about online fundraising at 2010 Deutscher Fundraising Kongress

Giving in a Digital World

However, on the up-side, the unexpected land journey did give me an opportunity to see far more of the country than I would otherwise have done and it was certainly a great conference – with over 500 fundraisers attending, mainly from Germany, Austria, and Switzerland. I was there to give a couple of sessions. wikando

#SocialMedia: Turns Out, Twitter Can Start Revolutions Mr. Gladwell

Non Profit Marketing 360

Indeed, as ever more platforms expand beyond their nations of origin ( Blottr, for example , has just expanded from England to France and Germany with plans to open sites throughout Europe next year), they are likely to bring ideas with them, and the opportunity to feed movements across borders.

Does Anyone Have a Trusted Source?

Social Marketing and Social Change

I came across data from the General Social Survey via Frank Rich's op-ed piece today in the NYT. In the major Western European economies of the U.K,

IFC Online Conference coming-up next month – no travelling required!

Giving in a Digital World

IFC Online Conference coming-up next month – no travelling required!

Giving in a Digital World

Forthcoming conference sessions – come and say Hello!

Giving in a Digital World

I’m presenting late morning on 24th on ‘Community Fundraising 2.0′

Forthcoming conference sessions – come and say Hello!

Giving in a Digital World

I’m presenting late morning on 24th on ‘Community Fundraising 2.0′

Senior Fundraiser On The Planet

The Agitator

Japan is UNICEF’s main non-governmental supporter, followed by Germany, the Netherlands and then the USA. We’ve received a great response to our quest — Can You Beat 27 Years? — to find the Senior Fundraiser on the Planet — a fundraiser who has served (lasted?) the longest time at the same charity or nonprofit. Paul D.

UK 4

Networking grows more crucial in economic downturn

GenerationYGive

A friend of mine from Germany, who was about to move back, had an internship at an online news agency focusing on developing world issues. When I first graduated from college, I wasn't sure what to do with myself. She asked me if I might be interested in this type of thing. Why the heck not, I thought to myself. And poof! I was the new D.C.

Don’t let Twitter anxiety cloud your focus on key online priorities

Giving in a Digital World

My advice would be that you do keep an eye on Twitter, because it’s not going to go away.

Don’t let Twitter anxiety cloud your focus on key online priorities

Giving in a Digital World

My advice would be that you do keep an eye on Twitter, because it’s not going to go away.

Atlanta Women In Social Media Marketing_3

Diva Marketing Blog

When you first step into social media it's often like being the new kid on the block. What do you do when you're the new kid on the block? A how-to.