Greg interviews Tim about his “Engagement Fundraising” experiences at MarketSmart. Learn more about the Engagement Fundraising Book at [link]. The post To Fundraise is Human (EF-S03-E02) appeared first on MarketSmart, LLC |. MORE
You know that marketing and fundraising have to be more on target than ever, with messages based on right-now data and stories from across your channels, campaigns, and programs. The days of the one-off marketing project or fundraising campaign are over. Flickr: Robyn Anderson. MORE
Some fundraising bloggers/consultants have discovered a terrifying new boogeyman – the work of nonprofit marketing directors! Yep, nonprofit marketing and branding are apparently killing fundraising. Marketing and all your organizational communications need to SERVE fundraising.” MORE
I answered Strongly Disagree to both questions, because that’s how I really feel, but also because I want to see MORE fundraising from charitable causes on the social network. The post Is there too much fundraising on Facebook? MORE
nonprofit email fundraising nonprofit technology guest postEmail isn’t dead. MORE
As End of Year Fundraising quickly approaches we've started to think of what you can do now to ensure a successful fundraising season. No matter what’s on your fundraising to do list this fall, there’s one must have that you can’t afford to leave off that to-do list – stories. MORE
On today’s episode we discuss how fundraisers can utilize LinkedIn. The post LinkedIn for Fundraisers (EF-0019) appeared first on MarketSmart, LLC |. Learn more about MarketSmart at [link]. Podcast MORE
Year-End Fundraising Season. This year you will OWN year-end fundraising. The Beginner’s Guide to Planning a Successful Year-End Online Fundraising Campaign. How to Write Amazing Year-End Fundraising Appeals by Network for Good. Create urgency in your fundraising posts. MORE
According to Brian Saber, “Your ‘Asking Style’ is based on your personality and unique set of strengths in fundraising.” Asking Matters takes this one step further and applies it to fundraising. The post What’s your fundraising asking style? MORE
EOY (or end-of-year) fundraising can be a critical time for nonprofits. You need to create personal, targeted appeals that show donors how they fit into your fundraising and how their gifts impact the recipients of your aid. fundraising prospect research donor research MORE
We all have an incredible fundraising resource right in front of us— our board member, colleague, and loyal volunteer ambassador s. You still have time to launch your team of fundraising messengers to spur year-end giving. MORE
On today’s episode we discuss fundraising consultants and why you as a fundraiser should consider hiring one. Check out the How I Built My Fundraising Consultancy Podcast on Apple Podcasts , Google Play , Stitcher and other podcast directories. MORE
Why fundraisers like Rollover IRAs. QCD’s could be ‘gateway’ gifts leading to larger major gifts during the supporters’ lifetime or a bequest (assuming the fundraisers build relationships with the QCD donors); B. MORE
Fundraising focuses on an organization’s process for raising money by requesting donations. Fundraising is what most of you are told to do. Fundraising is what some of your board members refuse to do. Fundraising is focused on tactics that generate donations. Fundraising sometimes offends supporters. Maybe it’s time we stopped calling ourselves fundraisers. >> How to get great fundraising advice without reading an entire book. >> MORE
Abby Jarvis of Qgiv is back today to talk about events with a peer-to-peer fundraising component and how to get your supporters to fundraise for you. Luckily, we’ve watched our clients try some pretty amazing tactics to boost participant fundraising in peer-to-peer events. MORE
So about 18 months ago I figured fundraisers probably felt the same way and I started developing a neat new tool to help folks ‘visualize’ their analytics. The result: The Fundraising Report Card ! . MORE
On today’s episode we discuss job titles for fundraisers and how the wrong job title can negatively affect the donor’s perception. Not sure what engagement fundraising is or how job titles affect your success as a fundraiser? MORE
The climate has changed for donors, nonprofits, and fundraising. The post Fundraising Climate Change (EF-S02-E09) appeared first on MarketSmart, LLC |. Learn about this change and how to adapt to meet these new donor expectations. Learn more about MarketSmart at [link]. MORE
Related Posts: >>The 8 Core Components of Engagement Fundraising and Why You Desperately Need Them. >>Introducing >>Introducing the Four Selfs of Engagement Fundraising. The post Engagement Fundraising in 7 simple bullet-points appeared first on MarketSmart, LLC |. Focus- Focus your marketing (especially your expensive marketing like face-to-face meetings) on people who have a lot of money. MORE
Here's a handy breakdown from Adam Weinger, President of Double the Donation, which outlines some of the easiest ways to incorporate matching gifts into your fundraising. Fundraising events. fundraising guest post MORE
Sadly, some fundraisers do the same thing. Then the fundraiser gets super-excited. There’s one big problem with piñata fundraising. . You can see how your portion of the sector is doing for FREE by checking out the Fundraising Report Card’s Benchmarks. MORE
However, just because they are a fundraising staple doesn’t mean that annual campaigns don’t require the same amount of attention, creativity, and work that other campaigns do. fundraising nonprofit campaigns Development MORE
Also, go ahead and replace salesperson with fundraiser and selling with fundraising. Smart fundraisers know that the point of acquisition fundraising is to get people into the funnel so they can take a donor journey that leads to a major gift (including a legacy gift). MORE
For some things, spontaneity is highly desirable, but any fundraising professional will tell you that planning a campaign isn’t one of them. But it isn’t enough to have a rough idea of messaging, an incomplete timeline, some scheduled tweets, and an arbitrary fundraising goal. MORE
For some things, spontaneity is highly desirable, but any fundraising professional will tell you that planning a campaign isn’t one of them. But it isn’t enough to have a rough idea of messaging, an incomplete timeline, some scheduled tweets, and an arbitrary fundraising goal. MORE
Here are my top 10 traits of terrible fundraisers that drive major donors away: . The post 10 traits of terrible major and legacy gift fundraisers appeared first on MarketSmart, LLC |. Sadly, I’ve witnessed all of these but I truly believe #1 is the worst. MORE
You know that marketing and fundraising have to be more on target than ever, with messages based on right-now data and stories from across your channels, campaigns, and programs. The days of the one-off marketing project or fundraising campaign are over. Flickr: Robyn Anderson. MORE
Related Posts: >>Does fundraising training focus too much on the ask? >>35 The post How asking for advice helps fundraisers: (1) qualify donors for their portfolios AND (2) build deeper relationships appeared first on MarketSmart, LLC |. Your donors want a partner, not a solicitor. Partners ask for advice before asking for money. Partners looking for advice are looking to collaborate. Partners requesting advice are less threatening. MORE
Maybe you need an expert in a certain kind of fundraising. Is it someone to fundraise for you? Train your team to help you fundraise. Measure fundraising effectiveness and look at your analytics. THEN hiring a fundraising consultant is a good next step. Fundraising. MORE
Greg interviews Erin Troia about her “Engagement Fundraising” experiences. Erin recently finished reading an advanced copy of Engagement Fundraising and tried out some of the concepts she read about in the book. Learn more about the Engagement Fundraising Book at [link]. MORE
The post Email as a Fundraising Tool – Episode 4 appeared first on MarketSmart, LLC |. Learn how to use email in a way donors love, how to use it to track engagement, some pitfalls to avoid, and much more. Visit iMarketSmart.com to learn more about MarketSmart. MORE
In 2017, the average spam rate for nonprofit fundraising emails was 24.16%, meaning that only three quarters of sent emails even reached supporters' inboxes. email fundraising deliverability MORE
But I’m thrilled to see the reviews for the Engagement Fundraising Podcast have been positive. Greg has done a great job of deconstructing time-tested truths of fundraising and reconstructed them for the digital age, in terms we can understand. Podcasting is pretty new for me. MORE
We work in a challenging profession. There is a lot about what we do that is exciting but a lot that can sometime feel overwhelming. My wife and I recently had a baby. I use to think I had some measure of selflessness in me. MORE
I’m so excited to tell you about a brand new weekly podcast that I’m on all about engagement fundraising! Now available on Apple Podcasts is MarketSmart’s new podcast, Engagement Fundraising! The podcast launches with three episodes discussing the 8 Core Components of Engagement Fundraising, the 7 Principles of Engagement Fundraising and Donor Surveys. The post Introducing the Engagement Fundraising Podcast – Now Available! MORE
Above average fundraisers have developed the ability to create and deliver value where the donor has never thought to look for it. The post The single difference between above average and below average fundraisers appeared first on MarketSmart, LLC |. MORE
Fundraising is a huge job at any nonprofit. That got us thinking: is it possible to cheat at nonprofit fundraising + get away with it? If so, social fundraising might just be the ace up your organization''s sleeve. fundraising strategy social fundraising MORE
Most fundraising is very short-sighted. The post The 5 p’s of engagement fundraising appeared first on MarketSmart, LLC |. 1- Permission. Donors have immense power these days. They can ignore your communications! MORE
Nonprofit fundraising events are a great way to raise money and increase your organization’s profile at the same time. Follow these steps to make sure your event is a fundraising success rather than a financial flop. Set a Fundraising Goal. fundraising donors Development MORE
OUT: Over-spending your donors’ dollars on fundraising efforts that don’t work anymore. Related Posts: >>12 astounding ways engagement fundraising can help you right now. Engagement Fundraising in 7 simple bullet-points. MORE
Giving Tuesday is arguably the biggest international social media fundraising event for nonprofits and charities. In addition, Facebook recently announced that birthday fundraisers have raised more than $300 million over the past year. MORE
Fundraising expert Tom Ahern is cranking out some great stuff for us this year! We just finished the first session of 2015 of his Ahern Writing Academy for Fundraisers including a BRAND NEW e-clinic on making the most of your landing and donation pages on your website. MORE
Here are a dozen ways engagement fundraising helps nonprofits all around the world. 34% of the world’s top charities now employ engagement fundraising (and hundreds of small and mid-size organizations too!). My simplest explanation of how engagement fundraising works. MORE
Here are 8 reasons why you might want to read my new book: Engagement Fundraising. Here are 8 reasons why you might want to read my new book: Engagement Fundraising. To better understand fundraising from the major donor perspective. To be a facilitator, not just a fundraiser. MORE
Fundraising Related Topics EveryAction
JULY 18, 2018
For some things, spontaneity is highly desirable, but any fundraising professional will tell you that planning a campaign isn’t one of them. But it isn’t enough to have a rough idea of messaging, an incomplete timeline, some scheduled tweets, and an arbitrary fundraising goal.
iMarketSmart
MAY 30, 2018
Here are my top 10 traits of terrible fundraisers that drive major donors away: . The post 10 traits of terrible major and legacy gift fundraisers appeared first on MarketSmart, LLC |. Sadly, I’ve witnessed all of these but I truly believe #1 is the worst.
EveryAction
SEPTEMBER 14, 2018
As End of Year Fundraising quickly approaches we've started to think of what you can do now to ensure a successful fundraising season. No matter what’s on your fundraising to do list this fall, there’s one must have that you can’t afford to leave off that to-do list – stories.
iMarketSmart
JANUARY 2, 2018
OUT: Over-spending your donors’ dollars on fundraising efforts that don’t work anymore. Related Posts: >>12 astounding ways engagement fundraising can help you right now. Engagement Fundraising in 7 simple bullet-points.
iMarketSmart
JUNE 25, 2018
Sadly, some fundraisers do the same thing. Then the fundraiser gets super-excited. There’s one big problem with piñata fundraising. . You can see how your portion of the sector is doing for FREE by checking out the Fundraising Report Card’s Benchmarks.
iMarketSmart
AUGUST 9, 2018
Greg interviews Tim about his “Engagement Fundraising” experiences at MarketSmart. Learn more about the Engagement Fundraising Book at [link]. The post To Fundraise is Human (EF-S03-E02) appeared first on MarketSmart, LLC |.
EveryAction
AUGUST 29, 2018
However, just because they are a fundraising staple doesn’t mean that annual campaigns don’t require the same amount of attention, creativity, and work that other campaigns do. fundraising nonprofit campaigns Development
iMarketSmart
MAY 4, 2018
Above average fundraisers have developed the ability to create and deliver value where the donor has never thought to look for it. The post The single difference between above average and below average fundraisers appeared first on MarketSmart, LLC |.
iMarketSmart
MAY 3, 2018
The climate has changed for donors, nonprofits, and fundraising. The post Fundraising Climate Change (EF-S02-E09) appeared first on MarketSmart, LLC |. Learn about this change and how to adapt to meet these new donor expectations. Learn more about MarketSmart at [link].
Getting Attention
MAY 2, 2018
You know that marketing and fundraising have to be more on target than ever, with messages based on right-now data and stories from across your channels, campaigns, and programs. The days of the one-off marketing project or fundraising campaign are over. Flickr: Robyn Anderson.
iMarketSmart
AUGUST 23, 2018
Greg interviews Erin Troia about her “Engagement Fundraising” experiences. Erin recently finished reading an advanced copy of Engagement Fundraising and tried out some of the concepts she read about in the book. Learn more about the Engagement Fundraising Book at [link].
Getting Attention
DECEMBER 6, 2016
We all have an incredible fundraising resource right in front of us— our board member, colleague, and loyal volunteer ambassador s. You still have time to launch your team of fundraising messengers to spur year-end giving.
iMarketSmart
NOVEMBER 30, 2017
On today’s episode we discuss how fundraisers can utilize LinkedIn. The post LinkedIn for Fundraisers (EF-0019) appeared first on MarketSmart, LLC |. Learn more about MarketSmart at [link]. Podcast
iMarketSmart
JULY 18, 2018
But I’m thrilled to see the reviews for the Engagement Fundraising Podcast have been positive. Greg has done a great job of deconstructing time-tested truths of fundraising and reconstructed them for the digital age, in terms we can understand. Podcasting is pretty new for me.
iMarketSmart
SEPTEMBER 15, 2017
Also, go ahead and replace salesperson with fundraiser and selling with fundraising. Smart fundraisers know that the point of acquisition fundraising is to get people into the funnel so they can take a donor journey that leads to a major gift (including a legacy gift).
iMarketSmart
JULY 31, 2017
Related Posts: >>The 8 Core Components of Engagement Fundraising and Why You Desperately Need Them. >>Introducing >>Introducing the Four Selfs of Engagement Fundraising. The post Engagement Fundraising in 7 simple bullet-points appeared first on MarketSmart, LLC |. Focus- Focus your marketing (especially your expensive marketing like face-to-face meetings) on people who have a lot of money.
Wild Woman Fundraising
MAY 27, 2018
Maybe you need an expert in a certain kind of fundraising. Is it someone to fundraise for you? Train your team to help you fundraise. Measure fundraising effectiveness and look at your analytics. THEN hiring a fundraising consultant is a good next step. Fundraising.
iMarketSmart
AUGUST 3, 2017
The post Email as a Fundraising Tool – Episode 4 appeared first on MarketSmart, LLC |. Learn how to use email in a way donors love, how to use it to track engagement, some pitfalls to avoid, and much more. Visit iMarketSmart.com to learn more about MarketSmart.
A Small Change
JUNE 19, 2013
We work in a challenging profession. There is a lot about what we do that is exciting but a lot that can sometime feel overwhelming. My wife and I recently had a baby. I use to think I had some measure of selflessness in me.
iMarketSmart
SEPTEMBER 14, 2017
On today’s episode we discuss job titles for fundraisers and how the wrong job title can negatively affect the donor’s perception. Not sure what engagement fundraising is or how job titles affect your success as a fundraiser?
Kivi's Nonprofit Communications Blog
MAY 27, 2015
Fundraising expert Tom Ahern is cranking out some great stuff for us this year! We just finished the first session of 2015 of his Ahern Writing Academy for Fundraisers including a BRAND NEW e-clinic on making the most of your landing and donation pages on your website.
EveryAction
AUGUST 28, 2018
Nonprofit fundraising events are a great way to raise money and increase your organization’s profile at the same time. Follow these steps to make sure your event is a fundraising success rather than a financial flop. Set a Fundraising Goal. fundraising donors Development
Kivi's Nonprofit Communications Blog
JANUARY 20, 2015
Some fundraising bloggers/consultants have discovered a terrifying new boogeyman – the work of nonprofit marketing directors! Yep, nonprofit marketing and branding are apparently killing fundraising. Marketing and all your organizational communications need to SERVE fundraising.”
iMarketSmart
OCTOBER 19, 2017
On today’s episode we discuss fundraising consultants and why you as a fundraiser should consider hiring one. Check out the How I Built My Fundraising Consultancy Podcast on Apple Podcasts , Google Play , Stitcher and other podcast directories.
iMarketSmart
OCTOBER 23, 2017
Here are a dozen ways engagement fundraising helps nonprofits all around the world. 34% of the world’s top charities now employ engagement fundraising (and hundreds of small and mid-size organizations too!). My simplest explanation of how engagement fundraising works.
iMarketSmart
OCTOBER 21, 2015
Fundraising focuses on an organization’s process for raising money by requesting donations. Fundraising is what most of you are told to do. Fundraising is what some of your board members refuse to do. Fundraising is focused on tactics that generate donations. Fundraising sometimes offends supporters. Maybe it’s time we stopped calling ourselves fundraisers. >> How to get great fundraising advice without reading an entire book. >>
EveryAction
FEBRUARY 11, 2015
Fundraising is a huge job at any nonprofit. That got us thinking: is it possible to cheat at nonprofit fundraising + get away with it? If so, social fundraising might just be the ace up your organization''s sleeve. fundraising strategy social fundraising
iMarketSmart
OCTOBER 21, 2016
According to Brian Saber, “Your ‘Asking Style’ is based on your personality and unique set of strengths in fundraising.” Asking Matters takes this one step further and applies it to fundraising. The post What’s your fundraising asking style?
EveryAction
AUGUST 23, 2018
In 2017, the average spam rate for nonprofit fundraising emails was 24.16%, meaning that only three quarters of sent emails even reached supporters' inboxes. email fundraising deliverability
iMarketSmart
JULY 27, 2017
I’m so excited to tell you about a brand new weekly podcast that I’m on all about engagement fundraising! Now available on Apple Podcasts is MarketSmart’s new podcast, Engagement Fundraising! The podcast launches with three episodes discussing the 8 Core Components of Engagement Fundraising, the 7 Principles of Engagement Fundraising and Donor Surveys. The post Introducing the Engagement Fundraising Podcast – Now Available!
EveryAction
MAY 12, 2015
nonprofit email fundraising nonprofit technology guest postEmail isn’t dead.
EveryAction
JANUARY 4, 2016
For some things, spontaneity is highly desirable, but any fundraising professional will tell you that planning a campaign isn’t one of them. But it isn’t enough to have a rough idea of messaging, an incomplete timeline, some scheduled tweets, and an arbitrary fundraising goal.
iMarketSmart
JULY 23, 2018
Why fundraisers like Rollover IRAs. QCD’s could be ‘gateway’ gifts leading to larger major gifts during the supporters’ lifetime or a bequest (assuming the fundraisers build relationships with the QCD donors); B.
J Campbell Social Marketing
SEPTEMBER 10, 2018
Giving Tuesday is arguably the biggest international social media fundraising event for nonprofits and charities. In addition, Facebook recently announced that birthday fundraisers have raised more than $300 million over the past year.
iMarketSmart
JUNE 7, 2017
Most fundraising is very short-sighted. The post The 5 p’s of engagement fundraising appeared first on MarketSmart, LLC |. 1- Permission. Donors have immense power these days. They can ignore your communications!
Kivi's Nonprofit Communications Blog
OCTOBER 6, 2015
Year-End Fundraising Season. This year you will OWN year-end fundraising. The Beginner’s Guide to Planning a Successful Year-End Online Fundraising Campaign. How to Write Amazing Year-End Fundraising Appeals by Network for Good. Create urgency in your fundraising posts.
Kivi's Nonprofit Communications Blog
MAY 23, 2017
Abby Jarvis of Qgiv is back today to talk about events with a peer-to-peer fundraising component and how to get your supporters to fundraise for you. Luckily, we’ve watched our clients try some pretty amazing tactics to boost participant fundraising in peer-to-peer events.
iMarketSmart
JUNE 23, 2017
So about 18 months ago I figured fundraisers probably felt the same way and I started developing a neat new tool to help folks ‘visualize’ their analytics. The result: The Fundraising Report Card ! .
EveryAction
APRIL 25, 2016
Here's a handy breakdown from Adam Weinger, President of Double the Donation, which outlines some of the easiest ways to incorporate matching gifts into your fundraising. Fundraising events. fundraising guest post
Getting Attention
MAY 2, 2018
You know that marketing and fundraising have to be more on target than ever, with messages based on right-now data and stories from across your channels, campaigns, and programs. The days of the one-off marketing project or fundraising campaign are over. Flickr: Robyn Anderson.
EveryAction
DECEMBER 7, 2016
EOY (or end-of-year) fundraising can be a critical time for nonprofits. You need to create personal, targeted appeals that show donors how they fit into your fundraising and how their gifts impact the recipients of your aid. fundraising prospect research donor research
iMarketSmart
MARCH 21, 2018
Related Posts: >>Does fundraising training focus too much on the ask? >>35 The post How asking for advice helps fundraisers: (1) qualify donors for their portfolios AND (2) build deeper relationships appeared first on MarketSmart, LLC |. Your donors want a partner, not a solicitor. Partners ask for advice before asking for money. Partners looking for advice are looking to collaborate. Partners requesting advice are less threatening.
J Campbell Social Marketing
SEPTEMBER 29, 2016
I answered Strongly Disagree to both questions, because that’s how I really feel, but also because I want to see MORE fundraising from charitable causes on the social network. The post Is there too much fundraising on Facebook?
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