Top 7 Fundraising In’s and Out’s for 2018

iMarketSmart

OUT: Over-spending your donors’ dollars on fundraising efforts that don’t work anymore. Related Posts: >>12 astounding ways engagement fundraising can help you right now. Engagement Fundraising in 7 simple bullet-points.

LinkedIn for Fundraisers (EF-0019)

iMarketSmart

On today’s episode we discuss how fundraisers can utilize LinkedIn. The post LinkedIn for Fundraisers (EF-0019) appeared first on MarketSmart, LLC |. Learn more about MarketSmart at [link]. Podcast

The Fundraising Career Conference ROCKED!

Wild Woman Fundraising

Here’s what people said about the Fundraising Career Conference Presenters! This is more important than being a better fundraiser (though it probably will help me be one too!). We have recordings of the Fundraising Career Conference available here. .

Are fundraising tricks and gimmicks worth doing?

iMarketSmart

Also, go ahead and replace salesperson with fundraiser and selling with fundraising. Smart fundraisers know that the point of acquisition fundraising is to get people into the funnel so they can take a donor journey that leads to a major gift (including a legacy gift).

Engagement Fundraising in 7 simple bullet-points

iMarketSmart

Related Posts: >>The 8 Core Components of Engagement Fundraising and Why You Desperately Need Them. >>Introducing >>Introducing the Four Selfs of Engagement Fundraising. The post Engagement Fundraising in 7 simple bullet-points appeared first on MarketSmart, LLC |. Focus- Focus your marketing (especially your expensive marketing like face-to-face meetings) on people who have a lot of money.

Why You Should Hire a Fundraising Consultant – Episode 15

iMarketSmart

On today’s episode we discuss fundraising consultants and why you as a fundraiser should consider hiring one. Check out the How I Built My Fundraising Consultancy Podcast on Apple Podcasts , Google Play , Stitcher and other podcast directories.

How asking for advice helps fundraisers: (1) qualify donors for their portfolios AND (2) build deeper relationships

iMarketSmart

Related Posts: >>Does fundraising training focus too much on the ask? >>35 The post How asking for advice helps fundraisers: (1) qualify donors for their portfolios AND (2) build deeper relationships appeared first on MarketSmart, LLC |. Your donors want a partner, not a solicitor. Partners ask for advice before asking for money. Partners looking for advice are looking to collaborate. Partners requesting advice are less threatening.

12 astounding ways engagement fundraising can help you right now

iMarketSmart

Here are a dozen ways engagement fundraising helps nonprofits all around the world. 34% of the world’s top charities now employ engagement fundraising (and hundreds of small and mid-size organizations too!). My simplest explanation of how engagement fundraising works.

Key Fundraising Ingredients

The Agitator

A reminder that all the great research, advice, and case studies available to fundraisers ain’t worth much without investing the time and toil required to put them to work for the bottom line. Feedback Fundraising philosophy/profession Nonprofit management Uncategorized premium

What’s your fundraising asking style?

iMarketSmart

According to Brian Saber, “Your ‘Asking Style’ is based on your personality and unique set of strengths in fundraising.” Asking Matters takes this one step further and applies it to fundraising. The post What’s your fundraising asking style?

Introducing the Engagement Fundraising Podcast – Now Available!

iMarketSmart

I’m so excited to tell you about a brand new weekly podcast that I’m on all about engagement fundraising! Now available on Apple Podcasts is MarketSmart’s new podcast, Engagement Fundraising! The podcast launches with three episodes discussing the 8 Core Components of Engagement Fundraising, the 7 Principles of Engagement Fundraising and Donor Surveys. The post Introducing the Engagement Fundraising Podcast – Now Available!

Fundraising’s Silver Bullet

The Agitator

These days maintaining the status quo will ultimately kill your fundraising. For the life of me I don’t understand why the concept of great donor care so eludes most fundraisers. In short, there’s far too little understanding of its overall impact on fundraising’s bottom-line.

Raise More Money by Inspiring P2P Fundraisers

Kivi's Nonprofit Communications Blog

Abby Jarvis of Qgiv is back today to talk about events with a peer-to-peer fundraising component and how to get your supporters to fundraise for you. Luckily, we’ve watched our clients try some pretty amazing tactics to boost participant fundraising in peer-to-peer events.

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Confucius on Fundraising Tech Tools

The Agitator

It summarizes how NGOs use web and email communications, online fundraising tools, social media, mobile technology, and data management and security software. 5) Email fundraising appeals: 64%. 8) Print fundraising appeals: 60%. 9) Peer-to-peer fundraising: 56%.

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Is shaming an effective fundraising strategy?

iMarketSmart

The post Is shaming an effective fundraising strategy? Fundraising Philosophy/motivation strategy best fundraising tactics best practices for fundraising charity blog donor cultivation effective non-profit fundraising strategies fundraising strategies for nonprofits pdf fundraising strategies inc fundraising strategies pdf fundraising strategy plan fundraising tips most effective fundraising strategies nonprofit fundraising strategy template Philanthropy Strategy

What to Do Now That Your Fundraising Campaign Is Over

Kivi's Nonprofit Communications Blog

You hit your donation goals, spread awareness about your mission, recruited new fundraisers, and so much more. However, when you thank someone, there’s also a real opportunity to go #BeyondTheDonation by also encouraging social fundraising. FundraisingGary Wohlfeill.

Fundraising metrics: you have to see them to believe them

iMarketSmart

So about 18 months ago I figured fundraisers probably felt the same way and I started developing a neat new tool to help folks ‘visualize’ their analytics. The result: The Fundraising Report Card ! .

The 5 p’s of engagement fundraising

iMarketSmart

Most fundraising is very short-sighted. The post The 5 p’s of engagement fundraising appeared first on MarketSmart, LLC |. 1- Permission. Donors have immense power these days. They can ignore your communications!

Fantasyland Fundraising

The Agitator

Rather it serves as a poignant reminder of the eternal quest to find a magic segmentation elixir – for consumer marketing, political campaigning, and yes, fundraising. It seems to be making its way back in vogue in consumer marketing, voter profiling and yes, fundraising.

Mobile Fundraising 101: The Basics

Kivi's Nonprofit Communications Blog

We’ve had some questions about mobile fundraising so here’s John Killoran, CEO of @Pay , to get us started. That’s why it’s especially important as a nonprofit fundraising in the 21st century to look into the latest form of communication: mobile. Who Uses Mobile Fundraising?

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Why Voice and Tone Might Be the Secret Sauce to Social Fundraising Success

Kivi's Nonprofit Communications Blog

But now, thanks to the digital and social takeover of just about, well… everything, even fundraising has become collaborative. And the nonprofits that are supporting this shift to social fundraising are the ones that are finding huge success. Gary Wohlfeill.

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Could your volunteers solve most of your fundraising problems?

iMarketSmart

The post Could your volunteers solve most of your fundraising problems? Volunteerism is the gateway drug leading to major giving and legacy gifts. Proof can be found in the 2016 U.S. Trust® Study of High Net Worth Philanthropy. The study is based on a survey of U.S.

Fundraising- A new craze! Go fund yourself

Wild Woman Fundraising

Everyone’s a fundraiser now. Because we are seeing a maturation of online fundraising, a greater availability of crowdfunding platforms (550+ at the last count) and a deterioration of the social safety net. ” 3 challenges this presents to us as nonprofit fundraisers.

How To Use Facebook’s Free Fundraising Tools on #GivingTuesday

J Campbell Social Marketing

Before and after #GivingTuesday, charitable organizations that have signed up to use Facebook’s fundraising tools will pay a 5% fee.). This could be huge for your organization if you are planning a large outreach campaign that includes a social media fundraising component.

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Is there too much fundraising on Facebook?

J Campbell Social Marketing

I answered Strongly Disagree to both questions, because that’s how I really feel, but also because I want to see MORE fundraising from charitable causes on the social network. The post Is there too much fundraising on Facebook?

Trying to break into fundraising?

Wild Woman Fundraising

Are you wondering how to break into fundraising? Maybe you’re coming from college and you’re wondering about fundraising as a career. Maybe you’ve sat on a nonprofit board and you’re considering a career in fundraising.

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Fundraising Beyond @RealDonaldTrump

The Agitator

But here at Agitator HQ we do turn off the TV, silence the hysterical cable news pundits and attempt to track what’s going on in the quieter parts of online and social media world that affect fundraisers in a practical way. I confess.

3 smart new metrics to measure your fundraising effectiveness

iMarketSmart

Bentz, Whaley and Flessner’s 2014 study on “Optimizing Fundraiser Performance” listed the following metrics for major gift officers: Total dollars raised. # of moves (made by the fundraiser). But they really measure what the fundraiser does. The post 3 smart new metrics to measure your fundraising effectiveness appeared first on MarketSmart, LLC |. I’ll bet you make lots of calls.

3 Tools to Fuel Fundraising Ambassadors

Getting Attention

We all have an incredible fundraising resource right in front of us— our board member, colleague, and loyal volunteer ambassador s. You still have time to launch your team of fundraising messengers to spur year-end giving.

Marketing is Killing Fundraising. Seriously???

Kivi's Nonprofit Communications Blog

Some fundraising bloggers/consultants have discovered a terrifying new boogeyman – the work of nonprofit marketing directors! Yep, nonprofit marketing and branding are apparently killing fundraising. Marketing and all your organizational communications need to SERVE fundraising.”

Creating Your Fundraising Caseload – Part 2 (Episode 17)

iMarketSmart

On today’s episode we continue discussing creating a strong fundraising caseload. The post Creating Your Fundraising Caseload – Part 2 (Episode 17) appeared first on MarketSmart, LLC |. Listen to episode 16 for the first part of this discussion.

Revitalizing Fundraising

A Small Change

We work in a challenging profession. There is a lot about what we do that is exciting but a lot that can sometime feel overwhelming. My wife and I recently had a baby. I use to think I had some measure of selflessness in me.

Why fundraisers shouldn’t be making friends with donors

iMarketSmart

Sorry but fundraising is not mostly about making friends. The post Why fundraisers shouldn’t be making friends with donors appeared first on MarketSmart, LLC |. A true story. I was talking to one of our customers two weeks ago. She had been working for an organization for almost two and a half years and she said, “You know, I think over time I must have met with about 100 people. But I don’t think even 2 or 3 were really, really, really highly qualified.”.

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Introducing the First Ever Major Gifts Fundraising Benchmark Study

iMarketSmart

The first-ever benchmark study on major gifts fundraising. Today, I’m thrilled to introduce the 2017 Major Gifts Fundraising Benchmark Study. Click here to access the full 2017 Major Gifts Fundraising Benchmark Study.

How Much Is Spam Hurting Your Online Fundraising? [New Study]

Kivi's Nonprofit Communications Blog

They took a closer look at active fundraising periods and found end-of-year email fundraising took an especially big hit with spam rates jumping to 23.61% in 2016 as opposed to 8.6% for year-end fundraising in 2015. Fundraising Nonprofit Communications

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Becoming a Fundraising Genius

Kivi's Nonprofit Communications Blog

Fundraising expert Tom Ahern is cranking out some great stuff for us this year! We just finished the first session of 2015 of his Ahern Writing Academy for Fundraisers including a BRAND NEW e-clinic on making the most of your landing and donation pages on your website.

Does fundraising training focus too much on the ask?

iMarketSmart

Often I find that major gift (and legacy gift) fundraising education, training, and advice places too much emphasis on ‘the ask’ Yet, in many ways, the ask is the smallest part of most fundraiser’s jobs. Fundraising works the same way. >>Are fundraising tricks and gimmicks worth doing? The post Does fundraising training focus too much on the ask?

Introducing the “FOUR SELFs” of Engagement Fundraising

iMarketSmart

When I first came up with the term engagement fundraising it was because I was a pissed-off donor! I’ve been working on developing engagement fundraising technologies and strategies for almost a decade now because it’s fairer. Engagement fundraising is permission-oriented.

Fundraising vs. Facilitating

iMarketSmart

Fundraising focuses on an organization’s process for raising money by requesting donations. Fundraising is what most of you are told to do. Fundraising is what some of your board members refuse to do. Fundraising is focused on tactics that generate donations. Fundraising sometimes offends supporters. Maybe it’s time we stopped calling ourselves fundraisers. >> How to get great fundraising advice without reading an entire book. >>

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Get a Taste of the Fundraising Career Conference 2018

Wild Woman Fundraising

How do you know if this Fundraising Career Conference is for you? Do you want a preview of the Kishshana Palmer magic before her session, (UN)Stuck in the middle: Moving into a fundraising leadership role with ease? Which is what being a wild woman of fundraising is all about!) .