3 Tools to Fuel Fundraising Ambassadors

Getting Attention

We all have an incredible fundraising resource right in front of us— our board member, colleague, and loyal volunteer ambassador s. You still have time to launch your team of fundraising messengers to spur year-end giving.

Is shaming an effective fundraising strategy?


The post Is shaming an effective fundraising strategy? Fundraising Philosophy/motivation strategy best fundraising tactics best practices for fundraising charity blog donor cultivation effective non-profit fundraising strategies fundraising strategies for nonprofits pdf fundraising strategies inc fundraising strategies pdf fundraising strategy plan fundraising tips most effective fundraising strategies nonprofit fundraising strategy template Philanthropy Strategy

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A challenge for the fundraisers of the world…


Fundraisers have more competitors now than ever before. Most fundraisers around the world are still value communicators. The donor decides the value, not the organization or the fundraiser! You need to be the kind of fundraiser that thinks about creating value for your donors day and night. Will you be that kind of fundraiser? Related Posts: >>What’s your fundraising asking style? >>How Your competition is global.

How To Use Facebook’s Free Fundraising Tools on #GivingTuesday

J Campbell Social Marketing

Before and after #GivingTuesday, charitable organizations that have signed up to use Facebook’s fundraising tools will pay a 5% fee.). This could be huge for your organization if you are planning a large outreach campaign that includes a social media fundraising component.

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Are fundraising tricks and gimmicks worth doing?


Also, go ahead and replace salesperson with fundraiser and selling with fundraising. Smart fundraisers know that the point of acquisition fundraising is to get people into the funnel so they can take a donor journey that leads to a major gift (including a legacy gift).

Marketing is Killing Fundraising. Seriously???

Kivi's Nonprofit Communications Blog

Some fundraising bloggers/consultants have discovered a terrifying new boogeyman – the work of nonprofit marketing directors! Yep, nonprofit marketing and branding are apparently killing fundraising. Marketing and all your organizational communications need to SERVE fundraising.”

Marketing Fundraising Events: The Ultimate Checklist

Kivi's Nonprofit Communications Blog

Holding a fundraising event soon? Marketing your fundraising event is a necessity to attract attendees. Highlight opportunities for engagement ( ex: showcase fundraising teams or leaderboards ). Fundraising Guest BloggersKerri Moore.

Most fundraisers use email the wrong way


Sadly most fundraisers are using email the wrong way. Email should NOT be used primarily for fundraising. I wish fundraisers would finally learn to stop “blasting” and “start engaging” Too many treat email like the button they press to get money out of an ATM. If fundraisers would provide more value in their emails, they’ll get more donations. More on this in my 10 Commandments of Engagement Fundraising here.

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4 Ways to Incorporate Corporate Philanthropy into your Digital Fundraising

J Campbell Social Marketing

If your nonprofit is smart (and I know it is), you want to make the most of the generosity of companies as it relates to your digital fundraising efforts. Here are the top four ways to use corporate philanthropy to boost your online fundraiser. Guest blog by Adam Weinger.

Mobile Fundraising 101: The Basics

Kivi's Nonprofit Communications Blog

We’ve had some questions about mobile fundraising so here’s John Killoran, CEO of @Pay , to get us started. That’s why it’s especially important as a nonprofit fundraising in the 21st century to look into the latest form of communication: mobile. Who Uses Mobile Fundraising?

Year-End Fundraising Decisions to Make Now

Kivi's Nonprofit Communications Blog

I’m coaching a fundraising team at a national nonprofit that wants to revamp its annual communications calendar. As part of that process, we are looking at their editorial calendar for their year-end fundraising campaign, which will include direct mail, email, and social media.

Fundraising Miracle

The Agitator

Short-term thinking is by far the greatest enemy of effective fundraising. CEOs who won’t invest in skill-building and continuing education for fundraising staffs. Signs of this noxious enemy abound.

The 5 p’s of engagement fundraising


Most fundraising is very short-sighted. The post The 5 p’s of engagement fundraising appeared first on MarketSmart, LLC |. 1- Permission. Donors have immense power these days. They can ignore your communications!

Why You Should Hire a Fundraising Consultant – Episode 15


On today’s episode we discuss fundraising consultants and why you as a fundraiser should consider hiring one. Check out the How I Built My Fundraising Consultancy Podcast on Apple Podcasts , Google Play , Stitcher and other podcast directories.

Engagement Fundraising in 7 simple bullet-points


Related Posts: >>The 8 Core Components of Engagement Fundraising and Why You Desperately Need Them. >>Introducing >>Introducing the Four Selfs of Engagement Fundraising. The post Engagement Fundraising in 7 simple bullet-points appeared first on MarketSmart, LLC |. Focus- Focus your marketing (especially your expensive marketing like face-to-face meetings) on people who have a lot of money.

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The 2016 Nonprofit Fundraising Strategic Plan Guide


For some things, spontaneity is highly desirable, but any fundraising professional will tell you that planning a campaign isn’t one of them. But it isn’t enough to have a rough idea of messaging, an incomplete timeline, some scheduled tweets, and an arbitrary fundraising goal.

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Fundraising vs. Facilitating


Fundraising focuses on an organization’s process for raising money by requesting donations. Fundraising is what most of you are told to do. Fundraising is what some of your board members refuse to do. Fundraising is focused on tactics that generate donations. Fundraising sometimes offends supporters. Maybe it’s time we stopped calling ourselves fundraisers. >> How to get great fundraising advice without reading an entire book. >>

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Could your volunteers solve most of your fundraising problems?


The post Could your volunteers solve most of your fundraising problems? Volunteerism is the gateway drug leading to major giving and legacy gifts. Proof can be found in the 2016 U.S. Trust® Study of High Net Worth Philanthropy. The study is based on a survey of U.S.

Becoming a Fundraising Genius

Kivi's Nonprofit Communications Blog

Fundraising expert Tom Ahern is cranking out some great stuff for us this year! We just finished the first session of 2015 of his Ahern Writing Academy for Fundraisers including a BRAND NEW e-clinic on making the most of your landing and donation pages on your website.

Creating a Partnership Between Fundraisers and Marketers [TOMORROW]

Kivi's Nonprofit Communications Blog

Do your fundraising and communications staffs work together well? The Right Ways and Wrong Ways for Communications and Fundraising Staff to Work Together. Register now to learn how to create a successful partnership between your fundraising and communications staff.

4 keys to fundraising success you might be overlooking


Related Posts. >> The Keys to Successful Fundraising. >> The Anatomy of Success in Planned Giving. >> 5 Ridiculously Simple Steps for Fundraising Success. The post 4 keys to fundraising success you might be overlooking appeared first on MarketSmart | .

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Nonprofit Fundraising Basics: Matching Gifts


Here's a handy breakdown from Adam Weinger, President of Double the Donation, which outlines some of the easiest ways to incorporate matching gifts into your fundraising. Fundraising events. fundraising guest post

4 Myths About Fundraising You Need to Stop Believing

Wild Woman Fundraising

I have talked with so many people about fundraising. and of course, fundraising staff. We have never made a fundraising plan. If you make a fundraising plan, even if you never look at it again, it will definitely help you fundraise all year round.

Fundraising Bravery

The Agitator

This so-called Fundraising Preference Service (FPS) sent the generally calm Professor Sargeant through the roof. Board Meeting Swipe File Communications Fundraising philosophy/profession Nonprofit management Transparency premium

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3 simple ways fundraisers can improve their LinkedIn profiles to land more meetings and raise more money


Most fundraiser’s LinkedIn profiles are screwed up! The post 3 simple ways fundraisers can improve their LinkedIn profiles to land more meetings and raise more money appeared first on MarketSmart, LLC |. They look like resumes, not invitations.

How to make the right fundraising decision every time

Wild Woman Fundraising

How can you make the right fundraising decision every time? When I work with founders, CEOs and board members, what I often find is that people don’t realize that the world of nonprofit fundraising isn’t separate from every other world in your life.

6 Ways Nonprofits Are Getting Online Fundraising All Wrong

J Campbell Social Marketing

Almost every article I read about online fundraising and online giving starts out something like this: Despite the hype and the assurances of social media experts, online fundraising still accounts for an abysmal 2% of total dollars raised by charities.

The Big Difference Between Marketing and Fundraising and Why It’s Important

J Campbell Social Marketing

What I soon came to realize is that a job description encompassing each diverse aspect of a marketing and communications position and a fundraising and development position is doomed to fail. Effective nonprofit marketing gets people’s attention, and successful fundraising keeps it.

Why fundraisers should take some lessons from stockbrokers


Then it dawned on me that wealthy people make financial transactions with stockbrokers and fundraisers in similar ways. Therefore, it’s important that you, your fundraising team and your entire organization think of yourselves as brokers, partners, educators, and facilitators— not fundraisers.

Why you should stop looking for fundraising silver bullets and unicorns.


Many marketers/fundraisers desperately hope to find silver bullets or unicorns. Related Posts: >>Stop looking for fundraising unicorns! >>Why The post Why you should stop looking for fundraising silver bullets and unicorns.

Fundraising Made Simple

The Agitator

Both Jeff Brooks and the Better Fundraising blog deliver the simplest of fundraising strategies for the holiday giving season … BE THERE! Their point. ‘Tis not the season for persuasion. Donors are well-primed. They don’t need to be persuaded … rather, just reminded that they already love your cause and are committed to it.

3 Things Successful Nonprofits Do NOW to Prepare for December Online Fundraising

Kivi's Nonprofit Communications Blog

Year-end fundraising planning. For most of you, December is the biggest online fundraising month of the year. Here are 3 things successful nonprofits can and should do in September to get a leg up on year-end online fundraising. Fundraising Nonprofit Communications

4 things pizza and major gift fundraising have in common


The post 4 things pizza and major gift fundraising have in common appeared first on MarketSmart | . Fundraising Lead Generation Planned Giving charity blog charity blog posts developing a major gifts program major gifts fundraising strategy tips for major donor cultivation

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Download And Read Before Fundraising Implodes

The Agitator

Over the past week, we renewed our exploration of what’s wrong with nonprofit fundraising. Here and here we dealt mainly with how fundraisers are viewed and treated by their organizations and by each other.

Fundraising Metrics That Matter

The Agitator

Breaking Out of the Status Quo Direct mail Donor retention / loyalty / commitment DonorTrends / DonorVoice Fundraising analytics / data Nonprofit management premiumYesterday I explored ‘vanity metrics’ and briefly explained why they’re not very helpful for serious decision-making.

2017 Major Gifts Fundraising Benchmark Study – Episode 13


On today’s episode we discuss the 2017 Major Gifts Fundraising Benchmark Study. The post 2017 Major Gifts Fundraising Benchmark Study – Episode 13 appeared first on MarketSmart, LLC |. Podcast how to become a major gifts officer major gift fundraising best practices major gift fundraising plan template major gifts fundraising strategy major gifts officer career path major gifts officer job description major gifts officer jobs what is a major gift

What Fundraisers Can Learn From Restaurants and Waiters


” So what’s the takeaway that fundraisers can learn from restaurants? Recommendations: >> The Future Fundraising Now Blog. >> Get Fully Funded Blog. The post What Fundraisers Can Learn From Restaurants and Waiters appeared first on MarketSmart | .

Fundraising metrics: you have to see them to believe them


So about 18 months ago I figured fundraisers probably felt the same way and I started developing a neat new tool to help folks ‘visualize’ their analytics. The result: The Fundraising Report Card ! .

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The 5 Questions Nonprofits Always Ask Me About Fundraising Emails

Kivi's Nonprofit Communications Blog

Here are the 5 questions nonprofits always ask me about fundraising appeals. Copywriting Fundraising Nonprofit CommunicationsPhoto Credit: https://flic.kr/p/ekEBbH. p/ekEBbH.

The Curse of Fundraising Innumeracy

The Agitator

Lots of good stuff apparently came out of last week’s International Fundraising Conference and we’ll be reporting on some of that in the near future. I spoke to a Head of Fundraising (who shall remain nameless) who is revered in the sector and thought to be a big brain and big thinker.